ad van loon
TRANSCRIPT
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EU frameworks for digital television
EU/Council of Europe Project “Promotion of European Standards in the
Ukrainian Media Environment”
Long-term Consultant AD VAN LOON
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EU Frameworks for digital television
1. Regulatory framework for electronic communications
2. Audiovisual Media Services Directive 3. Radio spectrum policies 4. Policy to accelerate the transition from
analogue to digital broadcasting 5. Legal Framework for Mobile TV
Networks and Services
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1. Regulatory framework for electronic communications
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1. Regulatory framework for electronic communications
• Art. 4 Competition Directive (2002/77/EC) – Prohibition on granting exclusive or special rights of use of
radio frequencies
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1. Regulatory framework for electronic communications
• Art. 4 Competition Directive (2002/77/EC) – Prohibition on granting exclusive or special rights of use of
radio frequencies – Obligation to base the assignment of radio frequencies for
electronic communication services on objective, transparent, non-discriminatory and proportionate criteria
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1. Regulatory framework for electronic communications
• Art. 4 Competition Directive (2002/77/EC) – Prohibition on granting exclusive or special rights of use of
radio frequencies – Obligation to base the assignment of radio frequencies for
electronic communication services on objective, transparent, non-discriminatory and proportionate criteria
• Art. 8.2.d Framework Directive – Obligation to use the spectrum efficiently
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1. Regulatory framework for electronic communications
• Art. 4 Competition Directive (2002/77/EC) – Prohibition on granting exclusive or special rights of use of
radio frequencies – Obligation to base the assignment of radio frequencies for
electronic communication services on objective, transparent, non-discriminatory and proportionate criteria
• Art. 8.2.d Framework Directive – Obligation to use the spectrum efficiently
• Art. 8.1 Framework Directive – Obligation to encourage effective competition
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2. Audiovisual Media Services Directive
- audiovisual content rules apply to all platforms
- covers broadcasting and on demand services
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2. Audiovisual Media Services Directive
Rules cover:
• jurisdiction • advertising
– duration – content
• alcoholic beverages • medicinal products • medical treatment
• sponsorship • teleshopping • product placement …
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2. Audiovisual Media Services Directive
...
• right of reply • right to short reporting • access to major events • cultural objectives
– European works – independent productions
• protection of minors
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3. Radio spectrum policies
• 2002: Creation of an advisory panel on radio spectrum policy: Radio Spectrum Policy Group
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3. Radio spectrum policies
• 2002: Creation of an advisory panel on radio spectrum policy: Radio Spectrum Policy Group
• Mission – assist and advise the European Commission on radio
spectrum policy issues
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3. Radio spectrum policies
• 2002: Creation of an advisory panel on radio spectrum policy: Radio Spectrum Policy Group
• Mission – assist and advise the European Commission on radio
spectrum policy issues – coordination of policy approaches
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3. Radio spectrum policies
• 2002: Creation of an advisory panel on radio spectrum policy: Radio Spectrum Policy Group
• Mission – assist and advise the European Commission on radio
spectrum policy issues – coordination of policy approaches – advise on harmonised conditions with regard to the
availability and efficient use of the radio spectrum
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3. Radio spectrum policies
• 2002: Creation of an advisory panel on radio spectrum policy: Radio Spectrum Policy Group
• Mission – assist and advise the European Commission on radio
spectrum policy issues – coordination of policy approaches – advise on harmonised conditions with regard to the
availability and efficient use of the radio spectrum • Composition
– high level governmental experts (one from each Member State)
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3. Radio spectrum policies
• 2002: Creation of an advisory panel on radio spectrum policy: Radio Spectrum Policy Group
• Mission – assist and advise the European Commission on radio
spectrum policy issues – coordination of policy approaches – advise on harmonised conditions with regard to the
availability and efficient use of the radio spectrum • Composition
– high level governmental experts (one from each Member State)
– European Commission (Secretariat)
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4. Policy to accelerate the transition from analogue to digital broadcasting
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4. Policy to accelerate the transition from analogue to digital broadcasting
• Co-ordination of the switch-over plans of the Member States
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4. Policy to accelerate the transition from analogue to digital broadcasting
• Co-ordination of the switch-over plans of the Member States
• Analogue switch-off at the beginning of 2012
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4. Policy to accelerate the transition from analogue to digital broadcasting
• Co-ordination of the switch-over plans of the Member States
• Analogue switch-off at the beginning of 2012 • Switch-off plans should allow the introduction of
other electronic communications services, in addition to digital broadcasting services
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4. Policy to accelerate the transition from analogue to digital broadcasting
• Co-ordination of the switch-over plans of the Member States
• Analogue switch-off at the beginning of 2012 • Switch-off plans should allow the introduction of
other electronic communications services, in addition to digital broadcasting services
• Spectrum should be made available for a pan-European roll-out of these other electronic communications services
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4. Policy to accelerate the transition from analogue to digital broadcasting
• Co-ordination of the switch-over plans of the Member States
• Analogue switch-off at the beginning of 2012 • Switch-off plans should allow the introduction of
other electronic communications services, in addition to digital broadcasting services
• Spectrum should be made available for a pan-European roll-out of these other electronic communications services
• Member States obliged to take this into account in the ongoing international negotiations
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4. Policy to accelerate the transition from analogue to digital broadcasting • Strategies to be developed in the framework of the transition process
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4. Policy to accelerate the transition from analogue to digital broadcasting • Strategies to be developed in the framework of the transition process
– Consumer information
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4. Policy to accelerate the transition from analogue to digital broadcasting • Strategies to be developed in the framework of the transition process
– Consumer information – Financing aspects
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4. Policy to accelerate the transition from analogue to digital broadcasting • Strategies to be developed in the framework of the transition process
– Consumer information – Financing aspects – Capacity aspects in networks with must-carry
obligations
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4. Policy to accelerate the transition from analogue to digital broadcasting • Strategies to be developed in the framework of the transition process
– Consumer information – Financing aspects – Capacity aspects in networks with must-carry
obligations – The situation of digital radio
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4. Policy to accelerate the transition from analogue to digital broadcasting • Strategies to be developed in the framework of the transition process
– Consumer information – Financing aspects – Capacity aspects in networks with must-carry
obligations – The situation of digital radio – Best practices in Commission Staff Working
Paper SEC(2005)661 ...
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4. Policy to accelerate the transition from analogue to digital broadcasting ...
– Factors that contribute to a succesful switchover policy
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4. Policy to accelerate the transition from analogue to digital broadcasting ...
– Factors that contribute to a succesful switchover policy
• Co-ordination with broadcasters (agreement on timing for the different stages)
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4. Policy to accelerate the transition from analogue to digital broadcasting ...
– Factors that contribute to a succesful switchover policy
• Co-ordination with broadcasters (agreement on timing for the different stages)
• An effective strategy to inform consumers
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4. Policy to accelerate the transition from analogue to digital broadcasting ...
– Factors that contribute to a succesful switchover policy
• Co-ordination with broadcasters (agreement on timing for the different stages)
• An effective strategy to inform consumers – on channel availability
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4. Policy to accelerate the transition from analogue to digital broadcasting ...
– Factors that contribute to a succesful switchover policy
• Co-ordination with broadcasters (agreement on timing for the different stages)
• An effective strategy to inform consumers – on channel availability – on the equipment needed to receive the
channels
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5. Legal Framework for Mobile TV Networks and Services
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Legal Framework for Mobile TV Networks and Services
Objectives
• no unnecessary obligations on market players
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5. Legal Framework for Mobile TV Networks and Services
Objectives
• no unnecessary obligations on market players • minimum requirements to ensure efficient use of
frequencies
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5. Legal Framework for Mobile TV Networks and Services
• DVB-H standard
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5. Legal Framework for Mobile TV Networks and Services
• DVB-H standard • Frequencies to be granted in the UHF-band
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5. Legal Framework for Mobile TV Networks and Services Best practices
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5. Legal Framework for Mobile TV Networks and Services Best practices • Assignment of frequencies to platform operator
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5. Legal Framework for Mobile TV Networks and Services Best practices • Assignment of frequencies to platform operator
• Assignment of frequencies to network operator (more rare)
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models 2. Best practices guidelines
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
1. Extension of existing DTT rules 2. Plain wholesale model 3. Integrated approach
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
1. Extension of existing DTT rules
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
1. Extension of existing DTT rules • Italy; UK • Inadequate and insufficient
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
1. Extension of existing DTT rules 2. Plain wholesale model
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
2. Plain wholesale model • Finland • Focused on wholesale operator
– Network management – Spectrum acquisition – Licensing – Content aggregation (optional)
• Content producers (broadcasters) may not have an incentive to make their content available
• Competition requirements (fair, open, non-discriminatory)
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
1. Extension of existing DTT rules 2. Plain wholesale model 3. Integrated approach
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
3. Integrated approach • Austria • Authorisation only granted when all
stakeholders agree on the services to be offered…
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
3. Integrated approach • Vertical integration at two levels
1. Selection of network/platform operator on the basis of agreements concluded with channel aggregators and/or broadcasters
» Guarantee for a feasible business model
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models
3. Integrated approach • Vertical integration at two levels
2. Content provider needs a regular licence for digital TV, which is to be granted upon proof of contracts with the multiplex operator
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models 2. Best practice guidelines - Four
levels to be taken into account:
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5. Legal Framework for Mobile TV Networks and Services Best practices 1. Main regulatory models 2. Best practice guidelines - Four
levels to be taken into account: 1. General framework 2. Authorisation regimes 3. Award procedures 4. Specific aspects
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework 1. Authorisation procedures should be
open to all market players in order to ensure a level playing field for different actors in the mobile TV value chain
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework 2. Systematic organisation of public
consultations of citizens and all interested parties, in parallel with commercial trials on the opportunities related to mobile TV deployment, the use of the digital dividend for mobile TV services, the financing models, etc
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework 3. Regular reporting by public
authorities on market developments, together with appropriate proposals to adapt existing rules
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework 2. Authorisation regimes
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
2. Authorisation regimes 1. Clear definition of relationship
between e-communications, spectrum and content rules, in order to promote a clear and transparent authorisation regime
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
2. Authorisation regimes 2. One stop shop regime for
decisions to grant authorizations for mobile TV
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework 2. Authorisation regimes 3. Award procedures
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
3. Award procedures 1. A clear schedule for the award
procedure to be announced no later than at the start of commercial trials
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
3. Award procedures 2. Objective, transparent and non-
discriminatory procedures
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
3. Award procedures 3. Collaborative approach between
the players (with respect for competition rules)
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
3. Award procedures 4. Quality of service
1. Indoor coverage 2. Optimal use of the spectrum
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
3. Award procedures 5. Possibility to withdraw unused
spectrum
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
1. General framework 2. Authorisation regimes 3. Award procedures 4. Specific aspects
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
4. Specific aspects 1. 'must carry' rules cannot be
imposed on nascent mobile TV services (no significant number of end-users use mobile TV as their principal means to receive radio and television broadcasts)
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
4. Specific aspects 2. 'must carry' = 'must have‘
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
4. Specific aspects 2. 'must carry' = 'must have‘ 3. Discussion of imposing 'must
offer' rules
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
4. Specific aspects 2. 'must carry' = 'must have‘ 3. Discussion of imposing 'must
offer' rules 4. Encouragement of network
infrastructure sharing
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5. Legal Framework for Mobile TV Networks and Services Best practices 2. Best practice guidelines
4. Specific aspects 2. 'must carry' = 'must have‘ 3. Discussion of imposing 'must
offer' rules 4. Encouragement of network
infrastructure sharing 5. Consideration of interoperability
and roaming aspects
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Thank you!
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