Student Copy

What you get on front covers

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Masthead

Kicker

Cover Line

Secondary Lead

Plug

Graphic Feature or Puff

Selling Line or Banner

Tagline

Feature Article Photo

Anchorage

Flash

Menu Strip

Bar Code

Date Line

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Headline

Caption7.

Web-links?

Ears?

Plug

Graphic Feature or Puff

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Masthead

Kicker

Cover Line

Secondary Lead

Selling Line or Banner

Tagline

Feature Article Photo

Anchorage

Flash

Menu Strip

Bar Code

Date Line

11.

Headline

Caption7.

Web-links?

Ears?

FREEFREE – – Live music Live music downloadsdownloads

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Masthead

Kicker

Cover Line

Secondary Lead

Plug

Graphic Feature or Puff

Selling Line or Banner

Tagline

Feature Article Photo

Anchorage

Flash

Menu Strip

Bar Code

Date Line

11.

Headline

Caption7.

Web-links?

Ears?

e.g. Connotations of the Masthead –In Rock Sound, the connotations with the

masthead I found are the colour of the logo fitting in with the rest of the cover, it gives off a fun kind of feel.

What meaning is added with the interaction between anchorage and photos –The meaning added by the anchorage and photos interaction is the ‘no rules’ idea, the way there are cartoons edited into the photo shows this, because cartoons often don’t follow normal real life rules.

What lifestyles are hinted at in taglines, kickers and use of language in general- a lot of language is slang and terms used by people into the sort of rock genre, everything just kind of draws that sort of person in.

What is regarded as most important on the cover and why you think this is ‘Green Day’ –it draws in fans of the band

What tone / type of language is used- casual, informal, relateable

How front covers are conceived and laid out

Sticks to four main colours: black, white, yellow and red.

Feature photo and background gives a sort of ‘tough’ vibe. The background especially makes it look like they’re coming at you.

‘Hottest’ –inclusion, you want to find out why they’re ‘hot’

Direct mode of address.

Lots of information on left third

Again sticking to the four colours of black, yellow, red and white

Direct mode of address

Interaction between photo and anchorage (sign made with lead singer’s hand as if he’s looking through a spyhole relates to ‘dark secrets’)

Black clothing fits in with colour scheme of magazine

Four main colours used here are again, black, white, yellow and red (with the exception of the background)

Serious looks (direct mode) and blank clothing tie in with the ‘uncensored’ anchorage, and also ties in to the genre of the band.

Inviting language- ‘Meet America’s latest sensation’, ‘Look who’s back’, ‘Never seen before’ draws you in.

Lots of information in left third.

Direct mode of address can appear ‘in yer face’, serious, warm…

Indirect mode of address can be mysterious, lively, sombre…

Creates a wacky, fun image, sharing an identity with the reader that offers the ‘independence’ of indie music.

Enigma – what are they getting up to now?

COLOUR - Is a colour scheme used? Is it the same with every issue or switch according to the images? Is there a pattern as to where colour is used? Does colour have its own meaning?

FONTS - Roughly how many different fonts (not sizes) are used? Can you link the same fonts with the same conventions?

STYLE - What look and feel is created? How much does the cover image contribute to this? What photographic techniques are used? Describe the mode of address and overall look e.g. invitational, mysterious etc. Is a theme used e.g. futuristic? Does an enigma prompt the reader to ask questions?

USE OF SPACE - How has the rule of thirds been used? Does the left-third dominate? Is the use of space typical e.g. masthead top-left, headline sitting at the bottom of the mid-third etc.? Is it spread out, blocky, chaotic? Is there any dead space or white space?

CONCLUDE – Why do you think it is designed as it is? Does it reinforce or challenge the typical conventions? Is it: poster-style, busy , loud, inyerface, smooth, slick, stylish, fun etc.?