- programming
TRANSCRIPT
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Programming
Chapter 8
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Introduction
Deciding what should be distributed to the public and when.
For internet when is not that important.
Internet has influenced the whole programming process need to combine old programming + interactivity + creativity
Need to follow societal change
MTV from music style to retool dramas, sitcoms, and others
Sources of Programs
Self-Produced
Related & Nonrelated Media
get from each other
from affiliate network
for radio voice tracking
Nonrelated media not related through ties or affiliation agreements Major & Independents
pod deals produce programs for the network
windows a time between a film is shown in theatre and when it shown elsewhere
umbrella deal gives office and some financing produce for them
Syndicators
Others sports franchises, music company, video game producer
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Developments
from idea to distribution
Ideas it needs to be nurtured, tested and fine-tune before public consumption
Idea needspitching
If the idea is for a series may need apilot one program that might appear in a seriesdevelopment hell
maybe making it into sequel or a spin-off
The News Process
based on whatever is happening in the world
no pitch-pilot development process
decisions are made quickly
News Gathering
assign own reporters local, national & international
assignment editor keeps a list of stories that likely to become important
reporters who were embedded stringers not in a payroll paid for stories or footages
major providers CNN
news agencies using wire services
today- sound bites & video footages via satellite
the public
news releases scanners , helicopters and others.
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The News Process
News Compilation
decides what story to broadcast
rewrites news agency copymakes phone calls to confirm facts
news director overall responsibility news operation, hiring & firing people, setting
basic guidelines for the approach
news producer organizes the programs & decides what will be included
segment producers segment stories
assignment editors reporters
for radio process selecting stories is ongoing news is broadcast many times
throughout the day
for television major effort is devoted to evening news
decision making what stories to go on air until close to airtime
anchors get into position
director and crew prepare for the broadcast
material is put in order
teleprompter copy is readied
computer graphics are polished
and the newscast begins
last minute changes can still occur
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The News Process
Presentation
radio disc jockeys or reporters
anchor teams to present the news television newscasters who appeal to viewers
to establish trustworthy and loyal audience
Websites
updates constantly
include video clips used in a newscast - or maybe reedit
may also include material that does not make it to the newscast webno timelimitation
Formats
particular type of material that they program adult contemporary, classic rock, top 40, country, alternative, all-news, oldies, talk
based from this develop special features, original programming
decision factors how to grab the audience
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Scheduling
for radio main scheduling elementa clock
will all segments that appear within an hours worth of programming
each time segment within an hour resembles that same time at other hours.most stations change their clocks to some degree during different dayparts- example
traffic reports
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Scheduling
for movie business high budgets movies holiday periods
video games near Christmas to maximize sales
internet just need to keep up to date.
Scheduling Strategies
block programming the scheduling of one type of programs (comedies) for an entire
evening. To ensure audience flow.
hammocking putting new series between two successful existing series with the idea
that people will stay tuned through the whole block.
tentpoling scheduling new or weak series before and after a very successful program
stripping used mostly by TV stations. Show programs from the same series at the sametime Monday through Friday.
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Genres of Programs
Drama basic, enduring & high profile form of entertainment
movies are still heavy on drama
many are part of television
forms of drama
soap operastune in tomorrow
telenovela- from Latin America
anthology dramas individual story did not have same characters within the
series
episodic serialized dramas characters & problems solved in 60 minutes
miniseries several episodes
docudrama factual base but includes fictionalized events
expensive to produce
suspense and conflict lead to violence
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Genres of Programs
Comedy
aim to make people laugh not an easy task
in the form of sitcoms
Reality
1990s
Real people engaged in real activities
no actors to pay, no sets to build, technical requirements were minimal
summer 2000 went into new direction Mark BurnettSurvivor
reality TV has been extended to some other forms of programming game shows or
music shows
Games
ordinary people using skill or luck to win prizes - excitement
some of them were quite intellectual
Music
minor role in TV than in radio
MTV
negative impact of music on youth
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Genres of Programs
News
Journalist=gatekeepers decide what people need to know
more sources for news finding news content and style delivering political information
sometime making rush judgment
encapsulated news yet often trivial
sensationalism
biased
Sports
value to broadcasting
right fees
blackout (not airing)
Talk Shows
radio talk shows early development no telephone technology
simply in studio interviews
interviews, interactions, newscasts
cost depends on quality and demands of the guests and host
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Genres of Programs
Documentaries & Information
film theorists believe - deal with controversial subjects and present a point of view
Magazine consist of a number of minidocs not go into enough depth
more featurelike than documentary
Discovery Channel opened the door for more documentary production
fairly non controversial
wildlife, science & other aspects of nature
Religion
part of radio & tv since their beginnings
part of the day or the rest of the day
some limit religious programs to Sunday morning
most do not contain paid advertising
ask people to donate money
buy religious items
or support the particular religion
some radio stations have religious music format
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Genres of Programs
Childrens Programming
radio first aired childrens programs during Saturday morning and after-school hours
today radio programs very little for children television started emphasis on puppets
longest-running kids show on commercial network TV (1955-1982) Captain Kangaroo
most programs consisted of host or hostess introduce cartoons and promote
commercial products
new approach educate & inform not simply entertain
1979 Nickelodeonhas become top purveyor of popular childrens programs
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Issues & the Future
changes programming will go through changes in the near future
internet the role of internet and portable devices in distributing entertainment &
information programming choices = choice fatigue
still there is nothing good on tv
entertainment area dominated by reality tv
difficult for writers to find jobs
limit opportunity for actors
soap operas smaller audiences than in the past when there was less choice
sex & violence will continue to draw fire elements that sell programs
news will be criticized exhibit viewpoints that are not popular
improvements on childrens TV
new ideas
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