betty boop jan 11

Post on 08-May-2015

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License Betty Boop across kids, tweens, teens and adults .... only for girls!

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Betty Boop

• SHE WAS BORN ON BROADWAY. Created by MaxFleischer, Betty Boop quickly became a legend, the first animated femme fatale, the "Queen of Cartoons."

• Since her 1930 debut at the New York City-based Fleischer Studios, Betty Boop has starred in more than 100 Fleischer cartoons, two syndicated comic strips and two animated musical television specials for CBS. She was saluted in a prime-time, star-studded tribute on American Movie Classics and was the first cartoon character to be featured in A&E's award-winning "Biography" series.

© KFS

Betty Boop Licensing

• Today, with her unique combination of sassy spirit and common sense, she's become a citizen of the world, a role model for women and young girls and a licensing sensation.

• Betty Boop has become a billion-dollar brand, licensed in virtually every product category by quality manufacturers. She's an undeniable licensing powerhouse in the United States and has increased in popularity with consumers around the world.

© KFS

Women Love Betty

Women Love Betty

So do teens….

Apparel - outerwear

Apparel - outerwear

Apparel - outerwear

Apparel - outerwear

Apparel - outerwear

Apparel - outerwear

Accessories

Bed & Bath

Night wear

Nightwear

Nightwear

Nightwear

Lounge wear

Innerwear

Banking for Women

Footwear

Mobile Phone & Digital

Biguine Cosmetics

Perfumes

Toiletries

Coca-Cola

Support from EB• Access to an international portfolio/best practices• Provide style guides & artwork• Review and approve the licensed products for its quality and design

Deal Terms• Term – 1 to 3 years• Territory – India• Royalty a % on MRP• MG as a % of total projections

Open for discussions

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