14 december 2015 - killik-documents.s3. · pdf filestarbucks is not just a coffee shop, but...

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KILLIK & Co EQUITY RESEARCH Starbucks is the world’s leading roaster, marketer and retailer of specialty coffee, with stores in 65 countries. It operates through company owned stores, as well as licensed stores. It also sells its coffee and tea products through channels such as grocery stores and naonal foodservice accounts. Ticker SBUX-US Sector Consumer Goods Price (close 11/12) $59.82 Market Cap $89bn P/E Rao* 31.7x Dividend Yield (see notes)* 1.4% Dividend Cover* 2.3x Key Metrics Share Price Performance ($) Dividend Record ($ per share) Revenue by Division Store Base History Source: Bloomberg *Sep 2016 esmates Source: Bloomberg Source: Company Data, Bloomberg forecasts Source: Company Data Source: Company Data STARBUCKS BUY RISK RATING: 6 Company Overview Investment Case Valuation Risks to this Recommendation Brewing up double-digit growth Analyst: N Ziegelasch Iniated as Buy on 14 December 2015 14 December 2015 Starbucks is currently trading at 31.7x September 2016 earnings, a premium to its global peers, however in line with peers with similar consensus growth expectaons. In Starbucks’ case, we believe that consensus growth of 15% over the medium-term may prove to be conservave, given the number of levers that management has to enhance profitability. In addion, we expect strong improvement in cash generaon, leading to significant amounts of cash being returned to shareholders, both through ordinary dividend increases as well as through share buybacks. Starbucks is not just a coffee shop, but has posioned itself as a `third place’ providing an extra living room for millennials, temporary office space for businesspeople and a ‘home away from home’ for tourists. It has an aracve, annuity type business model where it sells a high volume of low- priced items to a large number of customers every day. Over the medium term, the group is targeng 10%+ annual revenue growth, with mid -single digit comparable store sales growth. With growth in support costs targeted to be below revenue growth, this should deliver 15%-20% earnings per share growth. We see five drivers of earnings growth: expanding the store base, improving same store transacon volumes, increasing the average transacon value, growing packaged coffee revenue and operang margin enhancement. We expect store base growth in the US to be driven by new formats such as drive- thru and express stores, while in China there are strong growth opportunies through greater penetraon of er 1/2 cies and expansion into er 3/4 cies. Transacon growth will be achieved through improving differenaon between day parts in order to encourage traffic not just in the morning but also at lunch me, by improving food choices, in the aſternoon, by introducing more tea products, and in the evenings, by serving alcohol in some stores. Increasing average transacon value through the introducon of more premium coffee products, rolling out Teavana tea products, and boosng food aach rates. With 80% of coffee consumpon happening outside of a retail environment, Starbucks is under-penetrated in packaged coffee products, and is aiming to significantly grow revenues through innovaon and expanded distribuon. Operang margin growth will be through increased mix of higher margin products, beer in-store efficiency, use of digital and mobile technology and an improvement in the gross margin through efficiencies in sourcing. Although an EU tax case has been seled, there could sll be tax implicaons. Significant slowdown in consumer spending in its major markets. Food safety issues are always a risk, as many of its peers have experienced in the past few years. Example

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KILLIK & Co EQUITY RESEARCH

Starbucks is the world’s leading roaster, marketer and retailer of specialty coffee, with

stores in 65 countries. It operates through company owned stores, as well as licensed

stores. It also sells its coffee and tea products through channels such as grocery stores

and national foodservice accounts.

Ticker SBUX-US

Sector Consumer Goods

Price (close 11/12) $59.82

Market Cap $89bn

P/E Ratio* 31.7x

Dividend Yield (see notes)* 1.4%

Dividend Cover* 2.3x

Key Metrics

Share Price Performance ($)

Dividend Record ($ per share)

Revenue by Division

Store Base History

Source: Bloomberg *Sep 2016 estimates

Source: Bloomberg

Source: Company Data, Bloomberg forecasts

Source: Company Data

Source: Company Data

STARBUCKS BUY RISK RATING: 6

Company Overview

Investment Case

Valuation

Risks to this Recommendation

Brewing up double-digit growth

Analyst: N Ziegelasch Initiated as Buy on 14 December 2015

14 December 2015

Starbucks is currently trading at 31.7x September 2016 earnings, a premium to its global peers, however in line with peers with similar consensus growth expectations. In Starbucks’ case, we believe that consensus growth of 15% over the medium-term may prove to be conservative, given the number of levers that management has to enhance profitability. In addition, we expect strong improvement in cash generation, leading to significant amounts of cash being returned to shareholders, both through ordinary dividend increases as well as through share buybacks.

Starbucks is not just a coffee shop, but has positioned itself as a `third place’providing an extra living room for millennials, temporary office space for businesspeople and a ‘home away from home’ for tourists.

It has an attractive, annuity type business model where it sells a high volume of low-priced items to a large number of customers every day.

Over the medium term, the group is targeting 10%+ annual revenue growth, with mid-single digit comparable store sales growth. With growth in support costs targeted tobe below revenue growth, this should deliver 15%-20% earnings per share growth.

We see five drivers of earnings growth: expanding the store base, improving samestore transaction volumes, increasing the average transaction value, growing packaged coffee revenue and operating margin enhancement.

We expect store base growth in the US to be driven by new formats such as drive-thru and express stores, while in China there are strong growth opportunities through greater penetration of tier 1/2 cities and expansion into tier 3/4 cities.

Transaction growth will be achieved through improving differentiation between dayparts in order to encourage traffic not just in the morning but also at lunch time, by improving food choices, in the afternoon, by introducing more tea products, and in the evenings, by serving alcohol in some stores.

Increasing average transaction value through the introduction of more premiumcoffee products, rolling out Teavana tea products, and boosting food attach rates.

With 80% of coffee consumption happening outside of a retail environment,Starbucks is under-penetrated in packaged coffee products, and is aiming to significantly grow revenues through innovation and expanded distribution.

Operating margin growth will be through increased mix of higher margin products,better in-store efficiency, use of digital and mobile technology and an improvement in the gross margin through efficiencies in sourcing.

Although an EU tax case has been settled, there could still be tax implications.

Significant slowdown in consumer spending in its major markets.

Food safety issues are always a risk, as many of its peers have experienced in the pastfew years.

Example

KILLIK & Co EQUITY RESEARCH

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