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Page 1: 57N MARKET PLAN.compressed
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EXECUTIVE SUMMARY

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Members from VESTA Product Management Team are talented Chinese who graduated from accredited colleges in the United States. They know both Chinese and American culture very well and always keep updated about related Chinese laws and policies as well as the Chinese media industry.

EXECUTIVE SUMMARY

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In addition, VESTA has an excellent Video Production Team. This team is formed by media and film professionals, our work cover financial products, real estate projects, political news reports, transnational films, etc. These great productions have been displayed in the National Gallery of Art, China Shanghai Television Station and most popular online platform in China. VESTA has a broad cooperation with several top level media platforms in China such as China ShanghaiChina such as China Shanghai Television, Tencent, IQIYI, Pear Video and KanKan News. Moreover, VESTA has its own social media platforms includingVESTA WeChat public account, VESTA Facebook fan page, VESTA Youtube Channel, VESTA Weibo account and VESTA official website:www.vestainvestment.com.

VESTA Product Management Team and Video Production Team worked closely in the past year of 2016, and made remarkable achievements. Themost-viewed online video reached 2.5 million and the most clicks of singlemost-viewed online video reached 2.5 million and the most clicks of singletext post reached 60,000 in 3 months. We would post the latest status of the 57N project from early stage project introduction, mid-stage project tracking and late stage customers’ feed back on our incredible platforms. VESTA would like to build a platform that reach better communication between Four Points and customers.

EXECUTIVE SUMMARY

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VESTA has a customized promotion plan for Four Points.Based on 4 vital steps of 57N Project (development/pre-sale/project completion/customers’ feedback), VESTA has developed a specific, workable proposal for Four Points, which will all be promoted on our influential multi-platform. There will be 5 major methods in this plan: video production, media promotion, local events, project tracking media promotion, local events, project tracking Vand clientfeedback.

EXECUTIVE SUMMARY

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EXECUTIVE SUMMARY

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EXECUTIVE SUMMARY

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EXECUTIVE SUMMARY

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Platform Promotion

1. WeChat:$500/time $2,000/month (4 times) $10,000/6 month (24 times)

$22,000/year (48 times)

2. Weibo:$500/time

3. Other Video Platform in China: $700/time (Tencent Videos/Pear Videos/

Oriental Financial/China Business Network)

4. Facebook: $500/time

5. YouTube: $500/time

6. Email List: $800/time

7. VESTA high-net-worth individuals’ WeChat group promotion: $1,000/time

8. VESTA DMV agent club’s WeChat group promotion: $1,000/time

9. VESTA High Quality Clubs (Liyuan Club & Mingshi Club): $1,000/time

VIDEO PRODUCTION &PROMOTION(currency:USD)

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Video Category:

1. Live Stream for Event:$20,000/hour

$38,000/ 2 hours

2. Video Production:from $3,000/per video to

$10,000/per video (min 3 minutes max 5minutes)

(depends on the film time and editing time )

3. Reality Show: VESTA production team director

visit 57N (at least 2 cameras): $12,000/video visit 57N (at least 2 cameras): $12,000/video

4. Advertising Video:$300/second

(max 30 second)

5. Video Shooting in China: $5,000(Following

Shot Per Day)(included in the premium package)

Broker Events:

Memorable networking events at the property that

will enable you to connect directly with prospective

customers and brokers within the environment of the

product you are promoting.

1. VESTA Club (high-net-worth individuals)

$10,000/time

2. VESTA DMV Agents Events

$10,000/time

VIDEO PRODUCTION &PROMOTION(currency:USD)

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VALUE PACKAGE(The prices below are unit prices.)(currency:USD)

* means: our suggestion is to produce more than one video monthly

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VALUE PACKAGE(The prices below are unit prices.)(currency:USD)

* means: our suggestion is to produce more than one video monthly

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VALUE PACKAGE(The prices below are unit prices.)(currency:USD)

* means: our suggestion is to produce more than one video monthly

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CUSTOMIZED PLAN

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APPENDIX VESTA SOCIAL MEDIA

In China, social media is not only helping you to make friends but also to earn money. Take advantage ofsocial media in China will help company to get better awareness and more business. VESTA attractedmillions of followers on its unique social media platforms in 2016.

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VIDEOS WE MADE

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VIDEOS WE MADE

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