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    Copyright

    2007 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw-Hill/Irwin0

    Topic1Introduction to

    Financial

    Management

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    Key Concepts and Skills

    Know the basic types of financialmanagement decisions and the role of

    the financial manager

    Know the financial implications of thedifferent forms of business organization

    Know the goal of financial management

    Understand the conflicts of interest that

    can arise between owners and

    managers

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    Basic Areas Of Finance

    Corporate finance

    Investments

    Financial institutions International finance

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    Investments

    Work with financial assets such as

    stocks and bonds

    Value of financial assets, risk versus

    return and asset allocation

    Job opportunities

    Stockbroker or financial advisor

    Portfolio manager

    Security analyst

    http://www.careers-in-business.com/
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    Financial Institutions

    Companies that specialize in financial

    matters

    Bankscommercial and investment, credit

    unions, savings and loans

    Insurance companies

    Brokerage firms

    Job opportunities

    http://www.careers-in-business.com/
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    International Finance

    This is an area of specialization within each of

    the areas discussed so far

    It may allow you to work in other countries or

    at least travel on a regular basis Need to be familiar with exchange rates and

    political risk

    Need to understand the customs of othercountries and speaking a foreign language

    fluently is also helpful

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    Why Study Finance?

    Marketing Budgets, marketing research, marketing financial

    products

    Accounting Dual accounting and finance function, preparation

    of financial statements

    Management

    Strategic thinking, job performance, profitability Personal finance

    Budgeting, retirement planning, college planning,day-to-day cash flow issues

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    Business Finance

    Some important questions that are

    answered using finance

    What long-term investments should the firm

    take on?

    Where will we get the long-term financing to

    pay for the investment?

    How will we manage the everyday financialactivities of the firm?

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    Financial Manager

    Financial managers try to answer some or all

    of these questions

    The top financial manager within a firm is

    usually the Chief Financial Officer (CFO) Treasureroversees cash management, credit

    management, capital expenditures, and financial

    planning

    Controlleroversees taxes, cost accounting,financial accounting, and data processing

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    Simplified Organizational Chart

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    Financial Management

    Decisions Capital budgeting

    What long-term investments or projectsshould the business take on?

    Capital structure How should we pay for our assets?

    Should we use debt or equity?

    Working capital management How do we manage the day-to-day

    finances of the firm?

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    Forms of Business Organization

    Three major forms

    Sole proprietorship

    Partnership

    General

    Limited

    Corporation

    Limited liability company

    http://www.nolo.com/encyclopedia/articles/sb/which_form.html
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    Sole Proprietorship

    Advantages

    Easiest to start

    Least regulated

    Single owner keeps

    all the profits

    Taxed once as

    personal income

    Disadvantages

    Limited to life of owner

    Equity capital limited to

    owners personalwealth

    Unlimited liability

    Difficult to sell

    ownership interest

    http://www.nolo.com/encyclopedia/articles/sb/sps_defined.html
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    Partnership

    Advantages

    Two or more owners

    More capital available

    Relatively easy to

    start

    Income taxed once as

    personal income

    Disadvantages

    Unlimited liability

    General partnership

    Limited partnership

    Partnership dissolves

    when one partner dies

    or wishes to sell

    Difficult to transferownership

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    http://www.nolo.com/encyclopedia/articles/sb/partnerships.html
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    Corporation

    (Limited Companies)Advantages

    Limited liability

    Unlimited life Separation of

    ownership and

    management

    Transfer of ownershipis easy

    Easier to raise capital

    Disadvantages

    Separation of

    ownership andmanagement (agency

    problem)

    Double taxation

    (income taxed at the

    corporate rate and

    then dividends taxed

    at personal rate)

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    http://www.nolo.com/encyclopedia/articles/sb/corp_faq.html
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    International Corporations

    In Thailand we have:

    Private Limited Company - regulated by the Civil and Commercial

    Code

    Public Limited Company - regulated by the Public Company Act

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    Goal Of Financial Management

    What should be the goal of a corporation? Maximize profit?

    Minimize costs?

    Maximize market share?

    Maximize the current value of thecompanys stock?

    A more general financial managementgoal: Maximize the market value of the existing

    owners equity.

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    Goal Of Financial Management

    Does this mean we should do anything andeverything to maximize owner wealth? No

    A company must follow regulations against

    corporate accounting fraud and financial

    malpractice. In Thailand the companies are regulated by:

    The Securities and Exchange Commission (SEC): capital

    market supervisory agency with the status of an independent

    state agency

    The Stock Exchange of Thailand (SET): provide trading

    services of listed securities

    Institute of Certified Accountants and Auditors of Thailand

    (ICAAT)

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    The Agency Problem

    Agency relationship

    Principal hires an agent to represent their interest

    Stockholders (principals) hire managers (agents)

    to run the company Agency problem

    Conflict of interest between principal and agent

    Management goals and agency costs

    Direct costs: compensation and perquisites; cost

    of monitoring

    Indirect costs: cost of sub optimal decisions

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    Managing Managers Managerial compensation

    Incentives can be used to align management and

    stockholder interests

    The incentives need to be structured carefully to make

    sure that they achieve their goal

    Corporate control Control of the firm rest with stockholders

    Elect board of directors, who hires and fires management

    Proxy fighta group solicits proxies in order to replace

    the existing board The threat of a takeover may result in better management

    Other stakeholders: employees, suppliers,

    customers, government...

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    Financial markets and the corporation

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    Financial Markets

    Cash flows to the firm

    Primary vs. secondary markets Dealer vs. auction markets

    Listed vs. over-the-counter securities

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    Financial Markets

    Primary Market

    The market in which securities (stock

    and bonds) are sold by the company.

    Secondary Markets

    The market where securities that have

    already been issued are traded

    between investors.

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    Financial Markets

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    Trading of debt and equity securities

    Dealers buy and sell for themselves, at their own risk

    Dealer markets in stocks and bonds are called over-

    the-counter (OTC) markets.

    Auction markets are different from dealer markets in

    two ways:

    Trading in a given auction exchange takes place at

    a single site on the floor of the exchange (like SET).

    Transaction prices of shares are communicated

    almost immediately to the public.

    Stocks that trade on an organized exchange (or

    market) are said to be listed on that exchange