closing the diversity gap by integrating cutting edge research in your association

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When you look out at your association meeting, how diverse is your audience? Does your board understand what it is and what they can do about it? Get a sneak peek of the latest diversity research and how you can make it come to life in your association. You’ll learn how to get beyond information overload. Hear how other associations have integrated research and walk away with the start of an action plan you can use right away. Cynthia D'Amour, MBA, leadership strategist, People Power Unlimited, LLC Suzanne C. Pine, CAE, AMC, national accounts, Philadelphia Convention & Visitors Bureau

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Connecting Great Ideas and Great People

www.asaecenter.org

Content Leaders:Cynthia D’Amour, MBA, Leadership Strategist, People Power Unlimited

Sue Pine, CAE, AMC National Accounts, Philadelphia Convention & Visitors Bureau

Closing the Diversity Gap by Integrating

Cutting-Edge Research in Your Association

Date August 18, 2009Time 9:00 – 10:15 AM

www.asaecenter.org

How We Got Here In 2007 the ASAE Board approved the

Diversity Committee’s proposal to include diversity as a part of its multi-year strategic plan.

In support of the Diversity Initiative, the Research Department also began a multi-year study of diversity in associations.

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How We Got Here, continued

The study has been designed by Dr. Mary Tschirhart, Director of the Nonprofit Center at North Carolina State University.

The three-phased research study will conclude in the coming year

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How We Got Here, continued

Phase 1: Literature ReviewPhase 2: Meta-Analysis of research already

available Phase 3: A comprehensive survey of

diversity practices in association management.

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How Do YOU Define Diversity?

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Narrow vs. Broad Definitions

Economic, Political, Goodwill ROI

Focused onmanagement goals

Learning styles, education discipline, experience, etc.

Help specific disadvantaged groups

Demonstrate commitment

Race, gender, sexual orientation, age, physical ability

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Add to the Complexity – Legislation!

Civil Rights Act 1964 - Title VII1965 Executive Order 11246Later on added pregnancy, age and disabilityAffirmative Action and EEOC

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4 Paradigms of Diversity in Orgs

Discrimination & Fairness – Access & opportunityAccess & Legitimacy - Someone like meLearning & Effectiveness – Play nice & profit Value & Integrating – Better together

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Terms Diversity – Who? Inclusion – How? Diversity Work place culture Diversity & inclusion Diversity management Global diversity

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Do You Have an Official Diversity

Statement? SHM 2008 75% NP did not May send messages to groups Self-fulfilling prophecies

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THE BIZ CASE FOR DIVERSITY

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4 Main Clusters of Benefits

Employee talent base Internal work processes External mktg interactions Competiveness & adaptability

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Food for Thought

May reinforce stereotypes Broad glosses history Workplace can take on moral issues – beyond profits Opportunity for win-win

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WHAT DOES THE EVIDENCE FOR THE BIZ CASE SAY?

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10 Broad Conclusions from Review

1. Cannot assume if A then B2. Increased opps for conflict3. No guarantee performance4. No guarantee profits5. Commitment ability

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10 Broad Conclusions from Review contd.6. Mkt impact = anecdotal7. Type of diversity matters8. Social ID can change9. Training may LT change10.Situational factors matter

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What does the evidence for

the biz case MEAN?

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DIVERSITY AND INCLUSION INITIATIVES

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How committed are you - really?

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7 Competencies D&I Practitioners

The Conference Board (Lahiri 2008)

1. Change management2. Global perspective3. Business acumen4. Strategic Ext. Relations5. Visionary & Strategic Ldrshp6. Integrity7. HR Disciplines

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Diversity Training Findings

Lack of needs assessment Lack of support from top Lots of tools available Lack of research re tools

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What Does Your Diversity Program Look Like?

Orientation shapes program Goals linked to Biz case leads to activity

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Choices for Diversity Training

Awareness Skill-based Combo

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Other Training Findings

Confrontation Same vs. mixed groups Minority vs. not trainer Potential benefits inspire

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ResourcesTwo Available White Papers:

Literature Review – Meta-Analysis of research already available

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Contact InformationCynthia D’Amour, MBALeadership StrategistPeople Power Unlimiteddamour@peoplepowerunlimited.com734-994-0097

Sue Pine, CAEAMC National AccountsPhiladelphia Convention & Visitors Bureauspine129@verizon.net215-431-3678

SEE YOU NEXT YEAR!Annual Meeting & Expo

August 21 - 24, 2010Los Angeles, CA

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