กลยุทธ์การบริหารการเงินโรงพยาบาล
DESCRIPTION
บรรยายผู้บริหารการเงินโรงพยาบาล ที่มหาวิทยาลัยธรรมศาสตร์ รังสิตTRANSCRIPT
FINANCIAL VITAL SIGNS
Human, technical and financial resources available for health
care delivery are limited, and must therefore be managed
efficiently.
213,664,052 211,044,438 254,122,535 377,410,553 306,541,134 383,125,176
503,760,818506,974,518 561,171,071 665,636,246 630,402,323
713,896,961
359,335,312
359,914,504 391,617,475 391,338,145 419,421,665439,518,585
340,845,367 340,687,475 371,518,378 374,341,746 404,005,162 422,196,822
1,005,818,293
998,994,4961,072,150,978
1,191,887,346 1,142,611,7041,238,743,086
572,999,364 570,958,941645,740,009
768,748,698 725,962,799822,643,761
52,063,269
305,993,789
763,716,638
1,037,812,844
1,507,565,326
60,068,501
277,982,530
617,677,933
963,664,380
1,361,327,090
-8,005,23228,011,258
146,038,705
74,148,465146,238,23652,063,269
300,262,924
747,347,993
1,015,028,458
1,464,407,222
54,784,243
262,001,735
586,503,143
916,420,387
1,296,623,075
-2,720,974 38,261,189
160,844,850
98,608,071167,784,148
1,464,407,222
1,448,814,860
1,323,694,976
1,296,623,075
1,274,377,427
1,378,709,722
167,784,148
174,437,433
-55,014,747
-60,000,000 340,000,000 740,000,000 1,140,000,000 1,540,000,000
2555
2554
2553
:
XXX
54 55
1.7%
:
XXX –
344,990
323,873
368,950
59,5
13
27,7
32
62,1
81
104,574
101,633
61,679
24,9
92
73,3
56
43,0
52
257,084
296,458
295,381
43,0
23
45
,76
258
,109
68,664
70,057
72,874
425,676
392,026
373,571
93,473
66,589
65,978
0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000
2555
2554
2553
UC UC
UC - AE/HC/DMI UC-
EMS
UC-CF
UC .5%
UC AE/HC/
DMI
311,401
336,668
363,145
173,430
151,891
167,492
373,758
353,984
336,676
55,0
50
50,8
37
47,2
29
142,023
147,116
142,466
26,7
30
22,8
70
24,7
93
32,8
68
32,2
26
33,3
72
37,0
78
37,2
64
36,8
39
43,6
61
39,0
99
46,5
04
35,5
69
30,5
61
33,9
49
0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000
2555
2554
2553
:
front office
back office
XXX –
Improving Financial Performance
Health Care Services
Plan and implement strategy
1. Grow market share and revenue
2. Improve operational efficiency
3. Invest or Optimize use of capital resources
1. GROW MARKET SHARE
AND REVENUE
Clinical Service Strategies
Contracting Strategies
Affiliate Clinic Strategies
1. Grow market share and revenue
• Emphasize convenience delivery one
stop)
• Identify and meet distinct local market
needs Variables that define a sub-market
include drive times between providers, the
age of the population, income levels and
disease states, among other demographic
factors
1. Grow market share and revenue
• Be proactive in patient outreach
"customer service" by providing services
like care navigators, web-based
appointment scheduling and
transportation
• Adopt a customer opportunity perspective
from a patient perspective to a customer
opportunity perspective
• Disrupt the notion of "patient loyalty A
patient's choice of a health system can be
driven by a bigger set of economics
1. Grow market share
• Segmentation
–
–
– International
Grow market share
• Cost Center Profit Center , Revenue Center
–
–
– Convenience care clinic
Grow revenue
•
–
–
•
– Affiliate “business”
–
–
Grow revenue
• Niches markets
– Time spend management
– Advance scheduling
• Alternative Revenue
– Market segmentation
– Hospital International
–
1.
2.
3.
4.
5.
•
•
•, DRG profile
•
Case mix index
0.0000
0.5000
1.0000
1.5000
2.0000
2.5000
3.0000
3.5000
2547 2548 2549 2550 2551 2552 2553 2554 2555 2556
CMI 2547-2556
•
•
•
• ,
• ,PP
• DMIS – , –,
• , ,
• on top
2. IMPROVE OPERATIONAL
EFFICIENCY
Typically the resources in any hospital are:
doctors, nurses, operating rooms, waiting rooms,
number of beds, laboratory, etc.
Managing Demand
• Demand partitioning (walk-in vs. appointments)
• Promoting off-peak demand
• Developing complementary services : NON-
CLINICAL SERVICES
Managing Sunk cost
• Quality
• Safety
• A new paradigm advocates making more and better use of existing assets and by pursuing improvements incrementally and at the bedside. – flexing intensive care unit beds
– improving operating room efficiencies
– rationalizing health care capacity
A randomised trial comparing the cost effectiveness of different emergency
department healthcare professionals in soft tissue injury management. BMJ Open
2013;3:e001116 doi:10.1136/bmjopen-2012-001116
Managing Sunk cost
•
•
• Generic Drug
-
• Gen Y Gen Y
•
–
–
Cost management
3. INVEST OR OPTIMIZE USE
OF CAPITAL RESOURCES
Feasibility study
เกณฑ์ XXX เกณฑ์ MMM Mmm Mm เกณฑ์ SSS SSs Sss Ss
>500
เตียง90 เตียง 60 เตียง
11
การหมุนเวียนของ
สินทรัพยบ์ริการเฉล่ีย(
รอบต่อปี )≥ 2 1.6 ≥ 2 2.4 2.6 2.9 ≥ 2 2.5 2.3 3.2 1.7
1
อัตราก าไรขั้นต้นไม่รวม
ค่าเส่ือมราคาและค่าตัด
จ าหนา่ย
≥ 0.0% 16.7% ≥ 0.0% 18.1% 15.9% 25.2% ≥ 0.0% 20.0% 14.3% 9.1% 15.5%
2
อัตราก าไรจากการ
ด าเนนิงานและโครงการ
ไม่รวมค่าเส่ือมราคาและ
ค่าตัดจ าหนา่ย
≥ 0.0% 5.8% ≥ 0.0% 1.8% 5.1% 10.3% ≥ 0.0% 2.6% 1.5% -3.9% 6.0%
3
อัตราก าไรสุทธิไม่รวมค่า
เส่ือมราคาและค่าตัด
จ าหนา่ย
≥ 0.30% 11.5%≥
0.17%7.1% 6.4% 10.9% ≥ 0.19% 3.1% 3.4% -3.5% 3.9%
1ต้นทนุด าเนนิการ
ทัง้หมดต่อ RW
ค่าเฉล่ีย
Percent ile
15 , 0 3 410,513
ค่าเฉล่ีย
Percent ile
14 , 8 2 819,160 12,363 18,882
ค่าเฉล่ีย
Percent ile
14 , 8 2 814,160 16,611 13,384 11,483
2ต้นทนุด าเนนิการ
ทัง้หมดต่อ OPD Visit
ค่าเฉล่ีย
Percent ile
9 4 0
876ค่าเฉล่ีย
Percent ile
6 9 1
610 377 474ค่าเฉล่ีย
Percent ile
6 9 1
400 572 432 516
2 ทนุส ารองสุทธิพอเพียง
ต่อค่าใช่จ่าย (เดือน)≥ 3.0 5.2 ≥ 3.0 0.9 4.6 5.0 ≥ 3.0 2.6 7.4 0.9 1.2
Operating analysis
ดัชนี
Estimated Cost analysis
Profitability Ratio
Managing Capacity
• Labor
– Availability
– : Gen Y
• Technologies
– Availability
– Maximize utility
– Space – flow management
Standard attributes for capital evaluation
Blue ocean strategy : value innovation
Blue ocean strategy : Optimize Hard
Resources
Eliminate factors
* Out patient registration desk
Reduce factors
* Bystander dependency* High value inventory / cost
Blue ocean strategy : Optimize Soft
Resources
Raised factors
* Patient education* Nursing care* Room hygiene
* Billing procedures
Which factors should be created that has never offered
* Spacious seating arrangements* Patient friendly workflow* Avenues of relaxation for bystanders* Health food courts
• Nova Medical centre : 24
– ambulatory surgery
• Mayo Clinic Health Manager :
– a free tool that creates the ability for people to easily manage their families health online.
• HelloHealth :
– mixing office and online visits to give people personal attention from their neighborhood doctor when and how they want it.
• Parrish Medical Center :
– improve their culture and the engagement of its employees (who worked together to eliminate over million in hospital costs)
• InstyMeds™ :
– fully automated ATM-style dispenser of prescription medications.
Increase
Reduce
Assets