AMALUNGA ORGANIC PRODUCTS PROJECT

FRESH FROM MOTHER NATURE

Vision of the Company

• 1.Produce healthy organic vegetables at affordable price.

• 2.Providing variety of vegtables for different nutritional requirements.

• 3.Sustaining healthy community members

Customer Profile

• Hospitals : Department of Health• Private• Schools : Department of Education• Crèches : Department of Education• Hospices.: Department of Social Development• Old age Homes DSD• Retail stores• Spar. Shoprite. Pick n Pay. Boxer Stores

Characteristics

• We are the first energetic vision driven Organic products producers in Zululand Region.

• Our products are prepared according to the specifications of the client.

• Our produce will be packed in a way that it will be easily counted and stored.

• Consistency and punctuality will be adhered to according to clients expectations.

BRAND

• Fresh and healthy nutrients• Affordable cheaper economical pricing• Cutting out the middleman selling direct to

the client.• The tunnel system will allow production

possible through out the year.

A picture where we have visited the project similar to the project we intend to start

Team member negotiating with supermarket vegetables manager about the market and the retail prices for vegetables

Key partners

• Department of health• Department of social development• Retail supermarkets(spar,shoprite,Boxer etc)• Old age homes• Crèche • Orphanage• Mines(ZAC)• Hospices

What we have done

• Nongoma Spar has given a letter of commitment to purchase and Benedictine Hospital which is on board

• We have made the quotations for the key resources in black and white.

• We have got quotation for the tunnel• Sprinkler Irrigation system• Borehole and water tanks • Fencing ,manure,seedlings,protective clothing• Office (container)

KEY RESOURCES

• Land• Tunnel structure (Irrigation system)• Water(Borehole)• Water tanks• Seedlings• Electricity• Labour• Fencing

One of our team members negotiating the issue of acquiring land with Prince John Zulu at Ekuvukeni (Mandlakazi area in Nongoma)

Team member doing a quotation for fencing at build it

KEY ACTIVITIES

• Planting• Maintenance• Packaging• Delivering

CUSTORMER RELATIONSHIP

• Meeting our customers face to face once the client is on board service of high level will be provided to them

• We have approached some of our potential clients and some of the have agreed to join our business venture.

• Our clients like Spar and Benedictine hospital• They need our product in order to meet the

needs of their clients too.

CHANNELS

• We will communicate face to face and email our clients.

• our competitors reach their customers through face to face communication

• Face to face contact works best because its convenient as it gives the client to state their concerns and it also eliminates the possibility of communication breakdown

Cost structure • Transport (Fuel) R 10 000.00

• Telephone/cell phone/data bundle R2 000.00 • Seedling (15 trays X R70.00) x 3 R1 050.00 x 3 = R3 I50.00• Organic Manure R 2 000.00• Electricity R5 000.00

• Members allowance Production costs Total R22 150.00

Revenue structure• Spinach per tunnelPrice R4.50 x 1500 bunches = R6 750.00 Monthly 4 xR6 750.00 = R27 000.00 3 tunnels harvest R27 000.00 x 3= R81 000.00

Total income R81 000.00Production costs R22 150.00Profit R58 850.00

Motivation

• Our team has wide range of expertise• One of our member has more than seven

years in this field• Another member more than enough

experience in marketing• Other members young enthusiastic and

energetic