15762 connected cars 2015 brochure updates layout 1 30/03/2015 09:44 page 1 … · 2015-04-16 ·...

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WWW. CONNECTEDCARSWORLD .COM BUSINESS MODELS AND TECHNOLOGIES TO MAXIMISE REVENUES FROM CONNECTED CARS Roger Giralt, Head of Connected Car, Centro Técnico, SEAT, Spain Amer Aijaz Director, Strategy & Concepts Electrics/ Electronics & E- Propulsion, Volvo Cars, Sweden Eva Buschkrei, Head of International Business Integration – Car IT, Audi, Germany Lucas Leonardi, Head of Worldwide Strategy and Partnerships, PSA Peugeot Citroen, France Michael Gruffke, Acting Head of Connected Drive, BMW, Germany Thomas Stocker, Vice President and General Manager Infotainment Europe, HARMAN, Germany Martin Leach, Chairman, Magma Group, United Kingdom Fredrik Callenryd, Senior Business Analyst – Fleet Management, Scania, Sweden Richard Candler, General Manager Advanced and CCL Product Strategy, Nissan Europe, Switzerland Tim Leinmüller, Technical Manager, Info & Safety Engineering, DENSO INTERNATIONAL EUROPE, Germany Madhusudan Shekar, Head of IT Solutions, Tata Motors, India Massimo Cavazzini, EMEA Head of Product Planning, User Experience and Marketing – Global Uconnect, Fiat Chrysler Automobiles, Italy Derek Williams, GM Telematics and Multimedia Product Planning, Toyota Magnus Lundgren, Head of Connected Vehicle Cloud, Ericsson, Sweden Scott Lyons, Business & Partner Development, Connected Services, Ford Motor Company, USA Co-located with: 24-25 JUNE, THE RAI, AMSTERDAM, 2015 3 RD ANNUAL 250+ Executives 80+ Speakers 75%+ of speakers from OEMs, major tier 1s and expert industry advisors Guest passes available for Automakers VISIONARY SPONSOR PREMIER SPONSORS SILVER SPONSOR SESSION SPONSOR OFFICIALLY SUPPORTED BY OEMS, TIER 1S AND INDUSTRY EXPERTS NEW RELATIONSHIP BUILDING FORMATS INCLUDING Automaker hosted lunch tables Roundtable discussions Speed networking 1 to 1 VIP meeting service RESEARCH & INTELLIGENCE PARTNER EVENT SUPPORTER CYBER SECURITY SPONSOR SPONSORS AND EXHIBITORS

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Page 1: 15762 Connected cars 2015 brochure updates Layout 1 30/03/2015 09:44 Page 1 … · 2015-04-16 · 23RD JUNE 24TH JUNE, MAIN CONFERENCE DAY ONE HALF DAY PRE-CONFERENCE WORKSHOP Workshop

WWW.CONNECTEDCARSWORLD.COM

BUSINESS MODELS AND TECHNOLOGIES TO MAXIMISE REVENUES FROM CONNECTED CARS

Roger Giralt,Head of Connected Car,Centro Técnico, SEAT, Spain

Amer AijazDirector, Strategy &Concepts Electrics/Electronics & E-Propulsion, Volvo Cars,Sweden

Eva Buschkrei,Head of InternationalBusiness Integration –Car IT, Audi,Germany

Lucas Leonardi,Head of WorldwideStrategy andPartnerships, PSAPeugeot Citroen,France

Michael Gruffke,Acting Head ofConnected Drive, BMW, Germany

Thomas Stocker,Vice President andGeneral ManagerInfotainment Europe,HARMAN, Germany

Martin Leach,Chairman,Magma Group,United Kingdom

Fredrik Callenryd,Senior Business Analyst –Fleet Management,Scania, Sweden

Richard Candler,General ManagerAdvanced and CCLProduct Strategy,NissanEurope, Switzerland

Tim Leinmüller,Technical Manager, Info& Safety Engineering,DENSOINTERNATIONALEUROPE, Germany

Madhusudan Shekar,Head of IT Solutions,Tata Motors, India

Massimo Cavazzini,EMEA Head of ProductPlanning, UserExperience andMarketing – GlobalUconnect, Fiat ChryslerAutomobiles, Italy

Derek Williams,GM Telematics andMultimedia ProductPlanning, Toyota

Magnus Lundgren,Head of ConnectedVehicle Cloud,Ericsson, Sweden

Scott Lyons, Business & PartnerDevelopment,Connected Services,Ford Motor Company,USA

Co-located with:

24-25 JUNE, THE RAI, AMSTERDAM, 2015

3RD ANNUAL

250+ Executives

80+ Speakers

75%+ of speakers fromOEMs, major tier 1s andexpert industry advisors

Guest passes available for Automakers

VISIONARY SPONSOR PREMIER SPONSORS SILVER SPONSOR SESSION SPONSOR

OFFICIALLY SUPPORTED BY

OEMS, TIER 1S AND INDUSTRY EXPERTS

NEW RELATIONSHIP BUILDING FORMATS INCLUDING

Automaker hosted lunch tables Roundtable discussions Speed networking 1 to 1 VIP meeting service

RESEARCH &INTELLIGENCE PARTNER

EVENT SUPPORTERCYBER SECURITY SPONSORSPONSORS AND EXHIBITORS

15762 Connected cars 2015 brochure updates_Layout 1 30/03/2015 09:44 Page 1

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WWW.CONNECTEDCARSWORLD.COM

With the connected vehicle market in rapid growth, carmanufacturers continue to face the biggest challenge of all - how todefine a profitable connectivity strategy. Creating a superiorbusiness model to capitalise on this growth is essential to stay aheadof the competition.

To help your businesses achieve their goals, Connected Cars ‘15comes back in its 3rd year with a focus on driving success andultimately revenue growth in this booming sector. Through casestudies, focused workshops and discussion groups the event willhelp develop and identify new business strategies to make the mostof future growth.

The Connected Cars programme has been put together with theinput and guidance of 8 industry visionaries from the likes of Audi,Panasonic and Ericsson (and others) – ensuring it is on the mark andup to date for the business needs of the connected cars ecosystem.

BENEFITS OF ATTENDINGAssess how to maximise the success of your connected carprogramme Examining infotainment and connectivity systems: How can youmake the right choice to suit your target consumer market?Analyse sales and marketing strategies for connected vehiclesand how best to engage consumers effectively Evaluate applications and examine how you can decide onwhat solutions will be the most suited for your connectedsystems and ultimately the consumerProject and manage potential privacy and regulatory issues Develop a data strategy: How could you reduce costs orestablish new revenue streams through the effective use of datacollected from connected systems?Stay ahead of current and future security threats to ensure yourbusiness thrives

"It was a good place to discuss theconnected car. Also, it was goodthat a broad scope of connectedcar topics were touched onduring the conference." Hyundai Motor Company

"Very informativeevent covering manyconnected carrelated items." Mitsubishi Motor R&DEurope GmbH

CONNECTED CARS ‘15 WILL BE THEONLY EVENT IN EUROPE TO DELIVER:

A STRATEGIC, MONEY MAKING FOCUS ONBUSINESS MODELS:Where should you beinvesting? How can you create a business modelthat will maximise revenue and costs savings?Through case studies and interaction with yourpeers, you will leave with concrete ideas for makingyour connectivity programme a success

RELATIONSHIP BUILDING: 10+ hours ofnetworking using mind shares, discussion groupformats, hosted lunch tables and speed networkingto ensure you leave with valuable relationships tohelp you build your business

NEW DISCUSSION GROUP FORMATS:Through frank and focused discussion groups,your challenges will be addressed, information willbe shared among peers and lasting relationshipswill be built

AN INTERACTIVE CAR EXHIBITION: Livedemonstrations of the latest solutions will ensure youare in touch with of the rapidly changing market

24-25 JUNE, THE RAI, AMSTERDAM, 2015

MAXIMISE & MEASURE EVENT ROI

Create a wish list of event attendees you would like to meetWe will then request meetings and facilitate introductions

For more information on how to participate please contact:

The ideal opportunity to pitch your most promising productsand services to the OEM and tier 1 community, allowing youto maximize and measure your event ROI. Email: [email protected]

HOLLIE JEFFRIES

“The VIP meeting service was veryvaluable to Tail-F as it providedmeans to meet with potential

customers who would otherwise bedifficult to reach”

Director, EMEA Service Provider Sales,Tail-F Systems

“The efforts your team took toconnect people by organizing 1:1meetings were very useful. Also thespeed networking was a lot of fun. Ireally enjoyed my time at the

conference.”

Senior Architect, CableLabs

Connected CarsConversation Group

Connected Cars Blog www.connectedcarsworld.wordpress.com

Connected Cars Conversation www.facebook.com/ConnectedCarsConversation

Connected Cars Worldgoogle.com/+ConnectedcarsworldPage

@CC_Conversation #CarsChat

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09:00 EXAMINING CASE STUDIES: How can car makers transform their business model tomove away from a car product to providing a car service?• Creating customer loyalty through effective services: How can this be achieved?• Examining what car makers should provide in the future to ensure customer loyalty: A case study onuser experience

• Analysing case studies of future business models enabled by connectivity: What could the futurerevenue opportunities be?

Amer Aijaz Director, Strategy & Concepts Electrics/ Electronics & E-Propulsion, Volvo Cars, Sweden

09:20 ROUNDTABLE DISCUSSIONS: each roundtable in the room will break for 5 minutesto discuss the speech and what it could mean for them.

09:25 QUESTIONS AND STATEMENTS: a number of roundtables will either pose questions ormake statements to the floor regarding their opinions on the views expressed in thepresentation.

09:30 A CAR MAKER CASE STUDY: How are leading car makers positioning themselves to takeadvantage of future demand for connected vehicles and what can you learn from this?• Projecting demand for connected vehicles from the consumer market • Analysing revenue generation streams and which are likely to be most profitable in future years• Examining the future of the connected cars ecosystem and the role of the internet of thingsRoger Giralt, Head of Connected Car, Centro Técnico, SEAT, Spain

09:50 CASE STUDY: telematics in emerging markets: Connecting with fleet owners, driversand enabling brand loyalty• Examining future applications of this successful programme globally and what the wider connectedvehicles market can learn

• Creating a successful programme for the user to encourage brand loyalty• Improving the driver experience: Ensuring repairs can be carried out through a system unique to theIndian market

Madhusudan Shekar, Head of IT Solutions, Tata Motors, India

11:30 PANEL DISCUSSION: What opportunities do different levels of automation presentfor revenue generation, consumer engagement and higher volume car sales?Senior research representative from R&D teams in automakers and tech leaders will debate the futureimpact that automation and other forms of disruptive technology will have on car makers and theconnected vehicles market over the next decade.• Examining the position of leading car makers and what different levels of automation could mean forthe market

• Analysing the regulatory framework in Europe and what impact this will have on the adoption ofautonomous vehicles

• Projecting how consumers are likely to react to automation and how car makers shouldaccommodate this

• Assessing the security implications of automated vehicles and how these risks will be mitigatedTim Leinmüller, Technical Manager, Info & Safety Engineering, DENSO INTERNATIONALEUROPE,GermanyRichard Candler, General Manager Advanced and CCL Product Strategy, Nissan Europe, SwitzerlandNick Reed, Technical Lead Gateway Project and Academy Director, TRL, UKJan-Maarten de Vries, Vice-President, Product Management and Marketing,TomTom, The Netherlands

Session I: Making money from connected cars: Defining a successful business model

Session 2: Automation and disruptive technology

10:10 Extended networking breakA 1 hour 20 minutes networking break will include: • 3 introductions to people you do not know in the conference room • Formalised speed networking for all delegates to make new contacts

WWW.CONNECTEDCARSWORLD.COM

Lee is a senior specialist in the Connected Cardivision of SBD, an independent technical consultancyspecialising in the design and development of vehicleconnectivity, safety & security systems. He providesstrategic, commercial and technical consultancy to carmakers, their suppliers and service providers on allaspects of the connected car ecosystem. For morethan 20 years, Lee has been designing andcommercialising products in the automotive, telecomsand telematics service provider sectors.

Business models, consumer engagement and revenuegeneration Master class

In this half day workshop you will hear from our expertleader on different business models for the connectedcar. The workshop will focus on case studies of existingbusiness models, what has been successful and whyand it will examine the next 12 months as to where youshould be focusing your business to maximise thesuccess of your solutions offering or connected carsprogramme.

14:00 Opening remarks from theconference leader

14:10 Examining business model casestudies: How are OEMs currentlystructuring their connected carbusinesses, what does this mean foryou and what can be learnt?

14:50 Interactive session with questionsand input from the delegates, tohighlight the pros and cons ofdifferent business models

15:10 Coffee break

15:30 Consumer engagement lessons:Analysing consumer feedback,what they require and whatservices and systems are likely todrive car sales and revenue

16:10 Interactive session focusing onresults from different consumerworking groups and how to adjuststrategies to the current andpotential future needs of theconsumer

16:25 Monetisation through collection ofconsumer data: Devising strategiesto effectively use data fordiagnostics and to provide betterservices

17:00 Wrap up of workshop and close

24TH JUNE, MAIN CONFERENCE DAY ONE23RD JUNE

HALF DAY PRE-

CONFERENCE WORKSHOP

Workshop Led by:Lee Colman,Connected Car Division – Senior Specialist, SBD,UK

AUTO OEM

AUTO OEM

AUTO OEM

AND TIER 1S

AUTO OEM

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WWW.CONNECTEDCARSWORLD.COM

12:10 PANEL DISCUSSION: How can car makers build aninfotainment solution that meets the customer’s needs?• Examining what the customer wants: Analysing consumers demands over the next 3years

• How should car companies work with external partners to develop the mostsuccessful infotainment solution?

• How can car makers design a system that allows them to sell more cars?Eva Buschkrei, Head of International Business Integration – Car IT, AudiThomas Stocker,Vice President and General Manager InfotainmentEurope, HARMAN, GermanyAndy Davis, Research Director, NCC Group, UKSirish Batchu, Head – Infotronics Technology & Advance Electronics,Mahindra & Mahindra, India

12:50 Creating the cloud that successfully manages the full ecosystem:Examining the Volvo – Ericsson case study• Developing an open framework for all players in the auto ecosystem toaccess not only the car but also the consumer

• Examining how car owners benefit from the connected car. Why will theconnected car will be the key differentiator for OEMs?

• Assessing the future of V2I and V2V using a cloud framework: Plannedpilot tests and what this means for the consumer

Magnus Lundgren, Head of Connected Vehicle Cloud, Ericsson, Sweden

14:40 INTERACTIVE DISCUSSION GROUPSJoining a discussion group is much like entering a conversation in your livingroom. The room will be split into three parts to focus on the topics below. Eachsection of the room will be joined by 2 facilitators. The facilitators will speak nomore than any of the other delegates, providing an opportunity for genuinelynew content and views in the conference programme and frank discussion.

Chairman: Pietro Boggia,Principal, Frost and Sullivan,United Kingdom15:30 BMW CASE STUDY: The connected drive store, what can be

learnt by other car makers and apps developers?• How should OEMs decide on which apps will be suited to their consumer needs?• How should car makers successfully engage with apps developers?• Analysing the BMW app store and what this means for app developersMichael Gruffke, Acting Head of Connected Drive, BMW,Germany

15:50 PANEL DISCUSSION: How can car makers and tier 1s engagewith apps developers successfully and make in car content pay?• How can car makers create an optimal apps strategy?• How should functionality be balanced with security restrictions?• How can both parties better manage product life cycles?• Examining the future of apps on vehicles from payments to video streaming• Examining app monetisation strategies through data collection and advertisingChairman: Pietro Boggia,Principal, Frost and Sullivan,United KingdomLucas Leonardi, Head of Worldwide Strategy and Partnerships, PSA Peugeot Citroen, FranceJörg Lützner, Head of Services & Commercial Vehicles, ContinentalCorporation,GermanyScott Lyons, Business & Partner Development, Connected Services, Ford Motor Company, USA

16:30 Powering ADAS and HAD through real time maps• Examining real time map technology and how this provides the basis forADAS and HAD

• Assessing how this achieves short cycle times between detecting changesand delivering updates

Jan-Maarten de Vries,Vice-President, Product Management andMarketing, TomTom, The Netherlands

17:15 FIRESIDE CHATSenior industry leaders will discuss strategies for the industry to stay ahead ofglobal tech firms like Apple and Google to ensure they hold onto their marketshare. The conversation will take place in an informal format with the panellistsbeing seated on comfortable chairs, much like a conversation by your fireside.

PANEL DISCUSSION:• Examining strategies to ensure OEMs can secure future revenue streamsfrom connected cars

• Staying relevant: How should OEMs implement their connectivitystrategies to ensure success?

• Examining case studies - choosing a superior business model to driverevenue growth

Chairman: Antti Aumo, Marketing Director, Car ConnectivityConsortium, FinlandDerek Williams, General Manager Telematics and Multimedia ProductPlanning, ToyotaThorsten Küper, Team Leader OEM Product Planning, AlpineGautier Falconnet, Connectivity Specialist on Infotainment Systems,PSA Peugeot Citroen, France

18:00 Close of day 1 followed by a networking drinks reception in theexhibition area

Session 3: Implementing superior infotainment andtelematics services to maximise revenue

13:10 Extended networking lunchAn extended 1 hour and 30 minute lunch with tables hosted by leadingautomakers will allow you to spend valuable time with key people in theindustry in an informal setting.

1. Automaker lunch table one:Eva Buschkrei, Head of International Business Integration – Car IT,Audi,Germany

2. Automaker lunch table four: Lucas Leonardi,Head of Worldwide Strategy and Partnerships,PSA Peugeot Citroen, France

3. Automaker lunch table two:Massimo Cavazzini, Global Head of Product Planning, UserExperience and Marketing – Uconnect, Fiat ChryslerAutmobiles, Italy

4. Automaker lunch table three:Roger Giralt, Head of Connected Car, Centro Técnico, SEAT, Spain

5. Automaker lunch table five:Roberto Ciacci, Member of Connected Car Working Group andHead of Digital Marketing, Lamborghini, Italy

6. Automaker lunch table six:Amer Aijaz Director, Strategy & Concepts Electrics/ Electronics &E-Propulsion, Volvo Cars, Sweden

7. Automaker hosted lunch table seven:Richard Candler, General Manager Advanced and CCL ProductStrategy, Nissan Europe, Switzerland

8. Automaker hosted lunch table eight:Madhusudan Shekar, Head of IT Solutions, Tata Motors, India

Discussion Group 1: BUSINESS MODELS:How should car companies develop their business models to maximise success inthis sector?• What do consumers really want and how can car makers and solution providersalike ensure mass adoption?

• From the factory floor to the dealership: How can consumers be fully engaged?• Creating a business model: Understanding where you can generate the mostrevenue or make the most savings

Co-Chairs: Lee Colman, Connected Car Division – Senior Specialist, SBD,UK

OR Discussion Group 2: MOBILE NETWORK OPERATOR STRATEGIESPricing and packaging – what should your strategy be?• Assessing successful partnerships and what can be learnt• Implementing a successful 2 sided business model through CRM, billing and safety• Managing customers and projecting their future expectations• Examining arguments for and against operators moving into telematics verticals• Examining acquisitions and what this means for connected cars and operatorsCo-Chairs: Jeremy Green, Principal Analyst, Machina Research,UK

OR Discussion Group 3: R&D, ENGINEERING AND TECH:Developing an effective R&D strategy and Selecting the right systems• Navigating through the wide range of systems and solutions• Assessing R&D strategies and ensuring ROI on investment• Examining future strategies for investment in connectivity and projecting futuregrowth areas

Co-Chairs: Mark Burnett, Head of Innovation and R&D, BearingPoint, UK

Session 4: Content: How can you get your apps strategyright for your vehicles and consumers?

16:45 Networking coffee break

Session 5: Session 5: Staying relevant: How can automakerskeep pace with Silicon Valley when it comes to innovation on

the connected dashboard?

24TH JUNE, MAIN CONFERENCE DAY ONE ContinuedAUTO OEM

AND TIER 1S

AUTO OEM

AUTO OEM

AND TIER 1S

AUTO OEM

AND TIER 1S

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WWW.CONNECTEDCARSWORLD.COM

09:00 OPENING KEYNOTE: Examining the future of consumerexpectations and how connectivity and infotainment solutions willneed to evolve• Case studies: What can you learn from Fiat’s successful programme?• Projecting what the consumer may require over the next 5 years• Balancing consumer expectations with production costs and complexityMassimo Cavazzini, EMEA Head of Product Planning, User Experienceand Marketing – Global Uconnect, Fiat Chrysler Autmobiles, Italy

09:20 How can car makers effectively use data to monitor customersand improve their product?• How can this be used to create a customised service?• Profiling customers to understand their individual requirements• Creating a relationship with the customer post purchase and providing ‘lifeservices’

John Ellis, Former Global Technologist and Head of the Ford DeveloperProgram, Ford Motor Company, USA

09:40 How can we successfully monetise the connected car throughinsurance telematics?• Assessing consumer needs, expectations and what they are prepared topay for

• Examining the business of insurance telematics and opportunities over thenext 2 years

• Analysing platforms and business models for connecting OEMs and insurers Jonathan Hewitt,CMO, Octo Telematics

10:00 PANEL DISCUSSION: Making the most of your data: Examiningstrategies to drive revenue from effective data management andcollection• Fuel management, leasing and diagnostic data: Projecting opportunitiesover the next 5 years

• Proactive in place of reactive: How should data be effectively collected,sanitised, presented and used?

• Smart cities, homes and ITS: Projecting the benefits of big data analysis andutilisation in the connected world

• How can MNOs mashup car, driver data plus current customer data toprovide bigger value & customized services across wide areas & locations?

• What should the KPIs be to achieve maximum ROI?• Forecasting the future monetisation or cost savings from effective datamanagement

Martin Leach, Chairman, Magma Group,United KingdomFredrik Callenryd, Senior Business Analyst – Fleet Management,Scania, SwedenMichael Gruffke, Acting Head of Connected Drive, BMW, Germany

TomTom Live System Demo: Seamless navigation experienceacross devicesDelegates will have the chance to see a simulation of the entire navigationexperience across multiple platforms, including a navigation portal on alaptop, an app on a mobile phone, and an embedded in-car system. Manyscenarios and use cases demonstrate TomTom’s current and future offeringthat enables OEMs to bring a compelling, branded end-user experience.Cloud system demo: Examining the future of in car systemsFurther demos to be announced

11:50 Internet of things: How can the connected vehicle marketcapitalise on the connected world?• How should car makers link their existing connectivity strategies into IoT?• How can you ensure your systems will be able to successfully integrate intothe IoT?

• What potential does this provide for car OEMs and how can they turn thisinto profit?

• What will great levels of automation in vehicles mean for the growth ofconnectivity to IoT?

Hakan Kostepen, Executive Director – Product Planning, Strategy andInnovation, Panasonic,USA

12:10 Balancing costs with risks: How can you create and manage asuccessful security programme?• How should car OEMs control the supply chain to stop attacks?• Assessing existing and projecting future attack vectors and how to mitigaterisks

• How should car makers control apps to ensure they are securely codedand do not present risks?

Andy Davis, Research Director,NCC Group, UKMatt Lewis, Principal Consultant, NCC Group, UK

14:10 Creating a connected strategy – A Case Study: Examining thesuccess of the Passat, what can be learnt?• Examining the testing programme and the challenges: How were theyovercome?

• What are the next steps and how can these systems be successfullyintegrated into other vehicles?

• Creating a positive business case: Generating new functionality and servicesNikolai Reimer, Head of Mobile Online Services – Electrical andElectronics Engineering, Volkswagen,Germany

14:30 A CASE STUDY: Examining the future of the connected carsbusiness and how global car makers should prepare for it?• Assessing potential partners and competitors: The role of tech firms,content and finance firms and others

• Smart device integration with the connected car and what his could meanfor you

• Analysing Korean and other countries’ connected car markets and challenges• What should the role of the car maker be in this area in the future? Howshould you plan your business to stay ahead of the competition?

Ju Wook Son,Research Associate, Hyundai Motor Group, South Korea

14:45 PANEL DISCUSSION: Driving the adoption of UBI: How can you secure the right partners and develop a successful user basedinsurance business model?• Examining value added services and what this will mean for the consumer• How can the consumer be fully engaged here to make this a success?• How can market players develop an effective UBI strategy and maximiserevenue generation?

Chairman: Thomas Hallauer, Director of Marketing and Research,Ptolemus Group, UKRaymond van Es, Co-founder, Fairzekering – Delft, The NetherlandsPaul Middle,Head of Telematics Partnering, RSA Group,United KingdomAndrea Jurkic,Coordinator - Innovation Strategic Programme,Generali, Italy*

16:20 Ask the Analysts roundtable discussions6 focused roundtables will be led by analysts. With 20 people on each table youwill meet 19 new contacts from the connected cars sector. Topic 1:Assessing content, how can you create the right strategy to appealto consumers?Jack Bergquist, Consultant – Automotive Advisory Services, IHS, UKTopic 2: Security threats: What should your strategy be and how muchshould you spend?Topic 3: Creating the right user experience: Balancing the needs ofoperators, OEMs and othersJeremy Green, Principal Analyst, Machina Research,UKTopic 4: Delivering a successful V2I and V2V strategyPietro Boggia, Principal, Frost and Sullivan, United KingdomTopic 5: Assessing opportunities at the intersection of IoT and connected carsChris Massot, Partner, Claro Partners, SpainTopic 6: Managing regulatory risk: What’s round the corner and how shouldyou plan?Andre Malm, Senior Analyst, Berg Insight

17:00 Results of the roundtables: Presentations from each leader to thewhole audience

17:30 Close of conference

Session 6: Monetising big data: Developing a businessmodel to maximise profit from data

Session 7: Live car and system demos

Session 8: IoT Focus

Session 10: Driving the adoption of user based insurance anddetermining how to drive profitability

Session 9: Cyber security: How can you protect your cars, avoidattacks and limit the risks to your reputation?

10:40 Networking coffee break and live car demos

12:30 Extended Networking lunch in the exhibition area

15:40 Networking coffee break

25TH JUNE, MAIN CONFERENCE DAY TWOAUTO OEM

AUTO OEM

INSURANCE FIRMS

TIER 1

AUTO OEM

*Subject to final confirmation

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WWW.CONNECTEDCARSWORLD.COM

2015 SPEAKERS AND LUNCH TABLE HOSTSRoger Giralt,Head of Connected Car,Centro Técnico, SEAT, Spain

Amer Aijaz,Director, Strategy &Concepts Electrics/Electronics & E-Propulsion,Volvo Cars, Sweden

Eva Buschkrei,Head of InternationalBusiness Integration –Car IT, Audi, Germany

Michael Gruffke, Acting Head ofConnected Drive,BMW, Germany

John Ellis, Former GlobalTechnologist and Headof the Ford DeveloperProgram, Ford MotorCompany, USA

Hakan Kostepen,Executive Director –Product Planning andStrategy, Panasonic,USA

Pietro Boggia,Principal, Frost andSullivan, UK

Lucas Leonardi,Headof Worldwide Strategyand Partnerships,PSA PeugeotCitroen, France

Andre Malm, SeniorAnalyst,Berg Insight, Sweden

Thomas Hallauer,Director of Marketingand Research,Ptolemus Group, UK

Roberto Ciacci,Member of ConnectedCar Working Group andHead of DigitalMarketing,Lamborghini, Italy

Thomas Stocker, Vice President andGeneral ManagerInfotainment Europe,HARMAN, Germany

Martin Leach,Chairman,Magma Group,United Kingdom

Fredrik Callenryd,Senior Business Analyst– Fleet Management,Scania, Sweden

Raymond van Es,Co-founder,Fairzekering – Delft,The Netherlands

Jack Bergquist,Consultant –Automotive AdvisoryServices, IHS,United Kingdom

Tim Leinmüller,Technical Manager, Info& Safety Engineering,DENSOINTERNATIONALEUROPE,Germany

Paul Middle,Head of TelematicsPartnering, RSAGroup,UnitedKingdom

Richard Candler,General ManagerAdvanced and CCLProduct Strategy,Nissan Europe,Switzerland

Jeremy Green,Principal Analyst,Machina Research,UK

Jörg Lützner,Head of Services &Commercial Vehicles,ContinentalCorporation,Germany

Madhusudan Shekar,Head of IT Solutions,Tata Motors, India

Massimo Cavazzini,EMEA Head of ProductPlanning, UserExperience andMarketing – GlobalUconnect, Fiat ChryslerAutomobiles, Italy

Lee Colman,Connected Car Division– Senior Specialist,SBD, UK

Derek Williams, GM Telematics andMultimedia ProductPlanning, Toyota

Thorsten Küper, Team Leader OEMProduct Planning,Alpine

Antti Aumo,Marketing Director, Car ConnectivityConsortium, Finland

Nick Reed, Technical Lead GatewayProject and AcademyDirector, TRL,UK

Magnus Lundgren,Head of ConnectedVehicle Cloud,Ericsson, Sweden

Mark Burnett,Senior Manager,BearingPoint, UK

Gautier Falconnet,Connectivity Specialiston Infotainment Systems,PSA PeugeotCitroen, France

Andy Davis, Research Director, NCC Group,UK

Scott Lyons, Business & PartnerDevelopment,Connected Services,Ford MotorCompany, USA

Ju Wook Son,Research Associate,Hyundai MotorGroup,South Korea

Andrea Jurkic,Coordinator -Innovation StrategicProgramme,Generali, Italy*

Jan-Maarten de Vries,Vice-President, ProductManagement andMarketing,TomTom, The Netherlands

Sirish Batchu, Head – InfotronicsTechnology & AdvanceElectronics,Mahindra& Mahindra, India

Nikolai Reimer,Head of Mobile OnlineServices – Electrical andElectronics Engineering,Volkswagen,Germany

Jonathan Hewitt,CMO,Octo Telematics

Chris Massot,Partner,Claro Partners,Spain

*Subject to final confirmation

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WWW.CONNECTEDCARSWORLD.COM

WHO WILL BE THERE?

INDUSTRY BREAKDOWN

Car manufacturer 24%Solution provider 28%App Developer/Content Provider 10%Mobile Network Operator 12%Analyst/Consultant 7%Industry Association/Government Body 5%Insurance Company 5%Press 9%

AUDIENCE BREAK DOWN

CxO / VP 12%Senior Management 35%Director 25%Engineer 13%Analyst 5%Specialist 10%

Source: Connected Cars '14Formalised Speed networkingA chance to get plenty of new contacts through a seriesof introductions to other delegates.

NETWORKING HIGHLIGHTS INCLUDE:

Which automakers will you spend valuable time with?A sample list of major car makers present at our global events:

Topic-led RoundtablesConnected Cars ’15 roundtables bring together 10representatives from car makers, solutions providers andoperators. With a focused topic, each roundtable will allow

you to have a frank discussion and build relationships with other delegates.

Automaker hosted lunch tablesLunch tables hosted by representatives from car OEMswill allow you to spend time with key decision makers.

Discussion groupsEveryone will participate in Connected Cars ‘15 discussiongroups. Each discussion consists of 2 co-chairs whoparticipate no more than anyone else in the room.

Discussion groups allow you to get to the detail of your specificchallenges and build lasting relationships.

Joining a discussion group is much like entering a conversationamongst friends in your living room.

Lamborghini BMW Bentley

General Motors Seat Nissan

Hyundai Volvo Audi

Fiat Daimler Ford

Mitsubishi Kia PSA Peugeot Citroen

Honda Renault Chrysler

Toyota Volkswagen Ferrari

WHO WILL YOU MEET AND HOW WILL YOU MEET THEM?

LIVE DEMONSTRATIONS Remoto with Kia and Rara with BMW drew crowds to this engaging session in2014, with more live demos taking place as part of next year’s event this is youropportunity to develop a detailed knowledge of different systems and securethe most superior solutions for your business.

Ask the Analysts’ RoundtablesOVERCOMING YOUR BUSINESS CHALLENGES 6 focused roundtables will be led by analysts. With 20 people on each table you willmeet 19 new contacts from the connected cars sector.

Through an informal setting the roundtable discussions will help you overcome yourbiggest business challenges by sharing with your peers and engaging with leadingindustry analysts and solution providers. Each roundtable will be followed by apresentation from the table leader on the results of the discussion, topics include:

• Assessing applications, how can you create the right apps strategy?• Security threats: What should your strategy be and howmuch should you spend?

• Controlling the user experience: Balancing the needs of operators, OEMs and others

• Delivering a successful V2I and V2V strategy

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