Abe Stephenson

Fleet & Administration Manager

Common Accident Statistics

Today

• 93% of all accidents due to human error, with driver inattention as the primary cause

• 72% of all accidents include driver inattention in the 3 seconds preceding the accident

• 40% of rear end collisions have no brake application whatsoever

• 60% of road accident fatalities are due to unintentional lane departures

• 4 times likely to have an accident if talking on the phone, 23 times likely when texting

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Other

7%

93% Human

Factor

Other

27%

72% involve

inattentiveness 3

seconds prior

The Value of One Second• Reduction of collision probability with early warning

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Review of Collision Mitigation Options

• Vehicle OEM offerings– Turnkey solutions– No additional supplier touch points– Includes driver-assistance functions

• After-Market– Examples include:

• In-cab and external video systems• Real-time audio alerts• GPS tracking of driver behavior

– Additional supplier and maintenance touch points– Providers flexibility to define specs, parameters, and

features

• Data and reporting output? Or not?

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– Forward Collision Warning (FCW)

– Lane Departure Warning (LDW)

– Headway Monitoring & Warning (HMW) (Tailgating)

– Pedestrian Collision Warning (PCW)

– Speed Limit Indication (SLI)

Mobileye System Features

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DISH Pilot

• Chicago office– 11 service vans / 22 drivers– 1 personal vehicle / manager

• Process– Define parameters for Headway Monitoring alerts

and volume controls– Blind baseline data collection before go-live –

windshield ‘eye’ installed without alert system enabled

– Measure before and after occurrence frequencies of various alerts

– Collect driver feedback

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DISH Pilot Results – Blind Baseline vs. Go-Live

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Lane Departure Warnings – 49% reduction

Headway Monitoring Warnings –

65% reduction

Forward Collision Warnings –

41% reduction

* All alerts tracking recorded by GPS units via OBD II port –3 weeks blind baseline, 6 weeks audio alerts active

DISH Pilot – Driver Surveys

• First Survey – Sep 2014– Unfavorable initial driver experience. In order to

do the blind baseline, could not be upfront with the initial communications, the pilot and its purpose.

– However, 25% of drivers claimed a potential incident avoidance (within the first 2 months).

• Follow-up Survey – Dec 2014– Unfavorable responses dropped from 43% to 29%.

Favorable responses increased from 29% to 51%.– 39% of drivers claimed a potential incident

avoidance (across the first 5 months of the pilot).

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2016 – Expanded Rollout

• Mobileye added to all new vehicle deployments

• Track and report details for each incident with every Mobileye vehicle– Compare both accident rates and accident costs

vs. baseline history

• Provided training through video content and team huddles at local offices – for all drivers

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Measurements and Analytics

• Define baseline accident costs and rates– Multi-year lookback - include vehicle repairs,

workers comp, and 3rd party claims– For additional granularity, separate data between

in-scope and out-of-scope– Calculate baselines for accident cost per mile and

accident rate per mile

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Measurements and Analytics

• Don’t forget about fuel economy!– More conservative driving can result in measurable fuel

savings – i.e. through Headway Monitoring alerts– Only a few % points in fuel economy benefits may pay for

the whole program– Same office MPG measurement example:

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Mobileye Vehicles

Control group -

without Mobileye

Variance -

better / (worse)

Baseline period (weeks or months) 15.2 14.7 N/A

Initial go-live / conversion (first few weeks) N/A - not tracked N/A - not tracked N/A - not tracked

After go-live period (weeks or months) 15.5 14.5 N/A

MPG improvement / (decrease) 0.3 (0.2) 0.5

MPG % improvement / (decrease) 2.0% (1.4%) 3.3%

DISH Mobileye Dashboard

Q415 Q116 Q216 Q316 Q416 Q117 Q217 TOTALS

New Vehicles Added 7 117 44 60 257 150 63 698

On-Road Vehicles 10 0 0 0 0 0 0 8

706

Miles Driven - Mobileye Vehicles (000's) 23 354 925 1,379 1,991 3,067 4,019 11,758

Accidents - Mobileye Vehicles - as compared to baseline rates

% Reduction of In-Scope Accidents 100% 100% 100% 83% 88% 77% 88% 86%

(% Reduction of Out-of-Scope Accidents) 100% 61% 25% 60% 44% 19% 52% 41%

% Reduction of Accident Costs 100% 100% 100% 84% 72% 96% 99% 92%

• In-Scope Accidents include scenarios where Mobileye functionality would come into play• Out-of-Scope Accidents include scenarios like ‘hit while parked’, backing into things, etc.• Note: 100% reduction rate = no incidents reported for that period

Exception Scenarios14

Warning Side Effect Preferred Action Comment

Headway

Monitoring

(Tailgating)

Another driver enters lane ahead -

triggering alert.

Gently lay off gas pedal - alerts will

not continue if Mobileye

recognizes expanding distances

between vehicles.

Headway Monitoring Warnings do

not occur at speeds less than 20

mph (i.e. stop and go traffic).

(Forward Collision Warnings occur

at any speed.)

Re-marking of road lines in

construction zones may create

additional alerts.

Keep eyes on the road and follow

marked lane patterns.

False alerts do not occur in all

situations and are not frequent as

part of everyday driving.

Snow on roads or excessive ice on

windshield covering 'eye' may

prevent ability to identify and

provide warnings.

Keep windshields clear and use

winter weather driving practices

when needed.

Like your own eye, Mobileye may

have a hard time recognizing

roadway lines in the snow.

Speed Limit Off-hour school zone signs or

frontage road signs may trigger a

speeding alert.

No action required after driver

recognizes location of speed limit

sign.

Single audio alert, no recurrence.

Next generation model will only

have visual speed limit indicator.

Pedestrian /

Cyclist

Does not operate during night

driving.

Use normal defensive driving

practices.

Reported occurrence of preventing

a deer collision but animal

recognition is not an advised

benefit of this feature.

Lane Departure

Field Feedback

• Southeast Regional Director – I was out in the field with an OM who drove a vehicle with this unit and it did

everything it claims it does….. The cost is a small price to pay. These units really work!

• Indiana Technician – I’m pretty sure that annoying Mobileye device has actually made me a better

drive too lol.

• Indiana Region Manager– The system also incents good behaviors – correct use of turn signals to prevent

lane departure warnings.

• Oklahoma Operations Manager– The techs did not like it at first. The techs and management team are now on

board. We believe in this product.

• Arizona Region Manager– Re-marking of road lines after construction – the old removed lines still trigger

lane departure warnings.

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Field Feedback

• Driver testimonials – from Chicago pilot office

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