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    AGENDA

    Entrepreneurs and Entrepreneurship

    Successful Entrepreneurs in Modern Human

    History

    How to Become a Successful Entrepreneur

    9 Myths about Entrepreneurs and

    Entrepreneurship

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    ENTREPRENEUR

    An entrepreneur is a person who has possession of an

    enterprise, or venture, and assumes significant

    accountability for the inherent risks and the outcome. It is

    an ambitious leader who combines land, labour, and

    capital to create and market new goods or services (Arthur

    Sulivan, 2003, Economics : Principle in Action)

    The word "entrepreneur" is a loanword from French. In

    French the verb "entreprendre" means "to undertake

    An entrepreneur is a person who is willing and able to

    convert a new idea or invention into a successful

    innovation (Schumpeter,1950)

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    ENTREPRENEUR

    Entrepreneur take actions to commercializes invention or innovation

    and create New Ventures to appropriate value from them (Burgelman& Hitt, 2007)

    When successful entrepreneur identify an opportunity, they pursue it

    with vigor. They are immersed in the business dayin and day out,

    risking both capital and time. They are driven to succeed and areprobably more afraid of failure than anything else. Wayne Huizenga

    as interviewed by Donal L. Sexton (Entrepreneur and Wealth Creator,

    AME, 2001, Vol. 15 No.1)

    Entrepreneurs are persons who take actionthey engage invigorous, persistent efforts to convert their ideas and visions into

    profitable, operating companies.Baron, R. (2007). Behavioral and

    cognitive factors in Entrepreneurship: entrepreneurs as the Active

    element in new venture creation, SEJ.

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    Entrepreneurship

    is the practice of starting new organizations or revitalizingmature organizations, particularly new businesses

    generally in response to identified opportunities.

    Entrepreneurship is often a difficult undertaking, as a vast

    majority of new businesses fail. Entrepreneurial activities

    are substantially different depending on the type of

    organization that is being started. Entrepreneurship ranges

    in scale from solo projects (even involving theentrepreneur only part-time) to major undertakings creating

    many job opportunities

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    Entrepreneurships Attention:To wealth creation centres on identifying new and emerging

    opportunities in market place (Shane & Venkataraman, 2000)OPPORTUNITY SEEKING

    Strategic Managements Attention:How do firms outperform others. Competitive Advantage

    ADVANTAGE SEEKING

    Strategic Enterpreneurship:Pursuit of superior performance via simultaneousopportunity-seeking and advantage-seekingactivities (Ireland, Hit, & Simon, 2003)

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    Opportunities

    Threats

    Strengths

    Weaknesses

    Kirzner (1997) : Entrepreneur often see what

    others do not see

    Kirzner (1997) : They have Entrepreneurial Alertness, asuperior insight into market imperfection creating an

    entrepreneurial opportunities

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    The opportunities are limited onlyby creativity and imagination. Geoff Ramsey

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    Successful Entrepreneur

    in Modern Human History

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    John Rockefeller

    b. 1839, d. 1937 Rockefeller started his first

    business selling grain and

    other goods before he was 20.

    By buying out oil refineries

    around Cleveland and New

    York after the Civil War,

    Rockefeller soon dominated

    the market

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    Estee Lauder

    b. 1907, d. 2004 In 1946, she founded thecompany that bears hername to sell makeup andperfume in high-enddepartment stores aroundthe world

    Lauder became a giant inthe nascent beauty industry

    by making sure the qualityof her products exceededthe expectations of hertarget market, namelywealthy society women

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    Henry Ford

    b. 1863, d. 1947

    Ford did not invent the

    automobile, but he

    made it affordable to

    the middle class that hehelped create

    His manufacturing

    process created themodern car industry,

    and with it, the car

    culture of the 20th

    century

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    Harland Colonel Sanders

    b. 1890, d. 1980

    Kentucky FriedChicken, pioneered byColonel HarlandSanders, became one of

    the largest quickservice food servicesystems in the world

    A billion "finger lickin'good" KFC dinnersserved annually inmore than 80 countriesand territories.

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    Thomas A. Edison

    b. 1847, d. 1931 Edison's relentless

    innovation made him themost prolific inventor ofhis time

    Started as a telegraphoperator but soon movedon to refining thattechnology and creating

    others that would turn theworld on its head: a deviceto turn power into light, amachine to record and playback sound

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    Bill Gates

    b. 1955

    By linking his Microsoftsoftware to IBM's first PCs,he dominated the industry

    He developed a two-prongstrategy of expanding themarket while maintaining astrong hold on competitors

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    Jeff Bezos

    b. 1964

    Founded Amazon.com,

    in 1994

    Bezos pioneered

    techniques that have

    become staples of

    online sales.

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    Oprah Winfrey

    b. 1954

    Oprah Winfrey turned her

    name into one of the most

    successful and respected

    brands in the world

    Leveraged that fame into

    other interests: magazines,

    Web sites, film and

    television production and

    Social Entrepreneurship.

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    Muhammad Yunus

    b. 1940

    2006 Nobel Peace

    Prize winner, founded abanking system 30

    years ago to lend small

    amounts of money to

    the rural poor inBangladeshi villages

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    Chad Hurley, 29; Steve Chen, 28 &

    Jawed Karim, 27

    Founders of YouTube

    Broadcasts 100 millionshort videos daily onmyriad subjects

    Sold to Google

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    Pierre Omidyar

    b. 1967

    Founder of EBay,

    which made thepromise of the Internet

    a reality by connecting

    far-flung customers

    with the goods theywanted to buy

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    How to become asuccessful entrepreneur

    What is success? When is an entrepreneur successful?

    What skills does the entrepreneur need?

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    Entrepreneurship

    built on

    Vision

    Innovation Strategy

    Finance

    Leadership

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    Characteristics of the

    entrepreneur Huge drive

    Willing to take risks

    Able to develop new ideas

    Able to get on with people

    Strong leader (driven followers)

    Dominant person

    Has problems with a manager above

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    Psychological aspects

    The entrepreneur

    wants to prove himself/herself more then others

    has the pressure to reach something

    wants to be in control

    is convinced he/she can do it better

    is not afraid of taking risks

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    Sociological view

    Entrepreneurship cant exist without the

    entrepreneurs network and the social skills

    of the entrepreneur The entrepreneur has to have the creativity

    to find combination in the weak ties in his

    network

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    Motivation for venture creation

    Make a daily living

    Achieve social and economic security

    Work for oneself, not for others

    Commercialize a particular idea, technology

    or skill

    Focus on the business

    Becoming market leader

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    Another recognition

    High motivation for success

    Innovate ideas and concepts

    Collective sharing of results Commercialization of highly sophisticated

    technology

    Try to control the market rather than thecompany

    Growth by acquiring; global alliances

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    How to succeed?

    Spin offs have the biggest change for success It is not the new technology that concurs the market, but

    the combination of technologies

    the modified product that suits in the market

    the ability to get it in the market

    It not the inventor but refiner of the technology whoknows how to penetrate the market, who succeeds

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    9 Myths aboutEntrepreneurs

    andEntrepreneurship

    Laura L. Hollis, 2008Clinical Professor of Business AdministrationUniversity of Illinois at Urbana Campaign

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    #1. Entrepreneurship is a young persons game; most

    first-time entrepreneurs are either in college or right out

    of itFALSE

    In fact, the average age of a first-time entrepreneur

    starting a technology business is 39! And since this isan average, that means that just as many start-upfounders are olderas are younger.

    Source: Wadhwa, Freeman and Rissing, Education and Tech Entrepreneurship,Report of the Kauffman Foundation, May 2008

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    #2. Successful entrepreneurs are those who come upwith the most creative, original ideas for their businesses

    FALSE

    It depends on what you mean by creative and original.

    According to some studies, anywhere from 70% - 90% of

    the ideas for a new business come from anentrepreneurs previous employment or existing businesscontacts.

    In other words, the more experience you get working forsomeone else, the more likely you are to come up with anidea for a new business.

    Source: Prof. Ikhlaq Sidhu, Center for Entrepreneurship and Technology, University of

    California, Berkeley

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    #3. Most entrepreneurs are motivated by money or greed

    FALSE

    And not just false, but way, way off.

    Most entrepreneurs are motivated by a desire to workfor themselves, and a passion for solving problemsparticularly difficult, entrenched human problems.

    Even the most successful entrepreneurs will tell you

    that if youre in it for the money, get out now; its mucheasier to make money working for someone else!

    Sources:Scott Shane, The Illusions of Entrepreneurship, Yale University PressGuest lectures, Lectures in Entrepreneurship course, University of Illinois, 2001-2008

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    #4. Most successful entrepreneurs especially in high-tech companies have Ph.Ds in science

    FALSE

    6% of U.S. born tech company founders have a high

    school diploma or less

    2% have an associates degree, some college, or a

    certification

    44% have a bachelors degree

    30% have a masters

    Only 10% of high-tech company founders have a Ph.D!

    Source: Wadhwa, Freeman and Rissing, Education and Tech Entrepreneurship, Report of

    the Kauffman Foundation, May 2008

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    #5. Entrepreneurs are born different

    FALSE

    In fact, a good number of people who becomeentrepreneurs never planned to be.

    Although there are correlations between certain types ofbehavior or psychological traits and entrepreneurship, itseems that as many successful entrepreneurs learnthese skills and acquire these attributes as are born withthem.

    And we know that some of the most significantpersonality traits associated with entrepreneurship suchas self-efficacy - CAN be taught

    Source: Bill Lucas, MIT and Sarah Cooper, Cambridge University

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    #6. To be successful, an entrepreneur needs a degreein business

    FALSE

    Although many self-employed people have businessdegrees, there is a stronger correlation between a

    degree in the sciences or engineering

    According to a recent study, 34% of U.S. founders ofhigh-tech companies held degrees in business, financeor accounting

    47% held degrees in STEM-related fields (Science,Technology, Engineering, or Mathematics

    Source: Wadhwa, Freeman and Rissing, Education and Tech Entrepreneurship,

    Report of the Kauffman Foundation, May 2008

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    #7. Most entrepreneurs are millionaires

    FALSE

    Most new businesses fail

    The average self-employed person earns lessthan they

    would working for someone else

    Entrepreneurs work more hours, on average, than thoseworking for someone else

    Source: Scott Shane, The Illusions of Entrepreneurship, Yale University Press

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    #8. You cant be an entrepreneur without venture capital

    FALSE

    Only .03% of new companies are financed by venturecapital

    The average amount of money used to start a businessis between $15,000 - $20,000

    The most common source of this money is theentrepreneurs savings; not banks, or even loans fromfriends and family

    65% of entrepreneurs finance their companies use

    some form of personal debt Fewer than 1 in 12 start-ups gets investment money

    (equity financing) from family and friends

    Source: Scott Shane, The Illusions of Entrepreneurship, Yale University Press

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    #9: Entrepreneurs are happier than those who work forother people

    TRUE

    But! It depends upon what measure you are looking at Remember, entrepreneurs work more hours than those

    working for someone else

    And, they tend to make less money And, most new businesses fail That said, self-employed people report HIGHER job

    satisfaction dramatically higher : 62.5% versus 45.9%

    Why? Autonomy, flexibility, greater impact and greatercontrol.

    Source: Scott Shane, The Illusions of Entrepreneurship, Yale University Press

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    How to become a

    successful entrepreneur ?

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    There is no Magic Pill for becoming a

    Successful Entrepreneur

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    Entrepreneurs are those who

    ALWAYS STRIVE

    FOR EXCELLENT

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    Entrepreneurs are those who

    NEVER GIVE UP

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