04 - responsibility centers revenue and expense centers.ppt

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    Chapter 4

    RESPONSIBILITYCENTERS: REVENUEAND EXPENSE CENTERS

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    Responsibility Centers

    A responsibility centeris an organization unitthat is headed by a manager who is responsiblefor its activities

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    Nature ofResponsibility Centers

    Work

    Inputs

    Resources used,

    measured by cost

    Outputs

    Goods or services

    Capital

    Outputs

    Another responsibility centers

    Outside marketplace

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    Relation betweenInputs and Outputs

    Management is responsible for ensuring theoptimum relationshipbetween inputs and

    outputs.

    Relationships

    Causal & Direct Not Direct

    Ex: Production department Ex: Advertising expense,

    R & D

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    Measuring Inputs & Outputs

    In a MCS, inputs in quantitative amountsare translated into monetary terms.

    Physical quantity x price per unit

    Cost

    It is much easier to measure the cost ofinputs than to calculate the value of outputs

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    Efficiency and Effectiveness

    Efficiencyis the ratio of outputs to inputs, orthe amount of output per unit of input.

    Effectivenessis determined by the relationshipbetween a responsibility centers output and itsobjectives.

    Efficient does things right

    Effective does the right things

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    Types of Responsibility Centers

    Classification the nature of the monetaryinputs and/ or outputsthat are measured for

    control purpose.

    Types of responsibility centers:

    Revenue centers

    Expense centers

    Profit centers

    Investment centers

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    Revenue Centers

    In revenue centers, output (i.e., revenue) ismeasured in monetary terms, but no formalattempt is made to relate input (i.e., expense orcost) to output.

    Ex: marketing/sales unit that do not have

    authority to set selling prices and are notcharged for the cost of gods they market.

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    Expense Centers

    Expense centersare responsibility centerswhose inputs are measured in monetary terms,but whose output are not.

    Types of expense center:

    Engineered costsare those for which the right orproper amount can be estimated with reasonable

    reliability. Discretionary costs (managed cost)are those for

    which no such engineered estimate is feasible.

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    Engineered Expense Centers

    Characteristic:

    Their input can be measured in monetary terms.

    Their output can be measured in physical terms.

    The optimum dollar amount of output requiredto produce one unit of output can bedetermined.

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    Discretionary Expense Centers

    Include administrative & support units, R & Doperation, most marketing activities.

    The difference between budget & actual expense

    is not a measure of efficiency.

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    General Control Characteristics

    Budget Preparation

    Engineered expense center: efficiency

    Discretionary expense: management by objectives

    Cost Variability

    Type of Financial Control

    Measurement of Performance

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    Administrative& Support Centers

    Administrative centersinclude senior corporatemanagement and business unit management,along with the managers of supporting staff units.

    Support centersare units that provide servicesto other responsibility centers.

    Control problems:Difficulty in measuring output

    Lack of goal congruence

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    Research& Development Centers

    Control problems:

    Difficulty in relating results to inputs.

    Lack of goal congruence. The R&D Continuum

    Basic

    Research

    Product

    TestingAppliedresearch

    DevelopmentProduct

    Engineering

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    Marketing Centers

    Two types of marketing activities:

    Logistic activities (order filling)

    Fundamentally similar to expense centers inmanufacturing plants.

    Marketing activities (order getting)

    It is difficult to evaluating effectiveness of

    marketing efforts because changes in factorsbeyond