365 Social Media Post Calendar DROPMOCK TOOLKIT

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JANUARYMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Promote your latestproduct, service, orfreebie with, “The first 50 people to retweet/share this get _____.”

Offer a challenge: 7days to ____ (then postan update every day)

Share a post about abook you’re reading oran audio book orpodcast you listen tothat others may enjoy.

Create Targeted Postsspecific to your niche.

Promote your othersocial media profiles.

Let your staff talkdirectly to yourcustomers.

List and share yourfavorite websites andresources.

Run a giveaway withanother brand in yourindustry.

Advertise a job open-ingand make them feelwelcome on yourgrowing team!

Make a competition onsocial media that is cool or fun to be par-ticipated with and send gifts to the winners.

Ask followers tocomplete - If I could bethe CEO of anycompany, it wouldbe____ because...

Ask your followerswhat they’re favoriteTV show or movie isand why?

Create a comparisonpoll - Find 2 nicherelated products orservices and askpreference and why?

Ask fans to get creativewith your product eg.take a photo or videobeing used.

Ask “If I could add onefeature to myproduct/service whatwould you want it tobe?”

Retweet someone else’spromotion.

Ask a True or Falsequestion about yourproducts.

Post your favoritecartoon character.

Share a tweet you Likeand quote it with yourinsights.

Be an inspiration for the day by posting one of your life successes and how are you able to attain it.

Share your successpursuit story.

Share an infographicthat is timely andrelevant.

Share your favoritemovie soundtrack.

Post memes or GIFsand interact withcustomers throughcomments.

Posts showing off yourcompany history.

Leverage other mediawhen interacting withcustomers i.e website,apps, etc

Share company newsannouncements.

Ask your followers aniche related questionon something theystruggle with (that youhave a solution to).

Share others’ videosthat show work of artthat’s related to yourniche.

Have a joke of the day.

Host a live discussionround on Twitter.

Share what inspiredyou to create yourproduct or service.

Engage your audienceby means of imagescrambles. What is thisa picture of?

Posts showing yourcompany’s culture orphoto of your teamhaving their fun time atwork.`

Share a third-partyresource that youpersonally find useful.

FEBRUARY

Review a tool or servicerelated to your niche.Or create a compar-isonpost.

Ask, “What was themost helpful thing youlearned today?”

Ask followers to fill inthe blanks. Set the topic for specifics. Ex. My biggest pet peeve when it comes to ___

Take a trip downmemory lane & shareold logos or images ofyour first product.

Create an exciting postthat resonates with your followers’ emo-tions and memories.

Conduct a Twitter Q&ASession.

Introduce new teammembers.

Post a new and exciting offer you might have in the near future.

Hold interactive topicsduring live sessions onyour social mediaaccounts.

Send Thank You Notesto your loyal customers

Write about the worstor first joke you everheard or told as anadult or child.

Give away a surprisecoupon.

Share user-generatedcontent. (Like blogs)

Start a conversationalpost by asking simplequestions such as“What your favoritemovie is or song.”

Share a YouTube videoof what you love suchas a workout orcooking videos for ahealthy lifestyle.

Host an FAQs sessionabout your product.

Encourage customersto post their mostmemorable Valentine’sDay.

Ask your followers theirfavourite holiday ortravel destination andask them why.

Ask which style ofvideos do they prefer?

Post About A Trip You’ve Taken and your favorite part of the trip.

Ask “who wants in?”(Like who wants toparticipate in a gameor promo.)

Share an unknownfeature about yourproducts or services.

3 Tips for… e.g. Lifehacks, healthy lifestyleetc.

Share your favorite TVSeries (Probably what’strending on Netflix formore interactions).

Share randominteresting facts ideallyrelated to your niche

Share a holiday postand ask what they aredoing during thisseason.

Use a monetizationplatform like youtube.

Create a Top 3 postrelated to your nichei.e. Customers usingyour product.

Ask for recommen-dations for good TV programs.

Post someone usingyour product

Post where you’ll bespeaking or whereyou’re makingappearances.

Preview a new productor event to givecustomers an idea forthe project.

Ask customers to “Likeif...”

Repost some olderquotes.

Share any press or PRfeatures you have.

TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAYMONDAY

MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Capitalize on popularhashtags and postaccordingly

Post something that isrelated to employeeappreciation so yourfollowers could do thesame within their

Post a list of your“secret” tips (with links).These might be new orunder-performingmailing lists.

Create and share a“Top 5 Must-have ToolsList” for a niche relatedproblem

Ask a question youfound in a niche relatedforum or group thatreceived a lot of

Share something thatyou’ve learned thismonth that has helpedyou most i.e. save time,improve skills etc.

Start a conversation with a leader in your industry

Share your interestingfailure and how youused it to become whoyou are now.

Create a fill-in-the-gapskind of post.

Do unboxing videos ofproducts you think canhelp your productivity.

Share a tried andtested solution tosimple problems youhave encountered inthe past for life hacks.

Share a short video clip(yours or one you like).

Share something cuteand eye catching.

Start a discussionabout a popular trendin your niche. Ask yourfollowers opinions

Create custom artworkof your brand.

Ask customers to tag afriend on the commentbox if there’s an ex-istingpromos.

Go behind the scenesshowing how yourproducts are beingmade.

Throwback Thursday!

Share your #1 Tip on aspecific topic in yourniche.

Give away somethingfree during live socustomers will be morehooked and can attractmore viewers

Be a super fan! Don’tbe afraid to show themoff by posting fanwor-thycontent.

Share the evolution ofyour logo.

Have a live video of atalking head, screen-share, or slideshow.

Post your additionalcontact information foreasy access to yoursupport.

Share your company’sfinancial earnings andhighlight areas thathave a greatimprovement

Ask forrecommenda-tions for apps to kill boredom.

Hold a debate ontopics you are good atand timely.

Share how you gotstarted with yourproducts/services. E.g.Rags to riches stories.

Ask fans to captionyour photo.

Share a photo thatcelebrates St. Patrick’sDay with friends.

Post an update aboutsomething on yourbucket list and shareone from your chosenfollower.

Share the best solutionyou found last month toa problem you had andask what they do/use?

Share nostalgicmemories that willtruly capturecustomers’ hearts.

Repost some olderquotes.

Ask customers to sharetheir experiences foryour products/services.

MARCH

APRILMONDAY TUESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Create a “How To”video or bullet pointspost which helps yourfollowers improve onsomething.

Write a prediction post.Explain your reasoning.Ask if followers agree or disagree and why.

List your Spotifyplaylists and create aplaylist that hasrandom songs forrandom emotions.

Post product orcompany videos thatare highly demandedby your customers,

Share some words ofwisdom that youyourself believe in.

Do live streaming onFacebook at least one a week and invite someguests sometimes.

Share popular topicsfrom Reddit.

Ask for productfeedback from yourcustomers.

Ask forrecommendations forgood books.

Post your products and incorporate your brand by making it as ahashtag.

Create a photo contestand ask followers tovote on their favorites.

Ask your followers toshare their favouritemotivational orthought-provokingquote or video.

Ask simple but funquestions that aretimely and shareexperiences thatpeople can relate to.

Have an emoji of theday based on yourcurrent mood or theweather.

Ask attendees to sendyou questions andanswer the most askedquestions live.

Share a link to a blogpost or relevant articlerelevant to Good Fri-day or Holy Week.

Create a productdiagram of your ownproduct or service

Share something thatinspires you.

Ask “What is your favorite method of communication?” Create a simple poll or encourage longer

Share a fun statistic

Share sign-up links orforms.

Announce eventpromotion to attractmore participants andgo on live during theevent.

Share a Thank God It’sFriday post

Post an industry leaderquote.

Share customer’scontent directly.

Ask followers whichtype of content do theyprefer? Text, images,videos, audio?

Ask forrecommendationssomething related toyour business

Put offers at the end ofyour videos.

Share an abstractphoto of your prod-ucts.

Make use of trendswhere you canincorporate yourhashtag for your brand.

Suggest products/services from other businesses as this will boost customers’experiences.

Post an inspiringtestimonial from aclient.

Partner with amotivational speakerthat can turn yourideas into a need.

Share a pic or video ofyou relaxing, travellingor spending timeenjoying your hobby.

Share your favoritebook.

WEDNESDAY

MAYMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Comment on a business in the news, which also shares your business ethics or your readers’

Ask a weird, randomquestion and get yourfollowers to answerwith a GIF

Ask “What 3 topics doyou want to know more about?”

Create a photo contestand ask followers tovote on their favorites.

Announce andcelebrate little-known/weird holidays.

Share a daily ormonthly goal you’reaiming for and askthem theirs.

Share others’ tweets that are empowering people’s goals.

Create an event andinvite customers to“join you” on thatspecial occasion orgathering.

Share industry newsand your thoughts to it

Post a groupie of yourteam.

Share your own orcurated Infographics for better understand-ing of your products orservices.

Create a contest postand give exclusivediscounts/promos tothe winners.

Post random acts ofkindness or ideas onsocial media that willcapture customers’hearts.

Post a how-to ortutorial.

Facilitate a donationdrive and post it togather morefunds/participants forthe event.

Share your brand stories

Share your other socialmedia platforms forpeople to connect with.

List and share yourfavorite app resourcesand how you useit. Post your affiliates or

Post a selfie in the office.

Share your favoriteonline library orresource

Show productcomparison andhighlight the bestfeatures of yourproducts.

Post a ThrowbackThursday (Your OldOOTD or haircut/style).

Plan and promote yourchat via Twitter socustomers can think ofthe questions theywould like to ask.

Run “reaction”campaigns.

Compliment yourCustomers on SocialMedia and make themfeel they are yourpriority.

Post a wednesdaywisdom content.

Share a podcastepisode you love andyour insights

Promote some of yourbusiness partners

Share somethingvisually striking.

Throw an impromptututorial

Let someone guestpost or take over yourprofile.

Share professionaltestimonials from theexperts using yourproducts.

Post a “Do youremember?”

Run a Facebook Livecampaign

Post a groupie of yourteam.

JUNEMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Share live updates of a big events and makehashtags to make ittrendy.

Conduct a Surveyrelated to a newproduct launched byyour company or forproduct development.

Share seasonal items. Have a meme of the day.

Post a Flashback Fridayof your High Schoolmemories

Highlight a video of theweek.

Throw a virtual birth-day party.

Eye-catching calls-toac-tion - Which wouldyou take on a 3-dayhike?

My favourite 3...

Announce big brandchanges.

Give a random thanksto a follower orsubscriber who did acontribution.

Be a bit loud for theday that people cannotice.

Q&A on a previousproblem and thesolution you found.

Have a GIF of the day

Join a new topicrelated Facebookgroup.

Post relatable “tag afriend” content.

Advertise yournewsletter or shareupdates regarding your business plans.

Know your customers.Ask what’s important to them and bring upissues or things to talkabout.

Talk about a favoritepodcast you listen to.(or an upcomingpodcast or webinaryou’ll be attending)

Remind people to buyyour products orservices.

Share a blog post youwrote.

Share PodcastEpisodes or make a poll for the best pod-cast to listen onto.

Update an archivedpost. Share it alongwith why you chose toupdate it (new data,new experience, etc.)

Share some personaland extraordinary winsor results.

Publish a cartoon strip.

Tease upcomingproducts.

Spotlight a customer.Share a good question,idea, or feedback fromthe person.

Share a pic or video ofyou from your past and share a story about it.

Interview yourcustomers for betterunderstanding of whatthey need andexpectations

Post quick tips andadvice regarding theuse of your service/products.

Have a top fan of theweek.

Look for an influencerthat would fit as yourbrand ambassador.

Share region-specificposts.

Eye-catching calls-toac-tion - Beatles orRolling Stones?

Ask followers “What isthe best thing theylearned all week thatmight help others?”

JULYMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Ask, “What was themost helpful thing youlearned today?”

Ask followers how theywind down after a longor trying day.

Create a ‘How To’ videoor bullet points postwhich helps yourfollowers improve onsomething.

Share some preparedreports which haveindustry information and analysis.

Share a quote (Graphics or Text).

Post a sneak peek ofsomething comingsoon.

Use the “turn back time” hashtag.

Share some Sundaylazy songs.

Eye-Catching Calls-to-Action - Which wouldyou take on a picnic?

Post: If I had__Iwould__ and askfollowers to fill it in.meback and visit

Post a video of your fun side (it doesn’t all have to be business)

Invite customers to joina company event.

Ask your followerswhat they do to relaxand unwind, hobbies,etc., and share whatyou are doing today.

Tell your customers tocoShare a WIN orSUCCESS that you haveexperienced within thelast 5 years

Respond to a tag ormention.

Post helpful or relat-able articles that mightinterest your customers so they could also share

Really listen tocustomers. You canalso simply listen toyour customers whenthey want to talk.

Get random productreviews andtestimonials from thecustomers.

Share “a day in the life”of one of yourcustomers.

Share a video or textpost about how you’vefound an even bettersolution and the results

Do and share a BuzzVideo.

Create and Post yourCase Studies.

Give your audience asurprise gift.

Best 3 ways to…(givean example).

Share a list of otherrelated helpful articlesand videos that mayinterest your targetmarket.

Share an “on this day”post.

Share a fun Factoid.

Embed videos on othercontent platforms.

Give a sneak peak onyour exciting upcomingblog.

Post positive feedbackand testimonials fromyour customer andensure that you carefor their welfare.

Ask fans to help youmake a businessdecision through a pollor a survey.

Share your personalachievements.

Share something thatyou’ve learned thismonth that has helpedyou most i.e. save time,improve skills etc.

Create a list of nicherelated problems andadd humour to them.Ask followers theirsimilar problems.

Eye-Catching Calls-to-Action - Which is yourfavorite summer drink?

AUGUSTMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Ask for predictions onbusiness - nichespecifics.

Remind readers abouta limited-time offer yousent out via email.

Ask a weird, randomquestion like, “Do youprefer crispy orcreamy?”

Create and share a “5Mistakes List” on aniche related topic.

Ask a question. (Whatwas your experi-ence...?)

Announce contestwinners in public viaLive Stream.

Ask forRecommendations forMusic.

Plan a tree plantingevent and post it onyour social media toencourage others to do

Think of a discount that can be availed a month or week before special or important events to

Share relevant andtimely statistics, couldbe product related orcurrent events to knowcustomers’ verdic

Post a timely memewhere the target marketcan relate.

Post about somethingon your bucket list andask your followersabout theirs.

Post maintenancenotices.

Post an inspirationalquote that couldgreatly impact apositive outlooktowards your

Tag influential ac-counts in your photos.

Share your opinion onsome content from anauthority or influencer in your niche and tag them

Share some Fridaymadness memories.

List and talk about thethree commonmistakes people aremaking.

Share a few of yourfavorite things and how it impacts your life.

Ask about any otherrelated problems.

Post somethingseasonal or highlight aHoliday.

Highlight a template ofthe week

Post a ThrowbackThursday (Your OldOOTD or haircut/style).

Send exclusive promosor tokens to your loyalcustomers.

Ask fans to Pin forLater.

Celebrate your growthwith your customers.

Create and share ashort video providingsome helpful contentand tips relevant toyour previous post.

Have an announce-ment countdown for the upcoming events.

Ask your audience howthey found you andwhat got themonboard.

Follow up and ask yourfollowers what theythink? And let thosepeople who missed outknow what it is.

Play on words in yourpost.

Host a 1 Day Only Flash Sale.

Highlight a product ofthe week.

Create an explainerimage.

Post MotivationalMonday.

SEPTEMBERMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Review a tool or service related to your niche. Or create acomparison post.

Share a personal storywhich will help delivera message, that otherswill learn from orbenefit from.

Give a sneak peak on aproject or campaignyou’re developing.

Ask for random advice for product improve-ment.

Host an #AMA (Ask MeAnything).

Say Thank You to yourfans!

Offer a discount or promofor those lean months to counter the anticipated low revenue month.

Share “On This Day InHistory” Posts that arerelatable or mightcapture customersinterests.

Run an instant wincontest so customerswill frequently visityour page.

Shoutout or mentionyour top clients.

Create a buzz aboutyour upcoming websitepost. Share the link toyour newsletter sign-up

Create and Post yourCase Studies

Create templates orquizzes that are easybut fun to be dealt withfor more customerengagement.

Ask customers to guesswhat you have in store.

Post a seasonal,holiday, or specialevent selfie.

Review a product orservice related to yourniche and recommendone that works best foryou.

Share a life-hack or tip.

Spotlight one of yourcustomers, affiliates orJVs and thank them.

Start a debate on acontroversial topic. Askreaders to present theirreasons and sources.

Create How-To videosand make sure it’s funand knowledgeable socustomers won’t getbored watching it.

Give away or share arecommended freeresource and let yourfollowers know howthey can use it.

Share a post from oneof your other socialmedia accounts, aim toconnect with followerson other platforms.

Ask, “What strategy hasworked best for youwhen it comes to ___.”

Share company,project and teamaccomplishments toattract more investorsand customers.

Share motivationalquotes.

Let your followersknow what you haveplanned for this month.i.e.trips,training,

Tell your customers tocome back and visit.

Share a gallery ofimages that showcaseproductivity.

Ask fans to “Like if” /“Share if”

Host a surprise Sale sopeople will frequentlyvisit your page.

Share publicannouncements.

Shoutout or mentionthose clients who areinactive.

Share a pic or video ofyou having fun orspending time enjoyingyour hobby

Create a Twitter poll toknow the current trendof the target market and make it a habit as part of the research for

Constantly shareimages or videos ofyour product.

OCTOBERMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Spotlight a vendor youuse. Share why you use them over all the others.

Take a video you findinteresting throughoutyour daily routine

Share a technical tip you find people often ask you about.

Share a snapshot of alarger image.

Post those photos thatare irrelevant to yourbusiness.

Write nice blogcomments to expressyour gratitude. This has a great impact onpublic relations.

Share some Sunday lazy songs

Share a Pinterest pinyou like.

Share an inspiringpersonal story aboutyour career.

Post photos of acelebration of GreasyFoods Day.

Share a fun trivia aboutHalloween.

Share others’ memesfor a fun day.

Give a sneak peak on aproduct you’ve justgotten in.

Promote a live streamof others who are usingyour products.

Run Facebook Ads tocontent.

Share a WIN or SUC-CESS that you haveexperienced within thelast 2 years.

Ask for suggestions onhow to improveproductivity quotas.

Share a book, video orpodcast that reallyhelped you, share whyand how it helped youand link to it.

Ask a question relatedto your industry.

Share “a day in the life”of your partner.

Teach customers a new skill or you can provideextra value tocustomers by teachinga new skill for free.

Share others’ photoswho are using yourproducts.

Share how a typical day goes by for you.

Post a selfie outside (inthe park, beach, malletc.)

Create creativeproduct videos demon-strating your product.

Host a sweepstakes.

Post about eventsyou’re hosting or goingto.

Share “a day in the life”of your company.

Host a surprise poll.

Re-Share Some olderblog posts.

Share your morningroutine and explain thebenefits that you’regetting from this routine.

List and share yourfavorite Blogs aboutcreativity.

Post a group of yourfriends at work.

Ask a question youfound in a nicherelated forum or group that received a lot ofengagement.

Share a charity you’vepartnered with for thelast 2 years.

NOVEMBERMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Post some interestingstats or data about your industry.

Have customers shareselfies that show themhaving fun at work.

Post your favoritefunny Halloweencostume.

Shoutout or mentionother brands even if it’s unrelated to yours.

Ask your followerswhat are some of theirmost used life hacks

Share tips how tomaximize yourweekend time.

Create a thank you note of sorts for the loved ones who passed away.

Share photos fromcommunity events.

Challenge or ask yourfans to take a pledge.

Post Frequently AskedQuestions andpost/after sales care ofthe products/services.

Share some shoppingtips/ discounts for thecoming holiday rush.

Share a photo collageof your team.

Share your favoritememorabilias relatedto your business andwhy.

Share a Quick Tip onhow to use yourproduct.

Share a post/tip aboutgeneral wellness:meditation,superfoods, etc.

Post MotivationalQuotes to showsympathy to ourcustomers.

Share some cookingtips and hints.

Show the soft spot inyou by posting yourfunny Tik Tok videos orcreative shots madeduring the quiet

Reshare one of yourtop posts of the pastyear.

Host an interview with a guest and go on live.

Remind people howyou got started in yourcareer path.

Share one of yourfavourite mobile phoneapps, what it does, andwhy your followers willlove it.

Ask how everyone isdoing and what theirmood is.

Explore posts fromPinterest.

Share your favoritemusical. What songsmade it memorable?

Share photos fromcompany events.

Show the individualsbehind your brand.

Tease information inlinked articles from avalid source.

Create a ‘Myth Busting’post about somethingmany of your followersmay believe in.

Share links to freeresources related tocurrent events orsomething related toyour products/services.

Pick a customercomment or testimonial, than them, and tag them.

Interview an expert and probably make it live so customers can also ask questions.

Hold an out of thisworld quiz.

Share your favoriteNetflix movies orseries.

Liven up “boring” topicsby pairing them withlight-hearted stuff.

DECEMBERMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

Create a ‘Myth Busting’post about somethingmany of your followersmay believe in

Make helpful intro-ductions for clients to others you know within their particular niche or

Do live videos that arerandom where you orcustomers can shareideas or stuff.

Discover more aboutyour followers and whyor how they got starteddoing what they do inyour niche.

Showcase your brand by giving away dis-counts orfreebies.

Have a photo of theday. Smile!

Host a surprise raffle.

Share some ContentFrom Someone Elseand elicit feedback.

Update your logos -add festive attributes(do not forget that itshould be combinedwith your cover image).

Ask for a goal yourfollowers want toachieve next year

Ask “3 Things You Lovemost about the NewYear” as a poll.

Host an Instagraminfluencer takeover.

Showcase a DIYChristmas Decors.

Ask for 3 new year’sresolutions to yourfollowers

Reveal the solution youfound yesterday andshare a link to it!

Go LIVE (Live VideosPerform AMAZINGLYWELL).

Have a 12 days ofChristmas holiday tip.

Ask your followers theirbest memories of theyear

Post a puzzle/ riddlerelated to the holidayseason.

Ask a ‘truth or myth’question.

Design a MerryChristmas offer on yourproducts.

Make a Christmasholiday themed video.Videos are more likelyto capture theattention of people.

Share achievements ofyour company and what to look forward to for the upcoming New Year.

Share something you’vebeen working on evenunrelated to your work.

Post engaging storieson social media.

Encourage influentialwriters to create an ebook. Announce it inyour social media ac-counts when it’s ready.

Give a sneak peak onyour exciting upcomingblog

Do truth or dare like ifthis post reached 5kfollowers, we’ll begiving away products to

Create new visualcontent for every socialmedia

Post that Christmasrecipe online. What is itcalled?

Give a sneak peak on aproduct you’ve justgotten into or plan torelease

Share a secret to yourcustomers.

Join a new nicherelated FB Group andengage with otherposts and groupmembers

Create a holidaythemed cover image on Facebook, Twitter and other social media.

Give a sneak peak on aproject or campaignyou’re developing

365 Social Media Post Calendar

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