alkantis u.s. sales process letter 03.pdfalkantis is a paradigm shift, a world first you need to...
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Internal use only!International version
ALKANTIS SA!Rue Thalberg, 2!1201 Genève / Switzer- www.alkantis.com
!The purpose of this document is to share with you a return of sales experience. !
Now you are all members of the incentive program which was officially launched early
January 2014. !
• Based on the experience gained in the field we recommend that you promote Alkantis
following two 2 steps that can be taken in parallel. !
Step 1 !
• You'll meet operational people, that is to say the operating room staff and you'll meet
surgeons to promote AlkantIS performances: (Dry Contact, safe, Sterile, long lasting cold)
that have the effect of controlling the pain of the patient and reduce the risk of post-surgical
complications.It makes you do the necessary to ensure that the product is presented to the
product comittee meeting!
The first step you are familiar to you all!!
Step # 2 !
• It is this second phase will allow you to quickly introduce Alkantis at your target! !
For this you have to meet the people who make decisions / hospital , that are sensitive to the
potential savings that can be achieved using AlkantIS! !
You guessed, you must introduce the AlkantIS CONCEPT !
• We recommend you use the outcomes of the Hernia study which shows a significant pain
reduction, a better patient rehabilitation and less drugs for the patient!
A Tip:!
• Do not forget to meet the patient in PACU or in his room with the operational staff, including
the surgeon, the voice of the patient is at the upmost!
AlkantIS U.S. sales Process
This Newsletter N°17 are guidelines to speedup the Alkantis Introduction to the market!
You need to change the rules of the game!
N°17 25/01/2014
!! PAGE � 1
Alkantis is a paradigm shift, A world first You need to change the rule of the game
Sales ProcessStep 1 Step 2
Step 3
Meet Operational people Meet Decision makers
Go to O.R
Meet Surgeons
Offer free samples to start trials
Collect The hospital evaluation form and ask the surgeons to sign
Apply for product committee meeting
Meet material manager
Meet O.R. managerMeet C.F.O.
Meet Risk manager
Meet C.E.O.
Follow the trials and meet patients
Promote Alkantis product: Sterile, Dry, Safe,…)
Promote Alkantis Concept: Savings,Less drugs, less
complications, Safe…)
Collect P.O.
The more you use AlkantIS the!greater the savings for the Hospital
The sooner the better!
Prevent rather than treat!
Conventional sales procedure Alkantis is a new market segment to open, you need to meet these guys!
N°17 25/01/2014
PAGE �2
INTERNATIONAL CONTACT :! Patrick Caceres Jean Claude Riquier ! ! +33 (0) 620 747 302 ! ! ! ! ! ! +33(0) 677 079 747!! ! [email protected] ! ! ! ! ! [email protected]!
!
Welcome on board! ! In 2014 AlkantIS contributes to reducing the costs of health !- AlkantIS is a pioneer concept, already in use at several hospitals in the USA, Europe, Korea, Australia, Middle-east and latin America. !- AlkantIS has been developed to minimize or eliminate post-operative pain medication by reducing swelling and controlling inflammation. !- AlkantIS is placed immediately upon the closed incision into the operating room. !- More than a Product, AlkantIS is a Concept that allows the hospital to realize significant savings while providing a drug-free patient rehabilitation. !- AlkantIS is delivered Sterile to help to prevent H.A.I. !- As a start-up company introducing a Worlds-First emerging technology, AlkantIS requests your evaluation of this new concept. !Try AlkantIS and join the community of AlkantIS pioneers!!!
!ALKANTIS S.A.!Rue Thalberg, 2!1201 Genève / Switzerland!www.alkantis.com
A WORLD’S FIRST: A FEW SURGERY INDICATIONS
Orthopedics
Gynecology, Obstetric
Plastic surgery
General surgery
Wound Care
Day surgery !
Day surgery !
Cath Lab
Day surgery !
N°17 25/01/2014
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