4 tips for customer service that's anything but small

4 Tips for Customer Service that’s Anything But SmallBy Small Businesses, For Small Businesses

A whole generation of new businesses, like Uber, are upending traditional markets by offering better customer experiences. With an awesome experience, startups and small businesses can successfully take on well-established competitors. Here are four ways you can do it too:

You need to be constantly in touch with your customers, actively soliciting their feedback, because unhappy customers don’t always tell you they’re dissatisfied. They tell others, or they simply walk away. The converse is also true. Happy customers tell their friends and relatives, and that’s a big key to how we continue to grow.

-Mark Kushinsky, Founder & CEO, MaidPro

1. Gather Customer Feedback

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http://blogs.salesforce.com/company/2015/02/small-business-spotlight-customer-satisfaction-starts-with-happy-employees.html



We have a knowledge base, which makes it really fast and easy for customers to find their own answers. Today’s customers like to help themselves and they really appreciate the clear articles for instant answers. Additionally, we get a lot of data through our customer service system that helps us continually optimize our business processes.

-Sam Franklin, CEO and Founder, Greenvelope

2. Let Your Customers Help Themselves


https://www.salesforce.com/blog/2015/04/smb-spotlight-3-important-cost-savings-benefits-of-marketing-automation.html

http://blogs.salesforce.com/company/2015/03/smb-spotlight-growing-a-sustainable-business-starts-with-awesome-customer-service.html



We knew that our customer support team would be growing very rapidly as we were about to launch in three new markets. We needed a tool we could grow with and would provide the kind of multi-lingual support that we needed for European expansion. It was also really important that we found a tool that supported all of the main channels we offer to our users — email, Facebook, and Twitter.

-Sebastian Dedering, iZettle’s Head of Customer Success

3. Know Which Channels Your Customers Care About



https://medium.com/@salesforce/small-business-spotlight-how-awesome-customer-service-helps-izettle-grow-a-global-business-737d15e62432



Many companies are delivering personalized service, instantly, within their apps — like game developer Space Ape which makes in-app support a critical part of the experience they offer, so that gamers don’t have to stop playing to get help.

-Sara Varni, VP and CMO of Desk.com

4. Leverage In-App Support



https://medium.com/grow-for-growing-companies/small-business-spotlight-f5c30493e1db



Thank you

Want more on how your business can deliver personalized, smarter, faster customer service? Download the free e-book →

https://www.salesforce.com/form/pdf/smart-agent-console-ebook.jsp?d=70130000000i77A&nc=70130000000i762