THE ONE & ONLY

WHAT MAKES AMHERST MADISON TRULY UNIQUE

ONE & ONLY 7-14 ALL RIGHTS RESERVED, COPYRIGHT 2014

STRATEGY

The National Association of Realtors (NAR) statistics speak for themselves:

• Under one half of the 1.3 million NAR members did not even close one transaction in the previous twelve month period*

• On average, 63% of new Agents leave the business after twelve months

• On average, 84% of new Agents leave the business after twenty-four months

These facts reveal an industry that is ripe with opportunity for those with the right business strategy and an understanding of what is required to be successful.

*As of June 30, 2014

SUCCESS

In 2014, a survey given to thousands of Real Estate Agents determined “success in the business” can be traced to direct correlations.

1. The more time spent “meeting face-to-face with clients” caused higher levels of overall satisfaction.

2. Those earning $100,000 or more had the most “happiness with their careers”.

3. Those working in “Partnerships or Teams” were the most content overall.

4. Those with “low brokerage splits” and “advanced brokerage tools and technologies” experienced the highest levels of happiness.

With the right plan success in real estate is achievable.

http://www.marketleader.com/2014/04/24/the-happiest-agent-on-the-block

MODEL

Amherst Madison was founded with the purpose of solving the challenge every Agent faces – remaining relevant, productive, and satisfied with their real estate career.

As a company, we have addressed the most universal of needs and developed an approach that significantly streamlines the real estate business through structure, services, training, and technology.

We take the very best from what the industry has and deliver in a manner that provides an unparalleled value proposition.

ASSOCIATION

The character of a home is personified by those who live there. The same is true for Amherst Madison and the Agents who work with us. Our “Partners” or “Associates” are required to meet production and professional standards that place them in the top percentiles of their market areas.

These prerequisites ensure that those who represent us stand out from their peers.

“As iron sharpens iron, so one man sharpens another”.

IMAGE

Successful brands employ standards to help maintain and strengthen the integrity of what they have built. At Amherst Madison quality is mandated at every level to ensure that the company image is protected. We adhere to guidelines and provide the necessary tools to make certain any marketing piece stands apart from the rest.

We believe no company can evolve without continuous and careful maintenance of their image.

INNOVATION

Between our industry-leading business model to our

always evolving “Agent-Centric” suite of services, continuous innovation is at the core of Amherst Madison.

Our company and culture provides the best of all sides. The low brokerage fee is coupled with full-service benefitssuch as multiple opportunities of mentoring, state-of-the-art training, and unparalleled sales & marketing tools.

This same spirit of innovation is ingrained in our people. Agents should have the competitive advantages to grow and adapt their business to the markets they serve.

UNIQUE

A “World-Class” image and working with proven Agents creates a special dynamic. You receive the attention and respect of a high-quality clientele. Since real estate is a relationship-driven business, attracting these kind of clients puts you in a position to do business with their spheres of influence.

This self-fulfilling association creates opportunities to earn larger commissions, enjoy a greater return on your time, and be viewed with increased respect in the industry.

LOCAL

By design, we choose to remain local in the markets we serve and every office is empowered to make independent decisions. Our high standards dictate that Amherst Madison will never be the largest real estate company (by sheer number of Agents).

“Local” is also defined as “a strong focus on a relationship style that encompasses the experience of buying or selling real estate”. Our clients know that their needs are our highest priority.

LEARNING

“An investment in knowledge

pays the best interest”-Benjamin Franklin

Our “Mentor-Centric” structure affords a variety of one-on-one learning opportunities. Additionally, trainings, webinars, and social gatherings are held throughout the year to keep you on the cutting edge of the best business practices, newest technology, and most effective marketing channels.

We respect your time and provide education that is experience specific and relevant to today’s market. Our multiple levels of support, corporate training, and on demand education were created to be convenient and accessible around the clock.

Amherst Madison only employs Designated Brokers who deeply embody our philosophy of a highly-supportive “Learning Environment”.

From the company website and social media pages, to the “Online Marketing Center” and custom blacksmith-forged “Signature Signposts”, our Agents do not worry about looking better than the competition.

Dozens of tools exist to support your real estate business in a way it has never been supported before and show the world just how unique you are.

DIFFERENTIATION

Those at the highest levels of business have

learned that great marketing is “everything” in real estate. At all levels, the heart of success lies in proper marketing and exposure.

We provide many unique opportunities and channels to promote our Agents and their listings. We believe our function as a company is to support those people who make us great…and in doing so, all of us can benefit.

EXPOSURE

EFFICIENT

Our passion is making the integral processes of real estate as efficient as possible for

those we support. Simply stated, our operating methods, support departments, technology platforms, and marketing channels simplify our Agents’ lives and allow them to be more productive.

We believe in making sure that your job as an Agent is as straightforward as possible. Our hope is to free up time from the “burdens of the business” for you to focus on building relationships and other revenue-generating activities.

PROCESS

When designing our back office systems, we asked high-producing Agents what they

needed most. A variety of requests topped the list, such as “professional HD photography and videography”, “image-enhanced editing”, “premium listing input services”, “luxury property flyers”, a “mobile media platform”, and a “talented team of support staff ready to assist”.

Amherst Madison delivers – we have made sure everything we provide is an efficient and meaningful process that will improve your business.

PROVEN

The Amherst Madison licensed & proprietary business model is built on two dedicated units Agent Listing Support and Agent Transaction Support.

These departments dramatically increase workflow and give the clients a consistent, high-quality experience. They are proven to save our Agents many hours per transaction while decreasing risk and boosting the Client’s satisfaction level.

PRODUCTIVE

Each and every one of our company systems is

“Paperless” from the Agent Transaction Platform(how documents are signed, filed and stored) to the Digital Payment Service (to facilitate electronic disbursement at closing).

Our Agents can view the status and documentation of any transaction with a single login on their desktop, Apple or Android devices, and feel secure in knowing that all commissions are digitally transferred from the title company directly at the time of funding.

Corporate and local Marketing Teams provides social media communications on a regular

basis to keep those in our company connected to the brand and informed of the latest news and events.

Applicable posted information can be used in outside communications to keep Buyers and Sellers up to date with current real estate news. Agents can supply content to be considered for our social media sites and are encouraged to re-post, re-tweet, or pin company updates on their own accounts.

SOCIAL

RECOGNITION

Discipline creates success and Amherst

Madison believes those who achieve deserve recognition. The Partner Incentive Program is a company-wide plan where Partners are financially rewarded after achieving specific transaction milestones within a twelve-month period.

Our “Friends & Family” is a transaction privilege that allows our Partners to have one transaction per year at a highly-discounted rate.

PROFIT SHARE

The Amherst Madison Profit-Sharing Plan encourages all Agents to have “Ownership” in the profitability of their local offices.

A portion of each Operating Center’s profits are distributed monthly based upon an Agent’s individual production, the production of others the Agent mentors, and the profitability of the office.

After a three-year vesting period, an Agent has the ability to earn residual income even after they are no longer in real estate.

LEVERAGE

Be in business for yourself, but not by yourself. One of the key differentiators of Amherst Madison over other estate companies is our “Documented Career Path”. We know Real Estate Agents are entrepreneurs by nature and desire to have opportunities where they can attain higher levels of responsibility and increased compensation.

We encourage personal and professional growth, leadership development, and advancement opportunities at every level.

PURPOSEFUL

Our very origin is based on deeply held beliefs that we have a duty to assist those less fortunate. Amherst Madison is proud to be a part of the communities we serve. Through Agent involvement and financial support “giving back” is an essential part of the way we operate every day.

The Black Door, our strategic partner, is a “For Purpose Organization” focused on supporting causes that find cures for children with cancer.

EMPOWERED

We are a fast-growing company. However

that does not mean we are looking for “Salespeople”. Instead, we are looking to affiliate with Business Professionals - those who covet a sense of ownership and are entrepreneurial.

We seek to support those of high integrity, ambitious earning goals, and strong desires to make a difference in the industry. Our purpose is to give these special individuals the tools to be successful.

© AMHERST MADISON, LLC. 2014 All Rights Reserved. AMHERST MADISON and its Affiliates fully support the principles of the Fair Housing Act and Equal Opportunity Act. AMHERST MADISON DISTINCTIVE REAL ESTATE and the AMHERST MADISON logo are registered service marks.

www.AmherstMadisonUSA.com

THANK YOUAmherst Madison is looking for professionals who are ready to make a significant change in their real estate career and value a distinctive real estate experience with extraordinary opportunities. Those who understand the concepts of leverage and business creation, and those who will make a commitment to find success at the highest levels.

Amherst Madison’s unique business model and systems are based on a core belief that we are here to support our Agents.