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Ece EGE
Ayse EGE
FOUNDERS
FOUNDED: 1992FOUNDERS: Ece Ege, Ayse EgeHEAD OFFICE: Paris, France23, Rue Molière, 75001 CONTACT: +33(0)1 40 26 37 68 (T) +33(0)1 40 26 37 57 (F)WEBSITE: WWW.DICEKAYEK.COMEMAIL: [email protected]
PROFILE
”Dice Kayek’s creations are always full of originality and beyond fashion details making the brand out of reach of the time.“
Ece and Ayse Ege sisters were born in Bursa, at the heart of the first Ottoman capital brimming with prosperity and history. In 1992, after finishing her studies in fashion design at Esmod, Ece launched her fashion brand line with her sister Ayse, who has handled the management of the brand since.
Ece Ege defines her style, as “Modern Romantic”. It is feminine and free minded with just a little bit of eccentricity. The details of couture and work of art are perfectly accomplished codes of the label.
Using contrasted materials on volumes and folding, myriad of hand-made embroideries, rich and unique fabrics enabled the brand to create a timeless and ageless “New Couture” identity. For the silhouette, her designs are pure and graphic. FALL-WINTER 2012
ABOUT US
ABOUT US
”Dice Kayek’s universe is placed between tradition and modernity, between Paris and Istanbul, between luxury and sobriety.“
Black Label and Pink Label, produced in Turkey, and Gold Label, which is a made to measure line designed in the heart of the 1st arrondissement of Paris, in Dice Kayek’s refined atelier-showroom.
LABELS3
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Pink Label signs an urban chic, fresh and feminine collection. The allure is extremely refined and modern. This label has its chic and nuanced imprint, offering precious yet unpretentious details: pleats and volumes inclinations; delicate embroideries, deep and intense coloured prints and unique fabrics.
Black Label favors the mix of styles and fabrics. The details of couture and work of art perfectly accomplished are the codes of this line are pointed: game on volumes, unsuspected pleats, myriad of hand-made embroideries, rich and unique fabrics. For the line, her designs are pure and graphic.
Defined as “Romantic and modern” by its designer Ece Ege, Gold Label is designed in the heart of the 1st arrondissement of Paris, in Dice Kayek’s refined atelier-showroom.
PRICE AVERAGE:~400 €
PRICE AVERAGE:~800 €
PRICE AVERAGE: -
STYLE PER SEASON:~150
STYLE PER SEASON:~35
STYLE PER SEASON: Request Only
PINK LABEL
BLACK LABEL
GOLD LABEL
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FALL-WINTER 2013
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FALL-WINTER 2013
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120 Sales Points, 2 Online (L’Exception, Le Bon Marche)DINOS : Catalogue Brand in Japan
5 Continents, 45 Countries
CLIENTS
AROUND THE WORLD
CLIENTS
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PROJECTS
POP-UP STORE, PARIS
PROJECTS
In October 2011, Dice Kayek opened a pop-up store at the first floor of the Galeries Lafayette Haussmann which design has been taken care of by the famous architect office Autoban.
For the occasion, a selection of the best pieces of the Fall/ Winter 2011 collection took place in the pop-up store.
Dice Kayek Pop-Up Store took place at Galeries Lafayette from the 3rd to the 29th of October 2011.During this period, Dice Kayek was at the Top 10 list of the “Bestselling Brands” competing with famous brands like Louis Vuitton and Marc Jacobs. FALL-WINTER 2011
PROJECTS
FALL-WINTER 2011
PROJECTS
FALL-WINTER 2011
POP-UP STORE, LONDON
PROJECTS
Dice Kayek Pop-Up Stores’ next stop was Fenwick in London.
Dice Kayek Pop-Up Store took place at Fenwick, between September 4th – October 15th in 2012, presenting a selection from Fall-Winter 2012 collection.
During this period, Fenwick’s windows displayed Dice Kayek selection.
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FALL-WINTER 2012
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FALL-WINTER 2012
SPRING-SUMMER 2013
SPRING-SUMMER 2013
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FALL-WINTER 2012
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W W W. D I C E K AY E K . C O M