2016 grand rapids hubspot user group

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Page 1: 2016 Grand Rapids HubSpot User Group
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MOBILEGEDON

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Social Media

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Consumers spent 39 minutes per day in 2015 watching video on mobile device

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2012 2014 2016

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As adoption of technology and automation

continues to expand, Marketing will become

an even more dominant part of the buyer

journey

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By 2020, Gartner predicts customers will self-manage 85% of their relationships with companies without ever directly engaging a human.

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Deliver intelligent, authentic, personalized experiences

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Web Visits Leads Customers Revenue Budget

10,000 200 20 20,000 $1,000

2% 10% 5%

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Ashley Stephanie Operations

Kevin

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LaurenJeanie

Operations

ContentConsultantDesign Developer

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1 Sales Person : Immediately 1 Director of Marketing 1 Senior IMC 1 Project Manager 1 Writer Everyone GREAT