3 efficient steps in video email marketing bomb bomb basic how to

3 EFFICIENT STEPS IN VIDEOEMAIL MARKETING

REAL ESTATE LEADS PROSPECTORWWW.REALESTATELEADSPROSPECTOR.COM

BASIC BOMBBOMB HOW TO

http://www.realestateleadsprospector.com/

Adding a Contact to your listCreating Automations/Drip CampaignsReading Analytics - know how your emails are doing if your leads areviewing your videoAnalytics - tracking video view rate

BOMBBOMB - LIGHTWEIGHT EMAILMARKETING APPLICATION

In this module you will learn:



Name the list > Click on create list > click the list name > on the List page click the“Add” button to add your contacts

1: ADDING CONTACTS TO YOUR LIST



ADDING CONTACTS TO YOUR LIST3 choices Add 1 person - prefered if you want to add 1 person to an existing list Add Many People - for multiple email addresses/recipientsUpload a CSV - for an entire list saved in a .csv format.



Do create a group of contact list by type, location, statusand even have one in general and also those contacts you

are no longer in relation with.

TIPS ON CREATING A CONTACT LIST

New Leads Old LeadsBuyer Leads in + locationSeller Leads in + locationNurture Leads - clients for follow upAll my contact list Drop contact list



Go to Automations > New Automation > click “New Automation”

2: EMAIL DRIP CAMPAIGN HOW TO



It will open another page where you can add an email to thecampaignClick “Add Email” button then choose the email you wish to add



When email is added you can see the schedule to edit click on the“edit”.Once done with the schedule click on “Add Email”



Click the drop down arrow next to the“start” button to see your options.

CHANGE THE NAME OF YOUR CAMPAIGN

Other option definitions:

Manage list - lets you add an existinglist (given you have already savedthe list beforehand)Completed Contacts - showsstatistics of your contact list if theyhave received the emailDuplicate - to duplicate the campaignEmbed is to get the code to add to alanding page



ADD TOAUTOMATION

1. If you want to send individualemails to certain recipients choose

Individual Email Addresses andmanually input the emails

2. If you have an existing listready. Choose “An entire list” >select your list > select when to

begin > and check the disclaimerbutton > click button “Send list

through” to add your contact list tothe campaign


Once done click on Start to beginthe campaign


You have named your automation/campaign properlyYou have added the correct emails/videos to thecampaignYour schedule is correctYou Contact List is saved in the correct campaign

CHECKLIST BEFORE YOU STARTA CAMPAIGN:



SUGGESTED TOPICS FOR DRIPCAMPAIGNS:


Welcome video email - for new clientsWelcome video email for New home ownerCatching up video email - follow through on welcome email.Update on Homes available in the areaNeighborhood/Community video email



3: ANALYTICS - TRACKING YOUR VIDEOEMAILS

Track Button - easy to see analytics per email.




Go to “Emails” tab > Choose the email you want to check > clickthe drop down arrow next to edit > click on track




Sent - emails delivered to your listOpens - opened email over sent

Plays - statistics when the video is played over opened emailClicks - when someone clicks on an external link which you have added to

your template.



UNDERSTANDING THE ICONS

Clicking the“Sent” icon

will showoverall

statistics

Clicking the“Envelope/Open” iconwill showOpen rate

from date theemail wasdelivered

Clicking the“Play/s” icon

will showView rate


Clicking the“Click” icon

will showClick rate of

the linkattached




4. ANALYTICS - TRACKING VIDEO VIEW RATEGo to “Videos” Tab > click on the drop down arrow next to “Edit”

of video you want to track > Click “Track”



UNDERSTANDING VIDEO ENGAGEMENT ANDDEVICE VIEW

You do want to track "Video engagement" as this will show viewers who dropped or staytuned to your video per second



TIPS TO KEEP VIEWERS ENGAGEDPut the highlights in the beginning - take note that you onlyhave less than 3 seconds to convince viewers to watch to thevideoTarget specific audience - organize your contact listKeep it personal - instead of talking about the product andservice you offer ; highlight an awesome feature about theneighborhood for Real Estate or product/software review forbusiness owners. A topic that the viewers can relate to. Be enthusiastic - smile and be lively during the video.




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We are compiling nifty tips for BombBomb users; plugins andother cool tricks coming soon!

Visit: http://www.realestateleadsprospector.com/

Need help is setting up your bombbomb account? Contact us today!

Email: [email protected] line: 407 401 9225





3 efficient steps in video email marketing bomb bomb basic how to

Marketing