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-Voted America’s favorite - Largest audience in the genre -Massive viral public service initiative - Lowest CPM -Multi-media options - Award-winning production -Annual viewer surveys measure our sponsors’ success The go-to ad vehicle if you are serious about wingshooters and hunting dog owners Proven, measurable multi-media opportunities The National Shooting Sports Foundation presents …

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Page 1: - Voted America’s favorite - Largest audience in the genre - Massive viral public service initiative - Lowest CPM - Multi-media options - Award-winning

-Voted America’s favorite- Largest audience in the genre

-Massive viral public service initiative- Lowest CPM

-Multi-media options- Award-winning production

-Annual viewer surveys measure our sponsors’ success

The go-to ad vehicle if you are serious about wingshooters and hunting dog owners

Proven, measurable multi-media opportunities

The National Shooting Sports Foundation presents …

Page 2: - Voted America’s favorite - Largest audience in the genre - Massive viral public service initiative - Lowest CPM - Multi-media options - Award-winning

Innovation & reputation

“This guy takes care of his sponsors and communicates with them better than anyone I have worked with,” Mark Thomas, managing director of marketing, National Shooting Sports Foundation.

Wingshooting USA broadcasts up to 13 times per week …on seven television networks.

Discovery’s Destination America: Dish Network & DirecTV plus cable systems nationwide … Nielsen-rated. Airing Q3 & Q4, Sunday mornings

Pursuit Channel: Cable, Dish Network & DirecTV prime time airings year-round, rated by Rentrak; plus Roku and other set-top devices

HUNT Channel: Dish Network, weekdays year-round and all Roku-like devices Other networks year-round: Texas Channel (Time Warner Cable), AMG-TV, TUFF TV and TheWalkTV …

over 300 over-the-air, satellite and cable affiliates including all of the top 50 DMAs Total available HH/subscribers per week: 262 million.

And we get results:

1 million newcomers were taken hunting by viewers last year Hardgoods manufacturer's sales up 10% Conservation group saw 80% membership increase Softgoods company's sales up 30% One up-and-coming company's brand awareness rose from #15 to #4 among viewers Even Cabela’s saw increased market share among our viewers! A viral campaign generated 4.5 million pageviews Specialty online/catalog retailer's Google ranking from zero results in 10 pages, to #1 Title sponsor NSSF's goal: get wingshooters to take a newcomer ... participation up 30% 95% of sponsors saw brand-awareness gains

Official TV series of theNational Shooting Sports Foundation

Page 3: - Voted America’s favorite - Largest audience in the genre - Massive viral public service initiative - Lowest CPM - Multi-media options - Award-winning

The largest upland hunting audience …

All sponsorships are customized to meet your specific needs for measurability, response, frequency, budget and reach. Some of our available tactics include: :10, :15, :30, :60 commercial spots In-show billboards In-show sponsored features Shared commercial spots Contests, sweepstakes, promotions, public service initiatives Title co-sponsorship (shared with NSSF) Product/brand integration in program Partnerships with non-profit groups extend into print and online/social media “Upland Checklist” in-show gear listing E-blasts to 20K “Upland Nation” audience Grassroots: public appearances, sports shows, product endorsements Online: FaceBook, Twitter, blogs, websites, YouTube, video and written content for your site NSSF support: “Pull the Trigger” videos, publicity, “SHOT Business” magazine publicity, website content

The company YOU keep: All the branding in the world does you no good if it is showcased in the wrong environment. As critical as your product’s quality is the broadcast environment … building (or eroding) your credibility. Every series Scott Linden has created has won a “Telly” award in its debut season, five total in four years. We are also the go-to provider of footage for producers of major motion pictures and television series including “Castle,” “Parks and Recreation” and Ben Stiller’s recent film, 30 Minutes or less.

A national survey cites Wingshooting USA as the most-watched and “favorite” upland show, and Scott Linden as “favorite upland host.”

Page 4: - Voted America’s favorite - Largest audience in the genre - Massive viral public service initiative - Lowest CPM - Multi-media options - Award-winning

Audience demographics … 6.5 million upland bird hunters*

Male 94% Age 25-54: 84%95% will hunt as much or more than they did last year57% will travel 150 miles or more for quality hunting 64% hunt outside their home state70% will hunt more than 16 times this year65% shot clay targets more than 5 times last year65% don’t read any bird hunting/gun dog magazines

*Sources: National Shooting Sports Foundation & Linden Media surveys of Wingshooting USA viewers 2014, Nielsen and Rentrak ratings, 2014, Southwick & Assoc.”Hunter Survey” 2013

Unprecedented track record: Scott Linden has created and produced titles including Cast & Blast, the Boy Scouts of America’s first TV series, Clay Target Shootout, What the Dogs Taught Me, America’s Outdoor Journal, Field Test TV and Outdoor Notebook. 20 years producer/host Outdoor Life Radio; eleven years producer/host Field & Stream Radio, Scott’s new book (Skyhorse Publishing, NY) is titled What the Dogs Taught Me.

Research-based campaigns for maximum results: Our ongoing audience research provides valuable information on buying habits, travel plans and opinions that help craft the most effective and efficient ad strategies for our sponsors.

Maybe that’s why these savvy marketers are on board for the sixth year in a row: National Shooting Sports Foundation, Cabela’s, Filson, South Dakota Tourism, Ugly Dog Hunting Co. Kent Cartridge, Happy Jack, Fiocchi, Kansas Dept. of Wildlife, Parks & Tourism, and PawPrint Genetics, among others.

For more information: 541-382-1726;

Watch a show here.