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Advanced Business Marketing Techniques

www.rebel-interactive.com

Presented by REBEL INTERACTIVE

BRANDS • WEBS • VIDEOS

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

The Process

BRAND STRATEGY TACTICS

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

What Is Branding?

BRANDING is the BOLD PROMISE + DELIVERY

of a UNIQUE EXPERIENCE

[this is US] [this is OTHERS] B R A N D G A P

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

3

Branding Distinguishes Us

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

What Is Strategy?

HOW do WE BRING the

BRAND

to LIFE

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

What Is Strategy?

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

What Are Tactics?

WHAT [do] WE DO?

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

How About Some Examples?

[email marketing]

[social media] [website]

[marketing collateral] [media/press/advertising]

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

How About Some Details?

[email marketing]

BRAND

STRATEGY TACTICS

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

How About Some Details?

[email marketing]

BRAND

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

How About Some Details?

[email marketing]

STRATEGY

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

How About Some Details?

[email marketing]

TACTICS

© R

EBEL

IN

TERACTI

VE,

IN

C

all r

ight

s re

serv

ed.

Want More?

[This page intentionally left blank.]

THANK YOU!

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