6 redzone secrets to social media marketing success
Post on 19-Oct-2014
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http://redzone-creative.com Learn 6 Redzone Secrets to Social Media Marketing Success.TRANSCRIPT
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6 REDZONE SECRETS TO SOCIAL MEDIA MARKETING
SUCCESS
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WHO WE ARE
• OVER 10 YEARS EXPERIENCE• WE’VE TRAINED OH YES WE’VE
TRAINED• WE ARE CONSTANT CONTACT
ALLSTARS• WE’VE TRAINED FOR CSSA,
CHAMBERS, VYP, YPN, WOMEN’S ROUNDTABLE AND MORE…
• NOMINATED FOR STERLING BUSINESS OF THE YEAR
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MY WHYI BELIEVE:• CONTENT IS THE NEW CURRENCY• NEW MEDIA MAKES GENERATING
CONTENT SIMPLE, EASY & EFFECTIVE
• EXPONENTIAL GROW POTENTIAL FOR GLOBAL BUSINESS – VIRAL CAPACITY
• BRAND LOYALTY IS EXPONENTIALLY INCREASED
• TIME MANAGEMENT FOLLOWERS SELF QUALIFY
• SEO VALUE (SEARCH ENGINE OPTIMIZATION)
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Introduction
Engagement“Start a
Conversation”
Relative Content“Share”
Ask“Join Mailing List, Like Our
Page”
Follow-up“Stay in Touch,
e-mail Campaign”
Redzone
Formula
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Social Media Process
Blogging Social Media
Email Marketing
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FOUNDATION• BLOG• FACEBOOK• TWITTER• LINKEDIN• GOOGLE+• YOUTUBE
Without these
pieces working together social media success will be minimal at best.
*some platforms may scale more than others
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WordPress
Google+
YouTube
SOCIAL MEDIA FLOW
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WordPress• Largest Blogging
Platform in The World• WordPress.com vs.
WordPress.org• Scalable• User Friendly• Plays Well With
Others…• Search Engines Love,
Love, Love…
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• Largest Platform with over 1 billion users
• Viral Capacity – Over 200:1 per user.• Custom Apps• Sweepstakes• Over 42% of marketers say FB adds
value to their social media marketing.
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Twitter• Over 100 million users• Aberdeen Group – 17x Customer
Satifaction• All Conversations are indexed by
Search Engines• Brand reputation• Prospecting• Industry monitoring
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LinkedIn• Over 200 million users• 87% of users surveyed said
affected decision making• Showcase expertise • Collaboration and Prospecting• Recommendations• Company profiles
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Google+• Over 360 million users• Exponential SEO value • Google Authorship• Google Hangouts• Google Local Listing – Google
Places
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YouTube
• Over 3 billion views per day• 1 minute = 72 hours of video• 500 years of video viewed each day• More video uploaded in 60 days than
CBS, ABC, NBC created in 60 years.• Viral Capacity – 140:1; Doesn’t take a
professional video to go viral.• SEO (Search Engine Optimization) –
15x the SEO value in video content.
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EMAIL MARKETING• GROW DATABASE• KEEP DATABASE ENGAGED• RE-USE TOP PERFORMING
CONTENT• USE LINKS, PICTURES AND
VIDEOS TO INCREASE ENGAGEMENT
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AUTOMATE
SCHEDULE
ENGAGEMONITOR
SCALE1
HOUR OR
LESS PER DAY
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WHAT’S NEXT
• Fill Out Slip• Schedule Consulting
Appointment• Attend Training• ½ Day & Full Day Workshops• Sign-up for online coaching
program• 951-444-1521• [email protected]