02 - entrepreneur and entrepreneurship
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AGENDA
Entrepreneurs and Entrepreneurship
Successful Entrepreneurs in Modern Human
History
How to Become a Successful Entrepreneur
9 Myths about Entrepreneurs and
Entrepreneurship
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ENTREPRENEUR
An entrepreneur is a person who has possession of an
enterprise, or venture, and assumes significant
accountability for the inherent risks and the outcome. It is
an ambitious leader who combines land, labour, and
capital to create and market new goods or services (Arthur
Sulivan, 2003, Economics : Principle in Action)
The word "entrepreneur" is a loanword from French. In
French the verb "entreprendre" means "to undertake
An entrepreneur is a person who is willing and able to
convert a new idea or invention into a successful
innovation (Schumpeter,1950)
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ENTREPRENEUR
Entrepreneur take actions to commercializes invention or innovation
and create New Ventures to appropriate value from them (Burgelman& Hitt, 2007)
When successful entrepreneur identify an opportunity, they pursue it
with vigor. They are immersed in the business dayin and day out,
risking both capital and time. They are driven to succeed and areprobably more afraid of failure than anything else. Wayne Huizenga
as interviewed by Donal L. Sexton (Entrepreneur and Wealth Creator,
AME, 2001, Vol. 15 No.1)
Entrepreneurs are persons who take actionthey engage invigorous, persistent efforts to convert their ideas and visions into
profitable, operating companies.Baron, R. (2007). Behavioral and
cognitive factors in Entrepreneurship: entrepreneurs as the Active
element in new venture creation, SEJ.
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Entrepreneurship
is the practice of starting new organizations or revitalizingmature organizations, particularly new businesses
generally in response to identified opportunities.
Entrepreneurship is often a difficult undertaking, as a vast
majority of new businesses fail. Entrepreneurial activities
are substantially different depending on the type of
organization that is being started. Entrepreneurship ranges
in scale from solo projects (even involving theentrepreneur only part-time) to major undertakings creating
many job opportunities
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Entrepreneurships Attention:To wealth creation centres on identifying new and emerging
opportunities in market place (Shane & Venkataraman, 2000)OPPORTUNITY SEEKING
Strategic Managements Attention:How do firms outperform others. Competitive Advantage
ADVANTAGE SEEKING
Strategic Enterpreneurship:Pursuit of superior performance via simultaneousopportunity-seeking and advantage-seekingactivities (Ireland, Hit, & Simon, 2003)
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Opportunities
Threats
Strengths
Weaknesses
Kirzner (1997) : Entrepreneur often see what
others do not see
Kirzner (1997) : They have Entrepreneurial Alertness, asuperior insight into market imperfection creating an
entrepreneurial opportunities
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The opportunities are limited onlyby creativity and imagination. Geoff Ramsey
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Successful Entrepreneur
in Modern Human History
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John Rockefeller
b. 1839, d. 1937 Rockefeller started his first
business selling grain and
other goods before he was 20.
By buying out oil refineries
around Cleveland and New
York after the Civil War,
Rockefeller soon dominated
the market
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Estee Lauder
b. 1907, d. 2004 In 1946, she founded thecompany that bears hername to sell makeup andperfume in high-enddepartment stores aroundthe world
Lauder became a giant inthe nascent beauty industry
by making sure the qualityof her products exceededthe expectations of hertarget market, namelywealthy society women
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Henry Ford
b. 1863, d. 1947
Ford did not invent the
automobile, but he
made it affordable to
the middle class that hehelped create
His manufacturing
process created themodern car industry,
and with it, the car
culture of the 20th
century
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Harland Colonel Sanders
b. 1890, d. 1980
Kentucky FriedChicken, pioneered byColonel HarlandSanders, became one of
the largest quickservice food servicesystems in the world
A billion "finger lickin'good" KFC dinnersserved annually inmore than 80 countriesand territories.
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Thomas A. Edison
b. 1847, d. 1931 Edison's relentless
innovation made him themost prolific inventor ofhis time
Started as a telegraphoperator but soon movedon to refining thattechnology and creating
others that would turn theworld on its head: a deviceto turn power into light, amachine to record and playback sound
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Bill Gates
b. 1955
By linking his Microsoftsoftware to IBM's first PCs,he dominated the industry
He developed a two-prongstrategy of expanding themarket while maintaining astrong hold on competitors
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Jeff Bezos
b. 1964
Founded Amazon.com,
in 1994
Bezos pioneered
techniques that have
become staples of
online sales.
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Oprah Winfrey
b. 1954
Oprah Winfrey turned her
name into one of the most
successful and respected
brands in the world
Leveraged that fame into
other interests: magazines,
Web sites, film and
television production and
Social Entrepreneurship.
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Muhammad Yunus
b. 1940
2006 Nobel Peace
Prize winner, founded abanking system 30
years ago to lend small
amounts of money to
the rural poor inBangladeshi villages
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Chad Hurley, 29; Steve Chen, 28 &
Jawed Karim, 27
Founders of YouTube
Broadcasts 100 millionshort videos daily onmyriad subjects
Sold to Google
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Pierre Omidyar
b. 1967
Founder of EBay,
which made thepromise of the Internet
a reality by connecting
far-flung customers
with the goods theywanted to buy
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How to become asuccessful entrepreneur
What is success? When is an entrepreneur successful?
What skills does the entrepreneur need?
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Entrepreneurship
built on
Vision
Innovation Strategy
Finance
Leadership
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Characteristics of the
entrepreneur Huge drive
Willing to take risks
Able to develop new ideas
Able to get on with people
Strong leader (driven followers)
Dominant person
Has problems with a manager above
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Psychological aspects
The entrepreneur
wants to prove himself/herself more then others
has the pressure to reach something
wants to be in control
is convinced he/she can do it better
is not afraid of taking risks
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Sociological view
Entrepreneurship cant exist without the
entrepreneurs network and the social skills
of the entrepreneur The entrepreneur has to have the creativity
to find combination in the weak ties in his
network
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Motivation for venture creation
Make a daily living
Achieve social and economic security
Work for oneself, not for others
Commercialize a particular idea, technology
or skill
Focus on the business
Becoming market leader
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Another recognition
High motivation for success
Innovate ideas and concepts
Collective sharing of results Commercialization of highly sophisticated
technology
Try to control the market rather than thecompany
Growth by acquiring; global alliances
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How to succeed?
Spin offs have the biggest change for success It is not the new technology that concurs the market, but
the combination of technologies
the modified product that suits in the market
the ability to get it in the market
It not the inventor but refiner of the technology whoknows how to penetrate the market, who succeeds
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9 Myths aboutEntrepreneurs
andEntrepreneurship
Laura L. Hollis, 2008Clinical Professor of Business AdministrationUniversity of Illinois at Urbana Campaign
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#1. Entrepreneurship is a young persons game; most
first-time entrepreneurs are either in college or right out
of itFALSE
In fact, the average age of a first-time entrepreneur
starting a technology business is 39! And since this isan average, that means that just as many start-upfounders are olderas are younger.
Source: Wadhwa, Freeman and Rissing, Education and Tech Entrepreneurship,Report of the Kauffman Foundation, May 2008
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#2. Successful entrepreneurs are those who come upwith the most creative, original ideas for their businesses
FALSE
It depends on what you mean by creative and original.
According to some studies, anywhere from 70% - 90% of
the ideas for a new business come from anentrepreneurs previous employment or existing businesscontacts.
In other words, the more experience you get working forsomeone else, the more likely you are to come up with anidea for a new business.
Source: Prof. Ikhlaq Sidhu, Center for Entrepreneurship and Technology, University of
California, Berkeley
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#3. Most entrepreneurs are motivated by money or greed
FALSE
And not just false, but way, way off.
Most entrepreneurs are motivated by a desire to workfor themselves, and a passion for solving problemsparticularly difficult, entrenched human problems.
Even the most successful entrepreneurs will tell you
that if youre in it for the money, get out now; its mucheasier to make money working for someone else!
Sources:Scott Shane, The Illusions of Entrepreneurship, Yale University PressGuest lectures, Lectures in Entrepreneurship course, University of Illinois, 2001-2008
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#4. Most successful entrepreneurs especially in high-tech companies have Ph.Ds in science
FALSE
6% of U.S. born tech company founders have a high
school diploma or less
2% have an associates degree, some college, or a
certification
44% have a bachelors degree
30% have a masters
Only 10% of high-tech company founders have a Ph.D!
Source: Wadhwa, Freeman and Rissing, Education and Tech Entrepreneurship, Report of
the Kauffman Foundation, May 2008
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#5. Entrepreneurs are born different
FALSE
In fact, a good number of people who becomeentrepreneurs never planned to be.
Although there are correlations between certain types ofbehavior or psychological traits and entrepreneurship, itseems that as many successful entrepreneurs learnthese skills and acquire these attributes as are born withthem.
And we know that some of the most significantpersonality traits associated with entrepreneurship suchas self-efficacy - CAN be taught
Source: Bill Lucas, MIT and Sarah Cooper, Cambridge University
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#6. To be successful, an entrepreneur needs a degreein business
FALSE
Although many self-employed people have businessdegrees, there is a stronger correlation between a
degree in the sciences or engineering
According to a recent study, 34% of U.S. founders ofhigh-tech companies held degrees in business, financeor accounting
47% held degrees in STEM-related fields (Science,Technology, Engineering, or Mathematics
Source: Wadhwa, Freeman and Rissing, Education and Tech Entrepreneurship,
Report of the Kauffman Foundation, May 2008
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#7. Most entrepreneurs are millionaires
FALSE
Most new businesses fail
The average self-employed person earns lessthan they
would working for someone else
Entrepreneurs work more hours, on average, than thoseworking for someone else
Source: Scott Shane, The Illusions of Entrepreneurship, Yale University Press
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#8. You cant be an entrepreneur without venture capital
FALSE
Only .03% of new companies are financed by venturecapital
The average amount of money used to start a businessis between $15,000 - $20,000
The most common source of this money is theentrepreneurs savings; not banks, or even loans fromfriends and family
65% of entrepreneurs finance their companies use
some form of personal debt Fewer than 1 in 12 start-ups gets investment money
(equity financing) from family and friends
Source: Scott Shane, The Illusions of Entrepreneurship, Yale University Press
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#9: Entrepreneurs are happier than those who work forother people
TRUE
But! It depends upon what measure you are looking at Remember, entrepreneurs work more hours than those
working for someone else
And, they tend to make less money And, most new businesses fail That said, self-employed people report HIGHER job
satisfaction dramatically higher : 62.5% versus 45.9%
Why? Autonomy, flexibility, greater impact and greatercontrol.
Source: Scott Shane, The Illusions of Entrepreneurship, Yale University Press
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How to become a
successful entrepreneur ?
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There is no Magic Pill for becoming a
Successful Entrepreneur
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Entrepreneurs are those who
ALWAYS STRIVE
FOR EXCELLENT
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Entrepreneurs are those who
NEVER GIVE UP
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