2014 annual results - adux.com timetable: hipay should be listed on euronext in h1 2015 ... upward...
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2014 l Key facts
Signifiant transactions…
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Withdrawal from publishing activities, marked by the sale of jeuxvideo.com to
Webedia in June.
A sound financial structure:
€49 million of cash and cash equivalents available at the end of 2014.
Limited financial endebtedness and early repayment of the rest of the existing syndicated loan
(€22 million).
€4,5 million of share buyback during the second half of the year.
2014 key figures*:
Revenue: €164 m
Gross profit: €44 m
Operating income: €15 m
Net income of the consolidated companies: €6 m
Strong growth in the new business lines and decline in the traditional ones, on both
activities. *Proforma figures taking into account the sale of jeuvideo.com in 2014
2014 l Key facts
…to allow the development of each business
in a stand-alone way
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Separation project of advertising (Hi Media) and online payment (HiPay) activities
Successfully repositioned, this operation will allow both activities to:
Benefit from significant financial, human and technological resources
Implement their own growth strategy (different markets, distinctive growth drivers)
Provisional timetable: HiPay should be listed on Euronext in H1 2015
Evolution in management teams
2014 l Advertising
Reaffirmed priority for RTB, video and mobile
Upward trend confirmed for video,
mobile and RTB, now accounting for
55% of the advertising activity
Numerous contracts signed in Q4 for both
video and mobile
Strong decline in the traditional display
activity in France and Europe
Significant decrease in the gross profit
in H2 2014 due to the Group’s policy:
early termination or renegotiation of
onerous display contracts (-€8 m)
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Revenue
Gross profit
2014 l Payment
Confirmed strengthening of HiPay Full Service
supported by the successfull launch of TPP solution
Strong growth in the volume of
transactions
Accelerated rise in the second half
of the year (+51% in Q4), driven
by the success of HiPay Full
Service
Return to margin growth in H2,
due to the evolution in the product
mix
Negative impact from the
traditional activity (HiPay Mobile)
this year
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Volume
Gross Profit
2014 l Costs structure
Controlled costs structure
Purchases stability despite the
significant rise in direct costs
linked to the banking payment
activity
HR expenses down thanks to the
downsizing of the Group’s
perimeter with notably the disposal
of the publishing activity (JV.com)
during the year
Stability in the level of investments,
as the structural part of it has been
completed over the past two years
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HR Expenses
Purchases
2014 l Consolidated P&L (proforma)
Results impacted positively by jeuxvideo.com sale
Current operating income affected by the slowdown in activity
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Period from 1 January to 31 December – in €M
Turnover
Gross profit
EBITDA
Current operating income
Stock based compensation
Other non-current earnings and charges
Operating income
Financial result
Share in the income of the SMEs
Pre-tax earnings
Net income of the consolidated companies
2014
163.7
44.0
-5.3
-9.7
0,0
24.6
14.9
-1.7
0.0
13.2
6.3
2013
182.7
57.1
7.5
3.0
-0.5
-1.6
0.9
-0.2
0.0
0.7
0.7
2014 l Cash Flows
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Strong cash flow generation due to proceeds from sales
Debt reduction
Improvement in working
capital
Early repayment of ~€22
million, which corresponds
to the rest of the existing
syndicated loan
€4,5M of share buyback
€80 million in investments
and acquisitions mainly
related to the proceeds
from sale of assets (before
costs)
2014 l Consolidated balance sheet
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A sound financial structure
to finance the future growth strategy
Fixed
assets
Account
receivable
Other
assets
Cash
& equivalents
Shareholder
equity
Long term
financial debt
Account
payable
Other
liabilities
AN INNOVATIVE AND COMPLETE
DIGITAL OFFER
HiMedia | An offer in line with its market
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Covering all digital advertising
A PROMISING MARKET
Online advertising in Europe Video advertising in Europe
Activity l A confirmed acceleration of growth drivers
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A needed and successful repositioning
Progressive launchs of new
offers
RTB (2012)
Video & Mobile
(during 2013)
X4 between 2012 and 2014
55%
of 2014 proforma turnover
In € millions
RTB
+
Native Advertising
Growth strategy l Priority given to innovation
AUTOMATION OF THE ADVERTORIAL
THE DRIVE TO STORE THROUGH MOBILE
Location based mobile
advertising solution
Proprietary technology
Targeted acquisitions on both key segments
(RTB and Mobile)
=
49% share of capital
Clients: Amnet (Aegis), GroupM
trading desk (WPP), AOD (Publicis)
Acquisition of 100% of the
capital
800 million location-based
impressions per month
Clients: Le Monde, La Tribune,
Seloger, Reworld Media, Webedia,
Skyrock…
International development
on high potential markets
ACQUISITION OF
ORANGE'S DIGITAL
ADVERTISING NETWORKS
(Mexico, Miami and Spain)
EXPANSION TOWARDS
THE HISPANIC WORLD
benefitting from promising
market trends
The international will
account for a majority of
sales as of 2015
Growth strategy l New territories
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Return to global growth of turnover after several years of decline, thanks to:
The progression of its businesses based on 2014 perimeter
The integration of the acquisitions completed at the start of 2015
I.e. 2015 turnover should amount tobetween €85 and €90 million
Improve significantly the operating profit and target:
An EBITDA between -€3 et -€1 million
A return to positive profitability in 2016 based on the actual perimeter
HiMedia l 2015 Objectives
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HiPay Full Service
Solutions for international online banking
transactions (credit card, bank transfer, e-wallet,
etc.)
Created to help content editors and e-traders in
their business development.
HiPay Mobile
French and European leader in micropayment
solutions
Facilitates the monetization of digital goods of
small amounts over internet in 85+ countries
HiPay | Online Payment solutions
digital payments experts
11 million transactions /month
70 payment methods available in 85 countries
1 proprietary technology
Double European banking license: PSP & E-money issuer
Operates in
6 European countries
+ Brazil and USA
Employs around
120 people Including 50 engineers
A business volume of
~ €600 million in 2014
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~ 100 million text messages
~ 170 million minutes of telecommunication
~ 270 telecom operators working with
HiPay in 85 pays
~ 70 different payment methods on the
platform
Mobile l In figures
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4,000 active traders
4 million wallet users accounts
70 directly (and 150 indirectly) integrated payment methods beyond VISA, Mastercard and Amex
140 currencies treated
Full control of the value chain both
cash in and cash out (market place)
10 million data collected per month
Full Service l In Figures
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1/ Positioning
International / cross border
Value added services (FPS, Analytics, BI/DMP)
2/ Distribution channels
Sales teams in each one of the countries in which HiPay
operates
CMS
Institutional (banking networks, buyers)
3/ Specificity
Able to accompany on the cash in, as well as on the cash out
Accounts management / Marketplace
4/ Deployment
Desktop
Mobile devices
Multi channels (omnicanal)
Full Service l Go to market strategy
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International
business expansion
Effective fight against
fraud
Greater payments
management
Increase profits
HiPay l Market trends
A dynamic market with numerous growth drivers
Rise of m-commerce:
+45% in 2015
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HiPay l Perspectives
Global business growth
and industry standard profitability in 2015
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1st step completed confirming the right positioning of the offer
Strong growth prospects with many innovative projects capable of creating more
added value for e-traders
Focus on data and m-commerce
Continued deployment of the offering with more payment methods and new
geographies