aia california council advertising // exhibiting
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ONLINE CONTINUING EDUCATION
The AIA California Council has joined forces with aecKnowledge to provide online continuing education for the design and construction industry. This allows professionals to pursue educational opportunities at their own pace and according to their own schedule. While recent legislation in California requires architects to complete a number of CE credits for licensure, there are other subjects all members of the industry are interested in as well. The AIACC provides a number of opportunities to be associated with these online courses and feature your product in a professional way to a highly attentive audience. Since the launch of the online CE program (two courses) in late 2009, over 1600 architects from throughout the country have viewed the courses. In 2010, The AIACC expanded the library to include 9 more hours of online education which focus on topics such as accessibility and the new CALGreen building code—both of which have broad industry appeal.
Want to maximize your ROI? Sponsor one of the following presenters/topics for instant recognition or select a package below that supports the entire online CE program.
Exclusive*
$20,000 per courseCategory**
$7,500/coursePremiere$5,000/course
Gold$2,500/course
Green$1,000/course
Discount for Series Sponsorship
Sustainability (3 courses) $55,000 $20,000 $12,500 $6,500 $2,500
Accessibility (3 courses) $40,000 $18,000 $12,500 $6,500 $2,500
AIACC Benefits
Logo and link on AIACC CES homepage x x x
Special recognition “feature” on AIACC homepage x xCompany recognition in Relevance x x xMailing labels (one set of all AIACC members - on request) x x x xSpecial recognition/advertorial(distributed to all AIACC members via email on your behalf)
x x x
Recognition at annual awards event x x x x
CES Program Benefits
Logo on aecKnowledge CE page x xVideo/testimonial before course begins x xSponsor splash page - logo/product shot xIncluded in video - “also sponsored by” page logo name listing
Logo included in all course downloads x x x xcourse overview/speaker bio/quiz/post-conf survey
payment confirmation/certificate email
Live link on course navigation page x x x x x
Opportunity to provide a 6-10 min “kTalk” x x x x x
Promotional/Marketing Pieces
Postcards x logo logo logo name listing
Emails x logo logo logo name listing
Information to chapters x logo logo logo name listing
Print advertisements x logo logo logo name listing
Super BenefitsPremiere level benefits at the AIACC Monterey Design Conference (October 2011) xSponsor five kTalks x
Sponsorship Fee
*Each Exclusive sponsor will be the sole sponsor for that CE course or series**Each Category sponsor will be the sole sponsor from their industry for that CE course or series
Sponsorship Application
Sponsorship payments to the AIA California Council are not deductible as charitable contributions for income tax purposes.
Mail, Fax orEmail completed application to:
AIACC Sponsorship/ExhibitorAttn: Nicki Dennis Stephens1303 J Street Suite 200 • Sacramento, CA 95814Phone: 916.642.1707 • Fax: 916.442.5346 • Email: [email protected]
CONTACT
COMPANY (As you would like it on printed materials)
ADDRESS
CITY STATE ZIP
PHONE FAX EMAIL
Company Logo: Please email two copies of your company logo, one in EPS format and one in JPEG format to Nicki Dennis Stephens at [email protected]
Payment Information
CHECK (payable to AIACC and enclosed) MASTERCARD VISA
CARD NUMBER EXP DATE BILLING ZIP CODE
NAME ON CARD (please print) SIGNATURE (required)
The AIA California Council will require a 50% deposit at signing of contract. AIACC will invoice the remainder of the balance, to be paid by November 1, 2011
Exclusive Package $7,500
Premiere Package $5,000
Gold Package $2,500
Green Package $1,000
CONTINUING EDUCATIONSponsorship Packages
MONTEREY DESIGN CONFERENCEOctober 7-9, 2011
Sponsorship payments to the AIA California Council are not deductible as charitable contributions for income tax purposes.
Founded in 1979, the Monterey Design Conference has become the “Renaissance Weekend” for architects. The most prestigious and best attended architectural design conference in the United States, the MDC draws over 500 of California’s best-known architects to watch, think, interact, learn and recharge their creative energies. A totally unique experience not to be missed! This conference lends itself particularly well to advanced construction materials and methods, recycled and other environmentally sound building materials, energy efficient products, restoration/preservation products and services, and other unique design tools.
Join California’s top design professionals for a weekend completely devoted to exploring the design elements of architecture. Sponsorship opportunities are available to provide you with exposure to this creative and influential group during the 2011 Monterey Design Conference at the following levels:
All Sponsorships Include:
• Company listing online and inclusion in the online registration system (distributed to over 11,000 architects and design professionals)• Company listing in the on-site program Available until: August 2011• One year recognition on the AIACC monthly web site, averaging 200,000 hits/month (on the event page)• One year hot link from the AIACC web site to yours (from the event page)• Recognition in the AIACC newsletter: Relevance (circulation: 11,000)• Two sets of mailing labels of all registered participants, both prior to and immediately after the event (fair market value ¢.11 per name)
Premiere Sponsor$7,500
Benefits:• Opportunity to conduct a special pre-conference seminar to registered attendees (One hour presentation) -AIA/CES approved. AIACC staff will work with you to prepare your presentation and submit it to National AIA for credit.• 10’ x 10’ exhibit space during the entire event• VIP seating and formal presentation of certificate during the AIACC’s Annual Awards and Installation celebration• Immediate entry into the AIACC’s Eagle Forum at the Bronze Level (see www.aiacc.org for additional benefits)• One set of mailing labels of all AIACC members, on request (fair market value $500)• Two full conference passes• Includes Full page 4-color ad in the Conference Sketchbook/Notebook, which will be used by everyone throughout the conference
Exhibitor Sponsor$4,000
Benefits:• 10’ x 10’ exhibit space during the entire conference• Two full Conference passes• One set of mailing labels of all AIACC members, on request (fair market value $500)• Includes 1/2 page 4-color ad in Conference Sketchbook/Notebook
Table Top Exhibits$2,500
Benefits:• One six foot skirted table, two chairs• One full conference pass
Council Sponsor$2,500(Limited to the Number of SocialFunctions during the Conference)
Benefits:• Introduction and recognition during the sponsored event• VIP seating with the AIACC President during the event• Banner and signage displayed during the event• Opportunity to provide promotional materials to attendees at event (table placement, hand-outs, etc.)
Exclusive Conference Welcome Bag Sponsor$3,500
Always a conference favorite, every attendee will receive a complimentary Welcome Bag upon arrival. What better way to get your logo into their hands than on the bag they will tote around for the entire conference?
Lunch Sponsor$3,500
On Saturday we will be serving lunch; your company name will be on the signage and the cocktail napkins distributed during lunch.
Conference Welcome Reception$3,500
Starting one hour before the conference convenes, this is the official kick-off where attendees meet and greet and network while enjoying light refreshments. Company logo in onsite program, on cocktail napkins and on all Welcome Reception Signage.
Registration Table Sponsor$5,000
Your company name and logo will be the first thing attendees will see when they arrive at the conference registration table. Signage will be provided. You can also provide pencils and pads of paper for the attendees to use. Also includes a full page, 4-color ad in the Sketchbook.
Additional, Creative and New Sponsorship Opportunities
Keynote Speaker Series$3,000
The Keynote Speaker lineup at AIACC’s Monterey Design Conference is always inspiring and an excellent opportunity for premiere visibility. Keynote presentations do not compete with any other events. Generally, all attendees participate. Company name recognition when speaker is introduced (“Keynote Speaker Name brought to you by YOUR COMPANY NAME”); company logo projected on screen prior to session; company logo on all Keynote signage and in onsite program; your selected handout material on attendees’ chairs prior to the session; company recognized as a Premiere Sponsor in printed conference materials.
Refreshment Break Sponsor$2,000
We will have two refreshment breaks during the conference, one on Friday and one on Saturday. Your company logo will be included on signage and on cocktail napkins distributed during the break.
Conference Bag Inserts$500
You aren’t able to attend? No worries; send your information and we will insert it into the Conference Welcome Bags.
CES Presentation$4,000 - One Session
Present two or more:$3,000 per session
• Opportunity to conduct a special pre-conference seminar to registered attendees (One hour presentation). AIACC staff will work with you to prepare your presentation and submit to National AIA for CE credit.• One full conference pass
MONTEREY DESIGN CONFERENCEOctober 7-9, 2011
Conference Sketchpad/Notebook Sponsor
Exclusive Conference Lanyards$3,000
Lanyards will be handed out to every registered attendee and worn throughout the conference. Company name or logo printed on up to 500 lanyards.
Each attendee will be given a Sketchpad/Notebook to be used throughout the conference. Your company can be included in this valuable takeaway and will have a lasting impact.
Full Page Ad: $500Inside Front/Back Cover: $750Back Cover: $1,000
Sponsorship/Exhibitor Application
Sponsorship payments to the AIA California Council are not deductible as charitable contributions for income tax purposes.
Mail, Fax orEmail completed application to:
The American Institute of Architects, California CouncilAttn: Debbie Shumway, Account Manager1303 J Street Suite 200 • Sacramento, CA 95814Phone: 877.847.6768 • Fax: 602.926.0325 • Email: [email protected]
CONTACT
COMPANY (As you would like it on printed materials)
ADDRESS
CITY STATE ZIP
PHONE FAX EMAIL
Company Logo: Please email two copies of your company logo, one in EPS format and one in JPEG format to Debbie Shumway at [email protected]
Payment Information
CHECK (payable to AIACC and enclosed) MASTERCARD VISA
CARD NUMBER EXP DATE BILLING ZIP CODE
NAME ON CARD (please print) SIGNATURE (required)
The AIA California Council will require a 50% deposit at signing of contract. AIACC will invoice the remainder of the balance, to be paid by September 1, 2011
Premiere Sponsor $7,500
Registration Table Sponsor $5,000
Conference Fuel Cart (Coffee Cart) $4,500
CES Presentation $4,000 - one session
Exhibitor Sponsor $4,000
Conference Welcome Reception $3,500
Exclusive Conference Welcome Bag Sponsor $3,500
Lunch Sponsor $3,500
CES Presentation $3,000 each two or more sessions
Exclusive Conference Lanyards $3,000
Keynote Speaker Series $3,000
Council Sponsor $2,500
Table Top Exhibits $2,500
Refreshment Break Sponsor $2,000
Conference Bag Inserts $500
Sketchpad/Notebook Advertisement Full Page Ad $500 Inside Front Cover $750 Inside Back Cover $750 Back Cover $1,000
MONTEREY DESIGN CONFERENCEOctober 7-9, 2011
The AIACC Awards Program recognizes the best of California architecture and the creativity and vision of California architects. The program celebrates design excellence across the state and throughout the world.
The program features traditional Design Awards for individual built projects. In addition to design aesthetics, the Design Awards identify and promote the added value that excellent architecture can bring to a project or a community. Past Design Awards jurors have included Michael Graves, FAIA; Hugh Newell Jacobsen, FAIA; Ralph Johnson, FAIA; William Turnbull Jr., FAIA; Mack Scogin, FAIA; and James L.Cutler, FAIA. With the following two levels of sponsorship, the Design Awards Program offers a unique opportunity to showcase your company alongside the best of the architectural profession:
Sponsorship Opportunities Include:
Premiere Sponsor$5,000
• Company logo and listing on all promotional materials, distributed to over 11,000 design professionals (ex: call for entries/program)
• Full-page recognition in Awards program book (a special publication of all winners distributed to over 11,000 architects, legislators and regulatory officials).
• Immediate entrance into the Eagle Forum at the Bronze level—the AIACC’s cumulative sponsor recognition program (please visit www.aiacc.org for additional information)
• One-year recognition on the AIACC web site, (on the Design Awards page) averaging 22,000 hits/month
• One-year hot link from the AIACC web site to yours
• Recognition in one 2012 AIACC newsletter: Relevance (circulation: 11,000)
• VIP seating and formal presentation of certificate during the Council’s 2012 Annual Awards and Installation Dinner
• One set of mailing labels of all AIACC members, on request (fair market value $500)
• Mailing list of all Design Awards entrants and event attendees
• Recognition at the Design Awards event (on signage and from podium)
• Company listing on all promotional materials, distributed to over 11,000 architect members (ex: call for entries, program, etc.)
• Full-page recognition in Awards program book (a special publication of all winners distributed to over 11,000 architects, legislators and regulatory officials).
• One-year recognition on the AIACC web site and one-year hot link from the AIACC web site
• Recognition in one 2012 AIACC newsletter - Relevance (circulation: 11,000)
• Mailing list of all Design Awards entrants and event attendees
• Recognition at the Design Awards event
Council Sponsor$2,500
Sponsorship payments to the AIA California Council are not deductible as charitable contributions for income tax purposes.
2012 AIACC DESIGN AwARDS PROGRAM
With AIACC Allied Membership, you’ll have access to more than just 11,000 design professionals in California. Recent studies indicate that architects specify more than 70 percent of the building products used in construction today. What more cost-effective way to enhance your business than as part of the AIACC extended family? You’ll not only gain valuable networking opportunities, but will also learn what issues and trends are of foremost concern for architects and the related profession.
As an allied member, your support can help ensure a positive climate for the architecture and design profession and the mutual interests shared by professional affiliates. Whether it’s the issues AIACC faces today such as school design and construction, procurement of design professionals, design build, or codes and regulations, or passage of important legislation like Prop. 35, the AIACC’s legislative and regulatory programs work for you. The result is a combined strength that benefits everyone.
Any allied professional, product representative or service provider may qualify for AIACC Allied Membership. AIACC Allied Members residing in California must join at least one local AIA chapter in which they live or work, and are welcome to join as many local chapters as they wish. Non-residents may join at the state level only.
In addition to having access to AIACC’s many programs, allied membership offers the following benefits:
• One complimentary mailing list of AIA members in either Northern or Southern California - up to a $220 value. (This offer is only available to AIACC Allied Members.)
• Use of the designation “Allied Member, AIA California Council” on any printed materials or advertising. • Receive all AIACC publications, membership mailings and member discounts to AIACC and Chapter events and activities.
• Receive discounts on AIACC products and programs - up to 50%.
• One year link to your web site from www.aiacc.org.
• Access to other programs and services including excellent insurance programs offered by the AIA Trust.
AIACC Allied Member Dues $132.50 (and choose one or more of the following chapters:):
California Chapter Dues by Region (Dues rates from July 1, 2011 - August 31, 2011)
AIA California Council $132.50
AIA California Central Coast $75.00 AIA Pasadena & Foothill $150.00
AIA California Desert $50.00 AIA Redwood Empire $130.00
AIA Central Valley $175.00 AIA San Diego (Corporate) $257.50
AIA East Bay $165.00 AIA San Fernando Valley $105.00
AIA Golden Empire $75.00 AIA San Francisco $175.00
AIA Inland California $70.00 AIA San Joaquin $67.50
AIA Long Beach/South Bay $50.00 AIA San Mateo County $125.00
AIA Los Angeles $95.00 AIA Santa Barbara $150.00
AIA Monterey Bay $92.50 AIA Santa Clara Valley $195.00
AIA Orange County $157.50 AIA Sierra Valley $67.50
AIA Palomar $175.00 AIA Ventura County $125.00
2011 AIACC ALLIED MEMbERShIP
Payment Method
CHECK payable to AIA and enclosed (national AIA will process) MASTERCARD VISA AMERICAN EXPRESS
CARD NUMBER EXP DATE BILLING ZIP CODE
NAME ON CARD (please print) SIGNATURE (required)
Please select the mailing label region you wish to receive: Northern Southern
Briefly describe what service(s) you provide or products you represent, and where to find you in the yellow pages (for website listing)
Please complete and return to:
AIA California Council, Membership Dept.1303 J Street Suite 200, Sacramento, CA 95814-2935Phone: 916.642.1707 • Fax: 916.442.5346 (credit card payments only)Please allow 2-3 weeks for delivery of your membership packet and mailing list
INDIVIDUAL NAME
COMPANY
ADDRESS
CITY STATE ZIP
PHONE FAX EMAIL
WEBSITE URL
Total Allied Membership Dues:
AIA California Chapters:Please check the chapter(s) you would like to join and enter the combined amount here: $____________
Already a member at local level Which chapter? ____________________
AIA California Council: $____________
Total Combined Amount: $____________
2011 AIACC Allied Member Application Form-Join the AIACC today!
132.50
AIACC Allied Members residing in California are required to join at least one local AIA chapter (in which they live or work) and are welcome to join as many local chapters as they wish. Please call the AIACC at 916.642.1707 for local chapter contact information. Nonresidents may join at state level only.
California Chapter Dues by Region
AIA California Council $265.00 And choose one or more of the following chapters:
AIA California Central Coast $150.00 AIA Pasadena & Foothill $300.00 AIA California Desert $100.00 AIA Redwood Empire $260.00 AIA Central Valley $350.00 AIA San Diego $446.00 AIA East Bay $330.00 AIA San Fernando Valley $210.00 AIA Golden Empire $150.00 AIA San Francisco $350.00 AIA Inland California $140.00 AIA San Joaquin $135.00 AIA Long Beach/South Bay $100.00 AIA San Mateo County $250.00 AIA Los Angeles $183.00 AIA Santa Barbara $300.00 AIA Monterey Bay $170.00 AIA Santa Clara Valley $390.00 AIA Orange County $300.30 AIA Sierra Valley $135.00 AIA Palomar $350.00 AIA Ventura County $200.00
The AIACC Advertising program offers one-stop shopping for product manufacturers to reach both a statewide audience as well as smaller, targeted audiences. Spend your advertising dollars wisely by selecting specific areas to promote your product.
RelevanceThe American Institute of Architects, California Council (AIACC) offers product manufacturers and suppliers the opportunity to reach over 11,000 architects and allied professionals through its advertising program. Some key features of this advertising opportunity include: • Monthly delivery to verified emails • Provides the qualified reader with desktop access to your products and services • Relevance Open rate: 54.4% • Opt out: less than 0.1% • No expensive layout/ad design fees required! We’ll create your ad for you and include it as part of our editorial content—an “integrated” approach to advertising. • Limited number of advertisements accepted each issue—ensures yours gets noticed! Cost: $500 per issue (10% discount for two or more placements)
Newsletter Advertising in AIA Local ChaptersThe AIACC is eager to assist advertisers in purchasing space in a variety of the 22 local chapter newsletters. Ask for quotes in a particular area.
arcCA (Architecture California)The official magazine of the AIACC, this well-respected journal is produced quarterly. Advertising is now being accepted and special rate packages (25% off posted rates!) are available for sponsors of other AIACC programs.
ADVERTISING OPPORTUNITIES
AIACC’s Mailing List RentalGet connected. If your business plan includes contacting architects in California, we’re here to ensure your marketing
dollars are spent wisely. We are California’s architectural association and the largest component in the nation, representing over 11,000 members. Build lasting relationships with Californian architects for mere pennies a contact. We can provide you with names and addresses for the entire state, sections (Northern, Southern, Bay Area, LA Area), one particular chapter, or any variation.
Smart mail. Our list of architects, decision makers, emerging professionals and firm principals is qualified and updated daily. That means your mailings are targeted and “bounce backs” are minimal.
Get 1 free! Since our database is updated daily, we rent on a one-time basis, so you know the data you’re receiving is current. However, we know you have better ROI with increased access, so we offer a great Buy 2 – Get 1 Free plan! Simply pay in advance for two rentals and receive a third free, to use when you want within the next 12 months.
How you need it. Do you want a list on disk, via e-mail, or old-fashioned labels? We can meet your needs. Are you interested in phone and fax numbers? We can supply those too. In addition, you can market just to particular regions and areas or all of California.
Saving you money. Where else can you pay only 11¢ per name and be certain the information you’re renting is the most current and qualified? AIA member information isn’t pulled off the Internet or phone books, but is supplied directly from the architects; they want to hear from you.
Call 916.642.1707 today for a free price quote.
Advertising Rates
Unit Sizes 1X Full Page $2,735 1/2 page $1,795 1/4 page $970 4-color process ad $595
Payment Information
CHECK (payable to AIACC and enclosed) MASTERCARD VISA
CARD NUMBER EXP DATE BILLING ZIP CODE
NAME ON CARD (please print) SIGNATURE (required)
The AIA California Council will require a 50% deposit at signing of contract. AIACC will invoice the remainder of the balance, to be paid by September 1, 2011.
Sponsorship payments to the AIA California Council are not deductible as charitable contributions for income tax purposes.
To partner withthe AIACC, please complete this form and return to:
AIACC California CouncilAttn: Nicki Dennis Stephens1303 J Street Suite 200 • Sacramento, CA 95814Phone: 916.642.1707 • Fax: 916.442.5346 • Email: [email protected]
NAME
COMPANY
ADDRESS
PHONE FAX EMAIL
I would like to sponsor the following program(s) for the activities/amounts indicated:
Program Activity/Amount
Continuing Education Program ___________________________________________
2011 Monterey Design Conference ___________________________________________
2012 Design Awards Program ___________________________________________
Relevance Advertising ___________________________________________
Allied Membership ___________________________________________
Mailing List Rental ___________________________________________
Total sponsorship/advertising amount pledged: $___________________________________________
SIGNATURE TITLE DATE