190 Million+ people reached monthly

778 Million+ Pageviews monthly

11.6 Million+ Facebook Fans

10 Million+ Twitter Followers

1.8 Million+ Instagram Followers

4.58 Million+ Youtube Subscribers

Source: Google Analytics, Dec’20

*Numbers can be duplicated

HTDS REACH: WORLDWIDE

UK – 2 Mn

UAE – 1.4 Mn

Canada

2

US

9

MENA

3

EUROPE

(including UK)

4.1

India

157

SEA Market

1.6

ANZ

1.4

Source: Google Analytics, Dec’20

*Numbers can be duplicated

*Numbers in Million

HTDS REACH: INDIA

Source: Google Analytics, Dec’20

*Numbers can be duplicated

HIMACHAL PRADESH

1.5

UTTARAKHAND

1.7

UTTAR PRADESH

25

CHATTISGARH

1

TELANGANA

7.9

BIHAR

12.9

M.P.

9.3

HARYANA

7.5

DELHI

15.6

J&K

1.6

PUNJAB

4.8

RAJASTHAN

9.3

GUJARAT

6.7

MAHARASHTRA

22.7

KARNATAKA

11

KERALA

3

TAMIL NADU

6.4

ANDHRA PRADESH

2.3

ODISHA

2.6

WEST BENGAL

7.8

NORTHEAST STATES

5.6

JHARKHAND

1.1

*Numbers in Million

SITE REACH:

Source: Google Analytics, Dec’20

77 Million+ Monthly UVs

303 Million+ Monthly PVs

Gender Metrix

36% : 64%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

37 Million+ Monthly UVs

108 Million+ Monthly PVs

Gender Metrix

29% : 71%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

64 Million+ Monthly UVs

336 Million+ Monthly PVs

Gender Metrix

25% : 75%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

5 Million+ Monthly UVs

12 Million+ Monthly PVs

Gender Metrix

15% : 85%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

3 Million+ Monthly UVs

4 Million+ Monthly PVs

Gender Metrix

20% : 80%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

3 Million+ Monthly UVs

11 Million+ Monthly PVs

Gender Metrix

25% : 75%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

1 Million+ Monthly UVs

1.5 Million+ Monthly PVs

Gender Metrix

44% : 56%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec20

1 Million+ Monthly UVs

2 Million+ Monthly PVs

Gender Metrix

56% : 44%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

0.64 Million+ Monthly UVs

0.87 Million+ Monthly PVs

Gender Metrix

32% : 68%

Age Metrix

SITE REACH:

Source: Google Analytics, Dec’20

4 Million+ Monthly UVs

10 Million+ Monthly PVs

Gender Metrix

14% : 86%

Age Metrix

HTDS REACH: SOCIAL MEDIA

5.9 Million+ 1.1 Million+ 2.2 Million+

7.8 Million+ 1.9 Million+ 409 K+

2.8 Million+ 209 K+ 1.6 Million+

1.7 Million+ 205 K+ 125 K+ Current Numbers

*Flagship Websites

OFFERINGS

DISPLAY VIDEOS

•Impact Innovations

•Banner ads

•Audience Buying

•Pre/Mid Roll

•Brand & Content IPs

•Micro Sites

•Article/Article Series

•Infographics & Comic Strips

•Branded Podcasts

BRAND SOLUTIONS

•Promotional

•Editorial Initiatives

TARGETING

•Audience

•Contextual

Mobile M-Gage

Desktop – Top Units

(Collapsed)

Desktop – Top Units

(Expanded)

Customized

Innovations

(Options Available on Desktop & Mobile both)

Masthead Logo-Flip Innovation

(Renault Triber)

Site Background Innovation

(Tata Altroz)

OTHER AD UNITS

M-VIDEO

MOBILE TOP

BANNER

Audience Targeting

Data Management Platform (DMP):

Target Age, Gender, Interest, affinity,

Household income, Browsing History,

Family Size and many more parameter

based on first, second and third party

data.

Powered by Oracle, HT DMP has quite a

sizable pool of authentic data.

Type A:

Type B:

Contextual Targeting: It is a technique in which the web pages is

scanned to show the relevant ads as per

the content on the page.

Contextual Work both ways .i.e Avoid

campaigns on specific content

(Accident/Airplane Crash) – Brand Safety

Ladies Who Lead

by

AVIVA

158 K+

Pageviews

2.7 Million+

Video Views

World Water Day

2018 Campaign

by

Pepsico

120 K+

Pageviews

311 K+

Video Views

Sparkles of Joy

by

OPPO

43 K+

Pageviews

1 Million+

Video Views

Home Makers

The Everyday

Superheroes

by

AVIVA

109 K+

Pageviews

899 K+

Video Views

FICTION WEB SERIES

HT Friday Finance In Partnership with Aviva

and Aditya Birla AMC

5 Million+ Video

Views in 5 episodes

HTDS e-CONNECT - SUITE

SOLOS ENGAGE WALLED CROWD LEARN

Self Shot

Videos

Virtual Panel

Discussion

(pre-recorded)

Virtual 'gated'

live panel

discussion

Virtual

Conference

for large

audiences

Webinar

Self Created Video(s) by experts.

Packaged and hosted on HT

Platforms

Online panel discussion. Edited

and hosted on HT Platforms

Limited access live panel

discussion. Optional live stream on

HT Platforms

Digital conferences and events

with 1,000 to 10,000 viewers.

Training and product demos.

Optional gated experience.

Make Our Road Safer

by

Hero MotoCorp

725 K+ Pageviews

1.7 Million+ Video Views

The Digital Dossier

By

ACCENTURE

336 K+ Pageviews

Make Sense Campaign

by

Merck

140 K+ Pageviews

Education in the

digital age

By

Microsoft Education

206 K+ Pageviews

83 K+ Pageviews

97 K+ Pageviews

55 K+

Pageviews

45 K+

Pageviews

43 K+

Pageviews

Video Views:

37 Million+

Reach:

50 Million+

Numbers include Teasers + Reveals

YouTube + facebook Platforms

50.2 K+ Pageviews

53 K+ Pageviews

76 K+ Pageviews

57 K+ Pageviews

130+ PODCASTS

40+ GENRES

10mn+ LISTENS

Our Audience

Our Partners 25+ distribution platforms including Gaana, Saavn,

Aawaz, Saregama, Juggernaut Spotify, Amazon, OEMs,

VAS etc.

60% of our

audience is

between 18-

34 years

A balanced

gender split with

60% males

and 40%

females

Top Cities

Offering an immersive online audio

experience to consumers through

podcasts, laced with authentic

storytelling, likable hosts and fresh

insights on different topics.

TECHNOLOGY

&

TELECOM

PERSONAL

FINANCE

FMCG

&

CONSUMER

LIFESTYLE

Auto

EDUCATION

&

HEALTHCARE

Travel

&

Tourism