Building Opportunities with Community, Sporting, and Business Networks

Alliance LinkedJuly 2010

Mike Oswaldmichael.oswald@bigpond.com

0407 798 791

•Mike Oswald – is a Pragmatic Social Entrepreneur

•Mike used to be•Chairman Rainforest Rescue•Director Greening Australia•Head of Capital Markets BankSA•CEO CreditLink;•CEO BPA Group;•Director Strategic Reisk Services Pricewaterhouse Coopers

•After returning to Adelaide after 15 years away Mike had to rebuild his network and realign it to community needs in Adelaide.

•Now Mike builds fundraising opportunities for community and sporting organisations, by building foundations of networking opportunity.

Alliance Linked – About Us

•Rick Carter– Builds Profitable Digital Sales

•Rick used to be•Chairman Sturt Football Club•Director Athletics Australia•Sales Director Neller Software•Sporting Agent

•Rick builds digital sales leverage for clients using tools that helps his clients preach less and reach more tangible opportunities.

•Rick provides a network of digital solutions that transition opportunities into reality.

Alliance Linked – About Us

• Metcalfe’s Law: The value of a network is directly proportional to the square of the number of its connections.

Building Network Value

Your Logo

• If you serious about leveraging your fundraising and networking opportunities – then email us.

• If you are prepared to receive and give business referrals – then email us.

• mikeo@alliancelinked.com.au• rick@enovadigital.com

When Should You Contact Mike or Rick

Your Logo

© Alliance Linked

Creating Hubs of OpportunityAlliance Linked

Alliance Linked aligns referral

Income to Community

Foundation

Alliance Linked

Builds

Network of

Trust for Sponsor

Business Sponsors

Need Trusted

Referrals

Alliance Linked

Enables Fundraising

Capacity

Technology Leverages

Fundraising

And Referral Growth

Referral Network Identifies

Potential Sponsors

1. Sponsor contacts are identified after strategic review and sectoral analysis.

2. Community and Sporting Hub strategy developed and hub established

3. Referral income is aligned to a community foundation enabling social responsibility and establishing strategic purpose for the Hub.

4. Alliance Linked introduces key contacts/ technology enablers and facilitates and drives network capacity.

Alliance Linked NetworkReferral Sources

Alliance Linked and eNova Digital social media, marketing and press releases will always incorporate reasonable recognition of the role of iBul media in such joint offerings.

•Started with an accounting practice, thatWanted to double revenues in 3 yearsMove from reactive marketing to proactiveTo expand its network of opportunitiesWas prepared to sponsor creation of the Hub

•Alliance Linked identified approachesTo formalise the existing network of the practiceTo create sustainable referrals for the practiceTo introduce new alliance partners to its network

Community and Sporting Hub – Stage 1Case Study

•Identified the community relevance of a sporting club, that

Needed to partner with a community organisation to secure its long term tenure (20 year lease)Was well governed with a strong identityHad a vision for a sustainable futureHad a commitment to establishing a foundation

•Alliance Linked worked with State Government bodiesTo find a suitable community partner – we did!To identify the criteria for sustainable futureTo enable the new vehicle to take responsibility for its own future

Community and Sporting Hub – Stage 2Case Study

•Alliance Linked – Practical solutionsConsulted with Sporting and Community ClubsScoped an integration structure approachDrafted MOU’s with eNova Digital/ I Bul Media/ WallcannFinalised implementation of the Hub

•Alliance Linked – Now Building Business Networks with Enova Digital/ I BUL Media/ Wallcann to:

Facilitate sustainable fundraising for the HubLink business networks of the sponsor , hub and Alliance LinkedAdd technology and social media innovationDrive new opportunities

Community and Sporting Hub – Stage 3Case Study

Alliance Linked NetworkOverview

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Moving beyond traditional fundraising limitations.

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Remember When Your referral network used to work

THANK YOU!