5 Business Models ForHandmade Entrepreneurs

Presented by Donna Maria Coles JohnsonFounder & CEO, Indie Business Network

Tennessee Soap and Candle MeetingMay 4, 2013, Nashville, TN

Friday, May 3, 2013

5 Business Models

• Clubs and subscription boxes

• Teaching and information sharing

• Customization and personalization

• Online Community

• Studio sharing and co-working

2Friday, May 3, 2013

Clubs and Subscription Boxes

• Recurring revenue (monthly, quarterly ...)

• Elements of surprise and fun

• Sharing and “reveals”

• Customers market the products for you

3Friday, May 3, 2013

4

Friday, May 3, 2013

5

Friday, May 3, 2013

6

Friday, May 3, 2013

Teaching and Information Sharing

• Nyah Beauty - handmade soap

• Handmade Soap Coach - teaching

• The Soap Masters - event

7Friday, May 3, 2013

8

Friday, May 3, 2013

9

Friday, May 3, 2013

10

Friday, May 3, 2013

Customization

• Truth Art Beauty http://truthartbeauty.com

• GCD Spa http://gcdspa.com

• Masque Apothecary http://masque-apothecary.com

• Crunchy Betty http://crunchybetty.com

• Grannies, Inc. http://granniesinc.co.uk

11Friday, May 3, 2013

12

Friday, May 3, 2013

13

Friday, May 3, 2013

14

Friday, May 3, 2013

Online Community

• Transitioning Movement

• http://www.transitioningmovement.com

• “Go natural, plus get your daily dose of healthy hair advice, lifestyle tips, fashion, celebrity exclusives and more ...”

15Friday, May 3, 2013

16

Friday, May 3, 2013

Studio Sharing andCo-Working

• Gather NC http://gathernc.com

• http://raleigh.craigslist.org/off/3749473285.html

17Friday, May 3, 2013

18

Friday, May 3, 2013

Indie Business Networkhttp://IndieBusinessNetwork.com

Product liability insuranceProduct photography servicesSuccess calls, classes, webinars

Artisan entrepreneurial personal developmentCoaching and mentoring

http://facebook.com/IndieBusinessFans

http://twitter.com/IndieBusiness

IndieBusiness@gmail.com

(704) 291-7280

19

January 26-February 4, 2014

http://IndieCruise.com

Friday, May 3, 2013