Got Citrix XenMobile® or thinking about a roll-out? View an on-demand webinar presented by Aternity and Citrix and learn how to ensure that your mobile apps deliver an excellent user experience. The session presents real-world lessons for how Aternity Workforce APM adds value to Citrix XenMobile: - Validate expected gains in productivity by comparing business activities over time, by department, and across mobile and wired devices - Determine whether SLAs are met by analyzing business activities by department and geography - Compare the performance of mobile apps across geographies, carriers, devices, and OS versions to optimize performance - Proactively detect and analyze mobile app incidents by severity, impacted users, and business locations, to prioritize response Interested in learning more? Register for the ondemand webinar: http://www.aternity.com/resources/on-demand-webinar-citrix-aternity/
Citrix has successfully evolved over the last 15 years
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Just look at how we have grown our offerings as the market has changed but building on our foundations in connecting people to apps remotely. Then via virtualisation seperating phusical from logical. Then transforming workspace, workflow and the workforce.
Citrix seamlessly and securely unites apps, data and services on any device over any network, any cloud
...so any device can be a state-of-the-art workspace
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Our portfolio spans from social collaboration, to access and data security to virtualization and secure mobility, to networking and cloud infrastructure, and we have leadership in each of our market segments. #1 in desktop virtualization, #2 networking, #2 in web collaboration. And we believe that OUR solutions are the engine that powers mobile workspaces that enable users to work from anywhere, with service being delivered from anywhere. To deliver This workspace you need an entire portfolio of solutions that together can securely deliver the apps, desktops, files and services seamlessly to any user, on any device, over any network.
In a recent study Citrix asked enterprise IT professionals what are the most important mobile apps to the organization. It’s no surprise that email came in at #1. What’s interesting is that there were a lot of other mobile applications that are being used by a high percentage of enterprise customers everyday. These numbers are growing. Not just the number of applications deemed business critical but the percentage of organizations that are using them. Citrix has been paying close attention to this trend for years. We have industry leading products in almost every one of these key mobile application product categories. Mobile email (secure) – WorxMail Enterprise file sync and share/SharePoint access – ShareFile Secure Browsing – WorxWeb Web Conferencing/Collaboration – GoToMeeting/Podio The Citrix mobile application strategy gives us a major advantage when it comes to user experience and user productivity. At Citrix we feel that user experience is the key ingredient that will tip the scales in our favor with respect to customer buying criteria
But just as the “consumerization of IT” has changed the device landscape, the “enterprization of apps” has led to an explosion of 3rd party or custom built apps that have led to a security blind-spot in your enterprise. Saying “no” to these apps is just not a reasonable response. With that in mind, The Mobile Solutions Bundle includes MDM Technologies that allow IT to put the right amount of security around these apps. Key concepts: App configuration, security and policies Data security via content vault App access and performance via micro-VPN Native app communication Support for custom or third-party apps
Controls like: • Data encryption • Authentication • Secure lock and wipe • Inter-app policies • Micro VPNs
ANY APP CAN BE A WORX APP
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Enterprise enable any mobile app
App App App
App Preparation Tool
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But just as the “consumerization of IT” has changed the device landscape, the “enterprization of apps” has led to an explosion of 3rd party or custom built apps that have led to a security blind-spot in your enterprise. Saying “no” to these apps is just not a reasonable response. With that in mind, The Mobile Solutions Bundle includes MDM Technologies that allow IT to put the right amount of security around these apps. Key concepts: App configuration, security and policies Data security via content vault App access and performance via micro-VPN Native app communication Support for custom or third-party apps
And that brings us to the main topic of today – apps – and managing and measuring the performance of them. Our focus on Workspaces is about an app on any device. This matches very closely with Aternity’s strategy across traditional applications and mobile applications. Their technology overlays our workspace technology suite in a highly complementary manner…..
Founded in 2005 Headquartered outside of Boston, MA Used by F500 companies in every major vertical Installed on millions of Enterprise devices
• Physical & Virtual Desktops • Mobile Devices
Deployments from 1K to 100K+ devices Closes the visibility gap within all APM tools Any Application Any Device Any User
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Aternity has been around for about 10 years, focused on the Fortune 500 is installed on 2.5-3 million devices monitoring 1000s of applications at companies in every major vertical market to ensure excellent end user experience.
When you look at key trends driving our market, it’s clear that the end user is at the center of converged “next generation” computing services that integrate cloud, mobility, and virtualization. A few statistics on this infographic show the central position that the user plays in these trends. Bottom right – typical corporate employee uses 3 devices during the day – their mobile on their commute, their laptop while they’re in their office, and a tablet while they’re in the meeting room. IT needs to be concerned with ensuring user experience on all of the devices. Lower left – 50% of enterprises not ready to manage mobile apps and devices. Although that’s a scary number, it’s even scarier to think that the % of enterprises ready to manage mobile, together with virtual, and physical devices, must be even lower. Top left – cloud – 90% of organizations will have data in the cloud, infrastructure beyond their direct control. The challenge is clear – IT must find a way to manage these technologies in a seamless way, as the workforce moves among applications and devices throughout their day. Sources for data quoted on this slide: Top LEFT quadrant, “By 2019, 90% of orgs will have personal data…”: Source, Gartner – June 2013: http://www.gartner.com/newsroom/id/2513615 DIRECTLY BELOW, “By the year 2018, 37% of mobile data traffic…”: Source, Cisco Report - Globally, cloud applications will account for 90 percent of total mobile data traffic by 2018” http://www.cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/white_paper_c11-520862.html BOTTOM LEFT, “50% of enterprises are not ready to manage…” Source, Enterprise Mobility Survey, Aternity:http://www.aternity.com/resources/2013-mobile-it-survey/ BOTTOM RIGHT, “The Future: Industry pundits expect 100-125 million VDI, “ Source, Brian Madden, http://searchvirtualdesktop.techtarget.com/opinion/If-VDI-adoption-stalls-at-20-percent-youll-still-need-to-deliver-Windows-applications BOTTOM FAR RIGHT, “The typical corporate employee uses 3 devices daily, Source Forrester: http://blogs.forrester.com/frank_gillett/12-02-22-employees_use_multiple_gadgets_for_work_and_choose_much_of_the_tech_themselves (50% = typical for our purposes) “37% of employees using mobile devices use them for more than 60 mins a day…” Source, Enterpise Mobility Survey, Aternity: �http://www.aternity.com/resources/2013-mobile-it-survey/ TOP RIGHT, “Of Surveyed companies, 82% allow some/all workers…”, Glider blog post, June 2013: http://futureofwork.glider.com/byod-bring-your-own-device/ �
Industry analysts like Gartner and Forrester Research -- refer to the challenge with current APM tools -- as ‘The Visibility Gap’ – the gap between the information provided by traditional infrastructure monitoring tools and the real experience of the end user. So let’s start our discussion by understanding why we have this visibility gap in the first place. The reason lies in the difference between User-centric, Proactive IT Management, and Data center-centric, Performance & Availability monitoring. Most monitoring & management technology has primarily been focused on monitoring the performance and availability of the application components that reside in our Data Centers. There are monitoring tools that focus on web servers, app servers, databases, and hosts. Network and storage management tools focus on those components. Virtual monitoring tools focus on the hypervisor and OS resources. And Mobile Device Management (MDM) and Mobile App Management (MAM) are focused on metrics and analytics having to do with mobile devices and apps, respectively. The problem with this siloed approach to IT management is that it lacks the perspective of what end-users, the workforce, are actually experiencing as they use applications to conduct business. These separate monitoring tools can all show “green” to the IT Ops team, indicating satisfactory component performance and availability, when in reality <click to advance>
The user is experiencing slow performance on their device when they execute critical business activities, like applying a credit, looking up a patient record, executing a trade, or using a mobile app in the field. The problem is that you can’t measure End User Experience from the vantage point of the Data Center “looking out” - you can only measure End User Experience from the End User’s perspective “looking in” ---- and that’s the primary reason for the “Visibility Gap.”
Aternity Workforce APM closes your APM visibility gap by focusing from the perspective of the end user's device on the user’s experience of all applications across all devices
APM products focus on the performance of web-based applications, one at a time, from the vantage point of the data center
mAPM products focus on app diagnostics for mobile app developers
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To close the “Visibility Gap”, we need to have an integrated view of the multiple streams of data that together provide us with a clear and comprehensive portrait of real end user experience. And this is exactly what Aternity does, effectively transforming every device – physical, virtual, and mobile – into a self-monitoring platform is that user experience aware. With Aternity, the user, not the infrastructure, is at the center of APM. Aternity focuses from the perspective of the end user’s device on the user’s experience of all applications across all devices. <second bullet> In contrast, most other APM products (like AppDynamics, New Relic, etc) focus on the performance of web-based applications, one at a time, from the vantage point of the end user. <third bullet> And when it comes to mobile APM products (like Crittercism), they primarily provide app diagnostics for mobile app developers, and lack key capabilities for measuring and improving workforce productivity. One of the unique capabilities of Aternity is its ability to monitor almost any business process within any application running on any type of physical, virtual or mobile device – out of the box, in other words with no programming required. Aternity’s support of End User Activity Monitoring extends across the broadest range of application technologies including Thick Client, Web-based, Rich Internet, Productivity Apps like Office and Outlook, Java, .NET, Android and iOS applications. Let’s spend a few minutes exploring how Aternity closes the Visibility Gap -- in order to deliver the benefits of a user-focused IT approach.
Enterprises can define user interactions in the context of a business workflow – a single step (“apply credit”) or a more complex sequence of business activities
These business-defined user interactions provide the business context to measure, manage and improve workforce productivity
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The first requirement to measure, manage, and improve workforce productivity is to rely on tools that understand how business gets done. Applications used by your workforce may be part of a single step business activity, such as “apply credit,” for a retailer, or part of a more complex user workflow, consisting of a sequence of business activities, such as “resolve a disputed charge.” Unlike existing APM products that primarily report application diagnostic data like SQL and code level execution times, URL response and page load times, or HTTP and TCP errors, Aternity enables you to define user interactions with applications in the context of a business workflow, to measure, manage, and improve workforce productivity. With Aternity, any user interaction or network event can be used to create a “signature” that defines a business activity. Signatures define the start and end events that the business wants to measure, and can represent a single interaction or a multi-step business process. Neither application development skills nor Aternity engineering skills are needed to create signatures. They are configured from the Aternity console, and can be changed on the fly without redeploying the application. This screen shot shows how an Aternity administrator can create a signature for the “Apply Credit” business activity, by specifying the start and end points for that activity.
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