2culture shock
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Culture ShockChallenges and Problems Encountered in Cultural Transition
Ian MacDonald, MSc.
ESSCA Budapest
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Cross-Cultural Transition
Most people go through four phases during cross-culturaltransition.
Euphoria
Culture ShockAcculturation
Stable State
Length of Each Phase Varies
Often Subconscious
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The Four Phases
1. Euphoria 2. Culture Shock 3. Acculturation
+
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Time
Feelings
4. Stable State
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Phase 1: Euphoria
Excitement at Discovering a New Culture
Everything is New
Some Stay at This Stage
Tourists
Business Travellers
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Phase 2: Culture Shock
The frustration and confusion that result from beingbombarded by un-interpretable cues.
Adler, p. 227
Difficulty to understand host nationals behaviour
Difficulty to understand host nationals reactions to your
behaviour
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Phase 2: Culture Shock continued
Natural Response
Physical & Psychological Repercussions
Varies in degree
According to the Individual
According to the Country
Expatriates often stay together to feel better
Many never get beyond this stage
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Signs of Culture Shock
Homesickness
Boredom
Withdrawal
Need for Excessive Sleep
Compulsive Eating
Compulsive Drinking
Irritability
Exaggerated Cleanliness
Marital Stress
Family Tension & Conflict
Chauvinistic Excesses
Stereotyping of Host Nationals
Hostility towards Host
Nationals
Loss of Ability to Work
Effectively
Unexplained Fits of Weeping
Physical Ailments
Ferraro, p. 142
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Culture Shock is Stressful
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Culture Shock has Costs
Hinders Effectiveness
Cost of Premature Returns
$55,000 - $150,000
Excluding Potential Loss of Business
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Phase 3: Acculturation
Expatriates gradually grow accustomed to the newculture
They interpret behaviour better
They understand the language better
They learn to accept differences
Stress is reduced
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Phase 4: Stable State
Biculturalism
Acceptance of Most Differences
Some strain may continue
Some aspects of the new culture will be missed
Expatriation is a positive experience
Self-Development
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Marriage and Illness
Euphoria The Honeymoon - The Healthy Body
Culture Shock The Seven Year Itch - The Disease Sets In
Divorce Proceedings - And the Patient Dies
Acculturation Cant live with him, cant live without! - Recovery is Under Way
Stable State Diamond Wedding Anniversary - Full Recovery
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Minimising Culture Shock
Before
Choose the Right Person Dont Choose the Wrong Person!!
Avoid someone who claims not to suffer from Culture Shock
Develop Cultural Awareness Know that Culture Shock Exists
The Concept of Culture
Culture-Specific Knowledge
Including Language
Cultural Self-Awareness
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Minimising Culture Shock
During
Develop Cross Cultural Skills Tolerance of Ambiguity
Flexibility
Patience
Empathy
Personalization of Observations
Showing Respect
Avoidance of Judgements
Sense of Humour
Create a Stability Zone An environment resembling ones home culture
But Avoid Ghettos
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Minimising Culture Shock
Duringcontinued
Involve the Whole Family
Manage Stress
Exercise Meditation and Relaxation Exercises
Be Realistic
Let Go of Home
Realise there are No Absolutes
Keep Faith
Beware of host nationals knowledge Culture is subconscious
Accept lower effectiveness at the beginning
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Going Home
Disorientation when confronted with home culture
Often Unexpected
Even More Stressful
New Role in the Parent Company
Possible Lower Standard of Living in Home Country
Embellishment of Home Culture during Expatriation
Lack of Psychological Support on Re-entry
People Understand Cultural Entry Can be Difficult
Few People Realise Returning Home Can Be as Big a Shock
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Personal Experiences
Managerial Skills, Not Technical Skills Working abroad makes you more knowledgeable about the questions to
ask, not the answers.
I learned how to work in two cultures... to compromise, not to be a
dictator. Its very similar to two domestic cultures... like marketing andengineering.
Im more open-minded... more able to deal with a wide range ofpeople... because I ran into many other points of view.Adler, p.240
Tolerance for Ambiguity Because I only understood a fraction of what was really going on
overseas, maybe 50%, I had to make decisions on a fraction of thenecessary information. Now I can tolerate nonclosure and ambiguitybetter.
Things you never thought youd put up with, you learn to put up with...I always thought I was right, until I went overseas.
Adler, p.240
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Personal Experiences continued
Multiple Perspective I learned what it felt like to be a foreigner... I could see things
from their perspective.
I learned to anticipate... its the role of the diplomat.
Adler, p.240
Ability to Work with and Manage Others I increased my tolerance for other people. For the first time, I
was the underdog, the minority.
I became a soft-headed screamer. Im definitely better with
others now. I used to be more ruthless than I am now... I was the All-
American manager. Now, I stop and realise the human impactmore. I use others as resources. I do more communicating withothers in the organisation.
Adler, p.240