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young women
connect,engage &
empower
passion toit is our
unexpected
magnetic,sassy,
fresh &
YOUNGWOMENAN
make it their own & make their own mark
OPPORTUNITYTOMIX ITUP,
WEGIVE
them to eXpress their
their infinite possibilities
inDiViDuaLity& reaLiZe
we encourage
1#
trend brand
onLinebeauty
100miLLion
magaLogsof on-trend beauty & fashion
distributed annually
4 #
beauty
branDtrenD
in the u.s.a. following MAC, Bobbi Brown & Benefit
pLans for global expansion
witheXciting
a community of eXceLLence
is a trend brand owned by Avon,
the world’s largest direct-selling
organization and a Fortune 300
company. A cutting-edge
beauty & fashion boutique,
mark. is constantly launching
new, must-have products
inspired by the hottest runway
looks of the season. Expertly
edited by industry insiders,
mark. is for the girl who lives
for the rush of a great find.
our partners
Listen to your heart. I believe we are all here to make our mark in the world in some big or small—but beautiful—way.
Make a goal and do your best to follow through with it. I had my moments of frustration, but I never wanted to quit.
I love what I do, and I love that there are people out there who love what I do. Knowing that shows me that I am on my way to achieving my goals.
When choosing a career path, you might worry if you’ll make money or if your choice will make someone else happy. If you pursue what you love and what you’re good at, eventually things will fall into place.
When mark. aligns itself with a new partner or celebrity, or adds a new beauty & fashion
expert, we search out the best breakthrough talent. Each one’s unfolding success epitomizes
our mission: to empower young women to make their mark in the world.
carlos falchi mark. guest designer
For me, there is something magical about the creative process. I never followed the rules, I actually broke them every single time. That’s just what came naturally to me.
britt bardo celebrity fashion stylist and mark. style expert
mai quynh celebrity makeup artist and mark. beauty expert
anthea king mark. makeup artist
jamie greenberg mark. makeup artist
Take a risk! It was so scary for me, and I wasn’t sure what would happen, but I am so glad I took a risk to pursue makeup artistry.
meredith kahn jewelry designer
buZZ
what aLL the
is about
Flip through leading fashion
magazines or browse top-rated
beauty blogs and you’ll not only
notice mark., you’ll notice us
A LOT. From our constant
stream of editorial credits to our
nationwide advertising campaigns,
the mark. presence is both
clear and compelling.
oVer 2 biLLion impressions in 2009 the go-to trenD branD for top beauty & fashion editors
ANICONIC PRESENCE
September 4, 2008 • $2.00
WWDTHURSDAYADVERTISEMENT
made by youcreate your ultimate combination – from 2,000 possibilities
make yours at meetmark.com
exercise your right to assemble
made by you
make yours at meetmark.com
HOOK UPS FORFACE AND LIPS
4 NEW
SPECIALEDITIONSHADESOF YOU!
FREEMASCARADETAILS INSIDE
FIND THE MOST FLATTERING MAKEUP FOR YOUR SKIN TONE
MAGALOG 4 ’09 CAMPAIGNS 8 & 9
1
2
3
4
6
i-mark CUSTOM PICK EYE SHADOW
Mix and match with this super-fine, long-wearing powder formula.new lotus (lavender)new stellar (gold)luvstruck
just pinchedINSTANT BLUSH TINT
Glides on smoothly and blends easily to provide a sheer wash of natural-looking color.berry, cheeky, nudesunny
3
scanda-lashHOOK UP MASCARA
Thickens and defines to create sexy, dra-matic lashes.blacklashbrownoutindiglowwinegloss
newgloss gorgeousSTAY ON LIP STAIN
Two steps in one quick click of the pen: This innovative lip color goes on like a high-shine gloss, then wears to a rich stain that lasts hours and hours more. Minty fragrance adds a fresh kick.
1
2
NEW
NEW
bare505-845
bella505-826
lolli
505
-830
pop505-811
5
7
6
5
4
LIMITEDEDITIONSHADES
snap to it custom color palette sold on page 22.
Model is wearing bronze pro in pro glow on face (p. 25); i-mark in so-lar, luvstruck and lotus and scanda-lash in blacklash(p. 21) on eyes; and gloss gorgeous in lolli on lips.
lusciousLIP COLOR
THAT LASTS AND LASTSNEW GLOSS GORGEOUS GOES ON AS A HIGH-SHINE GLOSS THEN WEARS TO A RICH, EVEN STAIN
From Times Square
billboards to national ad
campaigns, mark. is
omnipresent. Central to
mark. is our magalog. Part
magazine, part catalog, it’s a
monthly roundup of on-trend
beauty & fashion coupled
with expert advice and
hot how-to tips.
Online, mark. continues
to lead the industry with
our use of cutting-edge
technology. The mark.
iPhone app, the first of its
kind, features the latest
looks and styling advice
via video. It also updates
itself automatically every
season. mark. was the
first company, in any
industry, to leverage a
social networking site to
sell. For this, and for its
wild success rate, the
mark. Facebook
boutique continues to
make headlines.
Followers on TWITTER? 4,200 and counting.
FACEBOOK friends—88,000
MAKINGADIFFERENCE
SINCE ITS LAUNCH IN 2008, has raised more than $400,000.
Looking down at my one day,
I was inspired to call the National Dating Abuse hotline
number that’s at the end of all the m.powerment by
mark. ads. They helped me realize that I was being
emotionally abused. I’m glad I was able to help support
this service so that other girls will be able to see the bad
situations they’re in and get help.- Anonymous
Abuse is a devastating
cycle. By purchasing
m.powerment by mark.
products, young women are
able to raise awareness and
help break the cycle. 100%
of net proceeds go directly
to the cause.
1 in 5 teens
by a partnerby a partnerreports being physically abused
1 in 5 teens
reports being physically abusedin a serious relationship reports
sociaL beauty TM
mark. engages young women,
encouraging them to express
their individuality and to use their
creativity. They not only connect
face-to-face, but also online
screen-to-screen. The bonds
they create in their pursuit of the
latest beauty & fashion are
strong and full of possibilities.
To describe this awesome
effect, we coined the term
Social Beauty.™ The mark. Rep
experience exemplifies the power
of Social Beauty.™ By selling
mark., our Representatives earn
money, gain valuable networking
opportunities and build real-life
business skills.
the opportunity of a lifetime, the mark. experience empowers young women to make their mark in the worLD.
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