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1 PRELIMINARY RESULTS 2019 AGENDA

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Page 1: AGENDA - burberry Corporate Website

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PRELIMINARY RESULTS 2019

AGENDA

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STRONG PROGRESS

IN THE LAST YEAR

Financial performance in line with guidance

Promising early results from the transformation

JULIE BROWN

CHIEF OPERATING & FINANCIAL OFFICER

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P P

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• •

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MARCO GOBBETTI

CHIEF EXECUTIVE OFFICER

BRAND

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INFLUENCER EARNED MEDIA VALUE

SEP 18 SHOW FEB 19 SHOW

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PRESS REACTION

FEB-MAR 18 FEB-MAR 19

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“FOR HIS SECOND OUTING, CHIEF CREATIVE OFFICER RICCARDO TISCI TURNED OUT A TOUR

DE FORCE: BOLD AND ALL-EMBRACING”

– VOGUE.CO.UK

SOCIAL PERFORMANCE

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PRODUCT

JUDY COLLINSON

CHIEF MERCHANDISING OFFICER

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NEW CREATIVE VISION

The first Runway SS19 was a defining moment

NEW BURBERRY LANGUAGE

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ICON STRIPE

THE MONOGRAM

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THE MONOGRAM PRINT

WARDROBING

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LEATHER GOODS TRANSITION

READY TO WEAR TRANSITION

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PRICING

CONTINUOUS ENGAGEMENT

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MARCO GOBBETTI

CHIEF EXECUTIVE OFFICER

RICCARDO’S FIRST

COLLECTION RESULTS

SS19SS18

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CUSTOMERS

TOTAL BUSINESS SS19

LEATHER GOODS

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LEATHER GOODS

Leather goods evolution will take time

Investing in product quality

Step-change in agility and efficiency

Focus on quality

Streamlining processes

SUPPLY CHAIN INNOVATION

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Changed the way we buy

Maximise new product

Proactively manage previous collections

MANAGING INVENTORY

DELIVERING RICCARDO’S PRODUCT

Note: mainline and digital only

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RETAIL

57TH STREET – NEW YORK

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MONTENAPOLEONO - MILAN

FAOUBOUR - PARIS

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SPRING STREET – NEW YORK

DUBAI

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KERRY CENTRE - SHANGHAI

OMETESANDO – TOKYO

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CHENGDAM-DON – SEOUL

MORE THAN 80 STORES TO BE TRANSFORMED BY END OF FY 2020

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POP UP

ONE PAGE ISETAN ONE PAGE SKP, #S OF RETAIL AND WHOLESALE THIS

YEAR AND PLANNED NEXT YEAR

POP UP

ONE PAGE ISETAN ONE PAGE SKP, #S OF RETAIL AND WHOLESALE THIS

YEAR AND PLANNED NEXT YEAR

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WHOLESALE

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US WHOLESALE DOORS

DIGITAL

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INSTAGRAM & INFLUENCER CHECKOUT

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PEOPLE

Increased employee engagement

Focus on leaders

Diversity & inclusion

PEOPLE

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OUR SUSTAINABILITY AGENDA

THE FIRST YEAR

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THE FIRST YEAR

Brand relaunch

Heat with press, influencers, wholesale partners and consumers

Transformation in product aesthetic and quality, with encouraging early sales

Evolution of store environment

Continued innovation across the business

LOOKING AHEAD

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APM Description and purpose GAAP measure reconciled to

Constant Exchange Rates (CER) This measure removes the effect of changes in exchange rates compared to the prior period. It incorporates both the impact of the movement in exchange rates on the translation of overseas subsidiaries’ results and also on foreign currency procurement and sales through the Group's UK supply chain.

Results at reported rates

Comparable sales The year-on-year change in sales from stores trading over equivalent time periods and measured at constant foreign exchange rates. It also includes online sales. This measure is used to strip out the impact of store openings and closings, allowing a comparison of equivalent store performance against the prior period.

Revenue excluding beauty wholesale Revenue excluding beauty wholesale is presented to exclude beauty wholesale from total revenue. This provides an equivalent measure of revenue against the prior period, following the disposal of the beauty business in October 2017.

Total Revenue:

Period ended £m

30 March 2019

31 March 2018

Revenue excluding beauty wholesale

2,720 2,660

Beauty wholesale 0 73

Total Revenue 2,720 2,733

Retail Revenue:

Period ended YoY%

30 March 2019

31 March 2018

Comparable sales 2% 3%

Change in space (1%) 0%

IFRS 15/Retail Calendar 0% 0%

FX (1%) (1%)

Retail revenue 0% 2%

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APM Description and purpose GAAP measure reconciled to

Adjusted Profit Adjusted profit measures are presented to provide additional consideration of the underlying performance of the Group’s ongoing business. These measures remove the impact of those items which should be excluded to provide a consistent and comparable view of performance.

Reported Profit:A reconciliation of reported profit before tax to adjusted profit before tax is included in the income statement. The Group’s accounting policy for adjusted profit before tax is set out in the financial statements.

Free Cash Flow Free cash flow is defined as net cash generated from operating activities less capital expenditure plus cash inflows from disposal of fixed assets and excluding the net one-off operating cash inflow for deferred income relating to the beauty licence.

Net cash generated from operating activities:

Cash Conversion Cash conversion is defined as free cash flow pre tax/adjusted profit before tax. It provides a measure of the Group’s effectiveness in converting its profit into cash.

Lease Adjusted Net Debt Defined as five times minimum lease payments, adjusted for charges and utilisation of onerous lease provisions, less net cash. This is considered to be a reasonable estimate of the Group’s net debt, including operating lease debt which is currently off balance sheet.

Period ended £m

30 March 2019

31 March 2018

Net cash generated from operating activities

411 678

Capital expenditure (110) (106) One-off cash inflow for beauty licence

- (88)

Free cash flow 301 484

Period ended £m

30 March 2019

31 March 2018

Cash conversion 93% 128%

Net cash:

Period ended £m

30 March 2019

31 March 2018

Net cash 837 892 Operating lease debt (1,246) (1,219)

Lease adjusted net debt (409) (327)

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