09b retailing

8/3/2019 09B Retailing

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Retailing


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Introduction

Traditional Retailing in India

Beginning of Retail Wave

Unorganized Retailing

Organized Retailing

Emergence of new formats

Focus on Supply chain Management


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Trends and Scope of retailing Retailing in India is witnessing a

huge revamping exercise as can beseen in the graph

India is rated the fifth mostattractive emerging retail market: a

potential goldmine.

Estimated to be US$ 200 billion, ofwhich organized retailing (i.e.modern trade) makes up 3 percentor US$ 6.4 billion

As per a report by KPMG the annualgrowth of department stores isestimated at 24%

Ranked second in a Global RetailDevelopment Index of 30 developingcountries drawn up by AT Kearney.

Retail Sales in India


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RETAIL INSTITUTION BY

STORE-BASED STRATEGY MIX

Conventionalsupermarket

Food based

superstore

Combinationstore

Box store

Warehousestore

Convenience

Stores

Foodbasedstores


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ON BASIS OF GENERAL

MERCHANDIZESpecialty

storeTraditionaldepartment

store

Full-linediscount

store

Varietystore

Off pricechain

Factoryoutlet

Membership club

Fleamarket


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NON STORE BASEDRETAILING

Directmarketingmagazine

directmail

TelevisionCatalogs/specialogs

newspaper

data-baseretailing


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CONT

Other nontraditional forms ofretailing

video kiosks airport retailing

Vending machine

DIRECT SELLINGPersonal contact phone


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Retail Organization Structure


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MajorRetailers


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Pantaloon Retail (India) LimitedIncepted by : Mr. Kishore Biyani

Formed in : October 1987

Turnover : Rs 700 crore

Employee Strength : 35,000+

Brands : Big Bazaar (Hyper Market)Food Bazaar (Super Market)

Pantaloons (Apparel Stores)

Brand Factory (Discounted

Apparel Stores)

Tulsi (Drug Store)

E-Zone (Electronic Store)

Navaras (Jewellery Store)


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Rama Prasad Goenka (RPG) Group

Incepted by : Mr. Rama Prasad Goenka

Formed in : May 1996

Turnover : Rs.550 CroresEmployee Strength : 18,000+

Brands : Spencers (Hyper Market)

Music World (Entertainment Store)

Books & Beyond (Book Store)


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K. Raheja Group

Incepted by : Mr. C.L.Raheja

Formed in : October 1991

Turnover : Rs.400 Crores

Employee Strength : 20,000 +

Brands : Shopper Stop (Apparels)

Inorbit (Malls)

Hyper City (Departmental Store)

Crossword (Book Store)


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Tata Group

Incepted by : Mr. Ratan Tata

Formed in : April 1998

Turnover : Rs.120 croresEmployee Strength: 6,000+

Brands : West Side (Apparels)

Tata Croma (Electronic Store)

Tanishq (Jewellery Stores)

Titan (Watch Stores)


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Reliance Retail

Incepted by : Mr. Mukesh Ambani

Formed in : Feb2007

Sales Turnover : Rs.90 Crores

Brands : Reliance Fresh (Super Stores)

Reliance Trends (Apparel Stores)

Reliance Time-out (Stationery)

Reliance Wellness (Opticals)


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Other Retailers

Lifestyle (Landmark Group)

Subhiksha

Vishal MegamartSRS Value Bazaar

Piramyd

More Stores


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NON-STORERETAILER

Traditional

1) Direct Marketing

2)Direct Selling

3)Person to Person4)Vending Machines

6)Telemarketing/T.V. home shopping

7)Catalogue Marketing

Non-Traditional

1)World Wide Web (E-tailing)

2)Video Kiosks

3)Video Catalogue


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The FutureofRetailing

Emergence of E-tailing

1)Increased Consumer Control

2)Impact ofCustomization

3)Complex Supply Chains andChannel Conflicts

4)To minimize the operational cost.


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09b retailing

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