10 Reality Checks to be Performed Before Implementing

Mobile Sales Force Automation

By SPEC INDIA

A Brief on Mobile Sales Force Automation (SFA)

• Mobile SFA – the modern day mantra for enterprises to achieve business objectives with utmost profitability and productivity

• Implements the Bring Your Own Device (BYOD) concept and enhances flexibility, adaptability and scalability

• Caters to any size of business ranging from small sector segments to large enterprises

• Focuses on sales activities being performed by sales staff and integrates seamlessly with back office

Why should Mobile SFA be implemented?

• Improves revenue and accelerates profits

• Maximizes Return on Investment (RoI)

• Increased productivity and profitability

• Smartens business and drives performance

Why should Mobile SFA be implemented? (contd.)

• Enhances customer satisfaction• Efficient co-ordination with sales staff and back

office• Seamless integration with third party systems• Provides real time, comprehensive analytical reports

and dashboards

10 Reality Checks to be performed before implementing Mobile SFA

1. Have you defined your business case? Major objectives should be defined Primary business owners should be identified Critical success factors should be listed down

2. Are you going in for whole hog implementation or partial implementation? Implementation should be planned in phases and not full It should be split into logical divisions, one after the other

10 Reality Checks to be performed before implementing Mobile SFA (contd.)

3. Do you have top management support? Senior executives should be supporting this decision There should be a clear understanding of business case with the

management

4. Are you expecting IT to execute the project? A general myth - Since IT is responsible for infrastructure, it is the

final implementer Since sales / field staff are the day to day users, they are the final

implementers

10 Reality Checks to be performed before implementing Mobile SFA (contd.)

5. Have you understood the sales person’s requirements in depth? Focus to lie on needs and requirements of sales staff Functionalities in system to benefit the sales / field staff

6. Does your technology overrule your business execution? Need for a flexible solution not stringently tied to technology Should be adaptable to changing business needs

10 Reality Checks to be performed before implementing Mobile SFA (contd.)

7. Have you worked out your data conversion / validation technique? Data cleaning / validation needs to be planned well in advance Mismanagement of the data related activities may lead to blunder

8. Have you worked out your training / orientation schedules? Training and orientation to the field staff is a vital need, since they

are the end users Planning for schedules and logical groping of training members is a

must

10 Reality Checks to be performed before implementing Mobile SFA (contd.)

9. Is customization required and if so, to what extent? Customization is a need but to define its boundaries is equally

important Unplanned and too much customization may lead to instability

10. Are you well versed with particulars of third party integration? Third party integration is a must but it is essential to have a limited

number of solutions attached Integration with too many solutions will lead to performance issues

SPEC INDIA’s ZooM – Mobile SFA solution

An enterprise SFA solution with field sales automation with a mobile client, back office and communication servicesIdeal for sales force automation in FMCG, Healthcare, Food & Beverages, Manufacturing units and many moreVariety of dashboard / report generation

Thank You.

To know more about ZooM: Mobile Sales force Automation Solution

Visit the link below and schedule a FREE DEMO http://www.mobilesalesforceautomation.net/