about growth

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Page 1: About growth
Page 2: About growth

Life is about growth

Page 3: About growth

What would you like to be when you grow up?

Page 4: About growth

We are here to help Startups & SME´s to grow..

Page 5: About growth

Apart from the need for Funding,

other essential areas for growth

that are not often considered are…

Page 6: About growth

SKILLS & EXECUTION

Page 7: About growth

This is where About Growth comes in

Page 8: About growth

ROUND A PRE-SEED FUNDING

SERIES B & C

WE ARE BUSINESS PARENTS

Page 9: About growth

OUR PRIMARY FOCUS…

SKILLS & EXECUTION

Page 10: About growth

Investors on Board

With our Executives on the ground

Our Vision for About Growth is to have…

Page 11: About growth

We work with Pan-European Venture Capital firms

Pre-select high-growth potential companies

Biotech, FMCG, Health, Hospitality, Mobile Tech, Sport & Leisure

Investor’s investment criteria

Executive-In-Residence Program (EIR) – Value & Growth

About Growth

Page 12: About growth

DEVELOPMENT

Company Life Cycle

MATURITY

Entrepreneurship & Innovation

Corporate Governance<

OUR MAIN FOCUS

GROWTH

Planning & Execution

Page 13: About growth

Our Process

2 weeks

Due Diligence

Due Diligence Report

WE ASSESS

4 weeks

Investment oversight

SPA & Business plan

WE OVERSEE YOUR INVESTMENT

Ongoing

Pre-selection using VC criteria

Pipeline Report

WE IDENTIFY

3-9 months

Executive-In-Residence Program

Reporting Protocols

TOGETHER WE EXECUTE

Page 14: About growth

Executive-In-Residence Program

Business planning, financial projections, KPI’s

Organization structure, management team, business processes,

management reporting and advisors

Board, investors and advisors

Finance and cash-flow management

SUSTAINABLE MODEL

SALES CULTURE

KNOWLEDGE TRANSFER

Page 15: About growth

Lead Generation

Go To Market strategy

Incentivized team, pipeline, targets

Competitor mapping

Strategic partnerships

Targeted, sales-driven marketing and PR strategy

SUSTAINABLE MODEL

SALES CULTURE

KNOWLEDGE TRANSFER

Executive-In-Residence Program

Page 16: About growth

Key roles in Operations, Finance, Sales, Product.

Working alongside our EIR’s on-the-ground.

Increasing responsibilities.

On-going skills and technical competency assessments.

Access to our multi-disciplinary experts.

Post-program mentorship.

SUSTAINABLE MODEL

SALES CULTURE

KNOWLEDGE TRANSFER

Executive-In-Residence Program

Page 17: About growth

Executive-in-Residence Entrepreneurial Leadership Innovation & New Technologies Scaling Programs Mentoring Finance & Cash Flow Management

We have many years experience in Global Business Growth

Page 18: About growth

Top International Management Coaching Commercial skills Business Development Branding and Communication Best Practices in OECD Corp Governance

We have many years experience in Global Business Growth

Page 19: About growth

EXPERTISE & EXECUTION

Market & Business Development:

Pipeline Building Sales Management & Sales Practices Go-To-Market Distribution & Partnering Team Leadership. People

Page 20: About growth

EXPERTISE & EXECUTION

Marketing & Communication:

Brand Building 360º Communication (Integrated Media) Public Relation Brand consistency Ongoing Campaign Creation

Page 21: About growth

EXPERTISE & EXECUTION

Finance and Corporate Governance

Processes & Controls Cash Flow Management The right investor An effective Board of Directors Plan beyond initial success

Page 22: About growth

Deliverables & Values: Assessment - From briefing to full business evaluation

Brand Diagnosis - Overall view of Brand direction and value

Action Plan - Detailed Sales & Marketing plan of the proposed growth process

Execution - Implementation of the agreed growth path

Support - Ongoing support for the Business to enhance the growth process

Reporting - Regular meetings at Business HQ (Monthly/Weekly depending on need) providing feedback on progress, performance and goals achieved

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Introducing the: About Growth Team…

Page 24: About growth

Gustavo Tissera: Business Development & Sales Combining a degree in senior management from IESE Business School, with extensive international experience, as a senior manager and consultant in the fields of International Marketing, Sales Management & Communication, Business Development and Coaching commercial skills, to managers and sales teams.

Most relevant areas of expertise have been for projects in the Beauty Sector, Fast Moving Consumer Goods (FMCG), Foods, Educational / Business School, Industrial Distribution, Technology, and E-business B2B & B2C models.

International markets with most recent focus have been in Spain, Italy, South Europe, and Latin America.

https://es.linkedin.com/in/gustavotissera

Page 25: About growth

Glenn Goodwin: Creative Director & Brand Communicator

Over 20 years experience in Advertising and Design, working for top Global Brands.

Extensive knowledge in Brand Communication and Innovation.

Freelance Design Director /Art Director working for Creative Companies globally… offering top level strategy, design and conceptual thinking globally from Branding, Advertising, Publication Design, Packaging, to Web Design, Interactive Campaigns and Product design.

Producing award winning design work from Concept through to Final Execution.

Passion for creating intelligent brand ID’s and Communications.

https://es.linkedin.com/in/glenn-goodwin-8876258

Page 26: About growth

Mike Kennedy: Brand Development & Product Marketing

Experienced marketing and strategy professional with global experience in business development, operations, multi-product distribution. New market identification and strategic market positioning for FMCG, beverage, recruitment, internet, television, telecom, leisure/tourism, sports and entertainment sectors.

Strong on creating networks, liaisons and business connections while negotiating and managing strategic partnerships with businesses in UK & Europe, China, Korea, USA and Australia.

Proficient at partnering with core business operations to increase company’s foot print, expand market share, and generate sustainable revenues.

https://www.linkedin.com/in/mike-k-82b7534

Page 27: About growth

Theo Laverty: Finance & Corporate Governance In his former role as Regional Partner and International Director with Grant Thornton and Ernst & Young, he specialized in identifying high growth opportunities, raising the required capital and leading his team into new markets in Europe, Asia and the Americas.

At all times he concurrently managed a high-value client portfolio, guiding and advising major regional and multi-national blue-chip companies, both private and public, on their own aggressive capital raising, market entry and M&A strategies.

He has extensive experience in the financial services, mobile & database technologies and real estate & hospitality sectors.

https://www.linkedin.com/in/theo-laverty-289894108

Page 28: About growth

Parth Shukla: Board Advisor

Entrepreneurial leader in USA & Canada, with a well-rounded experience in high growth companies with Sales, Marketing Operations, eCommerce & Strategy. MBA from McGill University combined with 15+ years of senior Management experience in building and leading high impact marketing teams in Software as a Service(SaaS), Telco & Online Media in North America.

His passion is to motivate people, enable processes and drive strategies to accelerate growth -- through innovative demand generation, brand & social strategies, customer experience mapping, revenue models, strategic decisions and product/market positioning.

https://www.linkedin.com/in/parthshukla

Page 29: About growth

Patrina Mack: Silicon Valley Partner

A noted Silicon Valley advisor to startups, has more than 25 years’ experience in business-to-consumer and business-to-business product, marketing and operational strategy and implementation. Her industry expertise spans the Internet, MedTech, CleanTech, telecom, software, FinTech, and consumer products.

Her passion is to ensure product/market fit. She consults with established and emerging technology companies to optimize their product and business strategy to enhance customer adoption and market penetration.

https://www.linkedin.com/in/visionandexecution0patrinamack

Page 30: About growth

Team & Partners: Multidisciplinary Team with expertise in:

Branding, Design & Communication Strategy & Planning Marketing & Sales Acceleration Business Development Finance E-Commerce Operations

Working in International arenas, such as New York, Boston, Silicon Valley, London, Paris, Milano, Barcelona, Madrid.

We offer a Work Ethic, Dedication & Commitment, Performance driven results, Leadership and also working as part of a team.

Page 31: About growth

The Team client list:

Page 32: About growth

To find out more contact us at…

[email protected]

or come and see the about-growth revolution!

THANK YOU