iwerk | HOW WE ROLL

• • Who we are

• • Our process

• • Capabilities

| The Deck

• Who we are

• Our Process

• Capabilities

| We are

• FAST

• FEARLESS

• FLEXIBLE

• FRIENDLY

• • Who we are

• • Our process

• • Capabilities

| Who we are.

FEARLESS DIGITAL BRAINS

• Our team has been coding and writing software since the dawn of

the .com, including building databases, and managing networks since

1991. We’ve seen incredible change in the digital space, worked with

an ever-evolving set of tools and we’re ready for the NEXT…

• We understand that trust is earned through professionalism,

expertise, hard work and follow-through, and we are devoted to

making our clients happy by going the extra mile on every project.

• • Who we are

• • Our process

• • Capabilities

| Who we are.

• Taking on challenging projects and completing them on time and on

budget is deeply rooted in our company DNA.

• We are competent, reliable, and easy to work with because not only

are we competent at what we do and care about what we do, we also

truly enjoy what we do. We work with you to create the best possible

solution.

| Who we are.

• We are custom software developers.

• We are great at what we do.

• We care about what we do.

You envision it—we will bring it to life.We are a dynamic team of pros who have the technical knowledge

and creative knack to get the job done. We become an extension of

your team and immediately deepen your digital bench from the

moment you engage with us.

• • Who we are

• • Our process

• • Capabilities

| Our Process.

• DISCOVERY

• DESIGN

• DEVELOP

• DECOMMISSION

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• • Who we are

• • Our process

• • Capabilities

| Our StrategyWe believe in creating alliances

We are here to help make your company look

good. We are happy to be “behind the scenes”

and become an extension of your team where

you can leverage our capabilities.

From project inception to post-launch, we

werk directly alongside your team.

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• • Who we are

• • Our process

• • Capabilities

| Our StrategyDeepen your digital bench

We are your SWAT team.

We have honed our skills to marry your

company’s great ideas, great creative, and

design, with the right cutting edge

technologies.

We can augment internal teams with our

expertise in:Information Architecture

Project Management

Custom software

Development

QA Testing

Network Engineering

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• • Who we are

• • Our process

• • Capabilities

“If you can’t explain it simply, you don’t know it well enough.”

| Internal Process

WEB PROCESS

1: SITEMAP

2: WIREFRAME

3: DESIGN (TBD)

4: BUILD

5: TEST

6: DEPLOY

7. SUPPORT

| Mobile.

We’ve greatly expanded our mobile practice to now include a deep bench of both Android and iOS teams. We not only understand and build Apps and optimize sites for mobile, but have even recently won some awards in the mobile space.

*If the need calls for it, we can even help build Windows/Blackberry application(s) as well.

• • Who we are

• • Our process

• • Capabilities

| Capabilities.

SOFTWARE

DEVELOPMENT

HEALTH CARE DATA

SERVICESIT + TECHNICAL

SERVICES

| Capabilities:

SOFTWARE DEVELOPMENT

• • Who we are

• • Our process

• • Capabilities

| Software

Development.“Professional typing.”

We create custom software solutions based on your companies

needs.

• Responsive website development

• CMS Customization

• Database-Database-Database

• Mobile and tablet native applications

• iOS, Android, and other platforms

• Custom integration with CRM, ERP, shipping, e-commerce, and other

platforms

• Custom web and application programming

• Information Architecture

• Quality Assurance testing

| Capabilities:

Let’s WALK THE WALK.

| Nintendo Wii Summer Games.

• This contest website allowed Teams of Wii players to sign up to compete in

tournaments held in 26 cities in the U.S., spread across 16 states. The site featured live

streaming team scores so visitors could follow the standings as the tournament

progressed.

• The contest began in a 10,000 square foot tent in NYC, with successive tournaments

held in malls and Six Flags theme parks, culminating with the top 200 teams competing

in the Championship match in Los Angeles. Teams could sign up to compete in four

games including Mario Kart, New Super Mario Brothers, bowling and basketball in Wii

Sports Resort, or hula hoop in Wii Fit.

| Nintendo Wii Summer Games.

• One challenge was the need to provide Brand Ambassadors a way to quickly sign up

and register contestants at the door as they arrived. iwerk was able to create custom

programing so the DSi game controller could be used for this purpose. In addition,

iwerk provided the technical support and manpower to set up the wireless networks

and hardware integration at each event location. The client team was provided weekly

analytic reports as the tournament played out.

| State Farm Celebrate My Drive.

• Celebrate My Drive® is a community celebration of safe driving habits. It emphasizes

the positives of safe choices behind the wheel, as teens celebrate the freedom that

comes with the rite of passage of getting a drivers’ license. It’s also a chance for

schools to win grants for their schools and a grand prize of a concert for their school.

• The developers at iwerk created this responsive site so that it’s scalable for ipad and

mobile. The site saw over 3 million ‘votes’ (registrations) in a 14 day period and

was a flagship program for State Farm in 2012, 2013.

| American Airlines Frommers.

• This project was created in order to introduce and promote the integration of

Frommers informational content on AA.com. The site was intended to simulate a travel

itinerary to one of five different cities, allowing the user to view information about

selected landmarks, restaurants and activities in their selected city.

• The microsite made use of Frommers’ XML feed to integrate their content and the

Google Maps API to display street views for the selected attractions.

| AA Social Media - Bourne Supremacy

• Launched May 2012

• Users had to select 3 of their friends to be “spies” on a secret mission with them

• Tied in to the Bourne Identity movie

• Lived on a tab within the AA Facebook Page

| AA Social Media - Share a Journey

• Launched January 2013

• Launched in conjunction with the release of the new AA logo

• i-framed into American Airlines Facebook tab

• It saw over 40k registrations in a 19 day period

• Separate web and mobile experience

• Users could submit photos via Instagram or twitter with a hashtag OR choose one of

the photos they’ve already uploaded to one of their Facebook albums

• Submitted photos got sent to an admin panel for approval

| AA Social Media - Win a Row

• Launched June 2013

• Through the microsite users can select up to 5 of their Facebook friends to ‘fill the row

of Main Cabin Extra seats on the airplane’ to anywhere in the continental US

• By clicking on the ‘Add Friends’ button it launches an overlay where the user sees a

list of all their FB friends with their profile pictures

• This lived within a tab on the AA Facebook page

| SocialNow Data Tracking - Fanscape

• iwerk created a dashboard for the media agency Fanscape to measure the

effectiveness of social media campaigns. By integrating API’s and web services, iwerk

was able to aggregate feeds from twitter, Facebook, radian6, Socialradar, Youtube and

Tracker that measures valuable social media buzz.

• With this tool, clients can set up their own custom dashboard to organize and track

information most important to their campaign, and see real-time graphing of the social

impact of their marketing campaigns.

| Dannon Cups of Hope Campaign

• iwerk developed this site to track donation code redemptions across the US for the

Dannon Cups of Hope BCA Campaign.

• The heat map of the US on the landing page was a visual representation of the

donations made per state and was programmed to update in real time.

• It included a real time donation tracker for the promotion.

• Users could also view redemption information per state via rollover.

• The site included Stories of Hope submitted by users in both text and video formats

as well as social media sharing via Facebook and Twitter.

| Frito Lay Unleash the Beast.

• Summer 2013 marked the launch of a micro-site promo for Frito Lay, where iwerk did

backend development with creative executions at The Marketing Arm in Dallas, TX.

• This site was multi functional and included a sweepstakes, an instant win component,

video gallery, a user generated video contest and gallery, a name generator and

creation of a Facebook image, as well as mobile and desktop versions.

| Bacardi Android App

• This app is on 4 Android tablets in 4 different Total Wine stores in Miami, FL• Users can go through and select from a variety of seasonal drinks. By selecting the drink, the recipe for the drink appears. They can then email the recipe to themselves from the tablet.• Reporting admin allows the client to see how many of each different recipe have been emailed out• 6 total versions of this when all is said and done. Every 3 months the drinks in the app get updated to reflect the season… we’re about to launch the “football” themed one here on 9/4

| AT&T College Football #BeTheFan

• Teaming up with The Marketing Arm, iwerk did the back-end admin and image/video

submission for this fully responsive site with breakdowns for desktop, mobile and tablet.

• Fans submit their images and/or videos via social media with the hashtag

#BeTheFan! 10 lucky fans get selected each week and are featured in that week’s

gallery!

| Compuware NHL iPOD App

• This iPod app was designed to engage and entertain Compuware’s European, C-level

IT prospects attending the NHL Premier Games in Stockholm, Sweden & Helsinki,

Finland. Iwerk had built the app and integrated the NHL.com live feed.

• User predictions were entered and tracked with uCall the Shots! game within the app.

A scoreboard posted real-time game statistics and sounded the NHL team’s home

arena horn when they scored.

| Scott’s Miracle Gro Grass Seed Selector

• iwerk built a mobile friendly version of this on-line tool that helps customers select the

most appropriate Scotts grass seed products based on their input.

• Users enter their zip code and then answer questions about the type of project they

are undertaking; sun exposure of the project area, lawn conditions and square foot size

of the area they are seeding. Once completed, the tool tells the user what product to

buy along with the quantity needed.

| Ford F - 150

• Live URL https://f150drive.com/

• Goal of the promotion is to get 20,000 test drives

• Test drives begin in September and go through February and will be throughout the

US

• Fully responsive site

• Users can go to the site, find an event in their area and sign up for a time to drive one

of the • 2015 Ford F150s. If there is no event, they can either find one in a nearby city

or fill out a form to request they add an event to their area.

• Users have the option to register for a sweepstakes as well

• Built in 4 parts:

Teaser site (just collecting email address and zip code, this is currently live)

Events site (launches in September and is where users will sign up for events)

Sweeps site (now a separate user flow on the Events site and also launches in

September)

Dealer Admin (dealers can login and download support materials from Ford to

support their event, launches the week after the Events site in September)

| Starling Center Custom E-Learning

• The Starling Center website consists of a person-centered approach to learning and

development. It is a site for online learning.

• We have created a site wide CMS for editing content, adding new courses and

modules and keeping track of user status.

• PayPal integration for course payment and restrictive access to paid users.

• There is also the ability to generate coupon codes for users to apply to payment.

• We allow for different types of course sections (videos, free response questions,

multiple choice questions, and static content)

• You have the ability to download course materials – with user responses

The SmartChoice™ Mobile app powered by Federal-Mogul helps automotive service

providers improve shop efficiency and enhance customer service by providing real-time

communication of the diagnosis, recommendation and status of their vehicle’s repair.

Key Features:

• Find the right part quickly and accurately

• Communicate with customers in an effective and professional manner

• Get product features, news and service tips easily

• Get answers from Federal-Mogul parts professionals with the push of a button

• THIS APP WON AN AWARD!

| Federal Mogul Smart Choice App

| Disney Pull-Ups App

This app for Pull-Ups, called Time To Potty, is an app that helps children potty train by

scheduling potty breaks, tracking progress, and providing encouragement and

motivation via interactive games. Users can set up a profile for their child, they can

unlock a Disney celebration game by scanning a Pull-Ups training pant, and receive

weekly email charts that track their child’s progress.

The app includes:

• Scanning feature that unlocks 8 games, puzzles, coloring pages and music makers

• A smart timer that automatically adjusts based on progress

• Easy personalization and navigation

• Weekly email updates tailored to the user

| Saab Facebook App

• We built this Facebook app to engage Saab fans in North America.

• The app allows visitors to create and share web banners using pre-built templates

based on Saab’s current online and print campaign.

• In a groundbreaking move, Saab also wanted the ability to use select banners in their

national advertising campaign, which includes websites such as Wired.com, The New

York Times online, AOL and MSN networks.

• A two level admin window was developed to allow behind the scenes selection of user

generated banner ads that were first posted to the Facebook banner ad gallery and

then used in Saabs’ online media campaign. The app successfully leveraged the

excitement of long-time brand enthusiasts by giving them a tool to share positive brand

messaging across Facebook.

| Capabilities:

TECHNICAL SERVICES

• • Who we are

• • Our process

• • Capabilities

| Technical Services.Attitude-free IT.

WHAT WE DO.• Cisco Certified Partner

• Microsoft Certified Partner

• Virtualization

• IT Support, monitoring and maintenance

• IT Consulting

• Network Engineering

• Health Care Systems Integration

HOW WE DO IT.• We listen

• We smile

• We’re efficient

• We’re skilled

• We care

• We enjoy what we do

• We help

WHAT IT MEANS.• Better bottom line

• Less down time

• Less turn over

• Happy staff

• Happy clients

• Productive employees

• A positive work environment

| Virtualization & Systems IntegrationDallas International School

• Dallas International School wanted leading edge technology for their students, and needed the

project managed completely by experts that could deliver promptly and on budget. iwerk created a

system that integrates the virtual server and network infrastructure with security card access,

security cameras, VOIP phone system with SIP service and all audio and visual technology

throughout the building. We obtained all necessary hardware and software and installed and

configured everything for them on time.

• The technology fully complements this school’s aggressive and intelligent teaching style and

provides excellent multimedia tools that work every time. iwerk continues to fully support the

administration, faculty and students at Dallas International School, and with the job done right the

first time, maintenance and support is efficient and affordable.

| Capabilities:

HEALTH CARE DATA

SERVICES

• • Who we are

• • Our process

• • Capabilities

| Health Care Data Services.

• Electronic Health Records (EHR) Integration

• EHR Systems Rollout

• EHR Administration

• EDI Support Integration

• ICD10 Converstion

• Data Analysis

• SQL Query Tuning/Optimization

• Report Writing

| Where you can find us.

With dedicated support stateside, we meet the needs of

clients on a national /global scale.• Detroit- Royal Oak, MI

• Dallas/Fort Worth TX

• All development work done in-house in Royal Oak

| When to engage with iwerk.

From initial strategy and ideation to pitch, production to launch, post-launch to revisions…iwerk is available to become a strategic ally for your team. Our whole business model is in support of your werk…your work is our werk. We are a blank slate and here to meet your needs.

We’re a phone call away.

| So why iwerk?

• Because we’re the best suited business to support your needs

• We truly care about your werk

• We are good at what we do

• When we partner with your organization, you are directly in communication

with those developing the werk

#FEARLESSDIGITALBRAINS

We are FEARLESS. FAST. FLEXIBLE. FRIENDLY

| So why iwerk?

We’ve created magnets for the account teams to stick on their cubes to think

more strategically on ways they can leverage our full breadth of capabilities

as a strategic partner in support of client work

We are FEARLESS. FAST. FLEXIBLE. FRIENDLY

• • Who we are

• • Our process

• • Capabilitiesiwerk.

iwerk.com

| Sincere Thank You.