accountant middle east | january 2013

76
SETTING STANDARDS IN FINANCIAL AUDITING & ACCOUNTANCY JANUARY 2013 CHARTERED ACCOUNTANT OF THE YEAR Chris Taylor, the COO of Abu Dhabi Finance, is Middle East’s undisputed top CA, and rightfully so EXCLUSIVE! PINNACLE OF SUCCESS My father once said, ‘I have never seen a poor accountant’ – that advice still holds true today, says CFO of du Mark Shuttleworth INTEGRATED REPORTING FRAMEWORK Challenges emerge a year since the International Integrated Reporting Council launched its pilot programme PUBLICATION LICENSED BY IMPZ <(, (,+ c )HOYHPU )/+ c 8H[HY 89 c 6THU 69 c :H\KP (YHIPH :9 c 2\^HP[ 2+ Relive all the spectacular moments from the Accountancy & Finance recognition ceremony in Dubai. Our extensive coverage ranges from interviews with individual winners, to corporate success stories, including; PwC runs away with ‘Firm of the Year’ and ‘Deal of The Year’ gongs Phoenix students dominate nominations list for ‘Young Accountant of the Year’ HE Sheikh Nahayan on the origins of modernday accounting Colourful photographs of overall winners

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Page 1: Accountant Middle East | January 2013

SETTING STANDARDS IN FINANCIAL AUDITING & ACCOUNTANCY JANUARY 2013

CHARTERED ACCOUNTANT OF THE YEAR

Chris Taylor, the COO of Abu Dhabi Finance, is Middle East’s undisputed top CA, and rightfully so

EXCLUSIVE!

PINNACLE OF SUCCESSMy father once said, ‘I have never seen a poor accountant’ – that advice still holds true today, says CFO of du Mark Shuttleworth

INTEGRATED REPORTING FRAMEWORK Challenges emerge a year since the International Integrated Reporting Council launched its pilot programme

PUBLICATION LICENSED BY IMPZ

Relive all the spectacular moments from the Accountancy & Finance recognition ceremony in Dubai. Our extensive coverage ranges from interviews with individual winners, to corporate success stories, including;

PwC runs away with ‘Firm of the Year’ and ‘Deal of The Year’ gongs

Phoenix students dominate nominations list for ‘Young Accountant of the Year’

HE Sheikh Nahayan on the origins of modern-­day accounting

Colourful photographs of overall winners

Page 2: Accountant Middle East | January 2013

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Bring on tomorrow

AIG is the marketing name for the worldwide property-casualty, life and retirement, and general insurance operations of American International Group, Inc. For additional information, please visit our website at www.aig.com. Products and services are written or provided by subsidiaries or affiliates of American International Group, Inc. Not all products and services are available in every jurisdiction, and insurance coverage is governed by actual policy language. Certain products and services may be provided by independent third parties. Insurance products may be distributed through affiliated or unaffiliated entities. Certain property-casualty coverages may be provided by a surplus lines insurer. Surplus lines insurers do not generally participate in state guaranty funds and insureds are therefore not protected by such funds.

www.aig.com

AIG Launch Ad.indd 1 11/8/2012 2:13:23 PM

Page 3: Accountant Middle East | January 2013

Accountant  Middle  East

Hats off to industry’s top guns

Editor, Accountant Middle East

Dominic De Sousa

Nadeem Hood

Richard [email protected] +971 4 440 9126

Joyce [email protected] +971 440 9140

Shane Phillips

Chris [email protected] +971 4 440 9138

James P [email protected] +971 4 440 9146

Rajeesh [email protected] +971 4 440 9147

Fahed [email protected] +971 4 440 9148

Glenn [email protected]

Jay Colina

Jasmin Najib

Tristan Troy Maagma

Abey Mascreen

[email protected] +971 4 440 9100

PO Box 13700Dubai, UAE

Tel: +971 4 440 9100Fax: +971 4 447 2409

Printwell Printing Press

© Copyright 2013 CPIAll rights reservedWhile the publishers have made every effort to ensure the accuracy of all information in this magazine, they will not be held responsible for any errors therein.

Talk to us:

[email protected]

@AccountancyME

www.facebook.com/AccountancyME

Accountant Middle East

SETTING STANDARDS IN FINANCIAL AUDITING & ACCOUNTANCY JANUARY 2013

CHARTERED ACCOUNTANT OF THE YEAR

Chris Taylor, the COO of Abu Dhabi Finance, is Middle East’s undisputed top CA, and rightfully so

EXCLUSIVE!

PINNACLE OF SUCCESSMy father once said, ‘I have never seen a poor accountant’ – that advice still holds true today, says CFO of du Mark Shuttleworth

INTEGRATED REPORTING FRAMEWORK Challenges emerge a year since the International Integrated Reporting Council launched its pilot programme

PUBLICATION LICENSED BY IMPZ

Relive all the spectacular moments from the Accountancy & Finance recognition ceremony in Dubai. Our extensive coverage ranges from interviews with individual winners, to corporate success stories, including;

PwC runs away with ‘Firm of the Year’ and ‘Deal of The Year’ gongs

Phoenix students dominate nominations list for ‘Young Accountant of the Year’

HE Sheikh Nahayan on the origins of modern-­day accounting

Colourful photographs of overall winners

www.accountancyme.com

EDITOR'S AUDIT

3

Page 4: Accountant Middle East | January 2013

CONTENTSJANUARY 2013

42

Main

Fea

ture

s

554 January 2013

42 PERSONALITY & PRACTICE: Pinnacle  of  success  –  From  climbing  

corporate  ladders  to  summiting  world’s  tallest  mountains,  du’s  CFO  Mark  Shuttleworth  is  a  high  achiever  whose  mantra  is  peak  performance.

48 ACCOUNTANCY 101: Fallout  from  the  Arab  Spring

accountancy  professionals  talk  about  the  recent  uprisings  in  the  Arab  world  in  an  effort  to  understand  the  current  state  of  the  industry  and  the  likely  future  consequences  for  accountancy  in  the  region

64 DIFFERENT DIMENSIONS: Eye  on  the  prize  -­‐  Morgan  International’s  CEO  

Khalil  Fawaz’s  journey  is  testimony  of  how  accounting  and  auditing  can  be  a  springboard  for  a  rewarding  career.

Page 5: Accountant Middle East | January 2013

14 ICAEW EXCELLENCE AWARDS: Extensive  coverage  of  the  spectacular  moments  from  

the  Accountancy  &  Finance  recognition  ceremony  in  Dubai  ranges  from  interviews  with  individual  winners,  to  corporate  success  stories,  including:    

 PwC  runs  away  with  ‘Firm  of  the  Year’  and  ‘Deal  of  The        Year’  gongs  

 Chris  Taylor,  the  COO  of  Abu  Dhabi  Finance  clinches  coveted        honour  of  ‘Chartered  Accountant  of  the  Year’

 Phoenix  students  dominate  nominations  list  for  ‘Young        Accountant  of  the  Year’  

 HE  Sheikh  Nahayan  on  the  origins  of  modern-­‐day  accounting  

 Colourful  photographs  of  guests  and  overall  winners  

Current AffairsPr

ofes

sion

Wat

ch

5

The Editor of Accountant Middle East, Joyce Njeri, joins PwC Senior Partners Nitin Khanna (left) and Jacques Fakhoury, after the audit company clinched ‘Firm of the Year’ honour at the ICAEW Accountancy and Finance Excellence Awards ceremony in Dubai.

6 NEWS & VIEWS: Deloitte  promotes  40  professionals  

announces  admission  of  40  new  partners,  principals  and  directors  in  the  Middle  East  in  2012,  as  part  of  its  growth  strategy  across  the  region.    

12 INTERNATIONAL PERSPECTIVES: ICAS  faults  audit  rules  –  Research  by  the  Institute  

of  Chartered  Accountants  of  Scotland  has  found  'no  conclusive'  

10 BUSINESS PICTORIAL: A  visual  story  of  this  month’s  dealings  and  

58 POINT BLANK: Battle  against  sleaze  -­‐  Bribery  and  

corruption  in  the  Middle  East  is  no  longer  ‘simply  a  cost  of  doing  business’.

70 TAX WATCH: UAE’s  double  tax  treaties  -­‐  Emirates  enacts  

decrees  for  purposes  of  eliminating  foreign  levies  on  income  from  outbound  activities.

72 TECH TALK: An  all  new  paradigm  -­‐  Rapid  growth  of  

of  SMEs  in  the  UAE.

74 INDUSTRY APPOINTMENTS: Revolving  door  -­‐  Find  out  the  latest  movement  

of  professionals  between  roles,  companies  as  well  as  new  industry  hires.  

08 DELOITTE SURVEY: Staying  put  -­‐  Deloitte’s  new  research  reveals  80%  of  

employees  plan  to  continue  working  at  their  organisations  over  the  next  year.

36 INTEGRATED REPORTING: Ironing  out  the  creases  -­‐  Challenges  are  beginning  

to  emerge,  a  year  since  the  International  Integrated  Reporting  Council  launched  its  pilot  programme  to  help  create  the  world’s  

55MOVERS & SHAKERS: Passion  for  banking  -­‐  Surya  Subramanian,  Chief  

Special Reports

Page 6: Accountant Middle East | January 2013

STANCHART TO LAUNCH CASH MANAGEMENT TOOLS

FLOWERS PAINTS ROSY PICTURE OF ECONOMY

THE STANDARD Chartered bank has presented and discussed with clients its plans to revamp its cash and liquidity management platform during the first quarter of 2013.

During a conference dubbed ‘Managing Liquidity in a Dynamic economic Environment’ senior finance and treasury executives from the bank discussed the various topics including optimisation of cashflow and working capital management.

“Stressed market conditions have led organisations to increasingly focus on Cash and Liquidity Management to support business growth

11STANDARD CHARTERED BRANCH OFFICES IN THE UAE

and manage their costs and investments,” said Haytham El Maayergi, Head of Transaction Banking, Standard Chartered UAE.

“Standard Chartered is continuously investing in its capabilities and will launch during the first quarter of 2013 leading solutions that improve e!ciency, manage risk and strengthen cash management processes for clients globally and in the region. With deep local expertise and a strong footprint across the world’s most dynamic markets of Asia, Africa and the Middle East, Standard Chartered will continue to be well placed to o"er a full range of working capital solutions,” El Maayergi added.

Standard Chartered has been operating in the UAE since 1958 and has the largest distribution network among international banks with 11 branches four Electronic Banking Units and more than 130 ATMs and CDMs.

FINANCIAL  INSTITUTIONS  are  on  the  path  to  recovery  from  the  global  economic  crisis,  according  to  J.  Christopher  Flowers,  an  

Speaking  at  the  London  Business  School  (LBS)  thought  leadership  forum  in  Dubai,  Flowers  shared  his  thoughts  and  insights  on  the  global  

an  evening  hosted  by  the  Coller  Institute  of  Private  Equity  and  the  LBS.  “One  thing  I  think,  which  is  not  necessarily  a  

common  opinion,  is  that  eventually,  returns  on  

will  get  back  to  normal,”  said  Flowers  (pictured).

industry  who  think  we  are  facing  permanently  low  returns  on  capital.  I  don’t  see  it  that  way,  the  reason  being  that  these  industries  are  absolutely  essential  to  the  functioning  of  the  economy.  It  

industries  so  they  can  provide  the  funding  the  economy  needs,  and  that  will  require  higher  ROEs,”  he  added.  Flowers  also  discussed  the  crucial  lessons  that  banks,  insurance  companies,  key  stakeholders  and  regulators  have  learned  

particularly  on  Europe  and  the  concerns  posed  by  uncertainty  of  the  Euro.“We  have  seen  the  volatility  of  the  markets,  

but  to  have  a  situation  where  there  are  immense  doubts  whether  a  currency  will  persist  or  not...  is  a  very  unusual  issue.  If  a  country  abandons  the  Euro,  most  banks  in  that  particular  country  and  some  in  others  will  go  broke."

STATS  FACT:

NEWS & VIEWS

6 January 2013

ACCA ONLINE PROGRAMMES LAUNCHED

DELOITTE PROMOTES 40 PROFESSIONALS

MECA summit records growth

INTERACTIVE,  THE  e-­‐learning  arm  of  the  London  School  of  Business  and  Finance  (LSBF)  has  launched  the  third  generation  of  

its  online  ACCA  programmes.  According  to  the  trainers,  the  courses  -­‐  delivered  via  an  e-­‐learning  

latest  trends  and  meet  the  feedback  provided  by  over  12,000  students  worldwide.”  

interaction  and  value  for  money,  both  the  ACCA  Tuition  and  the  ACCA  Revision  packages  have  been  improved  with  an  increased  number  of  

guidance  and  online  coaching.  Rob  Sowerby,  Director  of  Professional  

Courses  at  LSBF,  commented:  “The  new  product  is  designed  to  greatly  improve  the  level  of  interaction  between  student  and  tutor  and  we   15%

PERCENTAGE OF WOMEN PROFESSIONALS IN THE NEWLY PROMOTED TEAM

DELOITTE HAS announced the admission of 40 new partners, principals and directors in the Middle East in 2012, as part of its growth strategy across the region.

Sixty per cent of the newly promoted leaders are Arab professionals, the majority of whom have had international experience, while the other leaders are a diverse group of international professionals who have either long tenure in the region or have recently moved in to grow their careers and provide international

expertise to clients. Women professionals form 15% of the newly promoted team, including three Arab women leaders.

This is in line with Deloitte’s strategy to advance women to leadership positions in the Middle East.

“These appointments reflect the firm’s ongoing commitment to delivering innovative, world-leading thinking to all our clients, and rea!rm our confidence in the Middle East as a priority market,” said Omar Fahoum, chairman and chief executive of Deloitte Middle East.

STATS FACT:

conference  organised  by  the  Middle  East  CFO  Alliance  (MECA)  in  Dubai  recently.  According  to  the  organisers,  the  event  

which  centred  on  the  theme  of  ‘Driving  Corporate  Performance  in  Uncertain  Times’,  was  a  huge  success,  and  featured  speakers  drawn  from  prominent  companies  including  SAP,  Bayt.com,  Signature  Group,  Ideal  Management  Consultants  and  Resources  Global  Professionals.  MECA  is  the  largest  CFO  Networking  

group  across  Middle  East  with  its  members  based  in  UAE,  KSA,  GCC,  Pakistan,  India  and  other  Middle  Eastern  countries.  The  group  regularly  organises  networking  and  information  sharing  events  and  conferences  with  the  support  

of  its  sponsoring  partners.  

Regional  CFO  Conference  set  to  be  held  on  March  27-­‐28,  2013  in  Dubai.  According  to  the  group’s  President  

CFOs  from  UAE,  KSA,  Pakistan,  India  

participation.  MECA  events  are  invitation-­‐only  and  organised  mainly  for  

of  MECA,  you  may  send  your  request  via  the  group’s  LinkedIn  forum.  

7

NEWS & VIEWS

Page 7: Accountant Middle East | January 2013

STANCHART TO LAUNCH CASH MANAGEMENT TOOLS

FLOWERS PAINTS ROSY PICTURE OF ECONOMY

THE STANDARD Chartered bank has presented and discussed with clients its plans to revamp its cash and liquidity management platform during the first quarter of 2013.

During a conference dubbed ‘Managing Liquidity in a Dynamic economic Environment’ senior finance and treasury executives from the bank discussed the various topics including optimisation of cashflow and working capital management.

“Stressed market conditions have led organisations to increasingly focus on Cash and Liquidity Management to support business growth

11STANDARD CHARTERED BRANCH OFFICES IN THE UAE

and manage their costs and investments,” said Haytham El Maayergi, Head of Transaction Banking, Standard Chartered UAE.

“Standard Chartered is continuously investing in its capabilities and will launch during the first quarter of 2013 leading solutions that improve e!ciency, manage risk and strengthen cash management processes for clients globally and in the region. With deep local expertise and a strong footprint across the world’s most dynamic markets of Asia, Africa and the Middle East, Standard Chartered will continue to be well placed to o"er a full range of working capital solutions,” El Maayergi added.

Standard Chartered has been operating in the UAE since 1958 and has the largest distribution network among international banks with 11 branches four Electronic Banking Units and more than 130 ATMs and CDMs.

FINANCIAL  INSTITUTIONS  are  on  the  path  to  recovery  from  the  global  economic  crisis,  according  to  J.  Christopher  Flowers,  an  

Speaking  at  the  London  Business  School  (LBS)  thought  leadership  forum  in  Dubai,  Flowers  shared  his  thoughts  and  insights  on  the  global  

an  evening  hosted  by  the  Coller  Institute  of  Private  Equity  and  the  LBS.  “One  thing  I  think,  which  is  not  necessarily  a  

common  opinion,  is  that  eventually,  returns  on  

will  get  back  to  normal,”  said  Flowers  (pictured).

industry  who  think  we  are  facing  permanently  low  returns  on  capital.  I  don’t  see  it  that  way,  the  reason  being  that  these  industries  are  absolutely  essential  to  the  functioning  of  the  economy.  It  

industries  so  they  can  provide  the  funding  the  economy  needs,  and  that  will  require  higher  ROEs,”  he  added.  Flowers  also  discussed  the  crucial  lessons  that  banks,  insurance  companies,  key  stakeholders  and  regulators  have  learned  

particularly  on  Europe  and  the  concerns  posed  by  uncertainty  of  the  Euro.“We  have  seen  the  volatility  of  the  markets,  

but  to  have  a  situation  where  there  are  immense  doubts  whether  a  currency  will  persist  or  not...  is  a  very  unusual  issue.  If  a  country  abandons  the  Euro,  most  banks  in  that  particular  country  and  some  in  others  will  go  broke."

STATS  FACT:

NEWS & VIEWS

6 January 2013

ACCA ONLINE PROGRAMMES LAUNCHED

DELOITTE PROMOTES 40 PROFESSIONALS

MECA summit records growth

INTERACTIVE,  THE  e-­‐learning  arm  of  the  London  School  of  Business  and  Finance  (LSBF)  has  launched  the  third  generation  of  

its  online  ACCA  programmes.  According  to  the  trainers,  the  courses  -­‐  delivered  via  an  e-­‐learning  

latest  trends  and  meet  the  feedback  provided  by  over  12,000  students  worldwide.”  

interaction  and  value  for  money,  both  the  ACCA  Tuition  and  the  ACCA  Revision  packages  have  been  improved  with  an  increased  number  of  

guidance  and  online  coaching.  Rob  Sowerby,  Director  of  Professional  

Courses  at  LSBF,  commented:  “The  new  product  is  designed  to  greatly  improve  the  level  of  interaction  between  student  and  tutor  and  we   15%

PERCENTAGE OF WOMEN PROFESSIONALS IN THE NEWLY PROMOTED TEAM

DELOITTE HAS announced the admission of 40 new partners, principals and directors in the Middle East in 2012, as part of its growth strategy across the region.

Sixty per cent of the newly promoted leaders are Arab professionals, the majority of whom have had international experience, while the other leaders are a diverse group of international professionals who have either long tenure in the region or have recently moved in to grow their careers and provide international

expertise to clients. Women professionals form 15% of the newly promoted team, including three Arab women leaders.

This is in line with Deloitte’s strategy to advance women to leadership positions in the Middle East.

“These appointments reflect the firm’s ongoing commitment to delivering innovative, world-leading thinking to all our clients, and rea!rm our confidence in the Middle East as a priority market,” said Omar Fahoum, chairman and chief executive of Deloitte Middle East.

STATS FACT:

conference  organised  by  the  Middle  East  CFO  Alliance  (MECA)  in  Dubai  recently.  According  to  the  organisers,  the  event  

which  centred  on  the  theme  of  ‘Driving  Corporate  Performance  in  Uncertain  Times’,  was  a  huge  success,  and  featured  speakers  drawn  from  prominent  companies  including  SAP,  Bayt.com,  Signature  Group,  Ideal  Management  Consultants  and  Resources  Global  Professionals.  MECA  is  the  largest  CFO  Networking  

group  across  Middle  East  with  its  members  based  in  UAE,  KSA,  GCC,  Pakistan,  India  and  other  Middle  Eastern  countries.  The  group  regularly  organises  networking  and  information  sharing  events  and  conferences  with  the  support  

of  its  sponsoring  partners.  

Regional  CFO  Conference  set  to  be  held  on  March  27-­‐28,  2013  in  Dubai.  According  to  the  group’s  President  

CFOs  from  UAE,  KSA,  Pakistan,  India  

participation.  MECA  events  are  invitation-­‐only  and  organised  mainly  for  

of  MECA,  you  may  send  your  request  via  the  group’s  LinkedIn  forum.  

7

NEWS & VIEWS

Page 8: Accountant Middle East | January 2013

STAYING PUT

THOUGH HIGH unemployment persists and the global economic recovery remains halting and uneven, employers still face

challenges filling technical and skilled jobs.

According   to   the   new   global   talent   survey  from   Deloitte   and   Forbes   Insights,   Talent   2020:  Surveying   the   talent  paradox   from  the  employee  

surveyed  report  that  they  plan  to  stay  with  their  

on  leaving  their  organisations.  

“Sourcing   and   retaining   talented   human   capital  has   become   a   top  priority   globally.   It  will   act   as  the   differentiating   factor   in   the   prosperity   of  countries  and  companies,  especially   in  emerging  economies  such  as  the  Middle  East,”  said  Ghassan  Turqieh,   Human   Capital   consulting   partner   at  Deloitte  Middle  East.  

of   surveyed   employees   have  moved   to   new   jobs  

factors   that   might   make   them   less   inclined   to  

Deloitte   Review  with   “The   talent   paradox:   Critical  skills,  recession,  and  theillusion  of  plenitude.”   In  this  latest  Talent  2020  report,  Deloitte  turns  its  focus  to  the  employee  perspective  on  the  talent  paradox.

As  more   employees   appear   to   be   sitting   tight   in  their  current  positions,  companies  may  be  tempted  to  neglect  their  talent  and  retention  strategies  out  of   a   false   sense   of   security   that   their   employees  are  here   to  stay.  However,   the  report  warns   that  companies’  most  critical  employees  are  also  those  

Deloitte’s new survey reveals 80% of employees plan to continue working at their organisations over the next year

with  the  most  opportunities  for  movement.  

“As   employee   expectations   of   business   continue  to  grow,  employers  should  keep  a  watchful  eye  on  the  latest  employee  attitudes  and  emerging  talent  trends,”   said   Rana   Ghandour   Salhab,   talent   and  communications  partner  at  Deloitte  Middle  East.  

talent  management  initiatives  to  focus  on  retaining  two  workforce  segments:  employees  with  critical  skills  who  are  at  a  high  risk  of  departure,  and  the  capable  leaders  who  can  advance  their  companies  despite   continuing   global   economic   turbulence,”  she  added.

Based  on  the  survey  results  and  Deloitte’s  analysis  

emerging  trends:

 Engage  employees  with  meaningful  work  or  watch  them  walk  out  the  door.  Employees  value  meaningful  work  over  other  retention  initiatives.  

new  employment  believe  their  job  does  not  make  good  use  of  their  skills  and  abilities.

   Focus  on  turnover  “red  zones.”  Employee  segments  at  high  risk  of  departure,  or  “turnover  red  zones,”  either  have  less  than  two  years  on  the  

   When  it  comes  to  retention,  leadership  

who  plan  to  stay  with  their  current  employers  report  high  levels  of  trust  in  corporate  leadership.  

This   edition   of   the   Talent   2020   report   reveals  

past  year,  particularly  when  it  comes  to  turnover  intentions.   In   order   to   help   corporate   leaders  retain  top  talent,  Deloitte  recommends  increasing  a   company’s   focus   on   utilising   and   developing  employee   skills,   emphasising   and   rewarding  authentic  leadership,  and  fostering  an  environment  with  effective,  transparent  communication.  

46% SURVEYED EMPLOYEES WHO HAVE MOVED TO NEW JOBS IN THE LAST 12 MONTHS

DELOITTE SURVEY

8 January 2013

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Page 9: Accountant Middle East | January 2013

STAYING PUT

THOUGH HIGH unemployment persists and the global economic recovery remains halting and uneven, employers still face

challenges filling technical and skilled jobs.

According   to   the   new   global   talent   survey  from   Deloitte   and   Forbes   Insights,   Talent   2020:  Surveying   the   talent  paradox   from  the  employee  

surveyed  report  that  they  plan  to  stay  with  their  

on  leaving  their  organisations.  

“Sourcing   and   retaining   talented   human   capital  has   become   a   top  priority   globally.   It  will   act   as  the   differentiating   factor   in   the   prosperity   of  countries  and  companies,  especially   in  emerging  economies  such  as  the  Middle  East,”  said  Ghassan  Turqieh,   Human   Capital   consulting   partner   at  Deloitte  Middle  East.  

of   surveyed   employees   have  moved   to   new   jobs  

factors   that   might   make   them   less   inclined   to  

Deloitte   Review  with   “The   talent   paradox:   Critical  skills,  recession,  and  theillusion  of  plenitude.”   In  this  latest  Talent  2020  report,  Deloitte  turns  its  focus  to  the  employee  perspective  on  the  talent  paradox.

As  more   employees   appear   to   be   sitting   tight   in  their  current  positions,  companies  may  be  tempted  to  neglect  their  talent  and  retention  strategies  out  of   a   false   sense   of   security   that   their   employees  are  here   to  stay.  However,   the  report  warns   that  companies’  most  critical  employees  are  also  those  

Deloitte’s new survey reveals 80% of employees plan to continue working at their organisations over the next year

with  the  most  opportunities  for  movement.  

“As   employee   expectations   of   business   continue  to  grow,  employers  should  keep  a  watchful  eye  on  the  latest  employee  attitudes  and  emerging  talent  trends,”   said   Rana   Ghandour   Salhab,   talent   and  communications  partner  at  Deloitte  Middle  East.  

talent  management  initiatives  to  focus  on  retaining  two  workforce  segments:  employees  with  critical  skills  who  are  at  a  high  risk  of  departure,  and  the  capable  leaders  who  can  advance  their  companies  despite   continuing   global   economic   turbulence,”  she  added.

Based  on  the  survey  results  and  Deloitte’s  analysis  

emerging  trends:

 Engage  employees  with  meaningful  work  or  watch  them  walk  out  the  door.  Employees  value  meaningful  work  over  other  retention  initiatives.  

new  employment  believe  their  job  does  not  make  good  use  of  their  skills  and  abilities.

   Focus  on  turnover  “red  zones.”  Employee  segments  at  high  risk  of  departure,  or  “turnover  red  zones,”  either  have  less  than  two  years  on  the  

   When  it  comes  to  retention,  leadership  

who  plan  to  stay  with  their  current  employers  report  high  levels  of  trust  in  corporate  leadership.  

This   edition   of   the   Talent   2020   report   reveals  

past  year,  particularly  when  it  comes  to  turnover  intentions.   In   order   to   help   corporate   leaders  retain  top  talent,  Deloitte  recommends  increasing  a   company’s   focus   on   utilising   and   developing  employee   skills,   emphasising   and   rewarding  authentic  leadership,  and  fostering  an  environment  with  effective,  transparent  communication.  

46% SURVEYED EMPLOYEES WHO HAVE MOVED TO NEW JOBS IN THE LAST 12 MONTHS

DELOITTE SURVEY

8 January 2013

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Page 10: Accountant Middle East | January 2013

CRÈME DE LA CRÈME:

Winners of the Institute of Chartered Accountants in England and Wales (ICAEW) Middle East Accountancy and Finance Awards are all smiles as they show off their coveted trophies during the prestigious ceremony at the Jumeirah Beach Hotel, Dubai.

SAVOURING THE MOMENT:

ICAEW’s Regional Director Peter Beynon with his wife Heather, relishes in the delight of hosting a successful awards ceremony.

BUSINESS PICTORIAL

10 January 2013

BUSINESSPICTORIAL

MASTER OF CEREMONIES:

Dubai Eye’s radio presenter Richard Dean kept the party going at the ICAEW glittering event.

11

Page 11: Accountant Middle East | January 2013

CRÈME DE LA CRÈME:

Winners of the Institute of Chartered Accountants in England and Wales (ICAEW) Middle East Accountancy and Finance Awards are all smiles as they show off their coveted trophies during the prestigious ceremony at the Jumeirah Beach Hotel, Dubai.

SAVOURING THE MOMENT:

ICAEW’s Regional Director Peter Beynon with his wife Heather, relishes in the delight of hosting a successful awards ceremony.

BUSINESS PICTORIAL

10 January 2013

BUSINESSPICTORIAL

MASTER OF CEREMONIES:

Dubai Eye’s radio presenter Richard Dean kept the party going at the ICAEW glittering event.

11

Page 12: Accountant Middle East | January 2013

ICAS FAULTS AUDIT RULES

EC TO PROPOSE MANDATORY NON!FINANCIAL REPORTING

FRC ISSUES REVISED PENSION STANDARD

ICAEW in favour of global IFRS adoption

RESEARCH BY the Institute of Chartered Accountants of Scotland (ICAS) has found 'no conclusive' evidence that mandatory audit firm rotation improves audit quality.

The report also found, that the potentially positive influence on auditor independence that rotation may have can't guarantee a higher audit quality and that it could actually damage audit quality.

The research comes as the European Parliament debates the audit reform proposals put forward by the European Commission, which includes mandatory audit firm rotation.

ICAS director of research Michelle Crickett said the ICAS research is a "timely addition to the debate over audit market reform."

"Regulators need to be very clear about the long-term objectives of rotation," Crickett warned. - The Accountant, UK

THE  UK  Financial  Reporting  Council  (FRC)  has  issued  a  revised  version  of  actuarial  standard  TM1  (AS  TM1).  The  AS  TM1  sets  out  the  assumptions  to  be  used  in  annual  statutory  money  purchase  pension  illustrations  (SMPIs).  The  FRC  said  the  most  important  change  is  the  

removal  of  the  7%  cap  per  annum  on  the  rate  at  which  pension  scheme  investments  are  assumed  to  build  up.  The  regulator  will  monitor  the  assumptions  used  in  SMPIs  to  assess  the  impact  of  this  removal.  "Providers  of  SMPIs  must  think  very  carefully  

about  the  assumptions  they  use  in  producing  these  illustrations,"  FRC's  Actuarial  Council  chairman  Olivia  Dickson  said.

THE  ICAEW  has  urged  the  International  Accounting  Standards  Board  (IASB)  to  'end  the  era  of  convergence',  suggesting  instead  that  all  listed  companies  globally  should  be  able  to  apply  International  Financial  

Reporting  Standards  (IFRS).    According  to  the  Faculty,  the  last  ten  years  

of  progress  towards  the  development  of  global  accounting  standards  has  focused  on  convergence  between  IASB  and  the  US  Financial  Accounting  Standards  Board  (FASB).  ICAEW  argues  that  despite  the  lack  of  agreement  between  the  two  bodies  in  some  key  areas,  the  effort  should  now  be  called  off.  Dr  Nigel  Sleigh-­‐Johnson  (pictured),  head  of  the  Faculty,  elaborated:  "All  listed  companies  in  major  countries  currently  not  part  of  the  'IFRS  family'  should  be  given  the  option  of  reporting  under  IFRS,  including  the  US.  Governments  should  let  the  market  speak.  Companies  should  be  permitted  to  assess  for  themselves  whether  the  

THE EUROPEAN Commission (EC) will propose a change in European Union (EU) law to make further non-financial disclosures for certain company's mandatory, The Accountant has learnt.

The EC plans to introduce amendments to the accounting directives 78/660/EEC and 83/349/EEC aimed at strengthening non-financial reporting requirements for large companies across the EU. At the moment, EC's draft legislation is subject to inter-service consultation, a process which would allow Directorates-General (as are known the various EC's departments and services) to give their input on the proposal.

The draft bill, which is not expected to be o!cially published until January 2013, would make it compulsory to include environmental, social and employee aspects; respect of human rights and anti-corruption and bribery matters in companies' annual reports.

The draft regulation applies to companies with more than 500 employees.

500NUMBER OF EMPLOYEES FOR COMPANIES TO BE AFFECTED BY NEW REGULATION

STATS  FACT:

INTERNATIONAL PERSPECTIVES

12 January 2013

Page 13: Accountant Middle East | January 2013

ICAS FAULTS AUDIT RULES

EC TO PROPOSE MANDATORY NON!FINANCIAL REPORTING

FRC ISSUES REVISED PENSION STANDARD

ICAEW in favour of global IFRS adoption

RESEARCH BY the Institute of Chartered Accountants of Scotland (ICAS) has found 'no conclusive' evidence that mandatory audit firm rotation improves audit quality.

The report also found, that the potentially positive influence on auditor independence that rotation may have can't guarantee a higher audit quality and that it could actually damage audit quality.

The research comes as the European Parliament debates the audit reform proposals put forward by the European Commission, which includes mandatory audit firm rotation.

ICAS director of research Michelle Crickett said the ICAS research is a "timely addition to the debate over audit market reform."

"Regulators need to be very clear about the long-term objectives of rotation," Crickett warned. - The Accountant, UK

THE  UK  Financial  Reporting  Council  (FRC)  has  issued  a  revised  version  of  actuarial  standard  TM1  (AS  TM1).  The  AS  TM1  sets  out  the  assumptions  to  be  used  in  annual  statutory  money  purchase  pension  illustrations  (SMPIs).  The  FRC  said  the  most  important  change  is  the  

removal  of  the  7%  cap  per  annum  on  the  rate  at  which  pension  scheme  investments  are  assumed  to  build  up.  The  regulator  will  monitor  the  assumptions  used  in  SMPIs  to  assess  the  impact  of  this  removal.  "Providers  of  SMPIs  must  think  very  carefully  

about  the  assumptions  they  use  in  producing  these  illustrations,"  FRC's  Actuarial  Council  chairman  Olivia  Dickson  said.

THE  ICAEW  has  urged  the  International  Accounting  Standards  Board  (IASB)  to  'end  the  era  of  convergence',  suggesting  instead  that  all  listed  companies  globally  should  be  able  to  apply  International  Financial  

Reporting  Standards  (IFRS).    According  to  the  Faculty,  the  last  ten  years  

of  progress  towards  the  development  of  global  accounting  standards  has  focused  on  convergence  between  IASB  and  the  US  Financial  Accounting  Standards  Board  (FASB).  ICAEW  argues  that  despite  the  lack  of  agreement  between  the  two  bodies  in  some  key  areas,  the  effort  should  now  be  called  off.  Dr  Nigel  Sleigh-­‐Johnson  (pictured),  head  of  the  Faculty,  elaborated:  "All  listed  companies  in  major  countries  currently  not  part  of  the  'IFRS  family'  should  be  given  the  option  of  reporting  under  IFRS,  including  the  US.  Governments  should  let  the  market  speak.  Companies  should  be  permitted  to  assess  for  themselves  whether  the  

THE EUROPEAN Commission (EC) will propose a change in European Union (EU) law to make further non-financial disclosures for certain company's mandatory, The Accountant has learnt.

The EC plans to introduce amendments to the accounting directives 78/660/EEC and 83/349/EEC aimed at strengthening non-financial reporting requirements for large companies across the EU. At the moment, EC's draft legislation is subject to inter-service consultation, a process which would allow Directorates-General (as are known the various EC's departments and services) to give their input on the proposal.

The draft bill, which is not expected to be o!cially published until January 2013, would make it compulsory to include environmental, social and employee aspects; respect of human rights and anti-corruption and bribery matters in companies' annual reports.

The draft regulation applies to companies with more than 500 employees.

500NUMBER OF EMPLOYEES FOR COMPANIES TO BE AFFECTED BY NEW REGULATION

STATS  FACT:

INTERNATIONAL PERSPECTIVES

12 January 2013

AUDITORS NEED CONSISTENCY IN PERFORMANCE: IFIAR

ACCOUNTANTS’ POSITIVE ABOUT 2013: IRIS

ICAEW APPLIES TO REGULATE PROBATE SERVICES AND ABS

IASB mulls new set of priorities

MORE NEEDS to be done to improve the consistency of performance by auditors, an inaugural audit inspection findings survey has found. The International Forum of Independent Audit Regulators (IFIAR) survey identifies the level of inspection activity among IFIAR members and focuses primarily on inspections of audit firms that are members of the six largest international audit firm networks. It also responds to a request from the Financial Stability Board to provide details of findings from the inspections of audits of major financial institutions.

According to the report, members are currently noting numerous

common areas or inspection themes across di!erent jurisdictions.

For example, the results indicate the largest number of inspection findings in audits of public companies occurred in the following areas: fair value measurements; internal control testing; and engagement quality control reviews.

- The Accountant, UK

67%RESPONDENTS WHO PREDICT A POSITIVE OUTLOOK FOR 2013

THE  INSTITUTE  of  Chartered  Accountants  in  England  and  Wales  (ICAEW)  has  submitted  an  application  to  the  Legal  Services  Board  to  

allow  it  to  become  probate  services  and  Alternative  Business  Structures  (ABS)  regulator,  following  a  public  consultation.  A  successful  application  would  therefore  allow  

the  reserved  legal  service  of  probate  and  to  license  

THE  INTERNATIONAL  Accounting  Standards  Board  (IASB)  has  set  out  its  future  priorities  on  the  back  of  a  public  consultation  it  conducted.The  consultation  

included  public  discussions,  meetings  with  investors  and  online  discussions  and  involved  thousands  of  interested  parties.  

for  a  period  of  relative  calm  after  a  decade  of  

unanimous  support  for  the  IASB  to  prioritise  work  

asked  to  make  targeted  improvements  to  respond  

should  pay  more  attention  to  the  implementation  of  standards;  among  others.  IASB  chairman  Hans  Hoogervorst  (pictured)  

said  "today  we  set  out  a  new  set  of  priorities,  and  new  methods  to  deepen  co-­‐operation  with  the  global  standard-­‐setting  community."  

STATS FACT:

MOST UK accountants in practice forecast a positive financial situation for their firms in the next year and expect a busy, but profitable 2013, a survey by IRIS Software Group found.

The number of respondents seeing a 'positive' or 'extremely positive' outlook has increased by 10% to 67% in relation to the previous two years.

For their clients, UK's accountants are not as optimistic as for their own business, with 52% of respondents expecting the clients business in 2013 to be 'mediocre'.

According to the respondents, in 2013 they will be focussed on growing their client base, meeting the Real Time Information (RTI) deadline and improving their practice e"ciency.

IRIS surveyed 222 accountants in practice in October 2012.

13

INTERNATIONAL PERSPECTIVES

Page 14: Accountant Middle East | January 2013

14 January 2013

ACCOUNTANCY& FINANCE AWARDS

A HISTORY ETCHED ON CLAYHE Sheikh Nahayan goes back in time as he narrates the origins of modern-day accounting

TODAY’S TECHNO-­SAVVY number crunchers utilise the best tools and software that the modern world has

to offer. But did you know that the forefathers of accounting relied on clay tokens for double-­entry bookkeeping?

In   his   history-­‐rich   speech   tinged   with  humour   and   wit,   HE   Sheikh   Nahayan  bin   Mubarak   Al   Nahayan,   the   Minister  

Research,  enlightened  dignitaries  -­‐  who  comprised  the  cream  of  the  accountancy  

colloquial  origins  of  the  modern-­‐day  act  of  debit  and  credit.

“The   accounting   profession   owns   a  history  much   longer   than  the  UAE’s,”  he  said,  during  the  annual  Accountancy  

a nd   F i nance   E xce l l ence   awa rd s  ceremony,  organised  by  the  Institute  of  Chartered  Accountants  in  England  and  Wales  (ICAEW).

“You   must   be   proud   that   your  predecessors   gave  writing   to   the  world  where   archaeologists   and   historians  

shaped  as  spheres,  cones  and  ovoids.”  

The  tokens  furnished  a  basic  method  of  keeping  track  of  produce  and  exchanges  and  centuries   later,   the  advent  of   large-­‐scale   trading  enabled  a  vast   increase   in  the  number  of  tokens  representing  items  such  as  bread,  honey,  metal  and  textiles.

“People  began  to  store  their  tokens  in  clay  envelopes,”  Sheikh  Al  Nahayan  narrated,  adding  that  “tokens  added  were  in  effect  

WORDS OF WISDOM:

“The accounting profession owns a history much longer than the UAE’s,” says HE Sheikh Nahayan bin Mubarak Al Nahayan, Minister of Higher Education and

Page 15: Accountant Middle East | January 2013

15

ACCOUNTANCY& FINANCE AWARDS

what  we  would   call  debit   entries,  while  tokens  removed  were  credit  entries.”  

“Eventually  the  owners  of  clay  envelopes  realised  that  they  could  account  for  their  

pressing   the   tokens   into   wetted   clay.  

and  moved  from  3-­‐D  to  2-­‐D  accounting,”  the  Minister   said,   to   the   amusement   of  the  dignitaries.  

While   emphasising   on   the   important  role   that   accountants   play   in   today’s  business  world,  Sheikh  Nahayan  sent  the  crowd   rolling  with   laughter   by   quoting  a  famous  statement  by  the  ‘King  of  Rock  and  Roll’  Elvis  Presley.  

“He   [Elvis   Presley]   once   said   that   ‘I  have   no   use   for   bodyguards,   but   I   have  

“Yes,   you   are   an   essential   part   of   our  society,   and,   with   your   moral   sense  of   social   responsibility   guiding   your  character,   you   are   invaluable,”   Sheikh    Nahayan  said.

The   Minister   showered   plaudits   on  ICAEW   for   the   meticulous   planning  of   the   awards   event,   saying   with  over   138,000   members   worldwide,  the   Institute   operates   with   great  authority   and   understanding   in   the  accountancy  field,  and  “serving  people  in   a   field   that   has   recently   been   too  often   represented   in   trust-­‐destroying  headlines,   ICAEW  knows   that   there   is  no  substitute  for  excellence.”  

“The   global   economy   depends   on   your  accuracy,   your   clarity,   your   candor,”  he   said,   adding,   “Your   challenge   to   be  accountable   to   society   mirrors   that   of  our   own   UAE.   Building   a   sustainable  economy   is   our   top   policy   priority.  Our   second   priority   is   a   balanced   and  

stability.   Those   priorities   speak   to   social  responsibility.  They  also  raise  other  issues  because,   while   we   increase   prosperity  and  eliminate  poverty,  we  know  that  our  actions   must   at   the   same   time   conserve  

our   environment   and   preserve   our  cultural   heritage.   That   cultural   heritage  

the  UAE  must  honour  them  by  working  for  environmental  protection,  social  cohesion,  cultural   identity   and   quality   of   life.   We  must  earn  the  trust  and  respect  of  society  and  behave  in  a  fair  and  honest  manner.”  

Drawing   parallels   to   the   industry,  Sheikh   Nahayan   said;   “Like   you,   we   are  accountable   to   society,   committed   to   its  traditions  and  values  and  dedicated  to  our  vision  and  goals  for  its  future.”  

The   ceremony   was   attended   by   leading  professionals   from  across   the   region  and  graced   by   Olympic   sporting   legend   and  London  Olympics  organiser  Lord  Sebastian  Coe,  who  was  the  keynote  speaker.  

The   awards   were   spread   over   ten  categories  and  celebrated  the  very  best  of  

the   Middle   East,   where   winners   were  selected  by  a  judging  team  of  13  recognised  

KEYNOTE SPEAKER:

Olympic sporting legend and London Olympics organiser Lord Sebastian Coe addresses dignitaries during the

“Your challenge to be accountable to society mirrors that of our own UAE. Building a sustainable economy is our top policy priority.”

Page 16: Accountant Middle East | January 2013

ACCOUNTANCY& FINANCE AWARDS

and   respected   industry   experts   from  

Peter  Beynon,  ICAEW  Regional  Director  Middle  East,  said:  “It  has  been  excellent  to   have   the   chance   to   recognise   and  reward  the  very  best  of  our  profession  from  across  the  Middle  East.  

The   vital   work   that   finance  professionals  do  throughout  the  region  can  sometimes  be  overlooked  but  with  talented  people  like  these,  we  can  all  do  business   with   increasing   confidence.  The   winners   should   be   extremely  proud  of  their  achievements.”  

Among   the   winners   were   Mohammed  Alabbar  from  Emaar,  who  was  awarded  Business   Leader   of   the   Year,   CFO   of  the   Year   Prasanth   Manghat   from   NMC  Health  and  Muhra  al  Mulla  from  Deloitte,  who   was   crowned   Young   Accountant  of   the  Year.  PwC  won  Firm  of   the  Year,  while   Tamkeen   was   recognised   for  Excellence  in  Training  and  Development  of  Finance  Professionals.  

Sur ya   Subramanian ,   Group   Ch ief  

profession  in  the  Middle  East  is  growing  and  becoming  stronger  every  year.  We  congratulate  all   the  winners   for   their  dedication  and  on  achieving  personal  excellence  whilst  also  helping  ensure  prosperity  for  the  region.”  

the   regional   business   community,   the  awards  recognise  those   individuals  and  organisations   who   have   demonstrated  

are  the  very  best  in  what  they  do.  

Based   in   the   Dubai   Financial   Centre  (DIFC),  the  ICAEW  Middle  East  regional  

support   to   over   1,400   members   and  students,   and   works   closely   with  governments,   regulators   and   key  stakeholders.  

The  association’s  recent  key  milestones  include   the   launch   of   the   ICAEW  Emiratisation   scholarship   scheme  to   attract   local   Emiratis   into   the  profession   and   responding   to   various  consultation   papers   on   proposed  changes   to   financial   structures   and  regulations  in  the  UAE.  

ICAEW  also  assists  the  Dubai  Financial  Services   Authority   (DFSA)   with   audit  quality   monitoring,   and   produces  a   series   of   thought   leadership   and  technical  events  for  both  members  and  non  members,  within  the  GCC.  

Elvis Presley once said: ‘I have no use for bodyguards, but I have very specific use for two highly trained certified public accountants’.

HELLO CELLO:

Escala, an electronic string quartet from London, captivated the crowd with their

16 January 2013

© 2012 Dell Products. Dell, the logo, XPS, Latitude and Vostro are registered or unregistered trademarks of Dell!Inc. in!the United States and other countries. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, and Xeon Inside are trademarks of Intel Corporation in the U.S. and/or other countries. Other trademarks or trade names may be used in this document to refer to third-party products (such as operating systems and software) included with the products o" ered by Dell and the entities claiming the marks and names of those products. Dell disclaims proprietary interest in the marks and names of others. Dell Corporation Ltd, Dell House, The Boulevard, Cain!Road, Bracknell, Berkshire, RG12 1LF.

Being on the move doesn’t mean you have to be unproductive. With Dell mobility solutions, featuring a 3rd generation Intel® Core™ i7 processor, your team can do business wherever they are, safe in the knowledge that our laptops stay as securely connected outside of the o# ce as they do inside.

Solutions include:

The new XPS™ 14 Ultrabook™. Inspired by Intel – designed to bring you an experience that's premium in every way

The Vostro™ 3360 – cost-e" ective without compromising on high performance

The Latitude™ E6430s – a high-performance business-class 14" notebook weighing just 1.75kg

See how Dell’s mobility solutions can benefi t your business at YourDellSolution.com/me/mobility

With Dell™ mobility solutions, every corner of the world becomes a secure extension of your o! ce.

Latitude E6430sVostro 3360XPS 14 Ultrabook. Inspired by Intel

Dell recommends Windows® 7 Professional.

19033_Dell Q3_mobility Campaign_270x207-ME-V01-NV.indd 1 06/09/2012 14:45

Page 17: Accountant Middle East | January 2013

ACCOUNTANCY& FINANCE AWARDS

and   respected   industry   experts   from  

Peter  Beynon,  ICAEW  Regional  Director  Middle  East,  said:  “It  has  been  excellent  to   have   the   chance   to   recognise   and  reward  the  very  best  of  our  profession  from  across  the  Middle  East.  

The   vital   work   that   finance  professionals  do  throughout  the  region  can  sometimes  be  overlooked  but  with  talented  people  like  these,  we  can  all  do  business   with   increasing   confidence.  The   winners   should   be   extremely  proud  of  their  achievements.”  

Among   the   winners   were   Mohammed  Alabbar  from  Emaar,  who  was  awarded  Business   Leader   of   the   Year,   CFO   of  the   Year   Prasanth   Manghat   from   NMC  Health  and  Muhra  al  Mulla  from  Deloitte,  who   was   crowned   Young   Accountant  of   the  Year.  PwC  won  Firm  of   the  Year,  while   Tamkeen   was   recognised   for  Excellence  in  Training  and  Development  of  Finance  Professionals.  

Sur ya   Subramanian ,   Group   Ch ief  

profession  in  the  Middle  East  is  growing  and  becoming  stronger  every  year.  We  congratulate  all   the  winners   for   their  dedication  and  on  achieving  personal  excellence  whilst  also  helping  ensure  prosperity  for  the  region.”  

the   regional   business   community,   the  awards  recognise  those   individuals  and  organisations   who   have   demonstrated  

are  the  very  best  in  what  they  do.  

Based   in   the   Dubai   Financial   Centre  (DIFC),  the  ICAEW  Middle  East  regional  

support   to   over   1,400   members   and  students,   and   works   closely   with  governments,   regulators   and   key  stakeholders.  

The  association’s  recent  key  milestones  include   the   launch   of   the   ICAEW  Emiratisation   scholarship   scheme  to   attract   local   Emiratis   into   the  profession   and   responding   to   various  consultation   papers   on   proposed  changes   to   financial   structures   and  regulations  in  the  UAE.  

ICAEW  also  assists  the  Dubai  Financial  Services   Authority   (DFSA)   with   audit  quality   monitoring,   and   produces  a   series   of   thought   leadership   and  technical  events  for  both  members  and  non  members,  within  the  GCC.  

Elvis Presley once said: ‘I have no use for bodyguards, but I have very specific use for two highly trained certified public accountants’.

HELLO CELLO:

Escala, an electronic string quartet from London, captivated the crowd with their

16 January 2013

© 2012 Dell Products. Dell, the logo, XPS, Latitude and Vostro are registered or unregistered trademarks of Dell!Inc. in!the United States and other countries. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, and Xeon Inside are trademarks of Intel Corporation in the U.S. and/or other countries. Other trademarks or trade names may be used in this document to refer to third-party products (such as operating systems and software) included with the products o" ered by Dell and the entities claiming the marks and names of those products. Dell disclaims proprietary interest in the marks and names of others. Dell Corporation Ltd, Dell House, The Boulevard, Cain!Road, Bracknell, Berkshire, RG12 1LF.

Being on the move doesn’t mean you have to be unproductive. With Dell mobility solutions, featuring a 3rd generation Intel® Core™ i7 processor, your team can do business wherever they are, safe in the knowledge that our laptops stay as securely connected outside of the o# ce as they do inside.

Solutions include:

The new XPS™ 14 Ultrabook™. Inspired by Intel – designed to bring you an experience that's premium in every way

The Vostro™ 3360 – cost-e" ective without compromising on high performance

The Latitude™ E6430s – a high-performance business-class 14" notebook weighing just 1.75kg

See how Dell’s mobility solutions can benefi t your business at YourDellSolution.com/me/mobility

With Dell™ mobility solutions, every corner of the world becomes a secure extension of your o! ce.

Latitude E6430sVostro 3360XPS 14 Ultrabook. Inspired by Intel

Dell recommends Windows® 7 Professional.

19033_Dell Q3_mobility Campaign_270x207-ME-V01-NV.indd 1 06/09/2012 14:45

© 2012 Dell Products. Dell, the logo, XPS, Latitude and Vostro are registered or unregistered trademarks of Dell!Inc. in!the United States and other countries. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, and Xeon Inside are trademarks of Intel Corporation in the U.S. and/or other countries. Other trademarks or trade names may be used in this document to refer to third-party products (such as operating systems and software) included with the products o" ered by Dell and the entities claiming the marks and names of those products. Dell disclaims proprietary interest in the marks and names of others. Dell Corporation Ltd, Dell House, The Boulevard, Cain!Road, Bracknell, Berkshire, RG12 1LF.

Being on the move doesn’t mean you have to be unproductive. With Dell mobility solutions, featuring a 3rd generation Intel® Core™ i7 processor, your team can do business wherever they are, safe in the knowledge that our laptops stay as securely connected outside of the o# ce as they do inside.

Solutions include:

The new XPS™ 14 Ultrabook™. Inspired by Intel – designed to bring you an experience that's premium in every way

The Vostro™ 3360 – cost-e" ective without compromising on high performance

The Latitude™ E6430s – a high-performance business-class 14" notebook weighing just 1.75kg

See how Dell’s mobility solutions can benefi t your business at YourDellSolution.com/me/mobility

With Dell™ mobility solutions, every corner of the world becomes a secure extension of your o! ce.

Latitude E6430sVostro 3360XPS 14 Ultrabook. Inspired by Intel

Dell recommends Windows® 7 Professional.

19033_Dell Q3_mobility Campaign_270x207-ME-V01-NV.indd 1 06/09/2012 14:45

Page 18: Accountant Middle East | January 2013

‘IT’S THE ULTIMATE CROWN’

For Chris Taylor, being declared the Middle East’s undisputed Chartered Accountant of the Year is a dream that has been several years in the making. After clinching the coveted honour at the ICAEW Accountancy and Finance Excellence Awards ceremony, the COO of Abu Dhabi Finance sat with Joyce Njeri for this revealing yet invigorating interview…

Firstly, congratulations on your win at the ICAEW Middle East Accountancy and Finance Awards. How did you feel when

you were called out to accept the award when you were up against other top class chartered accountants?

A.  To  be  honest  my  immediate  reaction  was  surprise.  Having  seen  the  quality  of  the  attendees  and  nominees  at  the  event  I  was  pretty  sure  that  I  was  not  

going  to  win  this  time  round.  My  surprise  turned  pretty  quickly  to  concern  as  I  knew  Richard  Dean,  from  Dubai  Eye,  was  going  to  ask  me  some  tough  questions  on  accepting  the  award.  

Did   you   know   you   were   shortlisted   for   the  award,  or  was  it  a  surprise?  

I  knew  I  was  shortlisted  and  I  was  already  excited  as  I  hoped  to  meet  my  all-­‐time  sports  hero,  Lord  Sebastian  Coe,  at  the  event.

18 January 2013

ACCOUNTANCY& FINANCE AWARDS

The   competition   for   the   coveted   title   was  tough.   What   does   winning   the   Chartered  Accountant  of  the  Year  Award  mean  to  you?  

Winning  the  award  means  three  things  to  me:

1.  It  is  recognition  for  all  of  the  hard  work  the  staff  at  Abu  Dhabi  Finance  have  put  into  improving  our  business  performance  during  2012;  

2.   It   made   me   very   proud   to   be   recognised   by  the  ICAEW.    I  have  been  a  member  of  the  ICAEW  since   1995   and   have   been   extremely   happy   to  

Chartered  Accountants  in  the  Middle  East  in  the  last  couple  of  years.  

3.subscription  for  this  year,  on  time.

Going  back  in  time  now,  share  with  us  why  you  

you  were  hoping  to  achieve.  

Page 19: Accountant Middle East | January 2013

‘IT’S THE ULTIMATE CROWN’

For Chris Taylor, being declared the Middle East’s undisputed Chartered Accountant of the Year is a dream that has been several years in the making. After clinching the coveted honour at the ICAEW Accountancy and Finance Excellence Awards ceremony, the COO of Abu Dhabi Finance sat with Joyce Njeri for this revealing yet invigorating interview…

Firstly, congratulations on your win at the ICAEW Middle East Accountancy and Finance Awards. How did you feel when

you were called out to accept the award when you were up against other top class chartered accountants?

A.  To  be  honest  my  immediate  reaction  was  surprise.  Having  seen  the  quality  of  the  attendees  and  nominees  at  the  event  I  was  pretty  sure  that  I  was  not  

going  to  win  this  time  round.  My  surprise  turned  pretty  quickly  to  concern  as  I  knew  Richard  Dean,  from  Dubai  Eye,  was  going  to  ask  me  some  tough  questions  on  accepting  the  award.  

Did   you   know   you   were   shortlisted   for   the  award,  or  was  it  a  surprise?  

I  knew  I  was  shortlisted  and  I  was  already  excited  as  I  hoped  to  meet  my  all-­‐time  sports  hero,  Lord  Sebastian  Coe,  at  the  event.

18 January 2013

ACCOUNTANCY& FINANCE AWARDS

The   competition   for   the   coveted   title   was  tough.   What   does   winning   the   Chartered  Accountant  of  the  Year  Award  mean  to  you?  

Winning  the  award  means  three  things  to  me:

1.  It  is  recognition  for  all  of  the  hard  work  the  staff  at  Abu  Dhabi  Finance  have  put  into  improving  our  business  performance  during  2012;  

2.   It   made   me   very   proud   to   be   recognised   by  the  ICAEW.    I  have  been  a  member  of  the  ICAEW  since   1995   and   have   been   extremely   happy   to  

Chartered  Accountants  in  the  Middle  East  in  the  last  couple  of  years.  

3.subscription  for  this  year,  on  time.

Going  back  in  time  now,  share  with  us  why  you  

you  were  hoping  to  achieve.  

19

ACCOUNTANCY& FINANCE AWARDS

It is the fundamental role of the COO to provide support to the Board and CEO, to ensure that the strategic vision and mission of Abu Dhabi Finance is successfully implemented and accomplished.

Page 20: Accountant Middle East | January 2013

20 January 2013

We  entered   for   the  award  because  we  are   so  proud  of  everything  we  have  achieved  at  ADF  during   2012,   including   –   improved  business  per formance,   excel lent   customer   serv ice,  r igorous   r i sk   management ,   and   smooth  internal  processes  –  that  we  wanted  to  share  our   achievements   with   the   wider   business  community.     The   ICAEW   awards   seemed   an  excellent  opportunity  to  do  that.  

The   following   day   when   you   went   back   to  Abu   Dhabi,   how   did   you   share   the   news  with  your  colleagues?  And  how  did  you  as  a  team  celebrate?  

our   successes   and   share   our   areas   of   focus   and  

very   effective   tool   to   ensure   members   of   staff  are   recognised   for   their   efforts   and  we   stay   on  track   in   terms   of   the   company   and   individual  objectives.   I   am   pretty   sure   that   the   ADF   Head  of  Finance  had  posted  the  news  on  various  social  networking   sites   before   the   end   of   the   evening  though.  We  celebrated  with  a  team  lunch.

Now   that   you   have   been   declared   the  Chartered  Accountant  of  the  Year,  what  would  you   do   differently   in   2013?   How   would   you  describe  your  mission  in  the  profession?  

I  am  not  sure  winning  the  award  will  encourage  me  to  do  anything  differently  in  2013,  however  I  hope  that  it  inspires  all  ADF  staff  to  increase  their  efforts   as   it   shows   that   even   a   relatively   small  company   can   achieve   great   things.   The   values  which  the  ICAEW  enshrines  –  particularly  around  transparency  and  integrity  –  are  values  which  are  at  the  core  of  the  ADF  customer  service  offering  and   I   therefore   hope   the   awareness   encourages  us  to  continue  to  act  as  a  catalyst  in  the  banking  

my  mission   is   the  same  as  any  other  member  of  the   ICAEW   –   to   always   act   with   integrity   and  transparency  and  to  use  your  skills  to  improve  the  business  performance  of  whichever  organisation  you  work  with.

Who   has   been   your   mentor   throughout  your  career?  

I  have  had  different  mentors   in  my  professional  career.     I   started   my   career   with   Deloitte   in  

mentors  during  my  time  there  –  Steve  Wilkinson,  Les   Platt   and   Sharon   Thorne.   All   three   were  completely  different  characters.    I  learnt  so  much  in  my   six   years   there  which   have   helped  me   in  my   career   to   date.   The   breadth   of   opportunity  

training   and  practical   experience   really   put  me  in  a  great  position  to  have  a  successful  career  in  Financial  Services.  

Finance  what  does  your  work  entail?  

My  role  is  very  broad  –  which  is  one  of  the  things  I   love  about   it.   I  have  responsibility   for  Finance,  Risk   Management,   Client   Care   and   Quality  Assurance,   Human   Resources,   Operations,   IT  and   Change   Management.   Therefore   each   day  

ACCOUNTANCY& FINANCE AWARDS

I am not sure winning the award will encourage me to do anything differently in 2013, however I hope that it inspires all ADF staff to increase their efforts as it shows that even a relatively small company can achieve great things.

Page 21: Accountant Middle East | January 2013

can   include   staff   development   issues,   client  service   improvements,   Information   Security  

enhancements   among   others.   Overall   though,   I  see  my  role  as  one  of  strategic  leadership,  as  I  see  it,  the  fundamental  role  of  the  COO  is  to  provide  support  to  the  Board  and  CEO  to  ensure  that  the  strategic  vision  and  mission  of  ADF  is  successfully  implemented  and  accomplished.

What   are   the   best   and   worst   things   about  your  job?  

The   best   things   about   my   job   are   the   people   I  work   with   and   the   breadth   of   the   role.   From  working   with   the   ADF   Board   of   Directors   on  strategy  and  governance,  through  to  mentoring  our   talented   Emirati   staff,   to   ensure   they  are   developing   along   the   lines   of   their   career  development  plans,  no  day  is  ever  the  same.  The  most   challenging   part   of   the   role   is   the   same  

life   balance   and   ensuring   enough   time   in   the  working   day   is   spent   on   strategic   issues   and  

Please   share   with   us   your   key   career  moments   in   the   journey   to   becoming   a  Chartered  Accountant.    

Well   I   took   an   interesting   path   to   becoming   a  Chartered  Accountant.  I  really  wanted  to  emulate  Sebastian  Coe  and  become  an  Olympic  800  metre  champion   but   a   combination   of   injuries   and  lack  of   talent  made  me  realise   I  had   to  choose  a  

Geography   as  my   undergraduate   degree,   where  I   specialised   in   the   geographical   distribution  of   crime.  Perhaps  more   relevant   than   I   thought,  

we   have   witnessed   in   the   corporate   world   in  the   last   few   years.   During   the   career   fairs   at  

Firms   and   in   particular   Deloitte.   The   quality   of  the  accounting  trainees  and  managers  presenting  at  the  event  (including  Sharon,  who  later  became  one  of  my  mentors)  persuaded  me  that  three  years  of   training   to   become   a   Chartered   Accountant  seemed  a  good  investment.  

I   had   always   been   pretty   comfortable   with  numbers   and   economics   and   thought   I   would  

of   intense   book-­‐keeping   training   which   I   went  through  did  make  me  have  one  or  two  moments  

where   I   reconsidered  my  decision.  Nonetheless  I   am   pleased   to   say   I   achieved   1st   time   passes  

Chartered  Accountant.    

In  total  I  spent  six  great  years  at  Deloitte  –  working  in   the   Assurance,   Management   Consulting,   and  Corporate   Finance   departments.     I   was   even  

in  New  York  for  three  months  where  I  worked  on  developing  the  Deloitte  audit  methodologies,  with  a  focus  on  value-­‐added  auditing.

On   the   same   issue,   the   role   of   accountants  

technical,   but   also   advisory   and   corporate  strategy.   Can   you   share   with   us   about   these  changing  roles  in  today’s  globalised  world?  

I   agree   that   the   role   of   the   accountant   has  

although  I  think  that  most  professions  have  found  expectations   increasing   in   recent   years.   It   is   a  great  honour  and  challenge  and  I  think  it  makes  the   profession   and   a   career   in   Finance   a   very  promising  proposition.  

I   think   the   ICAEW   is   doing   a   great   job   of  providing   support   to   chartered   accountants  across   the  globe   in  balancing   this  new  role.   It  is  important  though  for  accountants  to  be  very  clear  in  what  their  role  is  within  an  organisation  and  ensure  an  appropriate  balance   is   in  place  

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so  that  they  can  achieve  all  of  the  goals  laid  out  for  them.  

In   other  words   there   is   no   point   being   a   great  strategic  advisor  to  the  company  if  the  basics  in  terms   of   management   information,   accounting  

are   not   in   place.   Therefore  my  message  would  be...   ensure   you   get   the   basics   right   and   then  look   to   adding   value   through   the   strategic  advisor  role.

I   also   have   to   mention   that   the   operational  challenges  faced  by  the  accountancy  profession  have   increased   in   recent   years.   Complicated  products,   increasing   layers  of   regulation  and  reporting   requirements,   probably   down-­‐sizing  in  terms  of  finance  functions  resources,  increasingly   international   operations,  increased  levels  of  disclosure  and  heightened  levels  of   analysis  of   financial   information  by  regulators,   investors,   regulators,   and   media  

have   all   served   to   increase   pressure   on  getting   the   numbers   right   in   a   quicker   time  than  ever  before.    

Organisations   are   becoming   more   and   more  complicated  and  diverse   in   their  operations  and  

of  the  curve.  For  me  one  of  the  biggest  challenges  is   meeting   the   basic   accounting   and   reporting  requirements   whilst   at   the   same   time   ensuring  the  Finance   team  is  able   to  provide  value  added  proactive  business  advice.

What  advice  would  you  give   to  your  peers   in  terms  of  minimising  reporting  mistakes?  

Reporting   mistakes   can   cause   a   lot   of   damage  to   an   organisation   –   it   can   lead   to   the   wrong  decisions   being   made   and   also   reputations  

purpose.   Many   functions   still   rely   on   manual  workarounds   to   cope   with   their   everyday  reporting   requirements.   At   ADF,   for   example,  I   am  very  proud   to   say  we  have   implemented  a  fully  automated  IFRS  compliant  Oracle  solution  

reporting   system   interfaces   with   our   Lending  system   to   produce   IFRS   compliant   reporting  with  no  need  for  manual  intervention.  We  close  our   books   on  Day   2   after  month   end   and  were  recognised   by   Banker   Middle   East   Industry  

implementation  in  2011.  

 Ensure  you  understand  the  bigger  picture  –   if  

products,  your  market  and  the  economic  picture  

  Budget   –   be   rigorous   in   your   budget   process.  This  will  act  as  your  sense  check  when  comparing  actual  results  to  budget.  If  your  budget  process  is  weak  then  your  benchmark  is  poor,  making  it  that  much  harder  to  spot  any  errors.  

  Quality   staff   and   systems   –   invest   heavily   in  hiring   and   developing   the   best   team   you   can  afford.  

 Review  time  –  set  aside  enough  quality  review  

The best things about my job are the people I work with and the breadth of the role, from working with the ADF Board of Directors on strategy and governance through to mentoring our talented Emirati staff.

CORPORATE TITBIT:

Common values and goals are what drives a team's performance and helps to ensure they work together to support the company in achieving its aims.

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ACCOUNTANCY& FINANCE AWARDS

so  that  they  can  achieve  all  of  the  goals  laid  out  for  them.  

In   other  words   there   is   no   point   being   a   great  strategic  advisor  to  the  company  if  the  basics  in  terms   of   management   information,   accounting  

are   not   in   place.   Therefore  my  message  would  be...   ensure   you   get   the   basics   right   and   then  look   to   adding   value   through   the   strategic  advisor  role.

I   also   have   to   mention   that   the   operational  challenges  faced  by  the  accountancy  profession  have   increased   in   recent   years.   Complicated  products,   increasing   layers  of   regulation  and  reporting   requirements,   probably   down-­‐sizing  in  terms  of  finance  functions  resources,  increasingly   international   operations,  increased  levels  of  disclosure  and  heightened  levels  of   analysis  of   financial   information  by  regulators,   investors,   regulators,   and   media  

have   all   served   to   increase   pressure   on  getting   the   numbers   right   in   a   quicker   time  than  ever  before.    

Organisations   are   becoming   more   and   more  complicated  and  diverse   in   their  operations  and  

of  the  curve.  For  me  one  of  the  biggest  challenges  is   meeting   the   basic   accounting   and   reporting  requirements   whilst   at   the   same   time   ensuring  the  Finance   team  is  able   to  provide  value  added  proactive  business  advice.

What  advice  would  you  give   to  your  peers   in  terms  of  minimising  reporting  mistakes?  

Reporting   mistakes   can   cause   a   lot   of   damage  to   an   organisation   –   it   can   lead   to   the   wrong  decisions   being   made   and   also   reputations  

purpose.   Many   functions   still   rely   on   manual  workarounds   to   cope   with   their   everyday  reporting   requirements.   At   ADF,   for   example,  I   am  very  proud   to   say  we  have   implemented  a  fully  automated  IFRS  compliant  Oracle  solution  

reporting   system   interfaces   with   our   Lending  system   to   produce   IFRS   compliant   reporting  with  no  need  for  manual  intervention.  We  close  our   books   on  Day   2   after  month   end   and  were  recognised   by   Banker   Middle   East   Industry  

implementation  in  2011.  

 Ensure  you  understand  the  bigger  picture  –   if  

products,  your  market  and  the  economic  picture  

  Budget   –   be   rigorous   in   your   budget   process.  This  will  act  as  your  sense  check  when  comparing  actual  results  to  budget.  If  your  budget  process  is  weak  then  your  benchmark  is  poor,  making  it  that  much  harder  to  spot  any  errors.  

  Quality   staff   and   systems   –   invest   heavily   in  hiring   and   developing   the   best   team   you   can  afford.  

 Review  time  –  set  aside  enough  quality  review  

The best things about my job are the people I work with and the breadth of the role, from working with the ADF Board of Directors on strategy and governance through to mentoring our talented Emirati staff.

CORPORATE TITBIT:

Common values and goals are what drives a team's performance and helps to ensure they work together to support the company in achieving its aims.

23

ACCOUNTANCY& FINANCE AWARDS

As   a   top   Chartered   Accountant   how   much  

years   time?   For   instance,   what   particular  skills  will   be  most   in  demand?  And  how  will  

as  a  result  of  the  global  economic  downturn?    

I   hope   that   demand   increases   for   Chartered  Accountants   in   the   Middle   East   over   the   next  

region   is   improving   along   with   an   increase   in  regulatory  reform,  transparency  and  governance  

accountants  are  in  demand.  

Companies   and   government   will   be   looking   to  

experience   who   can   add   value   to   their  organisations.   Businesses   in   the   region   have  already   changed   as   a   result   of   the   downturn.  Firstly  they  are  shifting  their  focus  from  West  to  East  as  it  becomes  clear  that  the  Asian  economies  are   likely   to   outperform   Europe   in   the   future.  Secondly  there  is  a  greater  level  of  understanding  at   a   Board   level   of   the   importance   of   effective  

governance  standards.  

Accountants  who  have  experience  of  international  markets,  who  have  managed  through  a  downturn  should  be  well  placed  in  the  job  market.

What  is  most  important  to  you  as  an  accountant  when   it   comes   to   building   a   successful  accounting  team  in  your  organisation?  

For  me  it  does  not  matter  what  kind  of  team  you  are   trying   to   build   –   HR,   accounting,   business  development   and   the   like.   The   most   important  thing   is   that   the   team   shares   a   common   set   of  values   and   is   clear   about   the   objectives   of   the  organisation  and  their  own  team.  

Common   values   and   common   goals   are   what  

they   work   together   to   support   the   company  in   achieving   its   aims.   At   ADF   we   have   four  very   clearly   stated   values   –   One   Team,   One  Goal;   Continuous   Improvement;   Valuing   our  Community;  and  Passion  for  Our  Clients.  We  have  a  values  recognition  programme,  and  I  talk  about  the   values   at   every   gathering   of   our   company.  

methodology   to   ensure   everyone   is   clear   about  

company   scorecard   into   individual   goals.   I   am  pleased   to   say   that   since   introducing   these  concepts   we   have   outperformed   against   budget  and  2012  has  been  a  record  year  for  us  in  terms  of  business  performance.

What   are   some   of   your   favourite   gadgets,  apps,   tools,  and  products   -­‐  especially  related  to  social  media?  

I   like   the   Balanced   Scorecard   app   in   the  iPad   and   also   use   an   efficiency   tool   called  

where   I   spend  my   time.     I   think   LinkedIn   is   a  great   networking   resource   and   our   HR   team  uses   it   heavily   for   recruiting.     I   try   and   keep  up  with  trends  using  Twitter  and  stay  in  touch  with  old  friends  on  Facebook.  

How  do   you   spend   your   free   time?  What   are  your  sporting  interests,  if  any?  

I  love  competitive  sports  –  I  used  to  compete  at  a  pretty  high  level  in  Middle  Distance  running  and  

I  competed  in  the  Abu  Dhabi  Triathlon  for  the  last  couple  of  years.    I  enjoy  the  social  element  of  the  training  and  the  competitive  nature  of  the  sport.    I   also   enjoy  watersports,   tennis,   travelling  with  my  wife  Tunde  and  swimming  with  my  daughters,  Catrin  and  Maddie.    We  had  an  amazing  adventure  in   Sri   Lanka   earlier   in   2012   and   I   would   really  recommend   a   trip   there   to   anyone   –   it   is   an  amazing  and  friendly  country.  

FAMILY SUPPORT:

Chris Taylor with his wife Tunde, during one of the family holidays abroad.

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24 January 2013

BIGDEALPwC shines as the tax, assurance and advisory services company runs away with ‘Firm of the Year’ and for the second year in a row, ‘Deal of The Year’ gongs

PRICEWATERHOUSECOOPERS (P w C ) h a s h a d a c o n s i s t e n t presence in the Middle East f o r ove r 4 0 ye a r s, a p e r i o d

coincidentally aligned with the life of the UAE.

This   history   of   success   is   explicable.   At   the  ICAEW   awards   ceremony,   PwC   emerged   as  double   winner,   having   been   crowned   ‘Firm  of  the  Year’  and,  for  the  second  year  running,  received   the   ‘Corporate   Finance   Deal   of   the  Year’  gong.  

In   an   interview  with  Accountant  Middle   East ,  top   Partners   at   the   firm   said   that   winning  both  of  these  awards  mean  a   lot,  even  for  the  global  firm  that  regularly  wins  a  diverse  array  of  awards.

“The  Middle  East  region  has  a  global  strategic  importance   for   such   a   firm,   whose   presence  stretches   from   Libya   in   the   west,   to   Iraq   in  

the  east,  Lebanon  in  the  north  and  Kingdom  of  Saudi  Arabia  in  the  south,”  said  Ian  Schneider,  a  senior  Partner  at  PwC.  

“This   has   been   cemented   by   the   strategic  alliance   of   the  Middle   East   firm  with   the   UK  firm   which   has   facilitated   more   investment  and  growth,”  he  added.  

According  to  Schneider,  the  award  of   ‘Firm  of  the  Year’  is  “recognition  for  what  PwC  is  doing  regionally  to  get  it  right.”  

“PwC   has   grown   its   operations   across   the  region,   both   from   a   people   perspective   and  financial   results.   In   addition,   it   has   been  about   ‘doing   the   right   thing’.   Good   examples  of  this  include;  that  members  of  staff  in  Libya  were   paid   throughout   the   period   of   turmoil  in   the   country,  which   resulted   in  many  other  businesses   closing   and   withdrawing,”   said  Schneider,  adding  that  “Maintaining  a  presence  

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25

[in   Libya]   allowed   PwC   to   hit   the   ground  running  as  soon  as  business  restarted.”  

“Another   was   the   way   in   which   staff  from   Egypt   were   utilised   on   assignments  throughout   the   wider   region,   at   the   time   of  the  turmoil   there.   In  many  areas  of   the  multi  faceted  professional  services  firm,  the  ability  to  bring  in  specialists  and  specific  expertise,  from   wherever   in   the   PwC   organisation   it  happens   to   reside,   allows   the   business   to  continue  to  grow  and  develop,  and  to  meet  the  needs  of  the  local  business  community,”  the  official  said.  

A  good  example  of  this  was  the  decision  taken   in   2010   to   establish   a   Business  Restructuring   practice   in   the   region.  Ian   Schneider,   an   experienced  restructuring  practitioner  with  multi  -­‐  national  experience  relocated  to  Dubai  in   January   2011.   He   embarked   upon  the  task  of  not  only  building  a  team,  but  also  strategically  using  the  knowledge  of  other   international  members  of   the   team,  to  build  up  the  experience  and  expertise  of  local   practitioners   to   ensure   a   future   with  

local  capability.  

That   team   now   comprises   17   professionals  from   very   diverse   backgrounds   and   includes  people  from  the  UK,  Australia,  Qatar,  the  UAE,  Jordan,  Egypt  and  Lebanon.  

“[The   team]   has   been   delighted,   in   only   its  second   year,   to   be,   in   conjunction   with   the  management   team   of   Dubai   DryDocks,   the  recipient  of  the  award  for  ‘Corporate  Finance  Deal  of  the  Year.’  As  noted,  PwC  has  now  won  the  award  every  time  it  has  been  awarded  and  so   the   pressure   is   already   on   for   next   year,”  Schneider  said.

A   key   feature   of   the   DryDocks   deal   was   the  close   working   relationship   between   the  

“PwC has grown its operations across the region, both from a people perspective and financial results.”

TRIUMPH:

Ian Schneider, a senior Partner at PwC poses with the award after the

Finance Deal of the Year’ gong at the ICAEW awards event.

Page 26: Accountant Middle East | January 2013

Group,   its   legal   advisors   (Clifford   Chance  LLP)   and   the   management   team.   Schneider  says   there  was   also   a   very   good,   and   strong,  working   relationship   with   the   lender   group,  led  by  Ian  McMillan  of  HSBC.

“As   experienced   restructuring   professionals,  PwC  and  Clifford  Chance  were   able   to  bridge  the   gap,   that   always   exists,   between   the  lenders  and  the  borrower,”  Schneider  said.  

As   far   back   as   February   2011,   the   group  sought   to   consider   the   contingency   plan   of  using   the   new   and   untested   Dubai   Decree  57,   a   procedure   to   implement   a   consensual  restructuring   solution.   The   DDW   debt  arrangements,   in  common  with  many  done  in  the   period   2004   to   2008   required   100%,   by  both  number  and  value,  of  the  lenders  to  agree  to  any  changes  to  the  debt  arrangements.  

“This   sort   of   arrangement,   unfortunately,  gives   the   ability   for   a   holder   of   debt   to   try  and  extract  hostage  value   to  boost   their  own  financial   return,   even   if   this   is   contrary   to  the   interests   of   everyone   else.   In   the   more  developed   restructuring   markets,   processes  have  been  developed  to  prevent   this  as   is   the  case   in   the   USA   (under   Chapter   11)   and   the  UK   (under   Schemes   of   Arrangement   or   the  Company  Voluntary  Arrangement  provisions)  and  other  English  law  jurisdictions.”

PwC,   which   has   the   largest   and   oldest  restructuring   practice   globally,   has   been   at  the   forefront   of   the   implementation   of   new  legal  developments  in  reform.  The  firm  did  the  first  cases  under  the  new  European  Insolvency  regulations  and  has  implemented  some  of  the  more   difficult   Schemes   of   Arrangement   (for  instance,   Re   Bluebrook).   As   such,   DryDocks  turned   to   PwC   to   help   with   the   aspect   of  contingency  planning  to  use  Decree  57  if  all  of  

the   lenders  wouldn’t  agree,  which  was  a  very  high  practical  reality.  

After   having   completed   this   phase   of   work  the   PwC   team  were   asked   to   help   DryDocks,  as   their   full   blown   financial   advisor,   in   their  discussions   with   their   lenders.   According   to  Schneider,  the  PwC  team  were  able  to  draw  on  their  experience  of  other  situations  to  develop  a  structure,  and  then  a  proposal,  that  worked  for  all.  

“This   solution   gained   wide   lender   support  at   the   meetings   that   DDW   organised   with  its   lenders.     However,   it   was   still   clear   that  some   of   the   funds   would   not   agree   to   the  deal  and  would  look  to  secure  a  super  return.  Accordingly   the   DryDocks   management   and  leadership  team  took  the  brave  step  of  being  prepared  to  use  Decree  57,”  he  says.  The  filing  was   made   on   April   1,   2012   and   the   process  got  underway.  

“Everything  went  to  plan  with  one  exception,  caused   by   commercial   matters   within   the  business,  but  the  plan  had  been  designed  with  sufficient  f lexibility  to  manage  such  matters.”  

At  the  beginning  of  July,  the  relevant  meetings  of   the   impacted   creditors   (which   were  just   the   providers   of   debt   finance   –   there  was   no   impact   on   customers,   suppliers   or  employees)   and   shareholders   were   convened  and   passed   the   resolutions   to   approve  the   agreed   restructuring.   The   votes   were  comprehensively   in   favour   with   everyone  who   voted   supporting   the   plan   and   only   two  creditors   not   voting   –   effectively   97%   of   the  creditors  said  “yes  please”.

The   Tribunal   approved   the   restructuring   at  the  end  of  August  and   the  various  conditions  precedent   were   discharged   by   October   31,  2012  and  the  deal  came  into  place.  PwC’s  role  ended   that   day   and   matters   are   now   in   the  hands  of  management  to  deliver  their  business  plan  and  comply  with  their  loan  agreements.  

“It  was  a  classic  restructuring  role  for  a  world  leader  like  PwC  -­‐  supporting  the  client  to  achieve  their  objectives  by  using  their  experience,  but  delivering   a   great   'PwC   Experience'   for   the  client,”  Schneider  proudly  says.  

PwC, which has the largest and oldest restructuring practice globally, has been at the forefront of the implementation of new legal developments in reform.

ACCOUNTANCY& FINANCE AWARDS

26 January 2013

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Group,   its   legal   advisors   (Clifford   Chance  LLP)   and   the   management   team.   Schneider  says   there  was   also   a   very   good,   and   strong,  working   relationship   with   the   lender   group,  led  by  Ian  McMillan  of  HSBC.

“As   experienced   restructuring   professionals,  PwC  and  Clifford  Chance  were   able   to  bridge  the   gap,   that   always   exists,   between   the  lenders  and  the  borrower,”  Schneider  said.  

As   far   back   as   February   2011,   the   group  sought   to   consider   the   contingency   plan   of  using   the   new   and   untested   Dubai   Decree  57,   a   procedure   to   implement   a   consensual  restructuring   solution.   The   DDW   debt  arrangements,   in  common  with  many  done  in  the   period   2004   to   2008   required   100%,   by  both  number  and  value,  of  the  lenders  to  agree  to  any  changes  to  the  debt  arrangements.  

“This   sort   of   arrangement,   unfortunately,  gives   the   ability   for   a   holder   of   debt   to   try  and  extract  hostage  value   to  boost   their  own  financial   return,   even   if   this   is   contrary   to  the   interests   of   everyone   else.   In   the   more  developed   restructuring   markets,   processes  have  been  developed  to  prevent   this  as   is   the  case   in   the   USA   (under   Chapter   11)   and   the  UK   (under   Schemes   of   Arrangement   or   the  Company  Voluntary  Arrangement  provisions)  and  other  English  law  jurisdictions.”

PwC,   which   has   the   largest   and   oldest  restructuring   practice   globally,   has   been   at  the   forefront   of   the   implementation   of   new  legal  developments  in  reform.  The  firm  did  the  first  cases  under  the  new  European  Insolvency  regulations  and  has  implemented  some  of  the  more   difficult   Schemes   of   Arrangement   (for  instance,   Re   Bluebrook).   As   such,   DryDocks  turned   to   PwC   to   help   with   the   aspect   of  contingency  planning  to  use  Decree  57  if  all  of  

the   lenders  wouldn’t  agree,  which  was  a  very  high  practical  reality.  

After   having   completed   this   phase   of   work  the   PwC   team  were   asked   to   help   DryDocks,  as   their   full   blown   financial   advisor,   in   their  discussions   with   their   lenders.   According   to  Schneider,  the  PwC  team  were  able  to  draw  on  their  experience  of  other  situations  to  develop  a  structure,  and  then  a  proposal,  that  worked  for  all.  

“This   solution   gained   wide   lender   support  at   the   meetings   that   DDW   organised   with  its   lenders.     However,   it   was   still   clear   that  some   of   the   funds   would   not   agree   to   the  deal  and  would  look  to  secure  a  super  return.  Accordingly   the   DryDocks   management   and  leadership  team  took  the  brave  step  of  being  prepared  to  use  Decree  57,”  he  says.  The  filing  was   made   on   April   1,   2012   and   the   process  got  underway.  

“Everything  went  to  plan  with  one  exception,  caused   by   commercial   matters   within   the  business,  but  the  plan  had  been  designed  with  sufficient  f lexibility  to  manage  such  matters.”  

At  the  beginning  of  July,  the  relevant  meetings  of   the   impacted   creditors   (which   were  just   the   providers   of   debt   finance   –   there  was   no   impact   on   customers,   suppliers   or  employees)   and   shareholders   were   convened  and   passed   the   resolutions   to   approve  the   agreed   restructuring.   The   votes   were  comprehensively   in   favour   with   everyone  who   voted   supporting   the   plan   and   only   two  creditors   not   voting   –   effectively   97%   of   the  creditors  said  “yes  please”.

The   Tribunal   approved   the   restructuring   at  the  end  of  August  and   the  various  conditions  precedent   were   discharged   by   October   31,  2012  and  the  deal  came  into  place.  PwC’s  role  ended   that   day   and   matters   are   now   in   the  hands  of  management  to  deliver  their  business  plan  and  comply  with  their  loan  agreements.  

“It  was  a  classic  restructuring  role  for  a  world  leader  like  PwC  -­‐  supporting  the  client  to  achieve  their  objectives  by  using  their  experience,  but  delivering   a   great   'PwC   Experience'   for   the  client,”  Schneider  proudly  says.  

PwC, which has the largest and oldest restructuring practice globally, has been at the forefront of the implementation of new legal developments in reform.

ACCOUNTANCY& FINANCE AWARDS

26 January 2013

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ACCOUNTANCY& FINANCE AWARDS

ACCOUNTANCY & FINANCEexcellence awards: the winners

Award  sponsor:  BDO  Corporate  FinanceWinner:  HE  Mohamed  AlabbarShortlisted:  Rizwan  Sajan,  HE  Mohamed  Alabbar,  Colm  McLoughlinJudges’  Comments:  This  award  goes  to  a  man  who  possesses  a  visionary  global  perspective,  successful  track  record  and  a  proven  ability  to  develop  and  nurture  business  across  a  range  of  industries.  He  was  the  founder  of  the  Dubai  Department  of  Economic  Development  and  served  as  its  Director  General  to  develop  and  promote  the  economy  of  Dubai  before  he  became  the  Chairman  of  Emaar  Properties,  one  of  the  world’s  largest  real  estate  companies.  (Pictured:  Ahmed  Matroushi  receives  the  award  on  behalf  of  HE  Mohamed  Alabbar).

Award  sponsor:  Taqa  GlobalWinner:  Muhra  al  Mulla  Shortlisted:  Muhra  Al  Mulla,  Nanditha  Ramanathan,  Anam  Sami,  Nauman  MianJudges’  Comments:  This  award  goes  to  a  person  who  has  demonstrated  nothing  but  determination  to  succeed  in  her  career.  She  exhibits  great  ambition  with  a  positive  attitude  and  is  an  excellent  team  player.  She  is  a  leading  example  of  the  upcoming  breed  of  young,  enterprising,  highly  motivated  and  career  minded  Emirati  youth.  Not  only  was  she  a  top  scorer  in  her  university  years  but  also  is  a  top  achiever  in  her  ACA  exams.  The  dedication  and  commitment  she  portrayed  shows  that  she  is  heading  in  the  right  direction  to  early  achievement  of  many  key  milestones  in  a  fast-­‐track  future  career.  

BUSINESS LEADER OF THE YEAR

YOUNG ACCOUNTANT OF THE YEAR

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ACCOUNTANCY& FINANCE AWARDS

ACCOUNTANCY & FINANCEexcellence awards: the winners

Award  sponsor:  BDO  Corporate  FinanceWinner:  HE  Mohamed  AlabbarShortlisted:  Rizwan  Sajan,  HE  Mohamed  Alabbar,  Colm  McLoughlinJudges’  Comments:  This  award  goes  to  a  man  who  possesses  a  visionary  global  perspective,  successful  track  record  and  a  proven  ability  to  develop  and  nurture  business  across  a  range  of  industries.  He  was  the  founder  of  the  Dubai  Department  of  Economic  Development  and  served  as  its  Director  General  to  develop  and  promote  the  economy  of  Dubai  before  he  became  the  Chairman  of  Emaar  Properties,  one  of  the  world’s  largest  real  estate  companies.  (Pictured:  Ahmed  Matroushi  receives  the  award  on  behalf  of  HE  Mohamed  Alabbar).

Award  sponsor:  Taqa  GlobalWinner:  Muhra  al  Mulla  Shortlisted:  Muhra  Al  Mulla,  Nanditha  Ramanathan,  Anam  Sami,  Nauman  MianJudges’  Comments:  This  award  goes  to  a  person  who  has  demonstrated  nothing  but  determination  to  succeed  in  her  career.  She  exhibits  great  ambition  with  a  positive  attitude  and  is  an  excellent  team  player.  She  is  a  leading  example  of  the  upcoming  breed  of  young,  enterprising,  highly  motivated  and  career  minded  Emirati  youth.  Not  only  was  she  a  top  scorer  in  her  university  years  but  also  is  a  top  achiever  in  her  ACA  exams.  The  dedication  and  commitment  she  portrayed  shows  that  she  is  heading  in  the  right  direction  to  early  achievement  of  many  key  milestones  in  a  fast-­‐track  future  career.  

BUSINESS LEADER OF THE YEAR

YOUNG ACCOUNTANT OF THE YEAR

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ACCOUNTANCY& FINANCE AWARDS

CFO OF THE YEAR

Award  sponsor:  Chalhoub  GroupWinner:  PwC  -­‐  for  leading  the  complex  restructuring  of  DrydocksShortlisted:  PwC  &  Damas,  PwC  &  Drydocks,  Deloitte  Corp  FinanceJudges’  Comments:  This  award  goes  to  the  advisors  of  a  

major  regional  Middle  East  restructuring  concluded  through  a  judicial  process  with  the  support  of  majority  creditors  and  public  transparency.  This  milestone  deal  could  usher  in  a  new  era  for  restructuring  in  the  Middle  East.  This  restructuring  was  an  innovative  and  collaborative  effort  and  could  not  have  been  achieved  without  the  commercial,  pragmatic  and  innovative  input  from  all  teams  working  together.

Award  sponsor:  Middle  East  and  North  Africa  practice  of  Ernst  and  YoungWinner:  MubadalaShortlisted:  Emirates,  Aramex,  MubadalaJudges’  Comments:  This  award  goes  to  an  organisation  that  operates  in  11  diverse  sectors,  has  approximately  170  consolidated  entities,  40  jointly  controlled  entities  and  20  associates.  It  has  been  rated  10/10  on  the  Linaburg-­‐Maduell  Transparency  Index  and  was  awarded  the  Best  Ranked  Middle  East  organisation  on  PIIE  SWF  scoreboard.

Award  sponsor:  KPMGWinner:  Prasanth  ManghatShortlisted:  James  Rigney  from  Etihad,  Yuvraj  Narayan  from  DP  World,  Prasanth  Manghat  from  NMC  HealthcareJudges’  Comments:  This  award  goes  to  an  individual  who  continuously  shows  great  leadership  skills  and  has  been  instrumental  in  the  successful  listing  of  the  company  he  works  for  in  the  premium  segment  of  FTSE  250  on  the  London  Stock  Exchange  in  2012.

CFO OF THE YEAR

EXCELLENCE IN FINANCIAL REPORTING

CORPORATE FINANCE DEAL OF THE YEAR

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ACCOUNTANCY& FINANCE AWARDS

Award  sponsor:  Nexia  InternationalWinner:  TamkeenShortlisted:    E&Y,  IMA  Dubai  Chapter,  TamkeenJudges’  Comments:  This  award  goes  to  the  developer  of  “Mohasaba

accounting  and  auditing  systems  though  renowned  expert  service  providers.  The  programme  has  been  successful  in  propagating  the  importance  of  proper  accounting  and  auditing  practices  as  a  prerequisite  to  improving  enterprise  performance,  particularly  within  SMEs.  Out  of  the  1,200  

Award  sponsor:  DeloitteWinner:  The  Business  Breakfast  ShowShortlisted:    James  Doran  from  The  National,  Brandy  and  Malcolm  from  the  Business  Breakfast,  Dubai  EyeJudges’  Comments:  This  award  goes  to  a  show  that  keeps  you  wanting  to  come  back  for  more.    A  show  that  broadcasts  

local  and  world  business  stories,  gives  overviews  of  currency  and  commodity  markets  in  UAE  and  has  over  100,000  listeners.

Award  sponsor:  Michael  Page  FinanceWinner:  Chris  TaylorShortlisted:  Chris  Taylor  from  Abu  Dhabi  Finance,  Gabrielle  Kane  from  the  Accounts  DeptJudges’  Comments:  This  award  goes  to  a  man  who  was  able  to  transform  the  company  he  works  for  from  a  loss  making  

was  almost  150%,  and  the  growth  in  the  loan  book  was  about  24%.  Since  his  taking  over  the  support  function  of  the  company,  

company  to  ensure  effective  liquidity  management.

EXCELLENCE IN FINANCIAL JOURNALISM

ICAEW CHARTERED ACCOUNTANT OF THE YEAR

EXCELLENCE IN TRAINING AND DEVELOPMENT OF FINANCE PROFESSIONALS

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31

Award  sponsor:  PwCWinner:  NMC  HealthcareShortlisted:  Etihad,  NMC  Healthcare,  DHLJudges’  Comments:  was  instrumental  in  the  successful  listing  of  its  company  in  the  premium  segment  of  FTSE  250  on  the  London  Stock  Exchange  in  2012.  It  goes  to  a  team  that  works  for  one  of  the  largest  private  healthcare  providers  in  the  UAE  having  6  hospitals  and  8  pharmacies  under  its  management  with  a  product  mix  that  includes  FMCG,  Educational  equipment,  

and  Veterinary  products.

Award  sponsor:  Abraaj  GroupWinner:  PwCShortlisted:    Deloitte  &  Touche,  PwC,  E&YJudges’  Comments:  This  award  goes  to  an  organisation  that  has  been  in  the  region  for  over  30  years  with  a  wide  regional  

fully  understand  the  multi-­‐jurisdictional  environment  in  which  its  clients  operate.    In  the  UAE,  it  has  over  58  partners  and  800  staff  in  which  their  main  objective  is  to  innovate  and  

Winner:  Edward  Quinlan  –  Chairman  of  ICAEW’s  Advisory  Board

FIRM OF THE YEAR

BUSINESS FINANCE TEAM OF THE YEAR EXCELLENCE IN TRAINING AND DEVELOPMENT OF FINANCE PROFESSIONALS

OUTSTANDING INDIVIDUAL CONTRIBUTION TO THE ACCOUNTANCY PROFESSION

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PHOENIX STUDENTS SHINELearners from the !nancial institution dominate nominations list for ‘Young Accountant of the Year’ at ICAEW Middle East Excellence Awards

Anam Sami (centre) is a relatively new recruit to the KPMG ranks. She has already achieved

of her ACCA studies in the last two sittings and recently scored an almost

CAREER DEVELOPMENT

32 January 2013

At the ICAEW Middle East Awards we were proud to see four of our previous and current students making up the nominations list for ‘Young Accountant of the Year’. In themselves, they define a microcosm of the growing band of young finance professionals in the region.

I RECALL seeing an advertisement in the press during one of my visits to Dubai in 2006.

The   advert   said   that   a   major   distributor  based   in   Jebel   Ali   was   looking   for   an   accountant-­‐cum-­‐receptionist.  I  felt  this  summed  up,  at  the  time,  the  way   accountants   were   often   perceived   in   the  UAE  (and   to  an  extent  within   the  region)  and   just  how   far   there   was   to   go   to   educate   the   business  

companies  and  indeed  government  organisations.  

It   is   seven  years   since   I   saw   that   advertisement   –  have  things  moved  on  from  then  or  is  the  UAE  still  in  dire  need  of  a  new  understanding  when  it  comes  to  professional  accountancy?  

We  established  Phoenix  Financial  Training  here  in  Dubai  in  August  2006  –  the  stated  aim  was  to  bring  UK  standards  of   training  and  customer   service   to  the  UAE  and  eventually  the  wider  region.  We  deliver  

such   as   ICAEW   (English   Chartered),   CIMA   (the  

Accountants   working   in   business   rather   than  practice)  and  ACCA  (the  UK  based,  globally  portable  

to   candidates  wanting   to   have   options   on   how   to  

accountants  into  the  UAE  job  market  and  beyond.  

It   is   important   to   remember   that   as   a   training  provider  we  only  do  part  of  the  job.  Our  focus  is  on  

young  people  to  pass  their  examinations  -­‐  however  to  become  a  recognised  member  of  these  Institutes  it   is  necessary  to  not  only  pass  exams,  but  acquire  around  three  years  of  relevant  practical  experience  and   it   is   thoroughness   of   this   combination   that  

potentially  adds  so  much  for  businesses.  

it  was  (and  unfortunately  still  is)  common  practice  to   see   companies   looking   for   a   candidate   who  possessed  ‘a  degree  in  accountancy  or  an  MBA  and  also  fourteen  years  in  the  role  of  Chief  Accountant  or  Financial  Controller  in  a  clothing  wholesaler  based  in  the  UAE’,  I  want  to  pull  this  apart  a  little  to  reveal  the  problems  we  sometimes  face...

1.  The  degree   –   The   universities   here,   and   indeed  around  the  world,  do  a  fabulous  job  in  educating  young  

presumed  that  a  college  degree  teaches  young  people  to   be   accountants   -­‐   the   focus   is   entirely   different,  being  based  far  more  on  concepts  and  theories,  rather  than  the  technical  practice  of  accountancy.  

This  is  sometimes  doubted  in  some  parts  of  the  world  but  it  should  be  remembered  that  in  the  very  highly  competitive   UK   market   the   ‘Big   4’   happily   recruit  graduates   from   all   disciplines   –   their   view   is   that  they,  along  with  the  training  provider,  will  teach  the  young   people   to   be   accountants.   What   they   want  are  the  best  people  and  the  name  of  the  degree  (be  it  accountancy  or  geology)  largely  does  not  really  count,  indeed  I  have  often  heard  them  comment  that  they  may   positively   discriminate   against   Accountancy  graduates   on   the  basis   that   they  want   to   train   the  students  from  scratch  with  no  preconceptions.  

2.  The  MBAand   provides   true   insight   into   the   workings   of   a  business  and  its  environment,  it  is  still  a  very  general  

three  years  of  technical  accountancy  training.  

I  see  the  depth  and  breadth  of  material  our  students  have  to  cover  in  all  aspects  of  Financial  Reporting,  Management   Accounting,   Budgeting   and   Control  along   with   related   disciplines   in   the   areas   of  Treasury,   Taxation   and   Auditing   and   know   that   a  

it   is  pitched  at,   is  no  substitute  for  the  integrity  of  

businesses  but  not  as  accountants.  

3.   The   fourteen   years   ‘in   the   same   job’   –   This  is   simply   a   replacement   for   the   professional  

doing   this   same   job,   in   the   same   industry,   in   the  same   location   for   14   years  why  would   they  want  

MANAGING DIRECTOR, PHOENIX FINANCIAL TRAINING

DAVID THOMASSON

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CAREER DEVELOPMENT

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At the ICAEW Middle East Awards we were proud to see four of our previous and current students making up the nominations list for ‘Young Accountant of the Year’. In themselves, they define a microcosm of the growing band of young finance professionals in the region.

I RECALL seeing an advertisement in the press during one of my visits to Dubai in 2006.

The   advert   said   that   a   major   distributor  based   in   Jebel   Ali   was   looking   for   an   accountant-­‐cum-­‐receptionist.  I  felt  this  summed  up,  at  the  time,  the  way   accountants   were   often   perceived   in   the  UAE  (and   to  an  extent  within   the  region)  and   just  how   far   there   was   to   go   to   educate   the   business  

companies  and  indeed  government  organisations.  

It   is   seven  years   since   I   saw   that   advertisement   –  have  things  moved  on  from  then  or  is  the  UAE  still  in  dire  need  of  a  new  understanding  when  it  comes  to  professional  accountancy?  

We  established  Phoenix  Financial  Training  here  in  Dubai  in  August  2006  –  the  stated  aim  was  to  bring  UK  standards  of   training  and  customer   service   to  the  UAE  and  eventually  the  wider  region.  We  deliver  

such   as   ICAEW   (English   Chartered),   CIMA   (the  

Accountants   working   in   business   rather   than  practice)  and  ACCA  (the  UK  based,  globally  portable  

to   candidates  wanting   to   have   options   on   how   to  

accountants  into  the  UAE  job  market  and  beyond.  

It   is   important   to   remember   that   as   a   training  provider  we  only  do  part  of  the  job.  Our  focus  is  on  

young  people  to  pass  their  examinations  -­‐  however  to  become  a  recognised  member  of  these  Institutes  it   is  necessary  to  not  only  pass  exams,  but  acquire  around  three  years  of  relevant  practical  experience  and   it   is   thoroughness   of   this   combination   that  

potentially  adds  so  much  for  businesses.  

it  was  (and  unfortunately  still  is)  common  practice  to   see   companies   looking   for   a   candidate   who  possessed  ‘a  degree  in  accountancy  or  an  MBA  and  also  fourteen  years  in  the  role  of  Chief  Accountant  or  Financial  Controller  in  a  clothing  wholesaler  based  in  the  UAE’,  I  want  to  pull  this  apart  a  little  to  reveal  the  problems  we  sometimes  face...

1.  The  degree   –   The   universities   here,   and   indeed  around  the  world,  do  a  fabulous  job  in  educating  young  

presumed  that  a  college  degree  teaches  young  people  to   be   accountants   -­‐   the   focus   is   entirely   different,  being  based  far  more  on  concepts  and  theories,  rather  than  the  technical  practice  of  accountancy.  

This  is  sometimes  doubted  in  some  parts  of  the  world  but  it  should  be  remembered  that  in  the  very  highly  competitive   UK   market   the   ‘Big   4’   happily   recruit  graduates   from   all   disciplines   –   their   view   is   that  they,  along  with  the  training  provider,  will  teach  the  young   people   to   be   accountants.   What   they   want  are  the  best  people  and  the  name  of  the  degree  (be  it  accountancy  or  geology)  largely  does  not  really  count,  indeed  I  have  often  heard  them  comment  that  they  may   positively   discriminate   against   Accountancy  graduates   on   the  basis   that   they  want   to   train   the  students  from  scratch  with  no  preconceptions.  

2.  The  MBAand   provides   true   insight   into   the   workings   of   a  business  and  its  environment,  it  is  still  a  very  general  

three  years  of  technical  accountancy  training.  

I  see  the  depth  and  breadth  of  material  our  students  have  to  cover  in  all  aspects  of  Financial  Reporting,  Management   Accounting,   Budgeting   and   Control  along   with   related   disciplines   in   the   areas   of  Treasury,   Taxation   and   Auditing   and   know   that   a  

it   is  pitched  at,   is  no  substitute  for  the  integrity  of  

businesses  but  not  as  accountants.  

3.   The   fourteen   years   ‘in   the   same   job’   –   This  is   simply   a   replacement   for   the   professional  

doing   this   same   job,   in   the   same   industry,   in   the  same   location   for   14   years  why  would   they  want  

MANAGING DIRECTOR, PHOENIX FINANCIAL TRAINING

DAVID THOMASSON

33

CAREER DEVELOPMENT

Page 34: Accountant Middle East | January 2013

to   come   and   do   the   same   thing   –   if   they   do   then,  is   this   the   type   of   person   you   want?   A   thorough  technical  training  focuses  on  building  skills  that  are  transferable  across  industries  and  processes.

not  only  based  in  the  skills  and  knowledge  acquired,  

these  attributes  into  a  variety  of  situations.  

comfortably   between   roles   and   industries   –   their  underlying   understanding   of   the   way   business  

necessary   to  manage   and   report   on   this  will   allow  them  to  easily  adapt  to  all  situations  and  requirements.  

At   Phoenix   we   have   been   at   the   forefront   of  developing   such   people   now   for   six   years   and  we  

talented  young  professionals  in  their  business.

At  the  recent  ICAEW  Middle  East  Awards  we  were  proud   to   see   four   of   our   previous   and   current  students  making  up  the  nominations  list  for  ‘Young  

professionals  in  the  region.

 Nauman  Mian  –  a  dedicated  young  man  who  has  completed   his   ACCA   and   decided   to   ‘top   up’   this  

shown   huge   determination   over   recent   years   to  balance   work,   family   and   study   pressures   at   the  

currently  CFO  of  Bayt.com  here  in  the  UAE.  

 Muhra  Al  Mulla   –   a   young  Emirati   lady  who   is  now  combining  recent  motherhood  with  her  studies  

career  at  Deloitte.  Muhra  is  one  of  a  select  handful  of  students  working  under  the  auspices  of  the  ICAEW  Emiratisation   study   scheme   and   is   exhibiting  phenomenal  skills  in  balancing  all  aspects  of  her  life  including  her  duties  as  wife,  mother  and  employee  

  Nanditha   Ramanathan   –   an   extremely  competent,   intelligent   and   mature   young   lady,  

since   the   age  of   one.   She  has   completed  her  ACCA  

in   their   Management   Consultancy   department.  

who  will,   I   am   sure,   go  on   to   achieve   great   things  

MBA  studies  in  the  near  future.  

 Anam  Sami  –  Anam  is  an  intellectually  gifted  young  

here   in  Dubai.   She  has  already  achieved   two  global  

studies  in  the  last  two  sittings  and  recently  scored  an  

her  employer  and  Phoenix  are  incredibly  proud  of  the  global  footprint  she  is  establishing  for  the  region  with  

For  us  at  Phoenix,  perhaps  the  most  rewarding  thing  is  to  see  the  cultural,  gender  and  ethnic  diversity  of  

tremendous  strength  that  this  brings  to  Dubai.  

This  diversity  is  one  of  the  many  reasons  that,  for  so  

The huge benefit of professional qualification training in accountancy and finance is not only based in the skills and knowledge acquired, but the developed confidence to be able to deploy these attributes into a variety of situations.

Nauman Asif Mian has

by studying for, and recently achieving, his

is currently the CFO of Bayt.com.

CAREER DEVELOPMENT

34 January 2013 35

the  nomination  of  Muhra  (who  then  went  on  to  win  the  ‘Young  Accountant  of  the  Year  Award’  for  2012)  is  a  sign  of  how  things  are  developing  in  the  UAE.

There  has  been  a  positive  drive  on  the  part  of  all  of  

the  region  to  encourage  particularly  local  nationals,  to   see  Accountancy   as   a   valuable   and  meaningful  career  option.  

For  many  years  now,  given  the  opportunity,  I  have  stressed  to  young  Emiratis  that  the  UAE  is  a  country  rich  in  resources  and  capital  and  it  is  incumbent  on  them  to  spend  time  developing  the  skills  to  enable  

placing  a   long   lasting  over-­‐reliance  on  expatriates  like  myself.

This  has  been  a  long  road  and  there  have  been  times  when   it   seems   like   little   progress   has   been  made  but  now  to  me  all  of  a  sudden  we  are  seeing  more  young  Emiratis   in   the   classroom  across   all   of   our  

example  of  this.  The  young  Emiratis  we  are  seeing  are  extremely  able  and  talented  and  as  in  her  case,  often   incredibly   determined.   Despite   the   strong  bias   amongst  many   areas   of   the   local   community  

Marketing  as  comparatively  attractive,  there  is  now  

centre  of  everything  in  business  and  commerce  and  

one’s   career  up   to  many  and  varied  opportunities  including  the  highest  levels.

There has been a positive drive on the part of all of us involved in professional financial education in the region to encourage particularly local nationals, to see Accountancy as a valuable and meaningful career option.

Things   have   changed   in   the   region   and   in  particular   in   the  UAE.   To   a   certain   extent   it  was  understandable   up   to   2008   to   see   accountants  as   bean   counters   simply   adding   up   how   much  money  businesses  had  made  in  the  previous  year.  After   all,   in   those   days   making   money   for   the  hugely   entrepreneurial   local   and   international  businesses   in   the   region   was   relatively   simple.  Financial  planning  and  strategy,  budgetary  control  and   planning   didn’t   seem   to   be   required   but   the  

The  businesses  that  survived  and  grew,  and  indeed  are   now   thriving   again,   recognised   the   need   for   a  

that  are  now  at  the  forefront  of  helping  businesses  to  

and  reporting  mechanisms  into  place.  

play  on  the  world  stage  but  if  it  wants  to  do  this,  I  

Sovereign   Wealth   funds   in   both   Dubai   and   Abu  Dhabi,   in   addition   we   produced   well   over   one  

–  they  are  much  needed.  

The  receptionist-­‐cum-­‐accountant  job  adverts  are  still  there  but  let’s  hope  it  is  not  for  much  longer.  For  Phoenix  in  2013,  it  is  going  to  be  more  of  the  same  –  we  will  continue  to  try  to  spread  the  word  and  turn  out  great  young  professionals  –  we  have  had   the   award  winner   in  2011   (Mitali  Botadra)  and  now  in  2012  so  we  will  be  hoping  for  a  hat-­‐trick  in  2013.    

Nanditha Ramanathan

and is currently working with KPMG in their Management Consultancy

CAREER DEVELOPMENT

Page 35: Accountant Middle East | January 2013

to   come   and   do   the   same   thing   –   if   they   do   then,  is   this   the   type   of   person   you   want?   A   thorough  technical  training  focuses  on  building  skills  that  are  transferable  across  industries  and  processes.

not  only  based  in  the  skills  and  knowledge  acquired,  

these  attributes  into  a  variety  of  situations.  

comfortably   between   roles   and   industries   –   their  underlying   understanding   of   the   way   business  

necessary   to  manage   and   report   on   this  will   allow  them  to  easily  adapt  to  all  situations  and  requirements.  

At   Phoenix   we   have   been   at   the   forefront   of  developing   such   people   now   for   six   years   and  we  

talented  young  professionals  in  their  business.

At  the  recent  ICAEW  Middle  East  Awards  we  were  proud   to   see   four   of   our   previous   and   current  students  making  up  the  nominations  list  for  ‘Young  

professionals  in  the  region.

 Nauman  Mian  –  a  dedicated  young  man  who  has  completed   his   ACCA   and   decided   to   ‘top   up’   this  

shown   huge   determination   over   recent   years   to  balance   work,   family   and   study   pressures   at   the  

currently  CFO  of  Bayt.com  here  in  the  UAE.  

 Muhra  Al  Mulla   –   a   young  Emirati   lady  who   is  now  combining  recent  motherhood  with  her  studies  

career  at  Deloitte.  Muhra  is  one  of  a  select  handful  of  students  working  under  the  auspices  of  the  ICAEW  Emiratisation   study   scheme   and   is   exhibiting  phenomenal  skills  in  balancing  all  aspects  of  her  life  including  her  duties  as  wife,  mother  and  employee  

  Nanditha   Ramanathan   –   an   extremely  competent,   intelligent   and   mature   young   lady,  

since   the   age  of   one.   She  has   completed  her  ACCA  

in   their   Management   Consultancy   department.  

who  will,   I   am   sure,   go  on   to   achieve   great   things  

MBA  studies  in  the  near  future.  

 Anam  Sami  –  Anam  is  an  intellectually  gifted  young  

here   in  Dubai.   She  has  already  achieved   two  global  

studies  in  the  last  two  sittings  and  recently  scored  an  

her  employer  and  Phoenix  are  incredibly  proud  of  the  global  footprint  she  is  establishing  for  the  region  with  

For  us  at  Phoenix,  perhaps  the  most  rewarding  thing  is  to  see  the  cultural,  gender  and  ethnic  diversity  of  

tremendous  strength  that  this  brings  to  Dubai.  

This  diversity  is  one  of  the  many  reasons  that,  for  so  

The huge benefit of professional qualification training in accountancy and finance is not only based in the skills and knowledge acquired, but the developed confidence to be able to deploy these attributes into a variety of situations.

Nauman Asif Mian has

by studying for, and recently achieving, his

is currently the CFO of Bayt.com.

CAREER DEVELOPMENT

34 January 2013 35

the  nomination  of  Muhra  (who  then  went  on  to  win  the  ‘Young  Accountant  of  the  Year  Award’  for  2012)  is  a  sign  of  how  things  are  developing  in  the  UAE.

There  has  been  a  positive  drive  on  the  part  of  all  of  

the  region  to  encourage  particularly  local  nationals,  to   see  Accountancy   as   a   valuable   and  meaningful  career  option.  

For  many  years  now,  given  the  opportunity,  I  have  stressed  to  young  Emiratis  that  the  UAE  is  a  country  rich  in  resources  and  capital  and  it  is  incumbent  on  them  to  spend  time  developing  the  skills  to  enable  

placing  a   long   lasting  over-­‐reliance  on  expatriates  like  myself.

This  has  been  a  long  road  and  there  have  been  times  when   it   seems   like   little   progress   has   been  made  but  now  to  me  all  of  a  sudden  we  are  seeing  more  young  Emiratis   in   the   classroom  across   all   of   our  

example  of  this.  The  young  Emiratis  we  are  seeing  are  extremely  able  and  talented  and  as  in  her  case,  often   incredibly   determined.   Despite   the   strong  bias   amongst  many   areas   of   the   local   community  

Marketing  as  comparatively  attractive,  there  is  now  

centre  of  everything  in  business  and  commerce  and  

one’s   career  up   to  many  and  varied  opportunities  including  the  highest  levels.

There has been a positive drive on the part of all of us involved in professional financial education in the region to encourage particularly local nationals, to see Accountancy as a valuable and meaningful career option.

Things   have   changed   in   the   region   and   in  particular   in   the  UAE.   To   a   certain   extent   it  was  understandable   up   to   2008   to   see   accountants  as   bean   counters   simply   adding   up   how   much  money  businesses  had  made  in  the  previous  year.  After   all,   in   those   days   making   money   for   the  hugely   entrepreneurial   local   and   international  businesses   in   the   region   was   relatively   simple.  Financial  planning  and  strategy,  budgetary  control  and   planning   didn’t   seem   to   be   required   but   the  

The  businesses  that  survived  and  grew,  and  indeed  are   now   thriving   again,   recognised   the   need   for   a  

that  are  now  at  the  forefront  of  helping  businesses  to  

and  reporting  mechanisms  into  place.  

play  on  the  world  stage  but  if  it  wants  to  do  this,  I  

Sovereign   Wealth   funds   in   both   Dubai   and   Abu  Dhabi,   in   addition   we   produced   well   over   one  

–  they  are  much  needed.  

The  receptionist-­‐cum-­‐accountant  job  adverts  are  still  there  but  let’s  hope  it  is  not  for  much  longer.  For  Phoenix  in  2013,  it  is  going  to  be  more  of  the  same  –  we  will  continue  to  try  to  spread  the  word  and  turn  out  great  young  professionals  –  we  have  had   the   award  winner   in  2011   (Mitali  Botadra)  and  now  in  2012  so  we  will  be  hoping  for  a  hat-­‐trick  in  2013.    

Nanditha Ramanathan

and is currently working with KPMG in their Management Consultancy

CAREER DEVELOPMENT

Page 36: Accountant Middle East | January 2013

INTEGRATED REPORTING (IR) has come a relatively long way in a short time. It has been just over two years since the International Integrated

Reporting Council (IIRC) was formed through collaboration between the Global Reporting Initiative and the Prince’s Accounting for Sustainability Project.

Challenges are beginning to emerge, a year since the International Integrated Reporting Council launched its pilot programme to help create the world’s !rst integrated reporting framework. Nicola Maher reports on the developments so far...

The  Accountant

INTEGRATED REPORTING

36 January 2013

Page 37: Accountant Middle East | January 2013

INTEGRATED REPORTING (IR) has come a relatively long way in a short time. It has been just over two years since the International Integrated

Reporting Council (IIRC) was formed through collaboration between the Global Reporting Initiative and the Prince’s Accounting for Sustainability Project.

Challenges are beginning to emerge, a year since the International Integrated Reporting Council launched its pilot programme to help create the world’s !rst integrated reporting framework. Nicola Maher reports on the developments so far...

The  Accountant

INTEGRATED REPORTING

36 January 2013

There is a fine line the IIRC needs to walk because by making the framework too flexible and less comparative, there is a risk people would use different metrics to suit their own needs.

REACTION:

IIRC Chairman Paul Druckman says it is the integrated thinking and silo effect that will be “the biggest issues for companies producing an integrated report to overcome.”

37

INTEGRATED REPORTING

Page 38: Accountant Middle East | January 2013

One of the criticisms that have been around corporate reporting is, it has become very compliance-­focused, rather than getting companies to tell their value story the way that they see it.

38 January 2013

INTEGRATED REPORTING

Page 39: Accountant Middle East | January 2013

39

Da  Costa  Borgerth  adds   that  at  BNDES  there  are  

INTEGRATED REPORTING

Page 40: Accountant Middle East | January 2013

One of the criticisms that have been around corporate reporting is, it has become very compliance-­focused, rather than getting companies to tell their value story the way that they see it.

38 January 2013

INTEGRATED REPORTING

40 January 2013

The financial does tend to be driven by detailed requirements, whereas the narrative has quite a lot more flexibility in terms of the extent to which companies do report and the volume that they give.

THE PILOT PROGRAMME: Participating countries

INTEGRATED REPORTING

Page 41: Accountant Middle East | January 2013

41

Christoph  Dolderer,  director  of  accounting  and  taxes  at  German  utilities  company  EnBW:

What  have  been  the  major  challenges  of  producing  an  integrated  report?

What  are  the  benefits?

How  do  you  determine  what’s  material  to  report  and  what  is  not?  

Do  you  think  integrated  reporting  will  spread  without  regulatory  impetus?

see  whether  the  market  forces  a  

Tai-­‐Hong  Fung,  senior  manager  of  corporate  accounting  in  the  US  at  Microsoft:

Why  did  Microsoft  join  the  pilot  programme?

Why  did  Microsoft  want  to  produce  an  integrated  report?

What  are  the  major  challenges  encountered  so  far?  

How  are  you  tackling  the  materiality  issue?  

Is  there  a  risk  of  exposing  too  much  in  the  US?  

What  advice  would  you  offer  businesses  wanting  to  produce  an  integrated  report?  

probably  be  the  best  way  to  start  The  Accountant,  UK  

INTEGRATED REPORTING

39

Da  Costa  Borgerth  adds   that  at  BNDES  there  are  

INTEGRATED REPORTING

Page 42: Accountant Middle East | January 2013

PINNACLEOF SUCCESS

From climbing corporate ladders to

summiting world’s tallest mountains,

Mark Shuttleworth, the CFO of telecommunications

company du, is a high achiever whose mantra is peak performance

PERSONALITY & PRACTICE

42 January 2013

Page 43: Accountant Middle East | January 2013

CLIMBING THE world’s Seven Summits is a serious undertaking even for any seasoned mountaineer.

For   Mark   Shuttleworth,   the   Chief  

Accountant  Middle  East,

MANAGING DIRECTOR, SHANE PHILLIPS CONSULTANTS

SHANE PHILLIPS

PROUD ACCOUNTANT: “I remember deciding to become a Chartered Accountant when I was 18 years old and my father said, ‘I have never seen a poor accountant’ – that advice still holds true today.”

43

PERSONALITY & PRACTICE

Page 44: Accountant Middle East | January 2013

“Seeing all seven continents and their respective mountain ranges is an experience in itself. Seeing Everest, however, was breathtaking. It’s a moment I will never forget and climbing it has changed my life forever.”

6MDU’S MOBILE-SERVICES SUBSCRIBER BASE

44 January 2013

PERSONALITY & PRACTICE

45

Mark believes that a CFO can’t do his job properly if he is tied too deeply into operations and administration, rather, his job [CFO’s] should revolve around strategy and value creation for the organisation.

LESSON LEARNT: “Today I value my time so much more than before. It is truly the most valuable thing we have,” says Mark.

PERSONALITY & PRACTICE

Page 45: Accountant Middle East | January 2013

“Seeing all seven continents and their respective mountain ranges is an experience in itself. Seeing Everest, however, was breathtaking. It’s a moment I will never forget and climbing it has changed my life forever.”

6MDU’S MOBILE-SERVICES SUBSCRIBER BASE

44 January 2013

PERSONALITY & PRACTICE

45

Mark believes that a CFO can’t do his job properly if he is tied too deeply into operations and administration, rather, his job [CFO’s] should revolve around strategy and value creation for the organisation.

LESSON LEARNT: “Today I value my time so much more than before. It is truly the most valuable thing we have,” says Mark.

PERSONALITY & PRACTICE

Page 46: Accountant Middle East | January 2013

Assessing   the  CFOof  Accountant  Middle  East

EXPERT ADVICE: “The CFO of a public company must have a strong voice that can speak to the investor community. Both the CEO and the CFO should articulate the strategy of the business.”

PERSONALITY & PRACTICE

46 January 2013

“In this region great strides have been made in the finance profession. Sadly, in many companies, you will still see the position of CFO filled by a ‘Controller’ rather than a true CFO.”

PERSONALITY & PRACTICE

47

Page 47: Accountant Middle East | January 2013

Assessing   the  CFOof  Accountant  Middle  East

EXPERT ADVICE: “The CFO of a public company must have a strong voice that can speak to the investor community. Both the CEO and the CFO should articulate the strategy of the business.”

PERSONALITY & PRACTICE

46 January 2013

“In this region great strides have been made in the finance profession. Sadly, in many companies, you will still see the position of CFO filled by a ‘Controller’ rather than a true CFO.”

PERSONALITY & PRACTICE

47

Page 48: Accountant Middle East | January 2013

FALLOUT FROM THE ARAB SPRINGUprisings and civil strife in the Arab world have caused massive upheaval in many countries in the Middle East and North Africa. Paul Golden talks to some of the region’s in!uential accountancy professionals to understand the current state of the industry and the likely future consequences for accountancy in the region.

THE EVENTUAL economic impact of the infamous ‘Arab Spring’ remains impossible to forecast with any certainty, but there is widespread

acceptance that accountants will play a vital role in creating the conditions for future growth.

Thus  far,  the  protests  that  started  in  Tunisia  in  late  2010  have  had  a  negative  impact  on  the  economies  of  the  countries  affected.  

Research   by   political   risk   consultancy  Geopolicity  suggests  that  those  countries  where  political  protests  have  been  most  violent  -­‐  Libya,  Syria,   Egypt,   Tunisia,   Bahrain   and  Yemen   -­‐   saw  their  combined  GDP  fall  by  more  than  $20  billion  in  2011  alone.  

The   consultancy   also   states   that   the   support  promised   by   the   G8   at   the   May   2011   Deauville  summit,   known   as   the   Deauville   Partnership,   has  largely  failed  to  materialise.  

This   view   is   corroborated   by   data   published   in  June  by  Thomson  Reuters  showing  that  of  the  $60  

billion  in  aid  pledged  to  Arab  countries  last  year,  only  a  quarter  had  been  disbursed.  Jaafar  Hassan,  Jordan’s   minister   of   planning   and   international  cooperation   went   even   further   in   a   recent  

assistance   had   yet   been   extended   within   the  context  of  the  Deauville  Partnership.

The   International   Monetary   Fund   (IMF)   has  calculated   that   the   weaker   Arab   economies  will  need  about  $300  billi  on  in  external  finance  over   the   next   two   years,   with   governments’  borrowing   needs   making   it   harder   and   more  expensive   for   private   sector   companies   to  

However,   there   are   some   positive   signs.   The  World   Bank   has   estimated   the   infrastructure  sector  across  the  Middle  East  and  North  Africa  (MENA)  has  the  potential  to  create  around  two  million   direct   jobs   and   2.5   million   additional  infrastructure-­‐related   jobs   over   the   next  decade,  while   the   IMF   forecasts   an   increase   in  economic   growth   across   the   region   from  3.5%  last  year  to  4.2%  in  2012.

ACCOUNTANCY101

48 January 2012

The United Arab Emirates has benefitted [from the Arab Spring] in that it has been seen as a haven among the tumult that has engulfed other Arab countries -­ ICAEW Middle East Regional Director, Peter Beynon

implemented   and   what   impact   this   will   have  on  businesses.   International   investors  are  still  largely  waiting  on  the  sidelines.”

Political   change   is   still   ongoing   in   many   of   the  countries  affected  by  the  Arab  Spring,  so  evaluating  

such  change  is  impossible  in  the  short  term,  according  to  the  Chartered  Institute  of  Management  Accountants  

With   any   severe   political   change   such   as   has  

are  expected  initially  due  to  political  unrest,  which  leads   to   reduced   foreign   investments,   liquidity  

economic   demands,   observes   Karim   Abd-­‐Elhay,  president   of   the   Dubai   chapter   of   the   Institute   of  Management  Accountants  (IMA).

He   acknowledges   these   countries   are   going  through  a  period  of  transition,  but  adds  that  over  the  long  term  political  change  is  expected  to  have  a  positive  economic  impact  due  to  the  corrective  actions   taken   by   governments   to   reduce  corruption,   encourage   investment   and   optimise  the  utilisation  of  resources.

Unsurprisingly,   few   observers   are   prepared   to  draw   a   direct   line   between   political   change   and  economic  improvement.  

Institute  of  Chartered  Accountants  in  England  and  Wales  (ICAEW)  Middle  East  regional  director  Peter  Beynon  says  in  some  parts  of  Libya  entrepreneurs  are   emerging   in   various   sectors   (such   as   vehicle  importing)   and   that   in   general   entrepreneurs  

in   that   it   has   been   seen   as   a   haven   among   the  tumult  that  has  engulfed  other  Arab  countries.  But   if   you   look   at   Egypt,   for   example,   the  jury   is   still   out   on  whether   Sharia   law  will   be  

"The   faster   a   country   can   stabilise   politically,  

can  refer  here  to  Tunisia  and  Egypt,  both  of  which  have  promising  growth  opportunities.  Neither  can  

economic   status   -­‐   for   example,   Libya   has   natural  resources  which  will   boost   government   spending  in   infrastructure   projects   and   generate   good  economic  returns."  

Beynon   explains   that   while   ICAEW   members  in   the   Arab   world   are   not   isolated   in   their  experiences   in   relation   to   the   wider   business  environment,   the   precise   effects   have   varied  from  country  to  country.  

49

ACCOUNTANCY101

Page 49: Accountant Middle East | January 2013

The United Arab Emirates has benefitted [from the Arab Spring] in that it has been seen as a haven among the tumult that has engulfed other Arab countries -­ ICAEW Middle East Regional Director, Peter Beynon

implemented   and   what   impact   this   will   have  on  businesses.   International   investors  are  still  largely  waiting  on  the  sidelines.”

Political   change   is   still   ongoing   in   many   of   the  countries  affected  by  the  Arab  Spring,  so  evaluating  

such  change  is  impossible  in  the  short  term,  according  to  the  Chartered  Institute  of  Management  Accountants  

With   any   severe   political   change   such   as   has  

are  expected  initially  due  to  political  unrest,  which  leads   to   reduced   foreign   investments,   liquidity  

economic   demands,   observes   Karim   Abd-­‐Elhay,  president   of   the   Dubai   chapter   of   the   Institute   of  Management  Accountants  (IMA).

He   acknowledges   these   countries   are   going  through  a  period  of  transition,  but  adds  that  over  the  long  term  political  change  is  expected  to  have  a  positive  economic  impact  due  to  the  corrective  actions   taken   by   governments   to   reduce  corruption,   encourage   investment   and   optimise  the  utilisation  of  resources.

Unsurprisingly,   few   observers   are   prepared   to  draw   a   direct   line   between   political   change   and  economic  improvement.  

Institute  of  Chartered  Accountants  in  England  and  Wales  (ICAEW)  Middle  East  regional  director  Peter  Beynon  says  in  some  parts  of  Libya  entrepreneurs  are   emerging   in   various   sectors   (such   as   vehicle  importing)   and   that   in   general   entrepreneurs  

in   that   it   has   been   seen   as   a   haven   among   the  tumult  that  has  engulfed  other  Arab  countries.  But   if   you   look   at   Egypt,   for   example,   the  jury   is   still   out   on  whether   Sharia   law  will   be  

"The   faster   a   country   can   stabilise   politically,  

can  refer  here  to  Tunisia  and  Egypt,  both  of  which  have  promising  growth  opportunities.  Neither  can  

economic   status   -­‐   for   example,   Libya   has   natural  resources  which  will   boost   government   spending  in   infrastructure   projects   and   generate   good  economic  returns."  

Beynon   explains   that   while   ICAEW   members  in   the   Arab   world   are   not   isolated   in   their  experiences   in   relation   to   the   wider   business  environment,   the   precise   effects   have   varied  from  country  to  country.  

49

ACCOUNTANCY101

Page 50: Accountant Middle East | January 2013

"Some  people  relocated  and  then  returned  to  Egypt,  whereas  Libya  is  seen  as  a  blank  piece  of  paper  and  a  

of  members  across  the  region  as  markets  slow  down  in  Europe  and  elsewhere."  

He  believes  there  is  an  opportunity  to  increase  the  

and   as   generational   change   takes   place   in   family  businesses   the   next   generation   sees   accountants  as   more   co-­‐pilots   than   just   the   person   producing  numbers  in  the  background."  

This  development  goes  hand-­‐in-­‐hand  with  improvements  in   corporate   governance,   continues   Benyon.   "The  impetus   to   crack   down  on   corruption   is   being   driven  internationally   and   we   are   working   with   regulatory  bodies  to  promote  good  business  practice,"  he  says.  

Government  bodies  have  grown  considerably  across  

but  scope  for  further  public  sector  growth  is  limited.  

Beynon  says:  "It  is  hoped  that  the  local  population  will  be  able  to  meet  future  demand  from  the  private  

Europe.  Many  companies  in  the  Gulf  Co-­‐operation  Council  (GCC)  countries  -­‐  Bahrain,  Kuwait,  Oman,  Qatar,  Saudi  Arabia  and  the  UAE  -­‐  have  programmes  to   develop   local   talent   and   we   are   working   with  larger  employers  and  educational  establishments."  

increased  even  without  the  rise  of  political  movements  such  as  the  Muslim  Brotherhood,  but  says  developments  in  countries  such  as  Egypt  will  add  impetus  to  the  sector.  

"ICAEW   and   other   professional   bodies   will   need  to   lead   standards   and   levels   of   disclosure   around  

CIMA   experienced   the   greatest-­‐ever   increase   in  student   numbers   joining   the   Diploma   in   Islamic  Finance  from  countries  such  as  Bahrain  during  2011,  many   of   whom   enrolled   as   part   of   a   government-­‐sponsored  programme.  

Willsdon  admits  this  may  not  be  directly  related  to  the  Arab  Spring,  but  says  its  timing  would  suggest  that   governments   are   keen   to   show   their   citizens  that  they  are  prepared  to  support  them  in  obtaining  

"Interestingly,  we  have   also   seen   an  upsurge   in  interest   from   Egypt,"   he   says,   "which   could   be  directly   related   to   the   election   of   the   pro-­‐Arab  Muslim  Brotherhood  presidential  candidate.  It  is  often   said   that   surges   in   the  number  of  mature  

adversity   such   as   the   present   global   economic  downturn.  We  could  expect  more  students  in  the  MENA  region  to  seek  internationally  recognised  

the  region."  

He   agrees  with  Beynon's   view   that   accountants   are  

post-­‐Arab  Spring.  

"We  tend  to  think  in  terms  of  Arabian  Gulf  states  as   looking   like   Dubai,   but   the   reality   is   that  much  of  the  Gulf  is  undeveloped  and  a  lot  of  the  manpower  currently  used  to  drive  development  is   expatriate.   Countries   in   the   region   are   in  agreement   that   the   indigenous   population  needs   to   be   up-­‐skilled   and  while  many   citizens  will  look  for  trades,  a  section  will  seek  to  attain  

emulate   other  more   developed   regions,   corruption  will  slowly  decline.  

Political change is still ongoing in many of the countries affected by the Arab Spring, so evaluating any economic benefit which has arisen as a result of such change is impossible in the short term -­ Chartered Institute of Management Accountants, Director of Islamic Finance, John Willsdon

ACCOUNTANCY101

50 January 2012

"The   accounting   profession   has   as   its   backbone   a  strong   ethical   core.   As   the   profession's   strength  increases   in   these   regions   -­‐   possibly   with   the  development   of   regional   accounting   bodies   -­‐  corruption  will  come  more  under  the  microscope  of  the  professional  accountant.  The  various  accounting  bodies'  ethical  core  will  ensure  that  corruption  will  be  rooted  out  over  time."  

He   is   also   convinced   there   will   be   enough  accountants   to  meet   future   demand   and   that   this  demand  will  be  driven  by  an  emerging  private  sector  rather  than  the  public  sector,  which  will  inevitably  have  to  be  reduced  in  size  as  state  spending  comes  under  increased  scrutiny.  

Says   Willsdon:   "A   major   concern   of   many   Gulf  countries   is   getting   their   own   citizens   to   up-­‐skill.  Oil  revenues  have  meant  that  many  did  not  need  to  work  or  only  wanted  to  be  employed  at  the  highest  

the  largest  organisations  are  being  run  by  a  silent,  expat  majority.”  

“Many   of   the   Gulf   states   now   know   they   haven't  got   many   years   of   oil   left   and   therefore   see   the  need   to   invest   in   both   physical   infrastructure  and   also   education   as   a  way   of   empowering   their  

great  demand,  but  this  can  only  increase  as  the  oil  revenues  slowly  run  out."  

has   become   acute.   The   indigenous   population   are  

religious   background   and   the   fact   that   they   are  Arabic  speaking,  Willsdon  continues.  

30%  for  the  past  decade  and  more  and  there  is  no  evidence  that  this  is  likely  to  decrease,"  he  says.  

"The   shift   of  many  MENA   countries   to   a   stronger  Arab  identity  -­‐  along  with  the  developments  which  have  already   taken  place   in   the   industry   in   terms  

services   -­‐  means   that  we   can   only   expect   Islamic  

“There   are   also   many   governments   in   the   MENA  region  who  envy  the  success  enjoyed  by  countries  

and  identity.  Countries  such  as  Bahrain,  the  UAE  and  Qatar  to  name  a  few  are  keen  to  develop  themselves  

The  Dubai  chapter  of  the  IMA  has  experienced  increased  

"Organisations   now   look   for   accountants   who  

analysis  and  planning  and  this  comes  in  line  with  the  change  that  the  people  in  the  Arab  Spring  countries  are  looking  for,"  he  says.  

He   is   in   accord  with   the  view   that   the  accounting  profession  has  a  role  to  play  in  reducing  corruption  in  business.  

"Accounting   professionals   play   a   vital   role   in  implementing   and   applying   proper   corporate  governance,   which   targets   the   reduction   of  corruption.  There  is  increasing  attention  paid  to  the  importance  of  applying  business  ethics  that  provide  

While   there   is  still  a   lot  of  work  to  be  done   in   the  wake  of  the  Arab  Spring  the  accounting  profession  is  in  the  perfect  position  to  help  the  countries  affected  to  rebuild  their  economies  by  helping  to  weed  out  corruption  and  take  hold  of  the  opportunities  in  the  

         -­‐  The  Accountant,  UK  

With any severe political change such as has occurred in the Arab Spring, economic difficulties are expected initially due to political unrest, which leads to reduced foreign investments, liquidity difficulties and increased pressure of public economic demands -­ Karim Abd-­Elhay, President of the Dubai Chapter of the Institute of Management Accountants (IMA)

51

ACCOUNTANCY101

Page 51: Accountant Middle East | January 2013

"Some  people  relocated  and  then  returned  to  Egypt,  whereas  Libya  is  seen  as  a  blank  piece  of  paper  and  a  

of  members  across  the  region  as  markets  slow  down  in  Europe  and  elsewhere."  

He  believes  there  is  an  opportunity  to  increase  the  

and   as   generational   change   takes   place   in   family  businesses   the   next   generation   sees   accountants  as   more   co-­‐pilots   than   just   the   person   producing  numbers  in  the  background."  

This  development  goes  hand-­‐in-­‐hand  with  improvements  in   corporate   governance,   continues   Benyon.   "The  impetus   to   crack   down  on   corruption   is   being   driven  internationally   and   we   are   working   with   regulatory  bodies  to  promote  good  business  practice,"  he  says.  

Government  bodies  have  grown  considerably  across  

but  scope  for  further  public  sector  growth  is  limited.  

Beynon  says:  "It  is  hoped  that  the  local  population  will  be  able  to  meet  future  demand  from  the  private  

Europe.  Many  companies  in  the  Gulf  Co-­‐operation  Council  (GCC)  countries  -­‐  Bahrain,  Kuwait,  Oman,  Qatar,  Saudi  Arabia  and  the  UAE  -­‐  have  programmes  to   develop   local   talent   and   we   are   working   with  larger  employers  and  educational  establishments."  

increased  even  without  the  rise  of  political  movements  such  as  the  Muslim  Brotherhood,  but  says  developments  in  countries  such  as  Egypt  will  add  impetus  to  the  sector.  

"ICAEW   and   other   professional   bodies   will   need  to   lead   standards   and   levels   of   disclosure   around  

CIMA   experienced   the   greatest-­‐ever   increase   in  student   numbers   joining   the   Diploma   in   Islamic  Finance  from  countries  such  as  Bahrain  during  2011,  many   of   whom   enrolled   as   part   of   a   government-­‐sponsored  programme.  

Willsdon  admits  this  may  not  be  directly  related  to  the  Arab  Spring,  but  says  its  timing  would  suggest  that   governments   are   keen   to   show   their   citizens  that  they  are  prepared  to  support  them  in  obtaining  

"Interestingly,  we  have   also   seen   an  upsurge   in  interest   from   Egypt,"   he   says,   "which   could   be  directly   related   to   the   election   of   the   pro-­‐Arab  Muslim  Brotherhood  presidential  candidate.  It  is  often   said   that   surges   in   the  number  of  mature  

adversity   such   as   the   present   global   economic  downturn.  We  could  expect  more  students  in  the  MENA  region  to  seek  internationally  recognised  

the  region."  

He   agrees  with  Beynon's   view   that   accountants   are  

post-­‐Arab  Spring.  

"We  tend  to  think  in  terms  of  Arabian  Gulf  states  as   looking   like   Dubai,   but   the   reality   is   that  much  of  the  Gulf  is  undeveloped  and  a  lot  of  the  manpower  currently  used  to  drive  development  is   expatriate.   Countries   in   the   region   are   in  agreement   that   the   indigenous   population  needs   to   be   up-­‐skilled   and  while  many   citizens  will  look  for  trades,  a  section  will  seek  to  attain  

emulate   other  more   developed   regions,   corruption  will  slowly  decline.  

Political change is still ongoing in many of the countries affected by the Arab Spring, so evaluating any economic benefit which has arisen as a result of such change is impossible in the short term -­ Chartered Institute of Management Accountants, Director of Islamic Finance, John Willsdon

ACCOUNTANCY101

50 January 2012

"The   accounting   profession   has   as   its   backbone   a  strong   ethical   core.   As   the   profession's   strength  increases   in   these   regions   -­‐   possibly   with   the  development   of   regional   accounting   bodies   -­‐  corruption  will  come  more  under  the  microscope  of  the  professional  accountant.  The  various  accounting  bodies'  ethical  core  will  ensure  that  corruption  will  be  rooted  out  over  time."  

He   is   also   convinced   there   will   be   enough  accountants   to  meet   future   demand   and   that   this  demand  will  be  driven  by  an  emerging  private  sector  rather  than  the  public  sector,  which  will  inevitably  have  to  be  reduced  in  size  as  state  spending  comes  under  increased  scrutiny.  

Says   Willsdon:   "A   major   concern   of   many   Gulf  countries   is   getting   their   own   citizens   to   up-­‐skill.  Oil  revenues  have  meant  that  many  did  not  need  to  work  or  only  wanted  to  be  employed  at  the  highest  

the  largest  organisations  are  being  run  by  a  silent,  expat  majority.”  

“Many   of   the   Gulf   states   now   know   they   haven't  got   many   years   of   oil   left   and   therefore   see   the  need   to   invest   in   both   physical   infrastructure  and   also   education   as   a  way   of   empowering   their  

great  demand,  but  this  can  only  increase  as  the  oil  revenues  slowly  run  out."  

has   become   acute.   The   indigenous   population   are  

religious   background   and   the   fact   that   they   are  Arabic  speaking,  Willsdon  continues.  

30%  for  the  past  decade  and  more  and  there  is  no  evidence  that  this  is  likely  to  decrease,"  he  says.  

"The   shift   of  many  MENA   countries   to   a   stronger  Arab  identity  -­‐  along  with  the  developments  which  have  already   taken  place   in   the   industry   in   terms  

services   -­‐  means   that  we   can   only   expect   Islamic  

“There   are   also   many   governments   in   the   MENA  region  who  envy  the  success  enjoyed  by  countries  

and  identity.  Countries  such  as  Bahrain,  the  UAE  and  Qatar  to  name  a  few  are  keen  to  develop  themselves  

The  Dubai  chapter  of  the  IMA  has  experienced  increased  

"Organisations   now   look   for   accountants   who  

analysis  and  planning  and  this  comes  in  line  with  the  change  that  the  people  in  the  Arab  Spring  countries  are  looking  for,"  he  says.  

He   is   in   accord  with   the  view   that   the  accounting  profession  has  a  role  to  play  in  reducing  corruption  in  business.  

"Accounting   professionals   play   a   vital   role   in  implementing   and   applying   proper   corporate  governance,   which   targets   the   reduction   of  corruption.  There  is  increasing  attention  paid  to  the  importance  of  applying  business  ethics  that  provide  

While   there   is  still  a   lot  of  work  to  be  done   in   the  wake  of  the  Arab  Spring  the  accounting  profession  is  in  the  perfect  position  to  help  the  countries  affected  to  rebuild  their  economies  by  helping  to  weed  out  corruption  and  take  hold  of  the  opportunities  in  the  

         -­‐  The  Accountant,  UK  

With any severe political change such as has occurred in the Arab Spring, economic difficulties are expected initially due to political unrest, which leads to reduced foreign investments, liquidity difficulties and increased pressure of public economic demands -­ Karim Abd-­Elhay, President of the Dubai Chapter of the Institute of Management Accountants (IMA)

51

ACCOUNTANCY101

Page 52: Accountant Middle East | January 2013

MENA IPOs RAISE $2B Saudi Arabia and the UAE come tops as regional hubs of public listing activity for investors

REGIONAL CAPITAL markets raised approximately $2 billion in 2012 up from $843.9 million in 2011; an increase of 134%,

according to the latest Ernst & Young’s Middle East and North Africa (Mena) fourth quarter and year-­end 2012 ‘IPO Update’ report

The  year  closed  with  regional  companies  raising  a  total  of  $339.8  million  through  three  initial  public  offerings   (IPOs)   in   the   fourth   quarter   of   2012.  

raised  in  the  fourth  quarter  of  2011  and  the  $252.3  million  raised  in  the  third  quarter  of  2012.

Phil  Gandier,  Mena’  Head  of  Transaction  Advisory  Services,   Ernst   &   Young   says:   “It’s   been   an  

eventful   year   [2012]   for   the   region,  with  mixed  implications   for   the   capital   markets.   Drawing  comparisons   over   the   last   two   years   we   have  noticed   a   steady   climb   in   the   amount   of   funds  being   raised   by   IPOs   possibly   hinting   that  markets   are   inching   towards   better   results.  The   outlook   for   2013   will   be   to   a   great   extent  

backdrop   of   regional   developments.   We   are  

continue   to  be   the  regional  hubs  of   IPO  activity  for  investors  in  2013.”  

Dallah  Healthcare  Holding  Company  led  regional  IPO  deal  sizes  with  its  $143  million  listing  on  the  Saudi  Stock   Exchange   (Tadawul)   in   November   followed  

$1.4B AMOUNT RAISED BY SAUDI ARABIA THROUGH IPO IN 2012

BUSINESS INSIGHTS

52 January 2013

The outlook for 2013 will be to a great extent influenced by investor sentiments, against the backdrop of regional developments.

Securities   Market   in   September.   The   third   IPO   in  Q4  was  Amira  Nature  foods  listing  on  the  New  York  Stock  Exchange  (NYSE)  at  $90m  in  October.

Saudi  Arabia   led  the  country  standings  in  2012,  raising   $1.4  billion   through   seven   IPOs   in   all   of  

were   the   only   other   Mena   countries   with   IPO  activity  in  2012.

Phil   Gandier   says:   “When   we   look   back   at   the  sector   split   of   the   IPOs   that   have   taken   place  in   2012  we   can   see   a   broad   spread   of   coverage  

by   three   each   in   the   Financial   and   Consumer  Products   sectors,   two   in   the   Healthcare   sector  and  one  IPO  in  the  Packaged  Foods  Sector.”

IPOs),  narrowing  the   lead  on  the  Asian  markets,  which   raised   $8.8   billion   (59   IPOs).   European  exchanges  also  saw  something  of  a  return  to  form,  

Globally,   year-­‐on-­‐year,   the   picture   for   Q4  remained   somewhat   depressed.   The   number   of  

deals   in   Q4   2012,   whereas   by   capital   raised,   it  

Maria  Pinelli,  Ernst  &  Young’s  Global  Vice  Chair  Strategic  Growth  Markets  says:  “The  weakening  

economy,  unstable  equity  market  conditions  and  poor   performances   on   some   IPO   transactions  

expected,   there   has   been   lower   IPO   activity   in  Asia   as   the   number   of   state   owned   enterprises  (SOEs)   coming   to   market   has   diminished.   The  

market   is   back   by   deal   number   and   rewarding  companies   that   perform   strongly.   Europe   has  

quarter,  compared  to  the  rest  of  the  year.”

The  NYSE   and  NASDAQ   exchanges   raised   $44.9  

global   proceeds   in   2012;   leading   the   Shenzhen,  Hong  Kong  and  Shanghai  stock  exchanges  ($11.1  billion   via   129   deals,   $9.8   billion   via   44   deals,  $5.3  billion  via  25  deals  respectively)  for  a  second  consecutive  year.

Other   active   stock   exchanges   included,   Bursa  

year’s  top  20  deals,  the  HKEx  ($9.8  billion  in  44  deals),   and   the   Shanghai   and   Shenzhen   Stock  

billion  in  154  deals  in  total.

“Looking   ahead   to   2013,   we   expect   a   better  

leading   the   recovery,   followed   in   the   latter   half  of   the   year   by   Europe   and   Asia.   Reduced   stock  market   volatility,   assertive   action   from   central  banks  and  brighter  economic  prospects  suggest  2013   could   be   the   right   time   for   companies  currently  in  the  pipeline  to  list,”  says  Pinelli.  

quarter,   thus   suggesting   that   signs   of   stability  in   equity  markets   and   supportive   central   bank  policy  are  starting  to  take  effect.  We  believe  the  market  is  likely  to  see  smaller  offerings  initially  

the  executive  adds.  

Phil Gandier, Head of Transaction Advisory Services, Ernst & Young MENA

53

BUSINESS INSIGHTS

Page 53: Accountant Middle East | January 2013

The outlook for 2013 will be to a great extent influenced by investor sentiments, against the backdrop of regional developments.

Securities   Market   in   September.   The   third   IPO   in  Q4  was  Amira  Nature  foods  listing  on  the  New  York  Stock  Exchange  (NYSE)  at  $90m  in  October.

Saudi  Arabia   led  the  country  standings  in  2012,  raising   $1.4  billion   through   seven   IPOs   in   all   of  

were   the   only   other   Mena   countries   with   IPO  activity  in  2012.

Phil   Gandier   says:   “When   we   look   back   at   the  sector   split   of   the   IPOs   that   have   taken   place  in   2012  we   can   see   a   broad   spread   of   coverage  

by   three   each   in   the   Financial   and   Consumer  Products   sectors,   two   in   the   Healthcare   sector  and  one  IPO  in  the  Packaged  Foods  Sector.”

IPOs),  narrowing  the   lead  on  the  Asian  markets,  which   raised   $8.8   billion   (59   IPOs).   European  exchanges  also  saw  something  of  a  return  to  form,  

Globally,   year-­‐on-­‐year,   the   picture   for   Q4  remained   somewhat   depressed.   The   number   of  

deals   in   Q4   2012,   whereas   by   capital   raised,   it  

Maria  Pinelli,  Ernst  &  Young’s  Global  Vice  Chair  Strategic  Growth  Markets  says:  “The  weakening  

economy,  unstable  equity  market  conditions  and  poor   performances   on   some   IPO   transactions  

expected,   there   has   been   lower   IPO   activity   in  Asia   as   the   number   of   state   owned   enterprises  (SOEs)   coming   to   market   has   diminished.   The  

market   is   back   by   deal   number   and   rewarding  companies   that   perform   strongly.   Europe   has  

quarter,  compared  to  the  rest  of  the  year.”

The  NYSE   and  NASDAQ   exchanges   raised   $44.9  

global   proceeds   in   2012;   leading   the   Shenzhen,  Hong  Kong  and  Shanghai  stock  exchanges  ($11.1  billion   via   129   deals,   $9.8   billion   via   44   deals,  $5.3  billion  via  25  deals  respectively)  for  a  second  consecutive  year.

Other   active   stock   exchanges   included,   Bursa  

year’s  top  20  deals,  the  HKEx  ($9.8  billion  in  44  deals),   and   the   Shanghai   and   Shenzhen   Stock  

billion  in  154  deals  in  total.

“Looking   ahead   to   2013,   we   expect   a   better  

leading   the   recovery,   followed   in   the   latter   half  of   the   year   by   Europe   and   Asia.   Reduced   stock  market   volatility,   assertive   action   from   central  banks  and  brighter  economic  prospects  suggest  2013   could   be   the   right   time   for   companies  currently  in  the  pipeline  to  list,”  says  Pinelli.  

quarter,   thus   suggesting   that   signs   of   stability  in   equity  markets   and   supportive   central   bank  policy  are  starting  to  take  effect.  We  believe  the  market  is  likely  to  see  smaller  offerings  initially  

the  executive  adds.  

Phil Gandier, Head of Transaction Advisory Services, Ernst & Young MENA

53

BUSINESS INSIGHTS

Page 54: Accountant Middle East | January 2013

PASSION FOR

BANKINGSurya Subramanian, Chief Financial O!cer of Emirates NBD Bank, tells Joyce Njeri what it takes to lead the "nance division of one of the top lending institutions in the region

W hen Emirates NBD Bank announced its third quarter results you attr ibuted the b a n k ’s s t r o n g o p e r a t i n g performance to the sustained

cost optimisation initiative, declining operational costs and the bank’s strategy to maintain conser vatism in de-­risking its balance sheet. CFOs are generally k n ow n t o f o c u s m o r e o n r e d u c i n g operational costs. Do you think some of these measures eschew other growth initiatives, in favour of cost cutting and profit optimisation?

A.  There   are   two   aspects   to   cost  control  from  a  CFO’s  perspective.  The  first  is  to  ensure  that  we  get  value   for   every   dirham   spent.  

You   can   also   extend   this   to   state   that   CFO’s  will  push  for  relative  value  when  the  situation  demands,   such   as   when   we   have   to   choose  between   competing   projects   with   a   limited  investment  spend.  

The   second   aspect   is   trickier   and   often  requires   deep   industry   knowledge   where   we  have   to   balance   between  what   I   call   the   3   Cs  –   Cost,   Control   /   Compliance   and   Customer  Service.   This,   well   done,   leads   to   sustainable  profit  maximisation.  

Taking   about   performance,   CFOs   are  ultimately   evaluated   by   the   company’s  overall   results.   If   performance   falls   short,  the  CFO  is  usually  the  scapegoat.  As  the  CFO  of  one  of  the  biggest  banks  in  the  region,  how  do  you  deal  with  performance  pressure?  

MOVERS &SHAKERS

54 January 2013

Page 55: Accountant Middle East | January 2013

It   helps   that   I   have   experienced   and   learnt  from  an  earlier  Asian  financial  crisis.  

Our  bank  also  has  a  clear  strategy  to  put  the  effects  of  the  crisis  behind  us  and  for  the  management  team,  it  is  a  matter  of  steering  the  course  collectively.  The  performance   pressure   then   turns   into   a   positive  challenge  of  how  to  help  the  organisation  achieve  its  goals.  Also,  as  an  added  positive  in  the  context  of   this   question,  while   our   performance   has     not  

dividend  paying  institution.  

You  were   appointed   to   the   position   of   CFO  in   2010.   This   is   also   the   period   when   the  banking  industry  was  still  in  a  challenging  phase   following   the   global   financial   crisis  that   began   in   2008.   There’s   no   doubt   that  these   events   shaped   and   redefined   the  responsibilities   of   the   CFO   a   great   deal.  How,  in  your  opinion  has  the  role  of  the  CFO  changed  post  the  financial  crisis?  

The   role   of   the   CFO,   both   before   and   after  the   financial   crisis,   remains   unchanged.   It  has   however   brought   to   focus   the   lesson   that  ‘control’  is  a  key  element  of  the  job  description,  a   fact   some   CFOs   ignored   to   their   personal  peril  and  that  of  their  organisation.  

In  addition,  now  we  have  to  deal  with  increased  scepticism   from   the   auditors   and   regulators  

It helps that I have experienced and learnt from an earlier Asian financial crisis. Our bank also has a clear strategy to put the effects of the crisis behind us and for the management team... it is a matter of steering the course collectively.

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MOVERS & SHAKERS

Page 56: Accountant Middle East | January 2013

means   that   a   lot   more   thought   and   back-­‐up  preparation  has  to  go  into  all  areas  of  judgment.  

Today,   CFOs   are   generally   expected   to  

accounting  function,  while  providing  strategic  business  guidance  and  advice  to  the  CEO.  How  has  the  relationship  between  the  CFO  and  the  

 

The   relationship   between   the   CFO   and   the   CEO  has   never   been   stronger.   You  would   have   noted  that   in   most   instances   of   management   change  initiated  by   the  Board  or   Shareholders,   the  CFO  follows  the  CEO  on  the  exit  path.  Before  the  global  

stories  of  individual  glory  that  sometimes  tend  to  

within  a  division,  signature  acquisitions  to  name  a   few.   The   CFO’s   role   to   provide   unbiased   input  to  what   these  mean  at  an  organisational   level   is  key   to   avoiding   portfolio   level   pitfalls   that   are  blind   spots   at   a   divisional   level.   It   is   important  therefore   that   there   is   immense   trust   between  the  CEO  and  CFO  to  help  deliver  on  the  agenda.  

Four   years   on,   [after   the   markets’   collapse]  provided  us  crucial  insights  related  to  operational  

that   there   is  a   lot  of   focus  on   judgement   related  to  evaluation  of  credit  and  valuation  of  collateral  and   add   to   that...   the   valuation   of   investments.  That  does  compound  problems  of  documentation  and  debate  for  our  industry  that  essentially  deals  with  credit  and  maturity  transformation.  

Frequent  dialogue  and  reviews  with  the  auditors  helps  in  addressing  key  pressure  points  and  it  is  equally   important   to   share   the   thought   process  

into  the  overall  strategy.  

By  the  time  this  article  gets  into  print,  we  will  be  ready  to  release  full  year  results  at  a  date  earlier  than   ever   before   and   this   would   not   have   been  possible  without  quality  information  sharing  and  coordination  between  us  and  our  auditors.

As   organisations   today   work   towards  managing  risks  and  cutting  down  unnecessary  expenditure,   what   do   you   regard   as   the  critical   operational   areas   or   departments   to  be   watched   in   the   everyday   running   of   the  business?  

I   have   to   start   with   my   own   function,   Finance,  

Ensuring  that  we  have  the  right  talent  to  support  the   future   growth   of   the   organisation   is   key   on  my  agenda.  

As   a   commercial   bank   that   derives   almost   two-­‐thirds   of   its   revenue   from   net   interest   income,  a  critical  area  of   focus   is  working   together  with  the  rest  of  the  management  team  to  ensure  best-­‐in-­‐class  asset  /  liability  management.  We  believe  this   is   what   differentiates   Emirates   NBD   from  many  other  banks  in  the  region.

What  path  did  you  take  to  become  the  CFO  of  Emirates  NBD  Bank?  

I   started   my   banking   career   with   Standard  

in   India,   including   a   very   rewarding   stint   as   a  branch  manager  of  a  full-­‐service  unit  in  Goa.  This  foundation  gave  me  a  strong  understanding  of  the  industry,  its  products,  services  and  its  customers.  

My  career  in  Finance  started  with  a  personal  choice  to  migrate  to  Singapore  in  1991  where  I  continued  with  the  same  bank  in  various  regional  and  local  roles   covering   MIS,   Asset   Liability   Management  and  Business  Performance  Reporting.  

The relationship between the CFO and the CEO has never been stronger. You would have noted that in most instances of management change initiated by the Board or Shareholders, the CFO follows the CEO on the exit path.

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56

MOVERS & SHAKERS

56 January 2013

function  for  its  growing  presence  in  Asia  and  this  brought  me  in  direct  touch  with  senior  management  within   the   bank,   auditors   and   regulators.   The  experiences   were   immense   and   cut   across   new  areas   like  Regulatory  Reporting,  Compliance,  Tax  and  Corporate  Secretarial  functions.  

In   1999   Standard   Chartered   Bank   recalled   me  to   support   their   (then)   Global   Corporate   and  Institutional   Banking   franchise   headquartered  in   Singapore   and   I   was   a   key   member   of   the  

in   motion   to   build   one   of   the   most   successful  

crisis.  Later  I  held  other  roles  as  CFO,  Singapore  and   South-­‐East   Asia   and   COO   for   the   global  

and  processes  and  shared  service  centres.  

I   left   banking   in   early   2007   to   focus   on   family    and  spend  quality  time  with  my  young  daughter,  and   therefore   I   missed   the   direct   onslaught   of  

between  various  community  activities  and  a  foray  

into  corporate  governance  as  an  audit  committee  member  at  the  Infocomm  Development  Authority  in  Singapore.  

Later,   I   took   on   a   more   formal   role   with   the  Ministry  of  Finance  and  with  the  Accounting  and  Corporate   Regulatory   Authority   in   Singapore  to   assist   with   the   development   of   accounting  

reporting   statements.   This   has   to   be   counted  as  a  unique  and  rewarding  experience  that  also  lead  to  being  a  member  of   the  Advisory  Council  to  the  International  Accounting  Standards  Board  (IASB).  

Eventually   some   search   consultant   dug   me   out  of   a   four   year   retirement   to   bring   me   back   to  my   passion   in   banking   for   a   role   as   the   CFO   of  Emirates  NBD  where  I  have  now  completed  two  very  challenging  yet  satisfying  years.  

Outside  the  workplace,  my  interest  lies  in  reading  

across   the   world.   I   am   glad   that   my   family   also  loves  to  travel  and  that  allows  us  to  learn  about  new  people  and  cultures  each  holiday  we  take.  

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MOVERS & SHAKERS

Page 57: Accountant Middle East | January 2013

means   that   a   lot   more   thought   and   back-­‐up  preparation  has  to  go  into  all  areas  of  judgment.  

Today,   CFOs   are   generally   expected   to  

accounting  function,  while  providing  strategic  business  guidance  and  advice  to  the  CEO.  How  has  the  relationship  between  the  CFO  and  the  

 

The   relationship   between   the   CFO   and   the   CEO  has   never   been   stronger.   You  would   have   noted  that   in   most   instances   of   management   change  initiated  by   the  Board  or   Shareholders,   the  CFO  follows  the  CEO  on  the  exit  path.  Before  the  global  

stories  of  individual  glory  that  sometimes  tend  to  

within  a  division,  signature  acquisitions  to  name  a   few.   The   CFO’s   role   to   provide   unbiased   input  to  what   these  mean  at  an  organisational   level   is  key   to   avoiding   portfolio   level   pitfalls   that   are  blind   spots   at   a   divisional   level.   It   is   important  therefore   that   there   is   immense   trust   between  the  CEO  and  CFO  to  help  deliver  on  the  agenda.  

Four   years   on,   [after   the   markets’   collapse]  provided  us  crucial  insights  related  to  operational  

that   there   is  a   lot  of   focus  on   judgement   related  to  evaluation  of  credit  and  valuation  of  collateral  and   add   to   that...   the   valuation   of   investments.  That  does  compound  problems  of  documentation  and  debate  for  our  industry  that  essentially  deals  with  credit  and  maturity  transformation.  

Frequent  dialogue  and  reviews  with  the  auditors  helps  in  addressing  key  pressure  points  and  it  is  equally   important   to   share   the   thought   process  

into  the  overall  strategy.  

By  the  time  this  article  gets  into  print,  we  will  be  ready  to  release  full  year  results  at  a  date  earlier  than   ever   before   and   this   would   not   have   been  possible  without  quality  information  sharing  and  coordination  between  us  and  our  auditors.

As   organisations   today   work   towards  managing  risks  and  cutting  down  unnecessary  expenditure,   what   do   you   regard   as   the  critical   operational   areas   or   departments   to  be   watched   in   the   everyday   running   of   the  business?  

I   have   to   start   with   my   own   function,   Finance,  

Ensuring  that  we  have  the  right  talent  to  support  the   future   growth   of   the   organisation   is   key   on  my  agenda.  

As   a   commercial   bank   that   derives   almost   two-­‐thirds   of   its   revenue   from   net   interest   income,  a  critical  area  of   focus   is  working   together  with  the  rest  of  the  management  team  to  ensure  best-­‐in-­‐class  asset  /  liability  management.  We  believe  this   is   what   differentiates   Emirates   NBD   from  many  other  banks  in  the  region.

What  path  did  you  take  to  become  the  CFO  of  Emirates  NBD  Bank?  

I   started   my   banking   career   with   Standard  

in   India,   including   a   very   rewarding   stint   as   a  branch  manager  of  a  full-­‐service  unit  in  Goa.  This  foundation  gave  me  a  strong  understanding  of  the  industry,  its  products,  services  and  its  customers.  

My  career  in  Finance  started  with  a  personal  choice  to  migrate  to  Singapore  in  1991  where  I  continued  with  the  same  bank  in  various  regional  and  local  roles   covering   MIS,   Asset   Liability   Management  and  Business  Performance  Reporting.  

The relationship between the CFO and the CEO has never been stronger. You would have noted that in most instances of management change initiated by the Board or Shareholders, the CFO follows the CEO on the exit path.

SURYA SUBRAMANIAN:

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KYOCERA. COUNT ON US.

With KYOCERA Managed Document Services (MDS) you can reduce your output costs by up to 30%*. And you can make even more eff icient use of KYOCERA MDS when combining it with the very reliable and f lexible TASKalfa 2550ci.*source: Photizo Group

TASKalfa 2550ci Up to 25 pages per minute in colour and b/w Excellent image quality Up to 2 GB RAM + 160 GB HDD memory and storage HyPAS™ software development platform Standard network printing and scanning in colour

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IFRS SPECIAL

56

MOVERS & SHAKERS

56 January 2013

function  for  its  growing  presence  in  Asia  and  this  brought  me  in  direct  touch  with  senior  management  within   the   bank,   auditors   and   regulators.   The  experiences   were   immense   and   cut   across   new  areas   like  Regulatory  Reporting,  Compliance,  Tax  and  Corporate  Secretarial  functions.  

In   1999   Standard   Chartered   Bank   recalled   me  to   support   their   (then)   Global   Corporate   and  Institutional   Banking   franchise   headquartered  in   Singapore   and   I   was   a   key   member   of   the  

in   motion   to   build   one   of   the   most   successful  

crisis.  Later  I  held  other  roles  as  CFO,  Singapore  and   South-­‐East   Asia   and   COO   for   the   global  

and  processes  and  shared  service  centres.  

I   left   banking   in   early   2007   to   focus   on   family    and  spend  quality  time  with  my  young  daughter,  and   therefore   I   missed   the   direct   onslaught   of  

between  various  community  activities  and  a  foray  

into  corporate  governance  as  an  audit  committee  member  at  the  Infocomm  Development  Authority  in  Singapore.  

Later,   I   took   on   a   more   formal   role   with   the  Ministry  of  Finance  and  with  the  Accounting  and  Corporate   Regulatory   Authority   in   Singapore  to   assist   with   the   development   of   accounting  

reporting   statements.   This   has   to   be   counted  as  a  unique  and  rewarding  experience  that  also  lead  to  being  a  member  of   the  Advisory  Council  to  the  International  Accounting  Standards  Board  (IASB).  

Eventually   some   search   consultant   dug   me   out  of   a   four   year   retirement   to   bring   me   back   to  my   passion   in   banking   for   a   role   as   the   CFO   of  Emirates  NBD  where  I  have  now  completed  two  very  challenging  yet  satisfying  years.  

Outside  the  workplace,  my  interest  lies  in  reading  

across   the   world.   I   am   glad   that   my   family   also  loves  to  travel  and  that  allows  us  to  learn  about  new  people  and  cultures  each  holiday  we  take.  

UNEXPECTEDSAVINGS POTENTIALWITH MANAGED DOCUMENT SERVICES AND TASKALFA DEVICES.

KYOCERA Document Solutions Middle East Dubai Internet City, Bldg. 17, Offi ce 157 P.O. Box 500817, Dubai, United Arab Emirates Tel: +971-04-433-0412Fax: +971-04-423-1944http://www.kyoceradocumentsolutions.ae

KYOCERA. COUNT ON US.

With KYOCERA Managed Document Services (MDS) you can reduce your output costs by up to 30%*. And you can make even more eff icient use of KYOCERA MDS when combining it with the very reliable and f lexible TASKalfa 2550ci.*source: Photizo Group

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KYOCERA Document Solutions Middle East - www.kyoceradocumentsolutions.aeKYOCERA Document Solutions Inc. - www.kyoceradocumentsolutions.com

MOVERS & SHAKERS

Page 58: Accountant Middle East | January 2013

BATTLE AGAINST

SLEAZEBribery and corruption in the Middle East is no longer ‘simply a cost of doing business’

POINT BLANK

58 January 2013

THE SUBJECT of bribery and corruption in the region is still not a comfortable one. Bribery has been with us since time

immemorial, it is not new. Yet since only relatively recently, has it started to be taken seriously. Why and what to do?

To  understand  why,  we  need  to  go  as  far  back  as  1977,  when   the   Foreign   Corrupt   Practices  Act  (FCPA),   came   into   force   in   the   United   States.  The  legislation,  which  criminalised  the  bribery  of   foreign  public  officials,   followed  a   string  of  corporate  scandals  in  the  United  States.  

Since   the   FCPA   came   into   force,   American  business   leaders   have   complained   that  US   companies   were   placed   at   an   unfair  disadvantage   because   they   were   not   able  to   operate   on   a   level   playing   field.   This   led  to   pressure   for   US   politicians   to   encourage  other   countries   to   take   a   similar   stance.   It  also   culminated   in   the   signing   of   the   OECD  Convention   on   Combating   Bribery   of   Foreign  Public   Officials   in   International   Business  Transactions  in  1997.  

Simply  put,  the  convention  is  aimed  at  reducing  corruption   by   encouraging   sanctions   against  bribery  in  international  business  transactions  carried  out  by  companies.  Its  goal  is  to  create  a  truly  level  playing  field  in  today's  international  business  environment.  

The   39   countries   that   signed   the   convention  (none   of   whom   were   originally   in   the   Middle  East)   agreed   to   put   in   place   legislation   that  criminalises  the  act  of  bribing  a  foreign  public  official.  This  has  led  to  a  f lurry  of  legislation.  

We   have   recently   seen   the   passing   of   the   UK  Bribery   Act.   At   least   five   countries   in   the   EU  

have  or,  are,  currently  amending  their  bribery  laws   including   the   Czech   Republic,   Ireland,  Luxembourg,   Romania   and   Sweden.   Outside  the   EU,   Australia,   Brazil   Mexico,   India   and  Russia   have   also   either   recently   amended,  or   are   considering   amending   their   statutes.  Zambia  is  the  only  African  country  cited.  

Until   relatively   recently,   governments   in   the  Middle  East  have  watched  these  developments  from  the  sidelines.  However,  there  are  signs  that  here  too,  governments  are  starting  to  take  the  subject  of  corruption  seriously.  In  June  2012,  it  was  announced  that  in  the  UAE,  the  State  Audit  Institution   has   been   instructed   to   prepare   an  anti-­‐corruption   draft   law.  Meanwhile,   back   in  November,  2011,  Qatar  announced  the  set  up  an  anti-­‐corruption  watchdog,   the   Administrative  Control   and   Transparency   Authority   (ACTA),  which   has   been   tasked   with   tracking   state  ministries  and  agencies  and  probing  claims  of  abuse  of  power  or  public  funds.

Why  then,  if  corruption  has  been  with  us  since  well   before   the   Pharaohs,   are   we   suddenly  seeing  an  interest  in  the  topic?  It  has  long  been  understood   that   bribery   has   a   detrimental  effect   on   economic   development.   Bribes,   even  small  payments,  are  socially  damaging  as  they  promote   a   cultural   acceptance   of   a   vice   that  tends   to   lead   to   the   spread   of   corruption   and  the  undermining  of  legitimate  governance  and  the  rule  of  law.  

Egregious   business   practices   not   only   stif le  a   country’s   internal   national   economic  development   but   also   significantly   curtail  sustainable   and   beneficial   foreign   direct  investment   opportunities.   Countries   that  lack   transparency   and   clarity   of   regulations  pertaining   to   business   are   generally   less  attractive  to  foreign  investors.  

The   realisation   that   corruption   is   harmful   is  however  not  the  only  driving  force  for  change,  embarrassing   investigations,   multi-­‐million  dollar   fines,   blacklisting   of   companies   and  even  jail  time  for  executives  are  surely  having  an  effect  too.  

We  have  seen  more  and  more  bribery  allegations  reported  in  the  media,  many  of  them  involving  Middle  East   companies.   The   sectors   that   crop  up   most   often   include,   defense,   healthcare  and  oil  and  gas  but  there  are  also  a  number  of  

Governments in the Middle East have started to take the subject of corruption seriously, with the UAE instructing the State Audit Institution to prepare an anti-­corruption draft law and Qatar announcing it has set up an anti-­corruption watchdog.

DIRECTOR, RISK CONSULTING, FORENSIC - KPMG

CHARLES ROBSON

59

POINT BLANK

Page 59: Accountant Middle East | January 2013

THE SUBJECT of bribery and corruption in the region is still not a comfortable one. Bribery has been with us since time

immemorial, it is not new. Yet since only relatively recently, has it started to be taken seriously. Why and what to do?

To  understand  why,  we  need  to  go  as  far  back  as  1977,  when   the   Foreign   Corrupt   Practices  Act  (FCPA),   came   into   force   in   the   United   States.  The  legislation,  which  criminalised  the  bribery  of   foreign  public  officials,   followed  a   string  of  corporate  scandals  in  the  United  States.  

Since   the   FCPA   came   into   force,   American  business   leaders   have   complained   that  US   companies   were   placed   at   an   unfair  disadvantage   because   they   were   not   able  to   operate   on   a   level   playing   field.   This   led  to   pressure   for   US   politicians   to   encourage  other   countries   to   take   a   similar   stance.   It  also   culminated   in   the   signing   of   the   OECD  Convention   on   Combating   Bribery   of   Foreign  Public   Officials   in   International   Business  Transactions  in  1997.  

Simply  put,  the  convention  is  aimed  at  reducing  corruption   by   encouraging   sanctions   against  bribery  in  international  business  transactions  carried  out  by  companies.  Its  goal  is  to  create  a  truly  level  playing  field  in  today's  international  business  environment.  

The   39   countries   that   signed   the   convention  (none   of   whom   were   originally   in   the   Middle  East)   agreed   to   put   in   place   legislation   that  criminalises  the  act  of  bribing  a  foreign  public  official.  This  has  led  to  a  f lurry  of  legislation.  

We   have   recently   seen   the   passing   of   the   UK  Bribery   Act.   At   least   five   countries   in   the   EU  

have  or,  are,  currently  amending  their  bribery  laws   including   the   Czech   Republic,   Ireland,  Luxembourg,   Romania   and   Sweden.   Outside  the   EU,   Australia,   Brazil   Mexico,   India   and  Russia   have   also   either   recently   amended,  or   are   considering   amending   their   statutes.  Zambia  is  the  only  African  country  cited.  

Until   relatively   recently,   governments   in   the  Middle  East  have  watched  these  developments  from  the  sidelines.  However,  there  are  signs  that  here  too,  governments  are  starting  to  take  the  subject  of  corruption  seriously.  In  June  2012,  it  was  announced  that  in  the  UAE,  the  State  Audit  Institution   has   been   instructed   to   prepare   an  anti-­‐corruption   draft   law.  Meanwhile,   back   in  November,  2011,  Qatar  announced  the  set  up  an  anti-­‐corruption  watchdog,   the   Administrative  Control   and   Transparency   Authority   (ACTA),  which   has   been   tasked   with   tracking   state  ministries  and  agencies  and  probing  claims  of  abuse  of  power  or  public  funds.

Why  then,  if  corruption  has  been  with  us  since  well   before   the   Pharaohs,   are   we   suddenly  seeing  an  interest  in  the  topic?  It  has  long  been  understood   that   bribery   has   a   detrimental  effect   on   economic   development.   Bribes,   even  small  payments,  are  socially  damaging  as  they  promote   a   cultural   acceptance   of   a   vice   that  tends   to   lead   to   the   spread   of   corruption   and  the  undermining  of  legitimate  governance  and  the  rule  of  law.  

Egregious   business   practices   not   only   stif le  a   country’s   internal   national   economic  development   but   also   significantly   curtail  sustainable   and   beneficial   foreign   direct  investment   opportunities.   Countries   that  lack   transparency   and   clarity   of   regulations  pertaining   to   business   are   generally   less  attractive  to  foreign  investors.  

The   realisation   that   corruption   is   harmful   is  however  not  the  only  driving  force  for  change,  embarrassing   investigations,   multi-­‐million  dollar   fines,   blacklisting   of   companies   and  even  jail  time  for  executives  are  surely  having  an  effect  too.  

We  have  seen  more  and  more  bribery  allegations  reported  in  the  media,  many  of  them  involving  Middle  East   companies.   The   sectors   that   crop  up   most   often   include,   defense,   healthcare  and  oil  and  gas  but  there  are  also  a  number  of  

Governments in the Middle East have started to take the subject of corruption seriously, with the UAE instructing the State Audit Institution to prepare an anti-­corruption draft law and Qatar announcing it has set up an anti-­corruption watchdog.

DIRECTOR, RISK CONSULTING, FORENSIC - KPMG

CHARLES ROBSON

59

POINT BLANK

Page 60: Accountant Middle East | January 2013

reported   cases   in   the   construction   sector   and  indeed  diversified  industrials.  

Ignorance   is   not   a   defense.   Regulators   are  starting   to   hold   companies   criminally   liable  if   they   don’t   have   adequate   anti-­‐bribery  procedures   in   place.   It   is   important   to   realise  that   this   duty   of   care   extends   to   agents   and  distributors  acting  on  an  organisation’s  behalf.  

What   procedures   should   an   organisation   have  in   place?   Until   relatively   recently,   the   level  of   guidance   in   this   area   was   poor,   no   longer.  Transparency   International   recently   issued  detailed   guidance   on   the   topic,  whereas   the   UK  Ministry   of   Justice   (MoJ)   has   suggested   a   risk-­‐based   approach   to   managing   bribery   based   on  six   key   principles.   These   six   principles   follow   a  common  sense  approach  and  are  explained  below:

1.  Proportionate  Procedures

An   organisation   should   put   in   place   adequate  and  proportionate   anti-­‐bribery  procedures.   In  practice,  this  means,  procedures  that  take  into  account   the   size,   industry   sector,   geography,  nature   and   complexity   of   the   organisation.  Regulators  expect  simple,  practical  procedures  that  are  proportionate  to  the  level  of  risk.  As  a  minimum,  organisations  should:

 Develop  a  corporate  anti-­‐bribery  and  corruption  policy;

 Prepare  ancillary  policies  and  procedures  to  cover  areas  of  high  risk,  such  as,  gifts  and  entertainment  and  charitable  donations;  and

 Establish  bribery  incident  management  procedures  to  ensure  that  suspected  cases  of  bribery  and  corruption  are  duly  escalated,  adequately  handled  and  independently  and  competently  investigated.  

2.  Demonstrable  Top-­‐Level  Commitment

Regulators   expect   to   see   clear   evidence   of  commitment  by  the  Board  and  Senior  Management  to  

(‘Tone  at  the  Top’).  This  means  promoting  a  culture  within  the  organisation   in  which  bribery   is  never  acceptable.  Regulators  look  for  a  clear  statement  by  the  company  against  bribery,  involvement  of  senior  management   in  anti-­‐bribery  procedures   (steering  committees,  decision  making  and  monitoring)  and  

evidence  of  anti-­‐bribery  messages  in  internal  and  external  communications.

3.  Identification  of  Areas  of  High  Bribery  Risk  

Organisations  are  expected  to  perform  bribery  risk   assessments   to   identify   which   areas   of  the   business   carry   a   high   bribery   risk.   When  carrying   this   out,   an   organisation   should  consider,  amongst  other  things:

I.  Type  of  Business  /  Business  Model

Certain   industries   have   a   strong   history  of   corruption.   A   quick   Google   search   using  the   sector   name   and   the   word   corruption,  may   reveal   multiple   cases   or   allegations.  High   risk   sectors   have   included   for   example,  defense,   healthcare   (medical   devices   and  pharmaceuticals),   extraction   industries,  construction  and  customs  clearance.

Tendering   is   also   a   high   risk   area.   If  tendering   (either   for   sales   or   for   purchases)  

60 January 2013

POINT BLANK

Page 61: Accountant Middle East | January 2013

61

is   characterised   by   a   long   winded,   onerous  procedures  and  the  value  of  the  tender  is  high,  then  the  level  of  risk  is  intuitively  greater.

II.  Geography

 Certain  jurisdictions  are  more  vulnerable  to  bribery.  Companies  commonly  consult  corruption  indices  such  as  those  published  by  Transparency  International  to  focus  anti-­‐bribery  procedures  on  higher  risk  jurisdictions;  and

 Transactions  involving  tax  havens  or  opaque  jurisdictions.

III.  Use  of  agents  or  intermediaries

The   level   of   risk   increases   where   a   business  uses  intermediaries.  You  should  be  particularly  vigilant  in  cases  where:

 Intermediaries  are  recommended  or  required  by  the  end  customer;

 A  written  contract  is  absent  or  informal;

 The  place  of  business  cannot  be  easily  corroborated;

 The  nature  and  size  of  the  intermediary  is  inconsistent  with  the  services  rendered;

 There  have  been  inadequate  background  checks  or  invoices  lack  supporting  documentation;  or

 Intermediary  interaction  is  sporadic  or  for  a  single  purpose.

IV.  Treasury  and  Accounts  Payable

Corruption   risk   management   efforts   should  target  cash  payments,  expense  reimbursements,  irregular   payment   procedures,   out-­‐of-­‐country  payments,   payments   to   tax   havens   or   opaque  jurisdictions  or  one-­‐off  payments.

Staff   should   be   trained   to   be   vigilant   for  suspicious  vendors.  They  should  be  sceptical  when   invoices   have   vague   descriptions,  the   vendor   was   set   up   or   dormant   prior   to  doing   business  with   you,   or   the   vendor  was  founded   immediately   prior   to   f inalising   the  business  agreement.

V.  High  Risk  Transactions

Certain  areas  of  expenditure  should  be  subject  to   careful   controls.   They   may   include,   for  example:

 Gifts  and  entertainment;

 Charitable  and  political  contributions;

 Travel  expenses  and  payments  to  travel  agents;

 Conferences  and  seminars;  Customer  education  /  training;  and

 Reimbursements  of  (third  party)  expenses.  

4.  Due  Diligence

Speaking   to   Senior  Management,   I   have   often  heard   people   say   that   corruption   is   merely  ‘a   cost   of   doing   business’   but   they   do   not  condone   it   and   their   organisation   will   not  engage   in   corruption   but   they   cannot   vouch  

POINT BLANK

Page 62: Accountant Middle East | January 2013

for   their   business   partners   (be   they,   agents  or   intermediaries,   suppliers   or   contractors).  The   regulators   will   not   accept   ignorance   as  a   defense.   On   the   contrary,   organisations   are  surprised  at  the  extent  to  which  they  are  being  held  accountable  for  the  actions  of  their  business  partners.  This  has  profound  implications.  

The   key   consequence   is   that   due   diligence  reviews   using   a   proportionate   risk-­‐based   approach,   should   be   undertaken  periodically.   In   particular,   there   should   be  a   focus   on   ‘associated   persons’,   for   example,  those   business   partners   who   perform,   or  will   perform,   services   on   behalf   of   the  organisation,   including   agents,   distributors  and  high  risk  vendors.  

When   determining   corruption   risk,   the  business  must:

Bribes, even small payments, are socially damaging as they promote a cultural acceptance of a vice that tends to lead to the spread of corruption and the undermining of legitimate governance and the rule of law.

 Determine  the  identity  of  its  business  partners  (suppliers,  contractors,  agents,  distributors  and  JV  partners);

 Determine  the  adequacy  of  the  level  of  due  diligence  carried  out  on  business  partners;

 Ensure  that  the  organisation’s  business  partners  are  aware  of  the  importance  of  compliance  with  anti-­‐bribery  legislation;  and

 Incorporate  contractual  clauses  in  contracts  with  business  partners  requiring  adherence  to  anti-­‐bribery  practices.

Increasingly,   companies  are  employing   the  use  of  specialist   forensic  organisations   for   this  purpose.  Simply  asking  suppliers  to  provide  uncorroborated  supporting   documentation   is   not   good   enough   in  practice.   You   should   independently   corroborate,  who  the  actual  owners  of  the  business  partners  are,  how  long  and  the  extent   to  which  they  have  been  

reputation  for  conducting  business  with  integrity.

5.  Communications  and  Training

Periodic   risk-­‐based   management   and   staff  training   ensures   that   anti-­‐bribery   policies  and   procedures   are   properly   communicated  and   embedded   throughout   the   organisation.  This  can  be  promoted  by  internal  and  external  communications   and   training   focused   on   high  risk  areas  or  functions  of  the  business.

In  common  with  other  types  of  misconduct,  it  is  very  important  that  the  organisation  develops  adequate  whistleblower  channels,  through  which,  suspected  cases  of  bribery  may  be  anonymously  reported.

6.  Monitoring  &  Review

Last   but   not   least,   regulators   should   see  evidence   of   monitoring   and   regular   review   of  the  anti-­‐bribery  procedures  in  place.

Although   the   subject   of   bribery   may   not   be   a  comfortable  one,  the  Boards  of  our  top  companies  are   slowly   coming   to   the   realisation   that   they  can  no  longer  afford  to  ignore,  tolerate,  or  simply  outsource,  the  problem  of  bribery  and  corruption.  

The  message  from  the  regulators  is  clear,  companies  and  their  management  will  be  increasingly  held  to  account  and  bribery  should  no  longer  be  regarded  as  ‘simply  a  cost  of  doing  business’.  

POINT BLANK

62 January 2013

Page 63: Accountant Middle East | January 2013

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Page 64: Accountant Middle East | January 2013

DE T E R M I N A T I O N A N D t h e right educational background can account for a lot in today's a c c o u n t i n g, a u d i t i n g a n d

finance world.

The   profession   is   evolving   at   a   rapid   pace   and  Khalil   Fawaz   is   testament   to   this.   Accounting  has   gone   beyond   number   crunching   and   now  involves  exciting  work  that  supports  corporate  strategy  and  growth.  

This   not   only   means   greater   job   prospects  

accountants   to   evolve   with   the   times.   And  

to  be  the  way  forward.  This  is  why  Khalil’s  journey  

the  new  CEO  of  Morgan  International  is  inspiring  and  indicative  of  the  times.  

evolution  of  his  career.  

“Enrolling  in  the  CPA  programme  and  starting  my   career   in   auditing   provided   me   with   a  solid   accounting   and   finance   background  that  formed  the  basis  of  my  career.  But  along  

my   eyes   set   on   the   top   job   and   each   career  move   provided   me   with   a   solid   foundation  

GET GOING. MOVE FORWARD’

Khalil Fawaz’s journey from CFO to CEO of Morgan International is awe inspiring and worthy of admiration

DIFFERENT DIMENSIONS

64 January 2013

Page 65: Accountant Middle East | January 2013

DE T E R M I N A T I O N A N D t h e right educational background can account for a lot in today's a c c o u n t i n g, a u d i t i n g a n d

finance world.

The   profession   is   evolving   at   a   rapid   pace   and  Khalil   Fawaz   is   testament   to   this.   Accounting  has   gone   beyond   number   crunching   and   now  involves  exciting  work  that  supports  corporate  strategy  and  growth.  

This   not   only   means   greater   job   prospects  

accountants   to   evolve   with   the   times.   And  

to  be  the  way  forward.  This  is  why  Khalil’s  journey  

the  new  CEO  of  Morgan  International  is  inspiring  and  indicative  of  the  times.  

evolution  of  his  career.  

“Enrolling  in  the  CPA  programme  and  starting  my   career   in   auditing   provided   me   with   a  solid   accounting   and   finance   background  that  formed  the  basis  of  my  career.  But  along  

my   eyes   set   on   the   top   job   and   each   career  move   provided   me   with   a   solid   foundation  

GET GOING. MOVE FORWARD’

Khalil Fawaz’s journey from CFO to CEO of Morgan International is awe inspiring and worthy of admiration

DIFFERENT DIMENSIONS

64 January 2013

The power of professional education drives progress and development. It is not a luxury but rather a necessity if the Middle East and North Africa (MENA) region wishes to play a leading role in the global economy.

MBA.   This   helped   the   33-­‐year   old   executive   to  begin  his  journey  in  accountancy  and  ensured  he  stayed  abreast  with  new  developments  and  trends  over  the  years.  

He  says  the  positive  impact  and  priceless  value  his  education  gave  him  is  what  garnered  his  interest  in  Morgan  International.  

International   represents   leading   international  institutions  offering  a  wide  range  of  programmes  

Human  Resources.  

present  across  34   locations  and  helps   thousands  of   candidates   each   year   to   succeed.   Morgan  

his  CPA  using  the  Becker  CPA  Review  at  Morgan.

The   power   of   professional   education   drives  progress  and  development.   It   is  not  a   luxury  but  

in  the  global  economy.  

And   this   is  why   Khalil   has   always   been   keen   to  

organised  and  presented  specialised  training  and  

industries.  He  was  nominated  the  best  instructor  

“Teaching   at   Morgan   has   been   an   extremely  

knowledge  with  aspiring  professionals  across  the  

network   base   and   kept   me   abreast   of   the   latest  

Khalil   acknowledges   that   his   passion   for  education  and  ability  to  make  an  impact  would  be  incomplete  without  real-­‐life  work  experience  and  exposure   to   the   challenges   in   the   marketplace.  His   12   year   career   has   been   eventful   and   has  

"Teaching at Morgan International has been an extremely rewarding experience, it allowed me to share my knowledge with other aspiring professionals across the region, and provided the opportunity to keep abreast with the latest trends in the accounting

65

DIFFERENT DIMENSIONS

Page 66: Accountant Middle East | January 2013

investment  experience  at   reputable   regional  and  

He  says  that  each  milestone  in  his  career  enriched  his  understanding  of  the  industry  and  helped  him  identify  knowledge  gaps  and  the  skills  needed  to  address  new  developments.  

“Last   year   particularly   provided   me   with  unparalleled  exposure  that  helped  me  accomplish  

the   Chairman-­‐General   Manager   of   Centre   for  

Khalil  was  responsible  for  over  100  employees  at  

and   management   accounting   departments.   His  active  role  as  CFO  meant  he  was  highly  involved  in  strategic  decision-­‐making  and  this  prepped  him  to  seamlessly  transition  to  CEO.  

structuring  and  execution  of  the  Rights  Issuance  of  

transaction   represented   the   largest   investment  banking   transaction   in   the   GCC   region.   He   was  also   behind   an   international   debt   arrangement  

Khalil  was  a  pioneer  with  vision  long  before  he  joined  

His  journey  is  a  testimony  of  how  accounting  and  auditing   can   be   a   springboard   for   a   rewarding  

“Historically, CFOs were more financially driven, where as nowadays they have become more involved in strategic decision making and operational activities in the companies.”

UPWARD MOBILITY:

Along with technical knowledge, the transition from auditing to CFO to CEO requires self-discipline, perseverance

66 January 2013

DIFFERENT DIMENSIONS

Page 67: Accountant Middle East | January 2013

investment  experience  at   reputable   regional  and  

He  says  that  each  milestone  in  his  career  enriched  his  understanding  of  the  industry  and  helped  him  identify  knowledge  gaps  and  the  skills  needed  to  address  new  developments.  

“Last   year   particularly   provided   me   with  unparalleled  exposure  that  helped  me  accomplish  

the   Chairman-­‐General   Manager   of   Centre   for  

Khalil  was  responsible  for  over  100  employees  at  

and   management   accounting   departments.   His  active  role  as  CFO  meant  he  was  highly  involved  in  strategic  decision-­‐making  and  this  prepped  him  to  seamlessly  transition  to  CEO.  

structuring  and  execution  of  the  Rights  Issuance  of  

transaction   represented   the   largest   investment  banking   transaction   in   the   GCC   region.   He   was  also   behind   an   international   debt   arrangement  

Khalil  was  a  pioneer  with  vision  long  before  he  joined  

His  journey  is  a  testimony  of  how  accounting  and  auditing   can   be   a   springboard   for   a   rewarding  

“Historically, CFOs were more financially driven, where as nowadays they have become more involved in strategic decision making and operational activities in the companies.”

UPWARD MOBILITY:

Along with technical knowledge, the transition from auditing to CFO to CEO requires self-discipline, perseverance

66 January 2013

DIFFERENT DIMENSIONS

career.   He   began   his   career   at   one   of   the   ‘Big   4’  

as  an  Experienced  Manager  in  the  Assurance  and  Business  Advisory  division.  

audit   projects   in   nine   countries   from   his   base  

diligence  mandates.  

as   audit   methodology   champion.   Recognised   for  

Riyadh  and  Bahrain.  He  became  Vice  President  of  Investment  Banking  in  only  six  months.  

He  says  all  this  experience  laid  the  foundations  to  successfully  take  on  the  responsibilities  of  a  CFO  and  rise  to  the  expectations  of  a  CEO.  

while  nowadays  they  have  become  more  involved  

in   strategic   decision   making   and   operational  

concepts   and   this   is   something   that  will   allow   a  person  to  persevere  and  make  strategic  decisions  

accounting   industry…   and   plans   to   use   his   new  position   to   promote   the   profession.   This   vision  

gap’  and  helping  the  Mena  region  move  towards  reporting   standards   best   suited   to   this   era   of  globalised  business.  

nationalisation.     Therefore   local   talents   need  to   enhance   their   skills   through   professional  

have   an   important   role   to   play   in   this   rapidly  

this   happen.   The   institution   provides   students  with  a  greater  learning  experience  and  empowers  

Khalil   says   he   is   excited   to   lead   Morgan   into  a   new   phase   by   enhancing   the   educational  

as   well   as   employers   who   wish   to   train   their  

competitive  advantage.  

a  leader  in  the  professional  education  field.  As  

penetrating   new   markets…   just   to   name   a  

TOP AMBITIONS:

I had my eyes set on the top job and each career move provided me with a solid foundation and required skills to understand and drive the business forward

67

DIFFERENT DIMENSIONS

Page 68: Accountant Middle East | January 2013

Anam Sami, an Associate 3 in KPMG Lower Gulf FS Department, recently scored the highest marks globally in her ACCA Corporate Law, Audit and Assurance paper. She talks to Accountant Middle East about her achievement and future ambitions.

KPMG STARACES ACCA EXAM

Anam Sami receives her recognition award from Stuart Dunlop, the Head of ACCA Middle East

STUDENT ACCOUNTANT

68 January 2013

Page 69: Accountant Middle East | January 2013

My motivation for success in the academic life is based on my unrelenting curiosity and my overwhelming need to know... rather than to merely believe.

Tell us about yourself, ACCA studies and your recent achievements

I  was  born  and  brought  up  in  Dubai  and  went  to  the  UK  to  pursue  my  Bachelors  in  

Economics.  Upon  graduating,  I  returned  back  to  the  

I  am  currently  pursuing  Association  of  Chartered  

I   have   cleared   nine   out   of   the   necessary   14  papers.   I   have   managed   to   score   the   highest  marks   globally   in   two   ACCA   examinations.  These   include  Corporate  Law  and  the  Audit  and  Assurance  paper.  

The   facets  of   accounting  profession  are  broad,  including  auditing,  tax,  legislation,  management,  

which  is  of  most  interest  to  you?  

Financial  Service   is  one  of  my  areas  of   interest  and   I   would   like   to   continue   my   association  with   KPMG.   KPMG   has   a   huge   client   base   and  provides   excellent   training   and   support   to   its  employees.   In   future,   I   aspire   to   specialise   in  

ACCA  papers  successfully.

What  drives  you?

My   motivation   for   success   in   the   academic   life  is   based   on   my   unrelenting   curiosity   and   my  overwhelming   need   to   know   rather   than   to  merely  believe.  I  don't  study  for  grades,  but  rather  to  satisfy  my  desire  to  know  and  understand.

Who  is  your  mentor/s?

My  family  has  been  very  supportive   indeed  and  their  role  in  the  entire  journey  till  date  has  been  substantial.  Together  with  my  family,  I  would  like  to  extend  my  heartfelt  thanks  to  my  teachers  and  mentors  who  made  it  possible  for  me  to  excel  in  my  studies.  

I   would   also   sincerely   like   to   thank   my  performance   manager   and   colleagues   for   their  continued  support  and  guidance.  

My  performance  manager  has  been  constantly  guiding   me   in   striking   the   right   balance  between   work   and   studies.   My   colleagues  have   been   very   supportive,   providing   me  with   relevant   on-­‐the-­‐job   training   and   helping  

me  manage  my  work   amidst   study   leaves   and  preparations  for  exams.

Worth   mentioning   here   is   the   support   of   the  Human   Resource   department,   which   has   also  

their   guidance   it   would   have   been   nearly  impossible   to   cope   between   work   and   studies.  They  helped  me  in  the  smooth  processing  of  my  study   leave   applications,   registration   of   classes  and  much  more.

What’s   the   best   advice   you   can   give   to  youngsters  wanting  a  career  in  accounting?  

My  suggestion  for  all  the  aspirants  would  be  that  in   order   to   succeed  one   should   try   and  develop  good   time  management   skills   and   organisation  skills.   Above   all   one   must   follow   a   good   study  plan  and  stay  focused.

How  do  you  spend  your   free   time?  What  are  your  interests,  if  any?  

In  my  spare  time  I  love  to  read.  My  favourite  authors  are   John  Grisham  and  Sydney  Sheldon.  Apart   from  

ACCA  supports  its  154,000  members  and  432,000  students  globally  throughout  their  careers,  providing  services  through  

Its  global  infrastructure  means  that  exams  and  support  are  delivered  at  a  local  level,  

they  are  based.

69

STUDENT ACCOUNTANT

Page 70: Accountant Middle East | January 2013

MANY MIDDLE Eastern countries are working on growing their networks of tax treaties to help domestic

businesses expand internationally and to attract foreign investment to fuel their economic growth.

Tax  treaties  entered  across  the  region  contain  a   variety   of   distinct   features,   some   of   which  are   unique   to   the   region.   Foreign   companies  who   enter   these   markets   should   examine  the   specific   clauses   of   any   relevant   treaties  to   determine   where   and   how   they   should  structure  their  investments  in  the  region.  

Treaty   issues   involving   the   UAE   are  particularly   unique:   the   country   does   not  impose   corporate   income   tax   at   the   national  level.   However,   all   Emirates   within   the   UAE  have   enacted   corporate   taxes   through   their  own   decrees.   For   now,   these   decrees   are  only   enforced   for   foreign   oil   companies  with  exploration   rights   and   branches   of   foreign  banks.   In   most   cases,   the   UAE   treaties   are  most  important  for  eliminating  foreign  tax  on  income  from  outbound  activities.

Given   the   limited   tax   regimes   and   lack   of  formal   tax   authorities   in   UAE,   determining  

PARTNER, KPMG - INTERNATIONAL AND M&A TAX ADVISORY

NILESH ASHAR

UAE’S DOUBLE TAX TREATIES Emirates enacts decrees for purposes of eliminating foreign levies on income from outbound activities

TAX TALK:

The absence of taxation or enforcement in UAE raises questions on whether resident companies are entitled to access their tax treaty networks.

TAX WATCH

70 January 2013

Page 71: Accountant Middle East | January 2013

MANY MIDDLE Eastern countries are working on growing their networks of tax treaties to help domestic

businesses expand internationally and to attract foreign investment to fuel their economic growth.

Tax  treaties  entered  across  the  region  contain  a   variety   of   distinct   features,   some   of   which  are   unique   to   the   region.   Foreign   companies  who   enter   these   markets   should   examine  the   specific   clauses   of   any   relevant   treaties  to   determine   where   and   how   they   should  structure  their  investments  in  the  region.  

Treaty   issues   involving   the   UAE   are  particularly   unique:   the   country   does   not  impose   corporate   income   tax   at   the   national  level.   However,   all   Emirates   within   the   UAE  have   enacted   corporate   taxes   through   their  own   decrees.   For   now,   these   decrees   are  only   enforced   for   foreign   oil   companies  with  exploration   rights   and   branches   of   foreign  banks.   In   most   cases,   the   UAE   treaties   are  most  important  for  eliminating  foreign  tax  on  income  from  outbound  activities.

Given   the   limited   tax   regimes   and   lack   of  formal   tax   authorities   in   UAE,   determining  

PARTNER, KPMG - INTERNATIONAL AND M&A TAX ADVISORY

NILESH ASHAR

UAE’S DOUBLE TAX TREATIES Emirates enacts decrees for purposes of eliminating foreign levies on income from outbound activities

TAX TALK:

The absence of taxation or enforcement in UAE raises questions on whether resident companies are entitled to access their tax treaty networks.

TAX WATCH

70 January 2013

For businesses set up under one of UAE’s offshore investment holding company regimes, tax residency certificates are simply not available.

whether   an   entity   is   tax   resident   in   these  countries   and   thus   entitled   to   treaty  benefits   can   be   difficult .   In   order   to   verify  their   entitlement   to   tax   benefits   in   treaty  countries,  resident  companies  need  to  obtain  tax   residence   certificates   from   the   UAE  finance  ministry.

For   businesses   set   up   under   one   of   UAE’s  offshore   investment   holding   company  regimes,  tax  residency  certificates  are  simply  not  available.

The   absence   of   taxation   or   enforcement   in  UAE   raises   questions   on   whether   resident  companies   are   entitled   to   access   their   tax  treaty  networks.   The   challenge   to   the   ability  to  access  these  tax  treaties  is  based  essentially  on  three  broad  arguments:

  ‘Liable   to   tax’   criterion   in   treaty   residence  articles  

   Lack  of  double  taxation  

   Existence  of  tax  treaty  abuse

Many   of   the   treaties   of   the   UAE   link   the  criteria   for   ‘residence’   with   the   entity   being  ‘liable   to   tax’   in   the   country.   Tax   authorities  in  some  countries,  such  as  Turkey,  will  accept  the   residency   of   an   entity   that   is   subject   to  tax  by  law,  even  if  no  tax  is  actually  paid  (for  instance,  if  they  are  liable  to  tax  at  a  zero  rate  for  their  first  50  years  of  establishment  under  the   Dubai   International   Financial   Centre  (DIFC)  regime).

Other   countries   may   accept   a   tax   residency  certificate  (although  tax  authorities  may  also  review   the   entity’s   substance   and  beneficial  ownership   of   its   income).   Whether   entities  are  liable  to  tax  has  been  questioned  perhaps  most   often   by   the   Indian   tax   authorities,  which   led   the   UAE   and   India   to   drop   the  criterion   on   re-­‐negotiating   their   treaty.   In  most   of   the   UAE’s   new   treaty   negotiations,  ‘liable   for   tax’   clauses   are   being   replaced  by   residence   criterion   based   on   ‘place   of  incorporation  or  management’.

Some   tax   authorities   may   argue   that   since  tax   treaties   are   intended   to   eliminate   double  

taxation,  treaty  access  should  be  denied  to  the  UAE  entities  since  no  double  taxation  can  arise.  

However,   there   is   a   strong   argument   that  the   treaties’   main   purpose   is   to   encourage  investment   and   so   the   lack   of   taxation   in  the   UAE   should   not   prevent   treaty   access.  Nevertheless,   the   practice   of   the   tax  authorities   in   the   relevant   countries   should  be  regularly  monitored.

Access   to   the   UAE   tax   treaties   can   also   be  denied  on  the  basis  of  tax  treaty  abuses,  due  to  the  inclusion  of  ‘limitation  of  benefits’  articles  in   some   treaties.   For   example,   the  UAE-­‐India  treaty   requires   a   UAE   legal   entity   to   have   a  ‘bona  fide  business  activity’.  

Similar   provisions   also   exist   in   the   UAE’s  treaties  with  Luxembourg,  Belgium,  Korea  and  other   countries.   Even   where   a   treaty   has   no  such   abuse   provisions,   the   tax   authorities   of  certain  countries,  such  as  China,  are  evaluating  potential   treaty   abuse   under   their   domestic  legislation  or  administrative  interpretations.  

The  above  issues  are  among  the  most  common  problems   encountered   for   foreign   entities  attempting   to   access   the   benefits   of   the  UAE’s   tax   treaty   networks.   Unique   clauses  in   individual   treaties   may   present   other  potential  barriers  to  accessing  treaty  benefits.  The  lack  of  official  translations  of  treaties  into  English  or  other  languages  can  create  further  interpretational  difficulties.

Given   the   UAE   economy’s   consistent   growth  fuelled   by   long   term   policy   and   vision   of   the  country’s   leadership   towards   diversification  and   progress,   international   and   regional  trade  and   investments   are  bound   to   increase  going  forward.  For  companies  considering  the  optimal   structure   for   their   operations   in   or  through   the  UAE,  close  review  of   the  specific  terms  of  each  relevant  treaty  is  crucial.  

71

TAX WATCH

Page 72: Accountant Middle East | January 2013

AN ALL NEW PARADIGMRapid growth of technology is swiftly in!uencing operational processes of SMEs in the UAE

A GRADUAL SHIFT in the thinking process of management teams at small and medium business has been taking shape in the recent

past, thanks to the rapid growth of technology. One factor in particular that has guided this shift has primarily come due to the success of Apple as a mobile device, whether as a phone or a tablet.

Most   business   owners   possess   one   of   them   and  in  many  cases  both  of  them.  What  this  has  done  is  to   make   them   understand   that   the   Internet   and  the   Cloud   is   something   to  which   they   can   extend  technology  solutions  for  their  businesses.  

Their  private  and  personal  data  and  documents  are  already  now  on  Apple’s  cloud  and  they  have  access  to  it  irrespective  of  whether  they  are  using  a  phone,  iPad,  or  a  computer  at  any  time.  

been  the  lessons  learnt  from  the  recession.  Business  

is  due  to  the  fact  that  most  entrepreneurs  are  now  dealing   with   higher   volumes   of   information   than  they  did  a  couple  of  years  ago.  

A  combination  of  these  factors  is  starting  to  make  organisations  to  rethink  about  the  gains  that  could  be   realised   as   a   result   of   embracing   a   ‘Business  Process  Outsourcing’  route.  Suddenly   it   is  not   just  about   an   outsource   provider   coming   in   to   do   the  accounting   grind,   but   entrepreneurs   are   seeking  ways   of   how   they   can   get  more   out   of   the   entire  outsourcing   process,   including   increased   process  

a   safety   net   for   legal   and   regulatory   compliance,  where  applicable.  

It   is   safe   to  predict   that   the   shift   in  how  services  are   provided   will   happen   faster   at   the   level   of  small   and  medium-­‐sized  business  models.  This   is  because   larger  enterprises   face   issues  of  security,  compliance   and   most   often   sheer   bureaucracy  that  they  have  to  confront  to  accomplish  the  same  

The   change   in   thinking   process   poses   a   few  challenges   for   providers   of   traditional   accounting  

themselves   providing   only   one   part   of   a   multi-­‐part   solution.   The   entry   barrier   for   a   pure   play  technology  player  to  come  in  and  offer  a  composite  solution  is  very  low.  

Even   though   the   available   option   may   not   be  the   ideal   solution,   what   will   happen   is   that   the  customer   is   lost   by   the   current   provider.   In   the  customer’s  opinion  the  available  combined  option  is   something   that   is   at   least   a   couple   of   points  better  than  what  he  was  getting  before.    So  what  are  we  talking  about  here?  Most  small  businesses  have   not   made   great   CAPEX   investments   in  software  applications  yet.  Even  if   they  have,   they  have  addressed  the  problem  partially.    

There  are  quite  a   few  companies  offering  services  like   invoicing,   payroll,   accounting,   manufacturing  

These  providers  are  able  to  provide  value  because  the   infrastructure   they   use   is   common   across  multiple   customers.   This   is   called  multi-­‐tenanting  in  technology  language.  

FIGURE 1:

Accounting service operating model

TECHNOLOGYTALK

72 January 2013

Page 73: Accountant Middle East | January 2013

AN ALL NEW PARADIGMRapid growth of technology is swiftly in!uencing operational processes of SMEs in the UAE

A GRADUAL SHIFT in the thinking process of management teams at small and medium business has been taking shape in the recent

past, thanks to the rapid growth of technology. One factor in particular that has guided this shift has primarily come due to the success of Apple as a mobile device, whether as a phone or a tablet.

Most   business   owners   possess   one   of   them   and  in  many  cases  both  of  them.  What  this  has  done  is  to   make   them   understand   that   the   Internet   and  the   Cloud   is   something   to  which   they   can   extend  technology  solutions  for  their  businesses.  

Their  private  and  personal  data  and  documents  are  already  now  on  Apple’s  cloud  and  they  have  access  to  it  irrespective  of  whether  they  are  using  a  phone,  iPad,  or  a  computer  at  any  time.  

been  the  lessons  learnt  from  the  recession.  Business  

is  due  to  the  fact  that  most  entrepreneurs  are  now  dealing   with   higher   volumes   of   information   than  they  did  a  couple  of  years  ago.  

A  combination  of  these  factors  is  starting  to  make  organisations  to  rethink  about  the  gains  that  could  be   realised   as   a   result   of   embracing   a   ‘Business  Process  Outsourcing’  route.  Suddenly   it   is  not   just  about   an   outsource   provider   coming   in   to   do   the  accounting   grind,   but   entrepreneurs   are   seeking  ways   of   how   they   can   get  more   out   of   the   entire  outsourcing   process,   including   increased   process  

a   safety   net   for   legal   and   regulatory   compliance,  where  applicable.  

It   is   safe   to  predict   that   the   shift   in  how  services  are   provided   will   happen   faster   at   the   level   of  small   and  medium-­‐sized  business  models.  This   is  because   larger  enterprises   face   issues  of  security,  compliance   and   most   often   sheer   bureaucracy  that  they  have  to  confront  to  accomplish  the  same  

The   change   in   thinking   process   poses   a   few  challenges   for   providers   of   traditional   accounting  

themselves   providing   only   one   part   of   a   multi-­‐part   solution.   The   entry   barrier   for   a   pure   play  technology  player  to  come  in  and  offer  a  composite  solution  is  very  low.  

Even   though   the   available   option   may   not   be  the   ideal   solution,   what   will   happen   is   that   the  customer   is   lost   by   the   current   provider.   In   the  customer’s  opinion  the  available  combined  option  is   something   that   is   at   least   a   couple   of   points  better  than  what  he  was  getting  before.    So  what  are  we  talking  about  here?  Most  small  businesses  have   not   made   great   CAPEX   investments   in  software  applications  yet.  Even  if   they  have,   they  have  addressed  the  problem  partially.    

There  are  quite  a   few  companies  offering  services  like   invoicing,   payroll,   accounting,   manufacturing  

These  providers  are  able  to  provide  value  because  the   infrastructure   they   use   is   common   across  multiple   customers.   This   is   called  multi-­‐tenanting  in  technology  language.  

FIGURE 1:

Accounting service operating model

TECHNOLOGYTALK

72 January 2013

The benefits of Finance & Accounting BPO’s have evolved substantially over the past two decades. The focus initially was more on costs, but today’s BPO providers can add strategic value to an organisation by providing actionable insights or intelligence.

It   translates   to   operating   expenditure   as   almost  all   of   these  providers  have   their   own   servers   and  data  centres  along  with  ongoing  management  and  support  services  all  of  which  is  part  of  a  monthly  fee.  

for  these  companies.  

The   accounting   service   providers   have   not   seen  the  real  dimension  of  the  threat  yet.  That  threat  is  going  to  come  from  nimble  service  companies  that  are  starting  to  provide  these  applications  alongside  accounting  and  advisory  services  combined  with  all  of  the  above.  

Suddenly  customers  can  opt  to  see  a  management  dashboard   on   their   mobile   phone   or   tablet,   get  

unless  they  invested  in  technology  CAPEX.  So  what  is  the  starting  point  for  someone  who  would  like  to  

what  the  core  and  non-­‐core  tasks  are  that  a  business  

task  is  to  formulate  a  simple  question.  For  instance  ‘is   it   important   to   my   customer   that   I   do   this   or  can   I   outsource   it?’   If   the  answer   is  positive,   then  obviously  this  activity  needs  to  be  retained  and  not  outsourced.  This  way  your  attention  is  focussed  on  keeping  your  customer  happy.  Now  you  know  what  can  be  given  to  a  technology  or  a  service  provider.  

evolved   substantially   over   the   past   two   decades.  The  focus  initially  in  the  emerging  days  was  more  on  costs.  

Today’s   BPO   providers   can   add   strategic   value   to  an  organization  by  providing  actionable  insights  or  intelligence.  This  is  a  result  of  the  tools  being  used  in  the  process  going  through  considerable  maturity  over  a  period  of  time.  So  by  taking  this  route  there  are  some  objectives  that  one  must  look  to  attain.  

Firstly,  this  should  result  in  increasing  the  strength  of  your  company.  This  can  come  from  your  ability  to   now   focus   better   on   the   customer   or   from   the  expertise  built  and  accumulated  by  the  provider.  

Secondly,   you   must   be   able   to   reduce   projected  capital   costs   and   therefore   as   a   result,   reduce  investment  risks.  Thirdly,  it  should  increase  access  

customer   must   improve   and   they   must   be   able   to  perceive  this  improvement.  From  a  vendor  selection  perspective  they  need  to  bring  understanding  of  your  business,  metrics  for  performance  measurement  and  most  importantly,  the  ability  to  adapt  as  your  business  undergoes  changes.

with  providing  a  model  where  the  business  process  is   embedded  with   appropriate  metrics.  What   this  

If   we   can   manage   to   separate   the   routine   from  an   exception   it   is   always   possible   to   provide   a  technology  solution  to  deal  with  the  routine.  

The  goal  then  becomes  how  much  more  can  be  put  in  a  basket  called  ‘routine’  and  how  much  less  can  be   put   in   the   basket   called   ‘exception’.   Basically  this  boils  down  to  a  review  of  both  their  processes  

happen   when,   in   what   order,   and   what   the   red  lines  are.    Once  this  is  in  place  the  ability  to  set  up  exception  rules  will  start  to  emerge  and  providing  information  on  the  go  for  decision  making  becomes  all  the  more  meaningful.  

TECH SAVVY:

Raju Ramesh, Finesse Co-Founder and CEO

73

TECHNOLOGYTALK

Page 74: Accountant Middle East | January 2013

The  UAE  Internal  Audit  Association  (UAE-­‐IAA),  the  local  body  affiliated  to  the  Institute  of  Internal  Auditors  (IIA-­‐Global),  

has  announced  the  appointment  of  Kevin K. Rafiq  as  a  new  Chief  Executive  Officer.  Rafiq  will  be  responsible  for  providing  direction  and  supervision  to  the  committees  of  the  Association,  and  coordinating  with  the  Board  of  Directors  to  strengthen  partnerships  with  various  stakeholders.  Rafiq’s  professional  experience  spans  the  fields  of  international  business,  marketing,  customer  service,  leadership  training  and  development,  strategic  management  and  partnership  development.  A  Magna  Cum  Laude  graduate,  Rafiq  holds  a  bachelor  degree  of  Science  in  Business  Administration  from  Strayer  University-­‐USA,  and  an  MBA  in  International  Management  from  the  University  of  Maryland-­‐USA.

Farook Khimani  –  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

1,  2013.  A  commerce  graduate,  he  

nearly  20  years  in  audit,  consultancy  and  corporate  services  business  of  the  

including  audit,  corporate  services,  administration  and  client  management  of  the  Northern  Emirates.

Anmar Khaznadar  joins  the  Grant  

as  an  Assistant  Manager  for  the  Fraud  and  Forensics  department.  Prior  to  joining  Grant  

Thornton,  Anmar  worked  for  Ernst  &  Young  as  a  Senior  Consultant  for  three  years,  having  spent  four  years  working  with  conventional  and  Islamic  banks  in  the  MENA  region.  He  has  worked  within  an  international  capacity  for  multinational  investment  banks  and  large  corporations  within  various  sectors.  

V.S. Ravi  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

Accountant  from  the  Institute  of  Chartered  Accountants  of  India.  He  passed  the  Chartered  Accountancy  course  in  the  year  May  1999.  He  is  the  Director  of  the  

functions.  He  has  over  eight  years  post  

Accounts.  Ravi  has  been  associated  

accountants  and  trainees.  

Nilesh Ashar  has  joined  KPMG  Lower  Gulf  as  a  UAE  Partner  and  his  role  will  focus  on  leading  the  Firm’s  international  and  

Mergers  &  Acquisitions  tax  advisory  services.  He  is  a  member  of  the  Institute  

of  Chartered  Accountants  in  India  and  was  previously  working  as  a  Director  

Nilesh  brings  over  17  years  experience  working  in  Tax  and  has  led  several  tax  structuring  assignments  for  private  equity  and  sovereign  wealth  fund  clients  on  their  acquisitions  in  the  UK  and  Europe.  Nilesh  has  a  degree  in  Chartered  Accountancy  from  the  Institute  of  Chartered  Accountants  of  India  and  also  a  Bachelor  of  Commerce  from  Mumbai  University.  

Mushtaq Ali Shaikh  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

1,  2013.  Mushtaq  has  been  part  of  the  firm  from  the  last  24  years.  He  is  responsible  for  the  day-­‐to-­‐day  running  of  the  Accounting  function  throughout  the  organisation,  including  budgeting,  trade  finance  activity  and  also  oversees  cash-­‐f low  and  currency  requirements.    

Sumeet Nayyar  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

2013.  Sumeet  has  been  associated  with  UHY  since  2007  and  is  currently  in  the  Consultancy  and  Advisory  division  of  the  

on  the  new  HR  audit  product  currently  

APPOINTMENTSIf you have made a new appointment, promotion or have any relevant hiring

news, please email the details and a photo to [email protected]

74 January 2013

Broadcast Pro B2B GMS 270x207-E.indd 1 10/24/12 6:20 PM

INDUSTRY APPOINTMENTS

Page 75: Accountant Middle East | January 2013

The  UAE  Internal  Audit  Association  (UAE-­‐IAA),  the  local  body  affiliated  to  the  Institute  of  Internal  Auditors  (IIA-­‐Global),  

has  announced  the  appointment  of  Kevin K. Rafiq  as  a  new  Chief  Executive  Officer.  Rafiq  will  be  responsible  for  providing  direction  and  supervision  to  the  committees  of  the  Association,  and  coordinating  with  the  Board  of  Directors  to  strengthen  partnerships  with  various  stakeholders.  Rafiq’s  professional  experience  spans  the  fields  of  international  business,  marketing,  customer  service,  leadership  training  and  development,  strategic  management  and  partnership  development.  A  Magna  Cum  Laude  graduate,  Rafiq  holds  a  bachelor  degree  of  Science  in  Business  Administration  from  Strayer  University-­‐USA,  and  an  MBA  in  International  Management  from  the  University  of  Maryland-­‐USA.

Farook Khimani  –  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

1,  2013.  A  commerce  graduate,  he  

nearly  20  years  in  audit,  consultancy  and  corporate  services  business  of  the  

including  audit,  corporate  services,  administration  and  client  management  of  the  Northern  Emirates.

Anmar Khaznadar  joins  the  Grant  

as  an  Assistant  Manager  for  the  Fraud  and  Forensics  department.  Prior  to  joining  Grant  

Thornton,  Anmar  worked  for  Ernst  &  Young  as  a  Senior  Consultant  for  three  years,  having  spent  four  years  working  with  conventional  and  Islamic  banks  in  the  MENA  region.  He  has  worked  within  an  international  capacity  for  multinational  investment  banks  and  large  corporations  within  various  sectors.  

V.S. Ravi  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

Accountant  from  the  Institute  of  Chartered  Accountants  of  India.  He  passed  the  Chartered  Accountancy  course  in  the  year  May  1999.  He  is  the  Director  of  the  

functions.  He  has  over  eight  years  post  

Accounts.  Ravi  has  been  associated  

accountants  and  trainees.  

Nilesh Ashar  has  joined  KPMG  Lower  Gulf  as  a  UAE  Partner  and  his  role  will  focus  on  leading  the  Firm’s  international  and  

Mergers  &  Acquisitions  tax  advisory  services.  He  is  a  member  of  the  Institute  

of  Chartered  Accountants  in  India  and  was  previously  working  as  a  Director  

Nilesh  brings  over  17  years  experience  working  in  Tax  and  has  led  several  tax  structuring  assignments  for  private  equity  and  sovereign  wealth  fund  clients  on  their  acquisitions  in  the  UK  and  Europe.  Nilesh  has  a  degree  in  Chartered  Accountancy  from  the  Institute  of  Chartered  Accountants  of  India  and  also  a  Bachelor  of  Commerce  from  Mumbai  University.  

Mushtaq Ali Shaikh  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

1,  2013.  Mushtaq  has  been  part  of  the  firm  from  the  last  24  years.  He  is  responsible  for  the  day-­‐to-­‐day  running  of  the  Accounting  function  throughout  the  organisation,  including  budgeting,  trade  finance  activity  and  also  oversees  cash-­‐f low  and  currency  requirements.    

Sumeet Nayyar  has  been  promoted  as  a  Partner  at  UHY  -­‐  an  international  network  of  independent  accounting  and  

2013.  Sumeet  has  been  associated  with  UHY  since  2007  and  is  currently  in  the  Consultancy  and  Advisory  division  of  the  

on  the  new  HR  audit  product  currently  

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