8th anniversary issue! chicago socialmedia.modernluxury.com/mediakits/csbridesmediakit.pdf ·...

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CHICAGO SOCIAL MODERNLUXURY.COM NAEEM KHAN, REEM ACRA, VERA WANG... 2014’S MOST GLAMOROUS GOWNS Palazzo’s Big Move to Bucktown Day-of Baubles by David Yurman, Restoration Hardware’s New Registry Offerings and More Reception Perfection at ompson Chicago RUNWAY REDUX: From Peekaboo Cutouts to Spaghetti Straps, Aisle Style is Sexier Than Ever! PLUS Honeymoon Bliss at the Regent Palms in Turks and Caicos ALL FOR LOVE Unforgettable Chicago Couples! 8TH ANNIVERSARY ISSUE! FASHION FORWARD Chicago’s Only True Luxury Wedding Magazine: From the publishers of CS—Chicago’s award-winning luxury lifestyle magazine—MODERN LUXURY BRIDES CHICAGO SOCIAL is the essential wedding resource for the stylish, affluent bride and groom. Featuring everything from couture wedding fashions to luxurious venues, coverage of Chicago’s most extravagant weddings and a photo gallery of our favorite Chicago couples. MODERN LUXURY BRIDES’ oversized, glossy book is the ultimate tool for the local bride and groom that expect the very best. ALSO FROM THE PUBLISHERS OF MODERN LUXURY BRIDES CHICAGO SOCIAL: CS | NS MAGAZINE | FRONT DESK CHICAGO | MODERN LUXURY INTERIORS CHICAGO | MEN’S BOOK CHICAGO | CHARITY & SOCIAL DATEBOOK THE MODERN LUXURY BRIDES NETWORK MODERN LUXURY BRIDES ATLANTA | MODERN LUXURY BRIDES CALIFORNIA | MODERN LUXURY BRIDES CHICAGO SOCIAL | MODERN LUXURY BRIDES NORTH SHORE MODERN LUXURY BRIDES DALLAS | MODERN LUXURY BRIDES HOUSTON | MODERN LUXURY BRIDES SOUTH FLORIDA & THE CARIBBEAN 200 W HUBBARD ST 8TH FLOOR CHICAGO, IL 60654 312.274.2479

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Page 1: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

CHICAGO SOCIAL

NAEEM KHAN, REEM ACRA, VERA WANG... NAEEM KHAN, REEM ACRA, VERA WANG... 2014’S MOST GLAMOROUS GOWNS2014’S MOST GLAMOROUS GOWNS

Palazzo’s Big Move to BucktownPalazzo’s Big Move to BucktownDay-of Baubles by David Yurman, Restoration Day-of Baubles by David Yurman, Restoration Hardware’s New Registry Offerings and MoreHardware’s New Registry Offerings and More

Reception Perfection at ThReception Perfection at Th ompson ChicagoReception Perfection at Th ompson ChicagoReception Perfection at ThRUNWAY REDUX: From Peekaboo RUNWAY REDUX: From Peekaboo

Cutouts to Spaghetti Straps, Aisle Style Cutouts to Spaghetti Straps, Aisle Style is Sexier Than Ever!

PLUSHoneymoon Bliss at the Honeymoon Bliss at the

Regent Palms in Turks and Caicos Regent Palms in Turks and Caicos

ALL FOR ALL FOR LOVELOVE

Unforgettable Unforgettable Chicago Couples!Chicago Couples!

8TH ANNIVERSARY ISSUE!

FASHION FORWARDFASHION FORWARD

M O D E R N L U X U RY. C O M

CHICAGO SOCIAL

M O D E R N L U X U RY. C O M

NAEEM KHAN, REEM ACRA, VERA WANG... 2014’S MOST GLAMOROUS GOWNS

Palazzo’s Big Move to BucktownDay-of Baubles by David Yurman, Restoration Hardware’s New Registry Offerings and More

Reception Perfection at Th ompson ChicagoRUNWAY REDUX: From Peekaboo

Cutouts to Spaghetti Straps, Aisle Style is Sexier Than Ever!

PLUSHoneymoon Bliss at the

Regent Palms in Turks and Caicos

ALL FOR LOVE

Unforgettable Chicago Couples!

8TH ANNIVERSARY ISSUE!

FASHION FORWARD

Chicago’s Only True Luxury Wedding Magazine: from the publishers of CS—Chicago’s award-winning luxury lifestyle magazine—MODERN LUXURY BRIDES ChICagO SOCIaL is the essential wedding resource for the stylish,

affl uent bride and groom. featuring everything from couture wedding fashions to luxurious venues, coverage of Chicago’s most extravagant weddings and a photo gallery of our favorite Chicago couples. MODERN LUXURY

BRIDES’ oversized, glossy book is the ultimate tool for the local bride and groom that expect the very best.

aLsO FROM THE PUBLIsHERs OF MODERN LUXURY BRIDES CHICAGO SOCIAL:CS | NS MAGAZiNE | froNt DESK ChiCAGo | MoDErN Luxury iNtEriorS ChiCAGo | MEN’S BooK ChiCAGo | ChArity & SoCiAL DAtEBooK

THE MODERN LUXURy BRIDEs NETWORKMoDErN Luxury BriDES AtLANtA | MoDErN Luxury BriDES CALiforNiA | MoDErN Luxury BriDES ChiCAGo SoCiAL | MoDErN Luxury BriDES North ShorE

MoDErN Luxury BriDES DALLAS | MoDErN Luxury BriDES houStoN | MoDErN Luxury BriDES South fLoriDA & thE CAriBBEAN

2 0 0 W h u B B A r D S t 8 t h f L o o r C h i C A G o , i L 6 0 6 5 4 3 1 2 . 2 7 4 . 2 4 7 9

Page 2: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

t h e m a r k e t

the chicago wedding

market has an estimated value of $1.4

billion in 2014. chicago will host

an estimated 54,747

weddings in the coming

year.

81%

82%

of MODERN LUXURY BRIDES

rEADErS SPEND $50,000 to

$200,000 oN thEir WEDDiNGS,

CoMPArED to thE NAtioNAL AVErAGE of

$26,000.

of MODERN LUXURY BRIDES rEADErS tAKE ACtioN AS A

rESuLt of rEADiNG our MAGAZiNES. SourCES: 2005-2012 the Wedding report; GfK Mri MoDErN Luxury BriDES 2011 reader Profi le Study, Audience: $150K+; AAM Audited

p u b l i s h i n g s C h e d u l e

fall/winter 2014

AD CLoSE: May 1MAtEriALS DuE: May 1

oN SALE: JUN 15

spring/summer 2015

AD CLoSE: NOv 1MAtEriALS DuE: NOv 1

oN SALE: DEC 15

e d i t o r i a l p l at f o r m

MODERN LUXURY BRIDES is Chicago’s only luxury wedding magazine focused on the local market. With every article, our discriminating editorial team leads our readers through the best of what the city has to offer its savviest brides and grooms.

our award-winning content presents compelling local coverage of the fi nest in wedding fashion, venues, vendors and more.

modern luxury brides regularly features the best in couture wedding fashions, sparkling jewelry, debonair menswear,

enchanting reception sites, over-the-top catering, the savviest local wedding and event planners, trendsetting fl oral and event design, beautiful cakes, unique

invitations, the latest in hair and makeup, hot honeymoon destinations, coverage of the most extravagant local and destination weddings, plus pages and pages of local

wedding resource information

Each issue of MODERN LUXURY BRIDES has a six-month shelf life.

Page 3: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

d i s t r i b u t i o n

targeting the most affluent

couples in chicago and

beyond

Controlled CommerCial Distributed to exclusive luxury venues in the Chicago area , plus

upscale bridal salons, jewelers, high-end retailers, premium bridal events, and targeted CS news box locations in the Downtown, Lincoln

Park, North Shore and other prominent areas reaching the most affluent and upscale consumer base.

events & promotions Events & Promotions Exclusive distribution through MoDErN Luxury BriDES’ two signature wedding events, “An Evening of Bridal Luxury” with Vera Wang and “An Afternoon of Bridal Luxury” on oak Street, and more than 200 other premium bridal events and trunk shows as

seen in our Calendar of Events throughout the year.

newsstand salesSelect and limited distribution to newsstands throughout Chicago and suburbs—targeting the highest economic, geographic areas. Newsstands such as Barnes & Noble, specialty grocers, and other

boutique bookstores.

vip mail Vip Mail Mailed directly to CS’s own exclusive list of pre-registered

brides, top event planners and clientele.

digital d istr ibut ion All issues are available in app format for most digital readers, including Android, iPad and iPhone, and as digital editions on

chicagoluxurybrides.com

subsCr ibers & promotional Subscriptions are available through chicagoluxurybrides.com

SourCE: 2011 GfK Mri MODERN LUXURY BRIDES reader Profile Study, Audience $150K. AAM Audited.

o u r m o d e l

MODERN LUXURY BRIDES ChICagO SOCIaL is the leading luxury bridal

magazine, with unmatched readership, distribution and demographics providing

wedding professionals with the most comprehensive, focused advertising program.

100,000ANNuAL CirCuLAtioN

350,000ANNuAL rEADErShiP

MA

rCiN

CyM

MEr

EriK

A D

ufo

ur

aBC audited and guaranteed

Page 4: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

w h o i s r e a d i n g m o d e r n l u x u ry b r i d e s ?

appealing to the most active luxury

wedding consumer

bride & groom bas iCs Average age ..............................................................................................30College grads ..........................................................................................78%household income. .........................................................................$140,500Net worth .................................................................................. $1,049,000home value. ...................................................................................$732,000investment portfolio .........................................................................$400,700

reader engagementreaders per copy .......................................................................................3.5Average time reader spends with an issue .......................................75 minutesAverage time reader keeps copy .................................................... 3.7 months

purChasing powerVisited or contacted an advertiser (as a result of reading)..............................82%Spent $5,000+ on Jewelry (past year) ........................................................14%Bought Clothing (past 30 days) ..................................................................89%Bought Beauty Products (past 30 days) .......................................................88%Drank top Shelf Liquor (past 90 days).........................................................93%

sophist iCat ionGo to museums ........................................................................................69%Attend live theater ....................................................................................50%Goes to art galleries .................................................................................48%Attends charity events ...............................................................................42%

traveltravelled internationally (past 3 years) ........................................................71%have traveled to Mexico ...........................................................................61%have traveled to hawaii ...........................................................................38%Plan to travel domestically (coming year) .....................................................77%

SourCE: 2011 GfK Mri MODERN LUXURY BRIDES reader Profile Study, Audience $150K. AAM Audited.

69%of our rEADErS PrEfEr to Buy

Luxury BrANDS

27-34AVErAGE AGE rANGE of MoDErN Luxury

BriDES rEADErS

Page 5: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

t h e n e t w o r k

modern luxury brides delivers

the luxury local wedding

market like no other l u x u ry l i f e s t y l e , a f f l u e n t

i n f l u e n C e r s , t h e b e s t n e i g h b o r h o o d s

We reach our wedding audience via print with an unmatched blend of

direct residential mail, controlled luxury wedding retailers, newsstand and

event distribution throughout Chicagoland. this happens selectively in only the

top neighborhoods and retail zones of Chicago and the suburbs, delivering

to an unparalleled audience.

We host and support 200+ luxury wedding events

throughout Chicagoland.

We are the magazine of choice for the finest luxury wedding brands and the

influencers in our community.

[digital savvy]

20,000+digital readers

We have a higher number of APP DoWNLoADS and more interaction

with our apps than any other local luxury wedding magazine. our extensive EMAiL database and a thriving social network of active fACEBooK fans and tWittEr and iNStAGrAM followers further enhance our

digital engagement with readers.

AN

DrE

W B

urK

LE

Page 6: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

MODERN LUXURY BRIDES offers not only the largest advertising space, but also the most comprehensive package of deliverables, giving our advertising partners 360-degree branding capabilities across multiple media platforms.

1 full editorial listing in MODERN LUXURY BRIDES Marketplace section, featuring company information, phone number, website and write-up

2 exClusive online listing on our website, csbrides.com, features company information, phone number, write-up, direct links to your website, email, facebook, twitter and instagram to over 41,000+ monthly impressions and more than 14,000+ monthly unique visitors.

3 event marketing opportunities with MoDErN Luxury BriDES includes two signature events: Afternoon of Bridal Luxury and Evening of Bridal Luxury. Luxury Swag Bags are given to 225+ of Chicago’s most discerning brides-to-be at each event. Plus, receive comp ViP passes for your brides to attend each event ($90 value per ticket)

4 vip bridal leads lists derived exclusively from MoDErN Luxury BriDEs’ two signature luxury bridal events providing: bride’s name, address and wedding date (upon request).

5 Custom bridal show support includes e-blast and calendar listing in-book and online as well as facebook and twitter postings. Note: bridal event/trunk shows only.

6 #1 digital magaZine for weddings providing a direct link to advertiser website with sharing/searching capabilities. MODERN LUXURY BRIDES’ digital edition is audited, connecting to more than 20,000 unique views and growing. Now available anywhere in the world for added circulation.

7 #1 soCial networking sourCe for ChiCago’s engaged Couples, providing facebook and twitter postings for advertiser’s special promotions to reach our subscribers of more than 8,100+ and growing.

8 exClusive member logo for use on your website, business materials or signatures as our preferred partner.

a d d e d va l u e

over $5,000 worth of additional marketing deliverables

our PrEMiEr ADDED VALuE PACKAGE, “AD PLuS 8”

Page 7: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

EVENiNG of BriDAL LuxuryMODERN LUXURY BRIDES’ annual signature event, Evening of Bridal Luxury,

takes place in March and features an exclusive runway show by Vera Wang,

exquisite culinary creations, lavish décor by heffernan Morgan and benefi ts

Bright Pink. Plus, swag bags fi lled with special bridal gifts from luxury brands and

special offers from local favorites throughout the city.

the Crowd More than 350 to 400 stylish, affl uent Chicago brides who expect

the very best and their guests.

the venue the Langham hotel, Chicago

AftErNooN of BriDAL Luxurythe oak Street Council and MODERN LUXURY BRIDES will team up in September

for the eighth annual Charitable Wedding Walk, benefi ting the American heart

Association. Brides will congregate at the Private Dining rooms of Spiaggia to

receive their totes and passports detailing the participating boutiques, such as

Vera Wang, Kate Spade, Waldor Astoria and David yurman, among others.

At the conclusion of their supreme bridal experience, guests will take home a

swag bag fi lled with extraordinary gifts from oak Street’s most exclusive bridal

destinations.

the Crowd More than 400 stylish and affl uent Chicago brides and their

guests will gather for this one-of-a-kind event.

the venue the festivities begin at the Private Dining rooms of Spiaggia, and

the walk continues down oak Street to the Waldorf Astoria, with an after-party at

one of the Gold Coast’s favorite restaurants, Del frisco’s.

e v e n t s

signature affairs with access to chicago’s

elite engaged couples

Page 8: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

r e s u lt s

what our advertisers are saying

about modern luxury brides

CHiCAGo soCiAl

“We’ve been advertising with MODERN LUXURY BRIDES for about three years now and found it extremely benefi cial to be associated and partnered with their stylish

magazine. the publication is geared toward a discerning clientele that appreciates high quality services and products; the editorials offer great insight to its readers and attract those that appreciate the fashion-focused approach that Carasco Photography

takes. MODERN LUXURY BRIDES has strong relationships with their magazine partners and are always happy to connect like-minded professionals so there is a

two-tiered benefi t with being a part of the MoDErN Luxury community.”

CaRa Nava, CArASCo PhotoGrAPhy

“Within the fi rst weekend of the issue’s release, our ad was paid for. i even had one bride tell me that in the Summer issue, alone,

she fell in love with rings from me, found a fl orist, and secured an on site wedding day coordinator. thank you for a stunning

publication. i look forward to working together for many seasons in the future.”

JULIE HOROWITZ, Virtu

“MODERN LUXURY BRIDES’ editorials are always stylish, and the clientele it draws is best

suited for our bridal salon. ultimate Bride and MODERN LUXURY BRIDESare a perfect marriage!”

ELENa GRaPsas, uLtiMAtE BriDE

“i couldn’t believe that MODERN LUXURY BRIDES had only been out two days and i already had a bride come into the store with

the magazine in hand saying she saw our ad in MODERN LUXURY

BRIDES. She bought shoes, a veil and her jewelry!”

sUsaN JaBLONsKI, thE LEft BANK

“MODERN LUXURY BRIDES has been our window to the couture world. thank you for knowing

just how to express our exquisite experience and couture product

to the outside world! your reputation is beyond

spectacular; no other magazine can touch what you do!”

aMaNDa BONNELL,BELLE ViE BriDAL CouturE

“i just wanted to thank MODERN LUXURY BRIDES for the great attention it has brought us at

Jenny yoo Collection. i’ve had many brides come in with the advertisement ripped out from the

magazine inspired and desiring to see it in person! MODERN LUXURY BRIDES has brought us great

recognition in the Chicago market! We’re so glad to be a part of it! thanks again!”

JENNy yOO, JENNy yoo CoLLECtioN

Page 9: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

a d v e r t i s e r s

modern luxury brides’distinguished

brand partners

Agent Provocateur Barneys New york

Belle Vie Bridal Couture the Blackstone Bloomingdale’s

Browning & Sons Carson Pirie Scott

Cartier CD Peacock

Christian Louboutin Conrad Chicago David yurman

the Drake hotel Dom Perignon

four Seasons hotel Geneva Seal

the Godfrey hotel Graff

harry Winston hermes

hotel Aristahotel Chicago

interContinental Chicago the James Chicago Jewels of Lake forest

Jenny yoo Jimmy Choo

Junior League of Chicago JW Marriott Kate Spade

KrugLanvin

Lester Lampert Macy’s

Marshall Pierce Millenium Knickerbocker

Neiman Marcus Nicole Miller

Nordstrom Wedding Suite oak Street Council Palmer house hilton

Park hyatt the Peninsula Chicago

Perrier-Jouët

radisson blu Aqua

ravinia

razny Jewelers

the ritz-Carlton

Sidney Garber

Sofi tel

Steve Quick Jeweler

the Sutton Place hotel

Swissotel

thompson hotel

tiffany & Co

tom ford

trump international hotel

ultimate Bride

Van Cleef and Arpels

Vera Wang

Victoria’s Secret

Veuve Clicquot

Waldorf Astoria

the Wit

and on and on...

Page 10: 8TH ANNIVERSARY ISSUE! CHICAGO SOCIALmedia.modernluxury.com/mediakits/csbridesmediakit.pdf · iNStAGrAM followers further enhance our digital engagement with readers. AND r EW B ur

t h e m o d e r n l u x u ry

n e t w o r k

national reach,

community expertise

MoDErN Luxury is the preeminent luxury lifestyle publisher in the uS with 45 titles spanning the top markets in America. Whether it’s a revealing celebrity profile, a special feature on the chicest trends in design, cutting-edge fashion spreads or an in-depth review of city hot spots, MoDErN Luxury excels in capturing the urbane metropolitan lifestyle. MoDErN Luxury

benefits from the management services of Cumulus Media. As the nation’s second-largest broadcaster, Cumulus Media operates more than 500 radio stations in 120 uS cities, reaching 200 million listeners each week.