alabama’s new mantra: recruit, retain, renew

ALABAMA COMMUNITY COLLEGE SYSTEMALABAMA COMMUNITY COLLEGE SYSTEMInformation Technology, Data, Planning & Research

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Alabama’s New Mantra: Recruit, Retain, Renew

League of Innovations PresentationMarch 7, 2012Amy C. BrabhamVice Chancellor of Career & Technical Education and Workforce Development

ALABAMA COMMUNITY COLLEGE SYSTEMALABAMA COMMUNITY COLLEGE SYSTEMInformation Technology, Data, Planning & Research

Description of Alabama

• Statewide Population – 4.7 million• 67 counties• Federal and state workforce emphasize – WIA and

state funds• Unemployment rate – 8.1% statewide, down from

9.9% statewide one year ago• No statewide economic development plan• Statewide focus on skills training through the

Alabama Community College System 2

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Alabama Community College System Background

Mission: academic and career and technical education; adult education, and workforce development and training services

27 institutions including 21 community colleges, 4 technical colleges, an upper-level institution, a military institute, and 3 workforce training entities.

86 instructional sites across Alabama Average student age – 27 2010-11 enrollment – 147,968 credit students; 106,040 in

customized workforce services Governed by the Alabama State Board of Education

(secondary and postsecondary)3

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Needs

• Statewide focus for economic development driven by local developers

• Concentration of industry recruitment and workforce training match to industry skills being recruited

• Developing existing industries for expansion and growth

• Ensuring incumbent workers skills training needs are primary to renewal and business growth

• Coordinated approach for skill development4

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What is Alabama doing to take care of these needs?

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Step One

Statewide focus for economic development driven by local developers.

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Economic Development Drivers

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Accelerate Alabama is a well balanced, comprehensive, aggressive and progressive economic development program for the state over the next three years focused on:

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RECRUITMENT

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Programs that focus on the attraction of new business and industry.

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Recruitment

AIDT New and expanding business

connection. Alabama’s workforce incentive.

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Step Two

Concentration of industry recruitment and workforce training match to industry skills

being recruited.

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RETENTION

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Programs that focus on the retention and expansion of existing business and industry.

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Retention

• ATN• TEBI

• GOWD• Alabama’s Community

Colleges

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Alabama Technology Network (ATN)

The Alabama Technology Network of the Alabama Community College System links two-year colleges, the University of Alabama System, Auburn University and the Economic Development Partnership of Alabama to solve the needs of industry. Each ATN regional center tailors its services to meet local needs, providing innovative and cost-effective solutions to enable Alabama's existing industry to be globally competitive. The network is Alabama's affiliate of the National Institute of Standards and Technology's Manufacturing Extension Partnership, which provides hands-on assistance and training to smaller manufacturers.

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Training for Existing Business and Industry (TEBI)

Each two-year institution in the Alabama Community College System has a training for existing business and industry program that offers customized training and educational services to employers in their respective areas of service.

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Governor’s Office of Workforce Development (GOWD)

Workforce Development Councils of Alabama

GOWD coordinates workforce development functions of several state agencies so that resources are focused on the priority needs of the state. GOWD manages state-funded grants for projects that address regional workforce and economic development needs identified by industry-led councils. This office is responsible for the Ready-to-Work Program, Career Ready Alabama Program, services for dislocated workers, special focus federal training grants, and workforce training programs and services in Alabama's two-year college system.

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• 150 Career & Technical Programs• 31 Health Programs• Academic transfer (STARS agreement)• Dual enrollment/ Statewide Articulation

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Alabama’s Community College System

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Alabama Workforce Training System

An umbrella approach to a comprehensive Workforce Development system.

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Workforce Development Councils of Alabama

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Alabama Workforce Training Resources Website

http://alabamaworkforcetraining.accs.cc/WorkforceTraining.aspx

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Step Three

Developing existing industries for expansion and growth through a coordinated approach for

skill development.

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Renewal

• ATN• Alabama’s Community Colleges• Four Year College Partners

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Future Plans

• AWTS website for single source of information• 800 number for questions and focus on small

businesses• Single point of contact for you as economic

developers• Staff with comprehensive knowledge of services

within the AWTS • Comprehensive flyers to describe local workforce

resources/programs

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Recruit, retain, renew drives economic and workforce

priorities for Alabama’s future!

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Questions?

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Thank You!

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Amy C. Brabham, Ed.D.Vice Chancellor of Career & Technical Education and Workforce

DevelopmentAlabama Community College System/Department of Postsecondary

Educationamy.brabham@dpe.edu

334-293-4708