The Independent® is the official publication of the Order of the Golden Rule - one of the world’s oldest and largest professional associations of independent funeral homes. OGR affords you direct access to the best of the best who are committed to higher levels of customer service.

The Independent® is printed in four-color with a clean and easy-to-read format. Each quarterly issue features relevant editorial content for our members, which means readers are more engaged with the magazine and your advertisements.

In addition to being a quarterly printed publication, The Independent® is provided electronically via email to all our members and posted on the OGR website for added exposure and convenience.

ADVERTISING RATES 2018

Gain the advantage with The Independent®

OGR’s Weekly e-newsletter

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Winter 2018Insertion Orders: Dec. 1, 2017Materials: Dec. 12, 2017

Spring 2018 Insertion Orders: March 2, 2018Materials: March 13, 2018

Summer 2018Insertion Orders: May 1, 2018Materials: May 15, 2017

Fall 2018 Insertion Orders: Aug. 3, 2018Materials: Aug. 14, 2017

OGR MEMBERS SAY IT BEST

of OGR funeral homes are independently owned and operated with the authority to make purchasing decisions.

of OGR members use The Independent® as an important source of technical and professional information.

of our readers have been OGR members for more than 10 years.

• “We repeatedly receive more cutting-edge information from OGR.”

• “... best resource for an independent funeral director”

• “... dedicated to independent ownership”

• “OGR is far above other groups.”

The Independent® reaches more than 700 leading independent funeral home owners and professionals throughout North America and around the world.

The Independent® features technical and professional articles by death-care experts, feature stories about OGR members and advertising from leading product and service providers.

IN EVERY ISSUEPresident’s message, industry-specific articles, Endorsed Supplier features, new product features from GSG suppliers, latest news from OGR members, member spotlight, young professional feature, milestone anniversaries, in memoriam and much more.

EDITORIAL CALENDAR AND DEADLINES

100% 95% 86%

The INdependent InsiderWeekly e-mail industry newsletter with exclusive banner ad space. This space is available to one sponsor per month (4 issues) for only $300. Multiple placement discounts available. Delivered every Thursday. Banner measures 8” x 2”.

INQUIRIES

Scott McClureOGR Communications(800) 637-8030, ext. 112 | smcclure@ogr.org

RATES AND SPECIFICATIONS

Image AreaTrim size: 8.5” x 11” Bleeds: No addtional charge (add .0625” bleed to trim)

FULL COLOR and BLACK & WHITE ADS 1x 2x 4xFull Page $650 $550 $5001/2 Page $450 $375 $3001/3 Page $350 $325 $3001/4 Page $250 $225 $2001/6 Page $150 $125 $100

Premium Position add: BC/IFC/IBC $250 $200 $150

Ads included in pdf editions posted on OGR website at no additional fee.

Formats PDF, JPEG, TIFF, EPS or ZIP files preferred.

Disclaimer: Publisher reserves the right to reject or cancel advertising at its sole discretion. Advertiser is responsible for advertiser content and holds publisher harmless for any claims, judgments or lawsuits that may arise resulting from such advertising. Publisher reserves the right to revise advertising rates at any time.

Layout ServicesAdd 15% of gross one-time issue fee (as time allows). Commissionable/discounts do not apply.

Full Page

1/2 Page Vertical

1/2 Page Horiz.

1/3 Page Sq. 1/3 Page Horiz.

1/4 Page Vert. 1/4 Page Sq.

1/6 Page H/V

2018 INSERTION ORDER

CONTACTScott McClureDirector of Communications(800) 637-8030, ext. 112 smcclure@ogr.org

Mail: The Independent®9101 Burnet Rd.Suite 120Austin, Texas, 78758

Fax: (512) 334-5514

Advertiser agrees to the provisions of this contract and desires to enter into this agreement with the International Order of the Golden Rule. Please indicate frequency, issue(s) and size. Check for availability of premium positions. Invoices are sent following publication and are payable 30 days from invoice date. A finance charge of 1.5% per month will apply to unpaid balances.

The INdependent Insider - Weekly E-Newsletter : Insertion is for four weeks @ $300 / 6” x 2” Banner Month o Jan o Feb o Mar o April o May o June o July o Aug o Sept o Oct o Nov o Dec

The Independent® - Quarterly MagazineIssue(s) oWinter oSpring oSummer oFall

Size (inches wide x deep) oFull Page 7.5” x 10”Frequency o1x @ $650 o2x @ $550 o4x @ $500 o1/2 Page H, 7.5” x 5” Frequency o1x @ $450 o2x @ $375 o4x @ $300 o1/3 Page S, 5” x 5” Frequency o1x @ $350 o2x @ $325 o4x @ $300 o1/4 Page S, 3.75” x 5” Frequency o1x @ $250 o2x @ $225 o4x @ $200 o1/6 Page H, 4.5” x 2.75”Frequency o1x @ $150 o2x @ $125 o4x @ $100

Premium Position oBC oIFC oIBC | 1x add $250 / 2x add $200 / 4x add $150

Advertiser _________________________________________Contact (for Ad Index) _______________________________Address ___________________________________________City _______________State/Province ______ ZIP __________Phone ___________________ Fax ______________________Email ______________________________________________Advertising Agency ___________________________________Agency contact ______________________________________Phone ___________________ Fax ______________________

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