7 steps to build your brand with social media, by @cheesycons

7STEPS TOBUILD YOUR BRAND WITH SOCIAL MEDIA

Connie Chan WangSocial Media Strategist at LinkedIn

Photo Credit: jasonahowie on Flickr

“All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.”

~Tom Peters in Fast Company

Photo Credit: ramseymohsen on Flickr

1 Define your brand in 3-5 words

1 Define your brand in 3-5 words

1 Define your brand in 3-5 words

1 Define your brand in 3-5 words

2 Focus on 3-5 networks that reach your audience

3 Make it a daily habit

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3 Make it a daily habit…with fancy tools!

Aggregate Content

3 Make it a daily habit…with (free) fancy tools!

Aggregate Content Schedule Content

4 Be authentic, show some personality

Photo Credit: mrsdkrebs on Flickr

4 Be authentic, show some personality

Photo Credit: mrsdkrebs on Flickr

and engage with your community

5 Monitor, analyze, refine

6 Promote your social media presenceEmail Signature

Connie Chan WangSocial Media StrategistPhone: XXX-XXX-XXXXLinkedIn: http://www.linkedin.com/in/conniechanwangTwitter: @cheesycons

6 Promote your social media presenceEmail Signature

Across Social Media Accounts

Connie Chan WangSocial Media StrategistPhone: XXX-XXX-XXXXLinkedIn: http://www.linkedin.com/in/conniechanwangTwitter: @cheesycons

6 Promote your social media presenceEmail Signature

Across Social Media Accounts

Public Websites

Connie Chan WangSocial Media StrategistPhone: XXX-XXX-XXXXLinkedIn: http://www.linkedin.com/in/conniechanwangTwitter: @cheesycons

7 Dive in!

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Cheat Sheet1. Define your personal brand in 3-5 words

2. Focus on a few impactful networks

3. Make it a daily habit

4. Be authentic, show some personality

5. Monitor, analyze, refine

6. Promote your social presence

7. Dive in!

What would you add to this list?

Tell me on Twitter @cheesycons