4 factors that drag down mobile performance

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Fast Mobile Apps. Everywhere. 4 factors that drag down your mobile performance

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Post on 15-Feb-2017

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Page 1: 4 factors that drag down mobile performance

Fast Mobile Apps. Everywhere.

4 factors that drag down your mobile performance

Page 2: 4 factors that drag down mobile performance

Ever been looking at the awful spinning wheel in your phone and waiting for the app to load?

Page 3: 4 factors that drag down mobile performance

Number of times we open our

mobile apps in a day

200 - 400 times

Everyday 30 – 60 minutes of our day get wasted on just waiting for mobile apps to load.

Time taken by each app in loading

-10 seconds

Did you ever realize..

Average time per day spent waiting for apps to

load2000 - 4000 sec

Page 4: 4 factors that drag down mobile performance

Mobile performance now is at least 3 times as slow as the web.

Mobile Apps

Web Apps0

0.5

1

1.5

2

2.5

3

Performance Rate

On an average, a m-commerce app/site loads in about 8 seconds on mobile devices as compared to 2-seconds load time for websites.

Page 5: 4 factors that drag down mobile performance

“In fact, 57% of mobile customers abandon a site if they have to wait more than 3 seconds for a page to load”

Customers abandon the site Customers stay on the application

Let’s see the factors on which mobile performance depends>>

Page 6: 4 factors that drag down mobile performance

4 major factors on which mobile performance depends

~Millions of wifi access locations

~20,000 different devices

~1200 various providers

~Different types of content

Location Device Type Network Content Type

Page 7: 4 factors that drag down mobile performance

Well delivering an amazing mobile experience is important…

But

It’s HARD!!!

Page 8: 4 factors that drag down mobile performance

Impact of Slow Mobile Apps

Lowers user engagement.

Eventually hurts revenues.

Makes users associate bad app performance with businesses

Dilutes the brand attention

Reduces user retention rate

Page 9: 4 factors that drag down mobile performance

Wondering why your mobile app doesn’t deliver a rich and consistent mobile experience to customers?

Let’s Find out>>>

Page 10: 4 factors that drag down mobile performance

Different Devices, OS variations etc. create performance challenges.

New type of dynamic and encrypted content limits the impact of historical methodologies.

Mobile apps have no way to adjust to changing network conditions.

New network protocols are self limiting, as each of them only solve for narrow use cases.

Last Mile Factors

Encrypted Content

Network Conditions

Insufficient protocols

1

2

3

4

Page 11: 4 factors that drag down mobile performance

Finding this issue familiar?

Is it impacting your business too?

Page 12: 4 factors that drag down mobile performance

Let’s see how an optimized app can boost your business?

Page 13: 4 factors that drag down mobile performance

Baseline - Under normal conditions After performance gains - Under accelerated conditions

24% more users moved into optimal performance range after optimization

Page 14: 4 factors that drag down mobile performance

Time to load images decreased after app’s acceleration

Page 15: 4 factors that drag down mobile performance

32% increase in the user conversion rate with app optimization

Baseline - Under normal conditions After performance gains - Under accelerated conditions

Page 16: 4 factors that drag down mobile performance

Fast Mobile Apps = Happy Customers

Page 17: 4 factors that drag down mobile performance

What are you waiting for then?

Optimize your app with an app acceleration solution today!!

Page 18: 4 factors that drag down mobile performance

About Us:

Twin Prime, an innovator in mobile data delivery optimization software, powers the fastest way to deliver content to mobile devices on both cellular and Wi-Fi networks. It solves the inherent volatility and diversity among devices and networks so companies can increase user engagement and build brand affinity.

Visit us to know more: www.twinprime.com