34452273 initial information report
TRANSCRIPT
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09BS0003031
SUMMER INTERNSHIP PROGRAM
INITIAL INFORMATION REPORT (IIR)
Name: PRATEEK JAIN
Mobile No.: 9818394394
Enrollment No.: 09BS0003031
E-mail Id: [email protected]
I. Project Details:Title of the project: Strategic Business Development
Area of the project: Marketing (Market analysis and Business Development)
Objective of the project: Understanding Business Flow i.e. To Study the competitors of
the company and to study the effectiveness of different strategies employed by the
company to increase its market share in the industry.
Description of the project in brief:
The project is categorized into various working modules, in which each module has its
own independent sets of operations.
y The first module deals with identifying the target areas to pitch the companysproducts across various sectors.
y The second module emphasizes on cross referencing which involves a set ofquestionnaires for retrieving information from competitors and clients.
y The third module involves pitching the companys products in retail outletsthroughout the NCR region.
y The fourth module deals with creating the companys brand image across variouscorporate sectors.
y The fifth module deals with general management of the entire organizationalprocess
II. Organizational Details:Name of the Organization: Radiant Info Solutions Pvt. Ltd.
Address of the Organization: 30 DSIDC, Scheme II
Okhla Industrial Area, phase - II
New Delhi-110020
Telephone Numbers: +91 11 46515639 / 40
Website: www.radiant.in
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09BS0003031
Main activity of the Organization: IT Services & Networking Solutions
Work Timings: 09:30 AM to 6:00 PM
Amount of Stipend Expected: Rs 2500 / month
Facilities available to the student: All basic Facilities + Rs.1200/month
(Transportation)
III. Company Guide:Name: Mr. Nishant Gupta
Designation: Managing Director
Mobile Number: 9810916619
E-mail: [email protected]
IV. Project Implementation and Details:Schedule: 8
thFeb to 21
stMay
S.no Activity Expected Date of completion
1 Planning 8th
17th
Feb.
2 Modules implementation 18th
Feb 1st
week of may
3 Conclusion 2nd week of may
4 Suggestions & Discussions withFaculty & Company Guides
2nd week of may
5 Report Writing 3rd week of May
Methodology: Analytical methods using Primary & Secondary Methodology. At least 15
days Practical exposure to each & every module form the basis of the project,& consists
of 2 main activities that are:-
y Planning phaseIn which a questionnaire for cross referencing was prepared, and also pamphlet & Price
List designing was done by us, in which we dealt with Branding and Pricing of the
product.
y Modules Implementation Stage
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09BS0003031
V. I will submit the following report as per the schedule given below:
EVALUATION COMPONENT DATE PLANNEDProject Proposal On or before 19
thMarch, 2010
Interim Report On or before 16t April, 2010
Final Report On or before 14th
May, 2010
Faculty Guide Name: Prof. Nivedita Roy
Date: March 5th, 2010
Signature of the student