Дмитрий Маленко: Будущее приложений: что нужно знать...
Post on 09-Aug-2015
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- 1. Every morning
- 2. Future of the Apps: what startups need to know Dima Malenko
- 3. OpenOffice.org on iPad
- 4. Race to the bottom
- 5. A lot of applications are now subsidized Do you remember that Opera browser used to cost $39? $39, Carl!
- 6. They are good enough, but never remarkable Problem with standard free apps?
- 7. Sparrow Fresh and clean UI Native support for Gmail workflows
- 8. Sparrow Launched on February 09, 2011. Priced $9.99 Top Paid and Top Grossing within a day Sparrow was a highly acclaimed mail app that was offered as a paid download. It couldnt generate enough revenue to support the size of its development team.
- 9. Mailbox Unorthodox launch Inbox-zero bonanza Creative use of gestures
- 10. Sunrise Wunderlist Nice calendar To-do list with style Acompli All-in-one productivity
- 11. So what? Strategy for app startups: Differentiate on design and UI/UX Attract sizable user base Get acqui-hired Profit! Not really
- 12. There is still hope for indies: check out Fantactical $40 for Mac $10 for iPad$5 for iPhone
- 13. ? . ? , . , , . . .
- 14. Hide in a niche!
- 15. What is the most expensive app in App Store?
- 16. Agro Imagine a world where an agronomist can visit a client, complete an inspection report, hold the sale of products knowing that all paperwork is done and sent by the time they drive out the gate. $999.99, Carl!
- 17. MTrax Track maintenance and inspections for aircraft Print due lists, status reports and component cards $1,995 includes the MTrax software, 1 year of upgrades and support
- 18. Niche apps do not get design awards
- 19. Niches also have problems They emerge morph fade away fracture
- 20. New devices form new niches #ofusers time iPhone iPhone iPhone iPhone + iPad iPad iPhone + iPad iPad iPhone + WATCH
- 21. Multiple devices call for services, not apps
- 22. Services are great Recurring revenue to support development Better match for user needs
- 23. Niches: disruption from the low end features timev 1.0 v 6.0 price price perceived value high end perceived value low end
- 24. Photoshop Elements Lightroom Pixelmator Sketch
- 25. Create services, not apps Find your niche New platforms create nichesDisrupt from below
- 26. Questions? www.dmalenko.org dmalenko@rollapp.com @dmalenko
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