2012 year - transworld media kit · 2012. 3. 20. · newsstand: 4,062 subscriptions: 25,309 readers...
TRANSCRIPT
YEAR2012
TITLE
EDITO
RIAL
CALE
NDAR
*SUB
JECT
TO CH
ANGEISSUE DATE CONTENT / BONUS DISTRIBUTION COMMIT
DATEMATERIALS DUE ON SALE
181 MAY/JUN
Odyssey Team in Palm SpringsLouisville Scene / Ty Morrow Interview 2/9/12 2/17/12 4/10/12
182 JUL Kink International TripRed Bull Ride & Seek 4/12/12 4/20/12 6/12/12
183 AUG Pro Interview / Team TripScene Article / Concept Article (TBD) 5/10/12 5/18/12 7/10/12
184 SEP Pro Interview / Team TripScene Article / Concept Article (TBD) 6/14/12 6/22/12 8/14/12
185 OCT 20 years of Ride BMX Interbike Distribution 7/19/12 7/27/12 9/18/12
186 NOV Pro Interview / Team TripScene Article / Concept Article (TBD) 8/23/12 8/31/12 10/23/12
187 DEC NORA Cup Coverage (winner interviews) 9/20/12 9/28/12 11/20/12
188 JAN/ FEB
Pro Interview / Team TripScene Article / Concept Article (TBD) 10/18/12 10/26/12 12/18/12
189 MAR/ APR
Pro Interview / Team TripScene Article / Concept Article (TBD) 12/13/12 12/19/12 2/12/13
190 MAY/ JUN
Pro Interview / Team TripScene Article / Concept Article (TBD) 2/1/13 2/15/13 4/9/13
BMX D
EMOG
RAPH
ICSMedian Age 17
% 12-17 42%% 18–24 30%% 25–34 21%% Male 97%
% Spend 1+ Hours with the Magazine 78%% Visited a Company’s Website After Seeing Ad in Magazine 77%
SOURCE: 2011 TRANSWORLD READER SURVEY
TOTA
L AUD
IENCEMONTHLY PRINT CIRCULATION*
Total Paid & Verified: 29,371 Newsstand: 4,062 Subscriptions: 25,309 Readers Per Copy: 6.2 Total Readership: 182,100
ANNUAL BMX AUDIENCE Online Uniques**: 3,529,776 Print Circulation: 182,100 Event Attendance†: 250,000 Movie Viewers: 12,000 Email Database††: 24,277
TOTAL AUDIENCE 3,998,153*US Postal Statement 11.10 - 12M AVG **Omniture 1.11-12.11†2011 Franchise & Partner Events††Combined E-Newsletter & Sponsored Database
SHIP
PING
Ship ad materials to: ATTN: Tim BakerTransWorld RIDEBMX2052 Corte Del Nogal Carlsbad, CA 92011(760) 707-1956
Digital Transfer:http://adportal.bonniercorp.com
SPAC
E SPE
CIFICA
TIONSSPACE WIDTH HEIGHT
Spread Trim 18” 10-1/2”
Spread Bleed 18-1/4” 10-3/4”
Spread Live Area / Non-bleed 17-1/2” 10”
Full Page Trim 9” 10-1/2”
Full Page Bleed 9-1/4” 10-3/4”
Full Page Live Area / Non-bleed 8-1/2” 10”
2/3 Vertical (non-bleed) 5-3/8” 9-3/4”
1/2 Vertical (non-bleed) 4” 9-3/4”
1/2 Horizontal (non-bleed) 8-1/4” 4-3/4”
1/3 Vertical (non-bleed) 2-5/8” 9-3/4”
1/6 Vertical (non-bleed) 2-5/8” 4-3/4”
1/6 Horizontal (non-bleed) 5-3/8” 2-1/4”
1/12 Page (non-bleed) 2-5/8” 2-1/4”
Advertising & Mechanical Guidelines:Please visit www.transworldmediakit.com
COMP
ETITO
R COM
PARI
SON
*No Ride UK & Dig Mag US Postal Statement Available**2010 Avg. Paid Circulation † US Postal Statement 2010
29,371 (63%)**
BMX Plus17,024 (37%)†
Ride BMX has: • The largest circulation• The most complete and compelling editorial
package• The largest and most influential readership
EVEN
TS
TransWorld Ride BMX NORA Cup Awards September 2012, NV
YEAR2012
TITLE
CONT
ACTAdam Watkins — (760) 707-1077
{Sales Manager} [email protected] Guthrie — (310) 227-8949{Western Ad Director} [email protected] Corvalan— (310) 227-8959{Dir. Business Dev} [email protected] Menkes — (212) 779-5421{Eastern Ad Director} [email protected] Razzano — (212) 779-5426{Eastern Ad Manager} [email protected]