a competitive analysis of online water level visualization tools

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A Competitive Analysis of Web- based Water Level Visualization Tools CartoCon 2014 26 February Olomouc, Czech Republic Robert E. Roth, Chloe Quinn, & David Hart University of Wisconsin‒Madison, United States of America Contact: [email protected] | @RobertERoth This work is supported by NOAA Grant #NA13OAR4170213

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Paper read at CartCon 2014 on February 26th in Olomouc, Czech Republic

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Page 1: A Competitive Analysis of Online Water Level Visualization Tools

A Competitive Analysis of Web-based Water Level Visualization Tools

CartoCon 201426 FebruaryOlomouc, Czech Republic

Robert E. Roth, Chloe Quinn, & David HartUniversity of Wisconsin‒Madison, United States of AmericaContact: [email protected] | @RobertERoth

This work is supported by NOAA Grant #NA13OAR4170213

Page 2: A Competitive Analysis of Online Water Level Visualization Tools

1. Introduction: NOAA Lake Level ViewerClimate Change Adaptation

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Page 3: A Competitive Analysis of Online Water Level Visualization Tools

2. Background: NOAA Sea Level Rise Viewerhttp://csc.noaa.gov/digitalcoast/tools/slrviewer

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Page 4: A Competitive Analysis of Online Water Level Visualization Tools

42. Background: NOAA Sea Level Rise Viewerhttp://csc.noaa.gov/digitalcoast/tools/slrviewer

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52. Background: NOAA Lake Level Viewer

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3. MethodUsability Engineering /User-Centered Design /Use & User Issues

6 after Roth (2011)

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3. Method

competitive analysis: a usability engineering method administered to critically compare a suite of similar applications according their relative merits

potentially appropriate when:

1. the design/development team knows little about the application domain

2. there are limited project resources for a user-based needs assessment

3. there are a large number of competing applications with similar functionality

4. there is a previous version of the visualization tool already in use

after Nielsen (1992), and others

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3. MethodSample of Visualization Tools

Freq. Layer

6 U.S. Federal Agencies

3 U.S. State Agencies

4 University Research Centers

6 Non-profit Agencies

3 Private Industry / Independent Consultant

3 Cross-agency Partnerships

25 Total

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3. MethodCoding Scheme

Theme Topic

1 Cartographic Representation

1a Representation of the Waterline/Flood Extent

1b Representation of Uncertainty

1c Representation of Context Information

2 Cartographic Interaction

2a Interaction Operator Functionality

2b Web Mapping Technology

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Page 10: A Competitive Analysis of Online Water Level Visualization Tools

Theme Topic

1 Cartographic Representation

1a Representation of the Waterline/Flood Extent

1b Representation of Uncertainty

1c Representation of Context Information

2 Cartographic Interaction

2a Interaction Operator Functionality

2b Web Mapping Technology

103. MethodCoding Scheme

Page 11: A Competitive Analysis of Online Water Level Visualization Tools

4. Results: Representation of Waterline/Flood ExtentVisual Variable Framework

after Bertin (1967), others

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location/extent of flooding

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flood depth

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4. Results: Representation of Waterline/Flood ExtentNOAA Sea Level Rise Viewer

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flood-focused solution

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154. Results: Representation of Waterline/Flood ExtentNOAA Lake Level Viewer Mockup

flooded vs. exposed

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Type Definition

Accuracy/Error the correctness or freedom from mistake of a measurement or estimate

Precision/Resolution

the exactness or degree of refinement of a measurement or estimate

Trustworthiness

a catch-all category for additional considerations regarding the dependability or confidence the user has in the information

currency the time span from occurrence through information collection/processing to use

completeness the extent to which information is comprehensive

consistency the extent to which information components agree

credibility the reliability of the information source

subjectivity the extent to which human interpretation or judgment is involved in information construction

interrelatedness the source independence from other information

lineage the conduit through which information has passed

4. Results: Representation of UncertaintyTaxonomy of Geospatial Information Uncertainties

after MacEachren, Robinson, et al. (2005)

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confidence

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completeness

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194. Results: Representation of UncertaintyNOAA Sea Level Rise Viewer

communicating multiple

uncertainties

Page 20: A Competitive Analysis of Online Water Level Visualization Tools

4. Results: Interaction Operator FunctionalityInteraction Primitives

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after Roth (2012; 2013), and others

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‘slippy’ map operators

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filter vs. search

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missed opportunitie

s

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1. The competitive analysis method proved useful for identifying best practices in web-based water level visualization tools, supplementing a user-based needs assessment study.

2. The competitive analysis method suggested possible opportunities for the NOAA Lake Level Viewer, enriching the functional requirements of the tool.

3. The competitive analysis method revealed potential gaps between theory and practice, problematizing suboptimal solutions and stimulating discussion about innovation.

5. Conclusions/Take-home PointsUsing the Competitive Analysis Method

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Page 25: A Competitive Analysis of Online Water Level Visualization Tools

A Competitive Analysis of Web-based Water Level Visualization Tools

CartoCon 201426 FebruaryOlomouc, Czech Republic

Robert E. Roth, Chloe Quinn, & David HartUniversity of Wisconsin‒Madison, United States of AmericaContact: [email protected] | @RobertERoth

This work is supported by NOAA Grant #NA13OAR4170213