5 tips to shoot better photos for your online …...2019/04/23 · to your target audience. 1....

CANON FOR YOUR ONLINE FASHION STORE Do you have your own blogshop or clothing line? Then you will need visuals captivating enough to inspire your customers to buy. Nothing creates a better first impression than a series of beautiful photos. Here’s a step by step process to help you create your own lookbook or visual assets for your online fashion store. Products shot with a white background are good, but pairing them with a textured background or foreground will help to tell a better story. For example, using an oak block creates a more interesting visual. Do your research and find out what appeals to your target audience. 1. STYLE & SHOOT YOUR ACCESSORIES More and more blogshop businesses are hiring models for their lookbooks and collections. Find a model that fits your brand’s design ethos, and the look and feel you want to portray in your collection. 2. FIND THE RIGHT FASHION MODEL Most professional models are able to grasp the concept and perform, and it is up to you to find the angles when photographing them. Shoot full length, mid-shot and up close to capture a variety of looks. 3. DISCUSS WITH YOUR MODEL The close-up details of your products are important because your potential customers would want to have a closer look before deciding on a purchase. Make sure that you showcase your accessories elegantly with the help of your model. 4. CAPTURE THE DETAILS Finding the right location can help create a story, inspire your customers, and bring out your clothes even more. Have a place in mind before engaging any third party, and having a quick recce the day before can help keep the photoshoot organised and efficient. 5. FIND THE RIGHT LOCATION 5 TIPS TO SHOOT BETTER PHOTOS PRODUCE THE MOST STUNNING PHOTOS FOR YOUR ONLINE STORE www.snapshot.canon-asia.com Lenses and cameras are for illustration purposes and may not represent the actual product. SET Q AF ON INFO SET Q AF ON MENU INFO

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Page 1: 5 Tips to Shoot Better Photos for Your Online …...2019/04/23 · to your target audience. 1. STYLE & SHOOT YOUR ACCESSORIES More and more blogshop businesses are hiring models for

CANON

FOR YOUR ONLINEFASHION STORE

Do you have your own blogshop or clothing line? Then you will need visuals captivating enough to inspire your customers to buy.

Nothing creates a better first impression than a series of beautiful photos.

Here’s a step by step process to help you create your own lookbook or visual assets for your online fashion store.

Products shot with a white background are good, but pairing them with a textured background or foreground will help to tell a better story. For example, using an oak block creates a more interesting visual. Do your research and find out what appeals

to your target audience.

1. STYLE & SHOOT YOUR ACCESSORIES

More and more blogshop businesses are hiring models for their lookbooks and collections. Find a model that fits your

brand’s design ethos, and the look and feel you want to portray in your collection.

2. FIND THE RIGHT FASHION MODEL

Most professional models are able to grasp the concept and perform, and it is up to you to find the angles when

photographing them. Shoot full length, mid-shot and up close to capture a variety of looks.

3. DISCUSS WITH YOUR MODEL

The close-up details of your products are important because your potential customers would want to have a closer look before

deciding on a purchase. Make sure that you showcase your accessories elegantly with the help of your model.

4. CAPTURE THE DETAILS

Finding the right location can help create a story, inspire your customers, and bring out your clothes even more. Have a place