290111marketing projections for 2011

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Conclusions Business user new car market will be stronger than the private retail market. Most new car private/retail sales will be on manufacturer schemes. Fleet departments in dealerships should see increased activity. New car finance for MIF will need to be corporate orientated – Contract Hire, Leasing, Lease Purchase etc. In the private user market – used cars offer the greatest growth for MIF. Market Projections for 2011 Est. 1991 SMMT Forecasts:- New car registration likely to be down by 4.8% to 1.928M. New LCV registrations likely to be up by 5.3% to 232K. New registered diesel cars will represent 46% of the 2011 market – down from 53% in 2007 as buyers trade down into smaller models. New registered petrol cars will represent + or – 54% of the 2011 market. 65% of all new cars will be registered to a business user. Only 35% of all new cars will be for a private user. Ref:29/01/ 11

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 Business user new car market will be stronger than the private retail market.  Most new car private/retail sales will be on manufacturer schemes.  Fleet departments in dealerships should see increased activity.  New car finance for MIF will need to be corporate orientated – Contract Hire, Leasing, Lease Purchase etc.  In the private user market – used cars offer the greatest growth for MIF. Conclusions Ref:29/01/11 Est. 1991

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Page 1: 290111Marketing Projections for 2011

Conclusions

Business user new car market will be stronger than the private retail market.

Most new car private/retail sales will be on manufacturer schemes. Fleet departments in dealerships should see increased activity. New car finance for MIF will need to be corporate orientated – Contract

Hire, Leasing, Lease Purchase etc. In the private user market – used cars offer the greatest growth for MIF.

Market Projections for 2011

Est. 1991

SMMT Forecasts:-

New car registration likely to be down by 4.8% to 1.928M.

New LCV registrations likely to be up by 5.3% to 232K.

New registered diesel cars will represent 46% of the 2011 market – down from 53% in 2007 as buyers trade down into smaller models.

New registered petrol cars will represent + or – 54% of the 2011 market.

65% of all new cars will be registered to a business user.

Only 35% of all new cars will be for a private user.

Ref:29/01/11