audiowire: stukenborg, groenendijk
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TRANSCRIPT
13 january 2011
AUDIO WIRE INC.
Lukas StukenborgKoen Groenendijk
Presentation of the new webdesign
Representatives of Online Experience
Contents
Current situationProblem analysisNew webdesignPrediction of future sales dataQ & A
SWOT Analysis of Audiowire Inc.
Analysis of sales data
Sales conversion rates for Audio Wire Incorporated
Users browsing onlyOnline sales for returning cus-tomersOnlines sales for one-off customersUsers abandonment during registration or purchase process
23%
17%
11%
49%
Problem analysis
Logo Images
Slogan Design
Lack of attractivene
ss
NavigationProduct
information
CheckoutDelivery and
payment
Usability problems
Current website
Prediction for future sales data
Use
Use
Onl
Onl
0 10 20 30 40 50 60
Current situ-ation
Prediction
Thank you for listening!
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